Audience
Automation platform for the media intelligence industry
About RUZIVO
Segmentation is a process used for Print and Broadcast Media. Until now, Segmentation has always been manual. RUZIVO has automated the process by making use of Machine Learning, which increases accuracy and decreases time and cost. RUZIVO’s Segmentation process includes marking the start and end points of the Radio clips and images for Broadcast and Print. This is the process where it is determined if the image, video, clip, audio stream or email is in fact an Ad. After they are classified as Ads or non-Ads, all media types are run against an archive to conclude if they are new or duplicate Ads. This is an imperative step as the duplicates are mapped while the new Ads are classified into categories according to industry, type and any other specifications requested by the client. RUZIVO’s automation of the Classification process has revolutionized the amount of time clients are aware of any new advertisements within the categories they have requested.
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Company Information
Data-Core Systems
Founded: 1988
United States
www.ruzivomedia.com
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