Best Social Media Marketing Software
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Compare the Top Social Media Marketing Software as of March 2026
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What is Social Media Marketing Software?
Social media marketing software helps businesses create, manage, and optimize their marketing campaigns across multiple social channels. These tools offer a range of features, including content creation, scheduling, publishing, and performance tracking, allowing marketing teams to streamline their efforts. They also include analytics to monitor engagement metrics, audience growth, and overall campaign success, helping businesses refine their strategies in real time. Many platforms also offer audience segmentation, A/B testing, and paid ad campaign management to maximize ROI. Social media marketing software is essential for businesses looking to enhance their online presence, increase brand awareness, and engage with their audience more effectively. Compare and read user reviews of the best Social Media Marketing software currently available using the table below. This list is updated regularly.
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1
Odoo
Odoo
Odoo is a fully integrated, customizable, open-source software packed with hundreds of expertly designed business applications. Odoo’s intuitive database is able to meet a majority of business needs, such as: CRM, Sales, Project, Manufacturing, Inventory, and Accounting, just to name a few. Odoo is an all-in-one software solution designed to meet the needs of companies, regardless of their size (or budget). The unbeatable, seamless nature of Odoo helps businesses become more efficient by reducing redundant manual processes, which helps companies save countless hours of labor. Every module is interconnected to provide a fully-integrated experience from app to app, and users can automate many processes that would’ve otherwise required manual inputs into multiple applications. Odoo keeps all business functions in one place, allowing teams to collaborate with other departments from one unified platform in the most efficient way possible.Starting Price: $25.00/month/user -
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Agorapulse
Agorapulse
Stay organized, save time, and easily manage your social media with Agorapulse’s inbox, publishing, reporting, monitoring, and team collaboration tools. Agorapulse currently supports Facebook, Instagram, TikTok, Twitter, LinkedIn, Google My Business, and YouTube accounts. Our inbox makes sure you never miss a message. It's designed for you to quickly go through your comments and ad comments. Need publishing options? We have plenty! Including drafting, bulk scheduling, and more. Our reports allow you to see the most important metrics for your social media accounts at a glance. We even include statistics for your Instagram Stories! We also offer a wide range of team/collaboration features so that profiles with many admins can work seamlessly. Our functionalities, support team, and pricing models make our tool an excellent value for growing teams and agencies looking for a better social media management solution.Starting Price: $49.00/month -
3
Brandwatch
Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business. -
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LeadsBridge
LeadsBridge
LeadsBridge is an iPaaS solution that enables companies to enhance their omnichannel strategy by orchestrating their business data. LeadsBridge fulfills your integration needs, focusing on bridging gaps between advertising platforms and sales funnels, and delivering tailor-made integrations made upon your business needs. The LeadsBridge platform is suited for companies that want to streamline their advertising activities by integrating the marketing technology stack with Facebook & Instagram Ads, Google Ads, and LinkedIn Ads. With more than +370 out-of-the-box integrations available at the moment, you can easily connect your chosen software with your advertising platform, seamlessly synchronizing data for your marketing workflows. LeadsBridge main features include: - Lead Sync - Audience Targeting - Online to Offline Tracking - Platform to Platform - eCommerce Synchronization - Tailor-Made integrationStarting Price: $29 -
5
SeoSamba's Marketing Operating System or MOS is a comprehensive cloud marketing software ideal for small businesses, multi-locations enterprises, and companies who sell digital solutions to SMBs such as publishers, agencies, broadcasters, financial institutions, telcos, ISVs, MSPs. Your SeoSamba Marketing Operating System includes a set of high-performance tools to help build a powerful no-nonsense digital marketing presence up. Access SEO tools, Google, Facebook, Yelp & 100 of platforms review management tools, email marketing, social marketing tools including a mobile app, VoIP telephony and call tracking tools, text marketing and messaging tools, as well as centralized blogging for SeoToaster and Wordpress powered websites. SeoSamba MOS seamlessly integrates with SeoSamba's CRM aka SeoToaster Ultimate CRM and features two companions mobile apps, a social marketing and lead & CRM apps to help you manage your business on-the-go. SeoSamba MOS is rebrandable by resellers.Starting Price: $99.00/month
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6
Semrush
Semrush
Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility. -
7
Mailchimp
Intuit Mailchimp
Mailchimp is a marketing automation platform boasting 11 million users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while fitting into their existing workflows. Businesses including TEDTalks, Shutterstock, Boston Market, Nikon India use Mailchimp to drive revenue through emails. Founded in 2001 and based in Atlanta with offices in Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. In 2021 Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, the company has released 100+ new features to help its customers.Starting Price: $9.99 per month -
8
EngageBay
EngageBay
EngageBay is a simple, affordable, integrated, all-in-one marketing, sales and service automation platform with free CRM, built to grow small businesses and startups. The marketing automation suite helps you save time, nurture your audience and automate routine, manual tasks. With the free CRM and sales automation, you can organize all your email contacts, track deals, and the sales pipeline to grow your sales. Further, you can build meaningful customer relationships that stay for life. And finally, with the free live chat and helpdesk features, provide real-time assistance to convert visitors to happy customers. Track, prioritize, and solve customer support tickets in minutes.Starting Price: $10.79/user/month (biennially) -
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Conte.ai
Conte.ai
Using its proprietary content creation system, Conte.ai offers a winning blend of impactful experts and advanced AI-powered tools. This way, our users are assured of receiving high-quality content, time and time again. In this way, we will manage all aspects of the job, from copywriting and design through to posting. With all your business profiles combined into a unified ecosystem, we can transmit a consistent voice across all platforms, enabling maximum reach and ROI. By working with Conte.ai, you can release the worries you regularly have about managing your business profiles online, which course through your head. After all, you still manage the content in-house, poorly, and in an unattractive manner—a lasting problem. So, it’s important for you to find a silver bullet solution where you can expertly mix the perfect engagement with specialist expertise, as well as an individual who’s easy to talk to, and inexpensive to hire! This is possible with Conte.ai.Starting Price: $39 -
10
Hootsuite
Hootsuite
Too many brands suck at social. Yours doesn’t have to. It starts with the right tools. Thousands of brands rely on Hootsuite’s platform and solutions to launch brilliant social campaigns, deliver 5-star social commerce experiences, and manage all their customer conversations in one place. With Hootsuite, you can confidently schedule posts across multiple social networks (including Instagram, TikTok, Twitter, Facebook, LinkedIn, Pinterest, and YouTube ), manage organic and paid social content together, easily keep track of customer conversations, and gain actionable real-time insights from social media to make critical business decisions—all from one intuitive dashboard. As the world’s most widely trusted social media management solution, Hootsuite can set you up for success with expert certifications, training, and coaching in social marketing, social listening, customer care, and social commerce. Push your results further and get more from social with Hootsuite.Starting Price: $99 per month -
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Woorise
Woorise
Woorise is the easiest way to create viral giveaways & contests, landing pages and engaging forms such as surveys and quizzes. Woorise helps small businesses connect with an audience, collect leads, and close sales. It's an ideal tool for businesses and e-commerce brands that want to increase sales and interest in their products. Woorise integrates with popular marketing platforms such as Mailchimp, Aweber, ActiveCampaign, Hubspot, Google Analytics, Bitly, Zapier, PayPal, Stripe and many more.Starting Price: $29/month -
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Zoho Social
Zoho
Zoho Social is a powerful social media management platform designed for businesses of all sizes and agencies. It simplifies social media marketing by enabling users to schedule and publish posts, manage conversations—including direct messages, comments, and mentions—across multiple platforms, track keywords, competitors, and hashtags, generate detailed reports, and more—all from a single, user-friendly interface. Supported Platforms: Meta (Facebook, Instagram, and Threads), Google Business Profile, YouTube, Pinterest, Mastodon, X (formerly Twitter), Bluesky, TikTok, WhatsApp, and Telegram. Key Features: Post scheduling & publishing for streamlined content planning Unified inbox to manage conversations, messages, and mentions across platforms Social media analytics to gain valuable insights and optimize performance Content calendar for visualizing and organizing posts effortlessly Team collaboration tools to enhance workflow efficiencyStarting Price: $10 per month -
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Postly
Postly Technologies, Inc.
AI-powered social media scheduler. Everyone wants to scale their business. It’s no secret that marketing on social media demands a great deal of effort and non-stop attention. But what if you get a solution that can simplify your life and supercharge your digital marketing game? Enter Postly!!!!! Postly is the all-in-one social media management tool you’ve been dreaming of. Say goodbye to the days of endless multitasking and juggling multiple tabs. With Postly, you can cut down your social media time while taking your digital marketing results to new heights. Postly helps you with content generation, creative design, scheduling posts, and driving lots of social conversations that lead to conversions. Postly integrates marketing tools and features like the AI Writer, Blog Writer, Ad Copy Writer, AI Art, Image Editor, Video Editor, Link Shortener, HashTags Generator, and Bulk Uploader, and the possibilities are limitless.Starting Price: $15/month -
14
Synup
Synup
Synup OS is an all-in-one operating system built for marketing agencies to manage sales, clients, and service delivery from a single platform. It helps agencies grow revenue, retain clients, and replace multiple disconnected tools with one centralized system. Synup offers a suite of white label local marketing apps for listings, reputation management, and social media—allowing agencies to deliver essential SMB marketing services at no extra cost. With AI-powered automations, churn forecasting, and unified client data, Synup makes it easy to manage pipelines, track campaign deliverables, automate billing, and uncover upsell opportunities. Whether managing 10 clients or 10,000, Synup helps agencies deliver better local marketing results and a stronger client experience through one powerful platform.Starting Price: $79.00/month -
15
Buffer
Buffer
Buffer is a suite of products to help you build your brand and connect with your customers online. Buffer is a suite of social media products made for modern, online brands, providing them with the tools they need for visual marketing, audience engagement, and analytics. Buffer's products help brands and individuals stand out online and drive meaningful engagement and measurable results for their business. The suite of publishing, engagement, and analytics tools helps more than 75,000 brands build remarkable online profiles.Starting Price: $5 per month -
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FireDrum Email Marketing
FireDrum Email Marketing
FireDrum provides powerful email marketing solutions for businesses & organizations of any size, from do-it-yourself to white label or fully managed services. Our platform combines our easy-to-use Email Studio to create email templates, intuitive campaign automation tools, and industry best customer support. FireDrum is scalable and features automation, contact management, engagement tools, and more. Customers rave about our exceptional personal one on one support that you can't get from the megacorp email providers. Choose Chat, Email or Phone communication with your own dedicated account manager. Easily import and export your contact lists. We offer unlimited custom fields and lists. Use our built in contact capture forms or one of the many integrated options. We support email signup forms for WordPress, Privy, WooCommerce and many others. Unique to FireDrum you can view and sort your Contacts by Opens and Clicks. Instantly see what contacts are the most engaged.Starting Price: $4.00/month -
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SocialPilot
SocialPilot
An easy to use Social Media Scheduling and Analytics Tool helping small businesses, social media professionals & digital agencies in automating their social media marketing efforts. SocialPilot has an extended list of features curated in each plans keeping - "how this would make your social media marketing efforts easier" in mind. SocialPilot Reviews is a robust tool designed to help businesses manage and enhance their online reputation. By centralizing review management, it enables users to generate and respond to customer feedback across multiple platforms. The tool offers bulk email and SMS features, simplifying the review request process for businesses with multiple brands or locations. It streamlines interactions, allowing teams to track, analyze, and respond to reviews in real-time. With seamless integration options, including CRM systems, SocialPilot Reviews makes it easier to engage with customer sentiment, improve brand perception, and drive growth.Starting Price: $30/month -
18
Inflact
Inflact
Adapt your Instagram account for business with smart tools – build target audience, engage with clients, and plan content. Help potential customers discover your products and build brand loyalty in 3 steps. Do you use Instagram for sales, establishing your brand, or influencing? The IG app is not enough to build trust in your community. Our tools will help you attract potential customers, connect with clients, and reach more people with your content. You can earn more with an active account even without a social media manager. The number of followers and likes doesn’t matter if you run an Instagram account for business. Millions of Instagram users are looking for your goods – they can become your loyal consumers if they find you. We aim to help you detect and attract future clients through AI targeting and develop long-lasting relationships. You will understand how to sell products on Instagram with the maximum ROI.Starting Price: $37 per account per 2 weeks -
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Sprout Social
Sprout Social
Build and grow stronger relationships on social. Understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption. Discover the most robust and cohesive social media business solution, built to scale. Uncover trends and actionable insights from social data to inform marketing and brand strategy. Plan, organize, schedule and deliver content as a team with cross-network social publishing. Streamline social monitoring and improve responsiveness with a unified inbox. Drive strategic decision making across the business with rich social data and dashboards. Real people, real brands, real connection. Customers share why they choose Sprout’s social media management software and solutions.Starting Price: $199/seat/month -
20
Viraly
Viraly.io
Viraly is a social media management platform for scheduling, analytics, and link-in-bio pages across 10 platforms including Instagram, Facebook, TikTok, YouTube, LinkedIn, Pinterest, Threads, Bluesky, X, and Mastodon. The post scheduler features a visual calendar, content recycling for evergreen posts, first comment automation on Instagram/Facebook/LinkedIn/YouTube, threaded replies on Threads/Bluesky/X/Mastodon, account tagging and collaborator invites on Instagram, location tagging on Instagram and Facebook, and team collaboration with role-based permissions and approval workflows. Analytics covers all 10 platforms with engagement metrics, exportable reports, and up to 2 years of historical data. The Link in Bio tool lets you create landing pages with 70+ themes, video embeds, image grids, email collection, product showcases, and custom domains. Viraly keeps everything in one place so you can focus on creating great content.Starting Price: $19 per month -
21
Adobe Marketo Engage
Adobe
Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience. -
22
Autoface
OneADX
What can be done with Autoface? - Manage Unlimited Accounts: Efficiently manage and run multiple Facebook accounts at the same time using available scripts, ensuring your accounts remain secure without checkpoints. - Achieve Marketing Goals: Guide targeted customers through strategic media messaging to boost brand awareness and influence the purchasing decision-making process. - Increase Revenue Streams: Automatically add new friends and increase engagement on your profile or business fanpage, enabling you to reach with more potential customers and boost visibility on Facebook. - Reduce Manual Works: Simplify your tasks through automation, empowering you to optimize your business operations, save time, and focus on driving growth and innovation.Starting Price: $9/month -
23
Agile CRM
Agile CRM
All-in-One CRM. Automate your sales, marketing, and service in one platform. Avoid data leaks and enable consistent messaging. Make the most of Agile's modern features & integrations, easy implementation and great support at an affordable price. Cloud based SaaS service that is mobile-ready, fast, and simple to use. Agile CRM gives you a range of prepackaged email marketing templates to give your business the visually appealing, professional look and feel it needs. Check out Agile’s email marketing template examples, then select the template you prefer, draft your message, and automate the send. You can also create custom templates—with no programming experience—that pull in your branding for added impact. Make the most of Agile's modern features & integrations, easy implementation and great support at an affordable price. Cloud-based SaaS service that is mobile-ready, fast, and simple to use.Starting Price: $8.99 per user per month -
24
Loomly
Loomly
Loomly is the Brand Success Platform that empowers marketing teams to manage, nurture and amplify brand success on social media. As an all-in-one collaborative solution, Loomly allows you to manage your brand assets with Library, fuel your storytelling with Post Ideas, polish your content with Post Optimization Tips, control your brand messaging with Post Mockups & Approval Workflows, reach your audience with Native Scheduling, Post Targeting, Post Sponsoring & Ads Manager, engage with your community through Interactions and measure your performance with Advanced Analytics. Loomly is available via a monthly or yearly subscription and you can try it for free for 15 days (unlimited features, no credit card required, no obligations).Starting Price: $32.00/month -
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DirectLync
DirectLync
Marketing technology should never be a pain, but a tool that helps you achieve your goals. DirectLync is a consolidated platform for small businesses looking for sales and marketing tools. It is an all in one, easy-to-use platform.Starting Price: $20.00 per month -
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Metigy
Metigy
The Future is AI-powered marketing. The Metigy marketing platform is not just another tool, it delivers AI recommendations to help you create high-quality content, deliver a personalized ad strategy, and improve results for your business. Metigy users have seen an improvement in conversions by 2-3x quarter on quarter. Metigy was built by people just like you and we believe Marketing doesn't have to be a drag. We help you save time by automating repetitive tasks, allowing you to focus on actions that make a real difference to your business. We look beyond the obvious and gather in-depth data to power our insights engine. Forget traditional vanity metrics and understand the true value of conversion and performance. Move beyond dashboards and embrace the power of dynamic, AI-driven insights. See results with a feed of strategic ideas and opportunities, customized just for your business.Starting Price: $0.00 -
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PromoRepublic
PromoRepublic
PromoRepublic is a social media marketing solution with content distribution workflows for small businesses, agencies, franchise and multi-location brands. With our intelligent products, you can easily distribute editable content, schedule it based on AI, manage multiple clients or locations, run local ads, and stay on top of the results.Starting Price: $9/month -
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Surefire CRM
Top of Mind Networks
Surefire by Top of Mind Networks is recognized as the mortgage industry's most relied upon marketing automation and creative content solution. From individuals to enterprise lenders, Surefire CRM helps thousands of mortgage professionals win new business, earn repeat business and deserve referral business. With intuitive, set-it-and-forget-it workflows and award-winning content, mortgage professionals are able to effortlessly maintain and deepen their emotional connections with clients. Services Available: - Email and SMS Marketing Automation - Lead Distribution and Management - Customizable Video Marketing - Curated Library of Award-Winning Marketing Content - Integrations with LOS, POS, PPE Software Systems -
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PosterMyWall
PosterMyWall
PosterMyWall is an unbelievably easy way to create awesome marketing that gets customers fired up and excited to buy. Say bye-bye to multiple apps; we’ve got design, social media publishing, and email marketing – all in one place. Small businesses, solopreneurs, and organizations rely on us to create and publish no-hassle emails, social media content, flyers, designs, videos, digital signage, newsletters, and more. With PosterMyWall, your marketing will be fast, easy, amazing – and DONE. Manage all your social media marketing and email marketing campaigns from one powerful app. There’s no limit to what you can create with PosterMyWall - get started for free! 💯Discover millions of professionally designed templates 🕺Easy-to-use design and video editor 🔥Awesome social media marketing tools 💌Run brilliant email campaigns 🌟Work as a team and save big Get ready to power up your marketing.Starting Price: $9.95 per user per month -
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Wishpond
Wishpond Technologies
Reach new customers and increase sales, affordably. Get the all-in-one marketing platform you need to grow your business and a team of experts doing the work for you. Join thousands of companies that trust and use our marketing solutions on a daily basis. Get all the tools you need to create online marketing campaigns to boost sales and generate leads. Beyond all the tools, you can also get your own expert Marketing Team of copywriters, Facebook Ads and Google Ads Experts, designers, video editors, SEO specialists and more – all working towards your business goals. Build your dream website with the best website builder for small businesses. Use the builder’s powerful marketing tools to create a website that attracts more traffic and increases conversions.Starting Price: $299.00/month
