Best Market Research Software in China
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Compare the Top Market Research Software in China as of March 2026
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What is Market Research Software in China?
Market research software helps businesses gather, analyze, and interpret data about their target market, competitors, and industry trends to make informed decisions. These platforms provide tools for collecting both qualitative and quantitative data through surveys, polls, focus groups, and social media analysis. Market research software often includes data visualization tools, reporting features, and predictive analytics to help businesses identify patterns and trends. Additionally, many platforms integrate with customer relationship management (CRM) and sales systems to provide a more comprehensive view of customer behavior. By using market research software, organizations can better understand customer needs, optimize marketing strategies, and drive product development. Compare and read user reviews of the best Market Research software in China currently available using the table below. This list is updated regularly.
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1
Jotform
Jotform
Trusted by over 25 million users, Jotform is an all-in-one, no-code platform that simplifies data collection, automation, and online sales. Using its drag-and-drop Form Builder, businesses can create customized forms and surveys to collect leads, payments, and e-signatures. With 10,000+ templates and advanced features like conditional logic and 200+ integrations, Jotform streamlines workflows. Jotform's AI-powered Agents provide real-time customer support, guiding users through form submissions, answering questions, and ensuring a smooth experience while reducing manual intervention. These AI agents learn from interactions to improve responses, enhancing efficiency and customer satisfaction. The platform also includes a Store Builder to sell products and services, accept payments through 30+ gateways, and tools like Approvals and Report Builder to automate workflows and generate actionable insights.Starting Price: $34 per month -
2
SurveySparrow
SurveySparrow
Transform organizations into brands by refining experiences with SurveySparrow. The experience management platform helps create not only engaging surveys but assists in closing the feedback loop efficiently. Supporting 70+ languages and dedicated NPS and Customer experience modules help better understand customer loyalty. SurveySparrow enables business organizations to collect feedback via a chat-like interface, gain insights, and make data-driven decisions to improve products, services, and customer experience. Set up automation and manage feedback with the in-built Ticket management tool. Monitor and manage online reviews efficiently with the Reputation management module. Join the bandwagon of 100k+ customers in 149 countries to deliver delightful customer experiences.Starting Price: $19.00/month/5,000 responses -
3
Checker Software
Checker Software Systems
Checker offers an integrated market research platform, allowing to conduct Mystery Shopping, CX/VoC, and VoE surveys efficiently. Founded in 2005, the platform has grown exponentially with more advanced features that combine Mystery Shopping with Customer experience management through multichannel data collection, complete operational workflow, and unified reporting tools. Checker is not only a Mystery Shopping solution but also a full-fledged survey platform, that can help conduct client feedback surveys and customer satisfaction campaigns: Mystery shopping software; CATI surveys; CAPI surveys; CAWI surveys (Internet surveys, Email surveys, SMS surveys); Retail audit. The ability of Checker to provide end-to-end enterprise-level solutions and excellent customer service has won its global recognition worldwide, reaching new partners and clients across 4 continents. -
4
SurveyMonkey
SurveyMonkey
A global leader in survey software. 20 million questions answered daily. Keep a competitive edge by truly understanding the voice of your customers. Customer satisfaction surveys help you connect at multiple touchpoints to find out exactly what your customers want, need, and expect. Learn what’s working and what’s not directly from your employees. Measure employee satisfaction, conduct 360 reviews, or even send out compliance quizzes. Whether you’re in HR or a team lead, employee surveys help you get the answers you need. Tap into what the world is thinking—whenever you want. Market research surveys make it easy to get opinions from potential and existing customers, test concepts, measure brand awareness, and more. Join the 98% of the Fortune 500 who rely on SurveyMonkey for People Powered Data.Starting Price: $25 per user per month -
5
SurveyLab
SurveyLab
SurveyLab is online survey software built for Customer Experience, Marketing, Human Resources, and Digital teams. It is used by over 85,000 customers in 65 countries. It provides real-time feedback, multi-user, and multi-language support, advanced analytical tools, branding, integration, and more. System provides full support for Customer Satisfaction Surveys, NPS, CES, Market Research, 360 Feedback, Employee Engagement, Employee Satisfaction, Pulse Surveys, Intercept surveys, Mystery shopping, Online Tests, Online Forms, Online Voting, and more.Starting Price: $49.00/month -
6
QuestionPro
QuestionPro
QuestionPro is a powerful survey and research platform that helps individuals, startups, non-profits, small and medium businesses, and enterprises gather actionable insights. The platform supports over 40 question types, advanced survey logic, and fully customizable surveys for any audience. AI-powered survey creation speeds up survey design, while QuestionPro BI and PathosAI provide deep analytics and sentiment analysis for data-driven decisions. Surveys can be deployed via email, social media, website pop-ups, or offline, making it easy to reach respondents anywhere. Integrations with tools like Tableau and Zapier allow seamless data management and reporting. QuestionPro transforms raw data into meaningful insights, enabling organizations to improve products, research markets, and make confident business decisions.Starting Price: $99/month for 1 year -
7
Spark Chart
Spark Chart
Powerful survey software for business consultants and leaders! Create & deploy any type of professional survey. Engage employees and teams to uncover their suggestions and improve performance. Discover what customers say and recommend? Use NPS to measure customer loyalty to brand, company, product or service. 360 degree feedback to find out how leaders are perceived and identify their strengths & development needs? Explore opinions, brainstorm and generate ideas. Conduct research to get a deeper understanding of markets and potential customers. 24 x 7 support & advice from survey experts.Starting Price: $25/month -
8
Alchemer
Alchemer
Alchemer offers the world’s most flexible feedback and data collection platform that allows organizations to close the loop with their customers and employees quickly and effectively. Our mission is to give every customer and employee a voice, and to make every voice matter. Alchemer serves more than 13,000 global CX, HR, and market research customers, including many Fortune 500 companies. Alchemer Survey is the industry leader in flexibility, ease of use, and fastest implementation. Market researchers, CX and other feedback professionals can get the feedback they need with the most question types and no pay-per response fees. Alchemer Workflow is the fastest, easiest, and most effective way to close the loop with the customers and employees who give you feedback, so you can increase retention, adoption, growth, and advocacy. Alchemer Mobile delivers actionable mobile customer feedback so you can improve your customers’ experiences with your mobile app. -
9
Qualtrics XM Platform
Qualtrics
The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Listen to the voice of your customers, improve the experience gap, increase loyalty and sales. With Qualtrics Customer XM, you get the power of the latest listening engine technology, business intelligence with predictive analytics, and all the actionable capabilities for timely closure. In this way, you will gain a holistic understanding of your customers' experience and take appropriate actions that result in significant impact. -
10
SurveyOL
SurveyOL.com
SurveyOL is professional, effective, and easy. It offers cutting-edge communication and feedback technology, once accessible only for "big" companies, now for small businesses as well. Select from a wide collection of question types including Multiple Choice, Image Choice, Dropdown, Textbox, Comment Box, NPS, Star Rating, Slider, Date/Time, Grid, Rankings, Uploads, and much more. More than 100 free survey templates are available to serve as the foundation for your custom surveys. SurveyOL provides flexible color themes and easy customization of color styles and fonts. You can increase your response rate by sharing your surveys via web, QR code, social media, SMS text messages, email invitations, and website embedding. Its real-time responses and robust analytical tools will help you meet your timeline and budget expectations. You can easily export survey results to Excel, Word, PPT or PDF. With SurveyOL, you can make better decisions.Starting Price: $19 per month -
11
Revuze
Revuze
Revuze empowers brands with next-step actions, from the category down to the SKU level, to streamline research across all products, drive product innovation, enhance marketing effectiveness, and optimize eCommerce performance. Leveraging advanced AI and machine learning, we transform e-comm, social and survey data into a unified Voice of Customer (VoC), with the highest level of accuracy and integrity, resulting in products that consumers love and appreciate. -
12
Clootrack
Clootrack
Clootrack is an AI Superagent for Fastest Customer Intelligence. It gives access to actionable customer and market insights 7.5X faster, with both qualitative and quantitative analytics. It helps enterprises uncover the exact reasons behind customer sentiment, which is used to enhance overall customer experience, reduce customer churn, accelerate product development, and enter new markets. The insights are based on a comprehensive set of data, both first-party and online. Clootrack insights, including qualitative data, are 98% accurate. Our patented unsupervised analysis ensures qualitative insights are unbiased and actionable. The platform includes 1000+ connectors to enterprise data sources and can crawl data from online sources. -
13
Cronycle
Cronycle
All-in-one market intelligence platform for harvesting, sharing, and publishing insights. Cronycle empowers enterprises to discover and produce more high-value insights in less time and with fewer resources. Market research, content marketing, product innovation, and sales enablement teams can lead the market with Cronycle's discovery engine that combines the powers of AI and human expertise to monitor content from top experts and sources across 80,000+ topics every day, surfacing the most relevant 2% of information from websites and blogs, Google and Bing alerts, Medium publications, RSS feeds, podcasts, Twitter and Facebook pages, newsletters, and more. -
14
ZIK Analytics
N.G.C.A Technology Enterprises
ZIK Analytics guides sellers through every step of their eCommerce journey, from breaking even to becoming profitable and ultimately reaching independence when selling on eBay, Shopify, or Amazon. ZIK offers a unique blend of unlimited market insights, accurate data, and unparalleled support. With a proven track record of over 6 years in the industry, we provide reliable and fast market research tools to eBay and Shopify sellers. From eBay seller tools to Dropshipping tips and Shopify product research, we've got you covered. Discover winning products with ZIK, confidently explore what to sell online, optimize your listings, and stay ahead of the competition.Starting Price: $29.99 per month -
15
Nfield
NIPO Software
Welcome to Nfield Online. First impressions are vital and respondent attention span is short. Nfield Online survey software is therefore designed to make completion inviting and effortless. Your questions are presented in attractive templates which are fully responsive to different device screen sizes. So you get more completed mobile surveys in a shorter space of time. Choose a standard or custom branded theme and create the surveys you need. User-friendly interface makes new online survey creation easy and straightforward for all. Our pricing is flexible, monthly-based and you pay only for completed surveys. With around 2 billion smartphones and 1 billion tablets currently in use around the world, and still rising, accessing survey respondents is no longer limited to the time they spend at their desks. For market researchers, it’s interesting to know that educated, wealthier individuals are the most prevalent users of mobile devices, across all countries and regions. -
16
MediaRadar
MediaRadar
MediaRadar is an award-winning advertising intelligence platform used by those that sell media, as well as, those that buy or plan advertising buys. Whether you're in the broadcast, B2B, or digital space, This single solution breaks down multimedia advertising data into the actionable insights needed to sell across media. Find the best prospects, see where they advertise, deliver a compelling pitch, and outshine your competitors. This single solution breaks down multimedia advertising data into actionable insights that B2B ad sales executives use to sell across media and event sponsorships. MediaRadar is an innovative product that provides accurate and actionable advertising insights that marketers use to effectively allocate their advertising budgets. -
17
GovWin IQ
Deltek
The essential source for government contracts, research, and support to keep you ahead of the competition. GovWin IQ is a government contracting intelligence platform that enables businesses to manage public sector opportunities, pursue deals faster, and plan strategically to get ahead of the competition. With 30+ years of experience and more than 6,000 customers, GovWin IQ has helped many organizations enhance their public sector sales and capture strategies. In 2018, GovWin IQ, the industry standard in federal government contracting information, and Onvia, the innovator in state, local, and education contracting data, joined forces and became one powerful solution - making GovWin IQ the leader across the entire public sector spectrum. -
18
Conjointly
Conjointly
Conjointly offers a powerful and intuitive platform and expert support for insights about markets, customers, product, and pricing questions.We help all sorts of companies — from early-stage start-ups to large enterprises with top-tier insights teams. We love making advanced research methods accessible as easy-to-use digital tools. And we also recognise that users need support in using them. That’s why our website contains helpful guides, technical descriptions, and a popular academic textbook about social research. On top of that Conjointly is free for students and academics, empowering the next generation of market researchers. The Conjointly platform is used for all types of B2C and B2B research. Our strongest expertise is in product and pricing research (discrete choice methods / conjoint analysis, Van Westendorp, Gabor-Granger, monadic concept testing). With 10,000+ projects performed on the platform, Conjointly is the go-to research place for hundreds of clients.Starting Price: $0 -
19
AYTM
aytm
Whether you’re looking for a robust consumer insights platform or an experienced partner, aytm has the technology and the people you need to tap into your consumer's voice, collect actionable insights, and advance your market research initiatives. Put plainly, we’re an intech (insights technology) company. But we’re not all that plain. Some see us as their go-to research connoisseur. Others see us as a self-serve insights buffet. We like to think of ourselves as a complex, multifaceted organism that thrives on curiosity and spits out understanding. - A predictive sample engine to find and segment audiences with ultimate precision from a pool of over 100 million global respondents - A survey authoring tool that puts teams on the same page to design, edit, and collaborate on simple and sophisticated studies - An insights dashboard that delivers real-time results—allowing you to explore and analyze the platform, as well as easily share your findings with stakeholdersStarting Price: $150/month/user -
20
QuickTapSurvey
QuickTapSurvey
QuickTapSurvey is a top-rated survey app trusted by leading companies, including Disney, McDonald's, H&M, Nike, and more. With QuickTapSurvey, companies can easily create surveys and mobile forms and capture data anywhere. The app is easy to set up and use, works online and offline on iOS and Android devices, and is secure and scalable. It also includes reporting and analytics tools, enabling brands and businesses to take actionable insights.Starting Price: $19.00/month -
21
AMZ Insight
AMZInsight
Explore new profitable niches with our Amazon Niche Analyzer tool and know the potential before you start selling in a particular niche. Identify what products you can sell, at what price and how much return you will earn from it. Dig through our extensive product database of top products from each category of Amazon and find high demand products. By using a blend of smart AMZ Insight features and purpose built spy tool you can easily spy on your competitor’s strategy on Amazon. Track competitor’s products and identify their pricing strategy, monitor keyword rankings and estimated sales & revenue. Want to get top Amazon keyword rankings for more sales? Find the best-selling keywords with the help of our Amazon keyword tool and track your product rankings while improving it. You can also find profitable keywords and generate keyword ideas using this Amazon keyword research tool.Starting Price: $39 per month -
22
LoopVOC
LoopVOC
The voice of your customer comes from more than just surveys. Customer feedback insights. Aggregated across channels, analyzed with AI in real-time, and delivered to SaaS leaders to drive better growth strategies using LoopVOC. All of your customer feedback together and analyzed in one place. AI-powered text analytics serve up customer insights so that you can spend less time searching for the problem and more time creating the solutions. And because our topic-modeling is out-of-the-box, and specific to B2B SaaS, your team can get started right away. It’s real time voice of the customer. No more guessing about what customers want. With visibility into the greatest risks and opportunities across the customer journey, your team can proactively identify issues impacting growth and build a collaborative customer program that drives impact for your customers and your bottom line.Starting Price: $149 per month -
23
ConfirmKit
ConfirmKit
ConfirmKit is the modern user research platform that helps you and your team to talk to users in an approachable and efficient manner. Now everyone in your organization can meaningfully contribute to making your products better. Identifying patterns and trends between interviews can be a time consuming effort. Let us do it for you. Now you can focus on your users and we'll show you the patterns. Creating an interview guide, reviewing notes, and remembering all the little details before you start an interview can be error prone. We've got you. With ConfirmKit, you only need to prepare once. Our platform systematizes your user interviewing process. Say good-bye to monotonous work. No need to copy/paste a document, dragging files into folders, or duplicating effort. Enhance your research from online chat, e-mail, online forums, existing research, and any place you can think of.Starting Price: $29 per month -
24
Userlytics
Userlytics
Userlytics is a full featured state of the art user experience research platform with a global participant group of almost 2 million panelists. Since 2009, Userlytics has been helping enterprises and agencies improve the user and customer experience of their websites, apps and prototypes. With a scalable pricing model and a diverse worldwide panel, Userlytics allows brands to run both moderated and unmoderated usability studies with as many or as few participants as they choose. In addition to its testing services, Userlytics offers a variety of optional professional services including senior UX Consultants in both Europe (Madrid) and the U.S. (San Diego & Miami). The team can help clients achieve actionable UX insights, including through the use of our proprietary ULX Score, a benchmarking platform for measuring a 360º view of Appeal, Adequacy, Distinction, Usability, Trust, Performance, Affinity and Appearance.Starting Price: $34 -
25
Midesk
Midesk
Midesk is an innovative market intelligence solution that helps you streamline and professionalize your media workflows, structure market information and conduct research projects collaboratively. Midesk makes it easy to manage and share your media and market knowledge from one single place. Forward-thinking Market Intelligence teams use Midesk to monitor their markets, centralize market data & news articles, and share stunning deliverables with their stakeholders, all-in-one place. Stay aware of trends; subscribe to news feeds, intercept newsletters, monitor competitors's websites and scrape particular data. All-in-one platform means we connect all services together and uncover new insight. You can build adnvaced data pipelines. Harvest the power of external data with one click. Our predefined Recipes make connecting to websites, APIs, and social media accounts super easy.Starting Price: € 149 / month -
26
Latana
Latana
Latana is an advanced brand tracker for fast-growing consumer brands who want to make better marketing decisions. We help brands make better marketing decisions by delivering world-class, scalable insights. Use Latana to: Understand How Consumers Think and Feel About Your Brand Measure the effectiveness of your marketing strategy by understanding consumer perception about your brand and how it changes over time. Choose from hundreds of standardized association metrics or create your own. Get Insights on Your Target Audiences Latana provides high-quality insights into your brand's most valuable customer groups. Our machine-learning technology provides the ability to zoom in on the audiences that drive your business. Gain Access to Cutting-Edge Research Expertise Get industry-leading analytics that drive your brand forward. Our team of experienced researchers provides end-to-end support, using tried and tested methodologies to ensure data you can trust.Starting Price: $0 -
27
CMNTY Platform
CMNTY Corporation
CMNTY Platform is a highly intuitive online research platform used by marketers and insights professionals for project-based and continuous insights communities. CMNTY's platform and services include panel recruitment, qual and quant research activities, video focus groups, moderation, AI-powered data analysis and reporting. CMNTY Platform offers a variety of qualitative and quantitative research methods including digital journals, discussion boards, surveys and virtual focus groups combined into a single software platform. CMNTY supports short-term projects and continuous insights communities. Launch your project within a day, and get actionable insights within just a few days or weeks. Get a 360 degree view and continuous in-depth understanding of your target audience. Provide your client or business department with actionable insights that helps them make better informed decisions. -
28
Q One
Q One Tech
Q ONE is a powerful yet simple to use market research platform with seamless connection between your research panel and collecting insightful data. We’ve built an all-in-one platform to help research companies increase business performance, visibility and efficiency through automating panel management, project management and data collection workflow. Imagine a world where you just focus on completing more projects faster, delivering results to your clients and taking on more projects. Let Q One take care of everything else. Increase productivity, reliability and performance by automating every aspect of the panel management and data collection workflow. -
29
FlexMR InsightHub
FlexMR
Markets grow, consumers evolve, and brands must fight to stay at the forefront of industry. To succeed in this competitive landscape, your team needs an insights partner they can rely on. A partner dedicated to your success. That’s what we do. We thrive on making insight more relevant, more accessible and more impactful – whilst overcoming the modern challenges that research, product and marketing teams face. With offices across the UK, USA and Europe, FlexMR has been at the forefront of developing practical innovations in online market research for over a decade. During this time, we have worked with a variety of the world’s most innovative brands, including The Home Depot, iHeartMedia, Specsavers, Formula One, SkyBet and more. Our InsightHub platform is an end-to-end insights engine – a comprehensive research solution, designed to streamline, scale and supercharge operations. It provides access to powerful tools, robust features and integrated processes that fuel brand growth.Starting Price: £10,000 -
30
mQuest
cluetec
mQuest® Market Research is the ultimate survey tool for all kinds of modern market research – approved a million times over. Flexible order management, convenient implementation, and precise analysis – makes mQuest® POS the ideal companion for research at the POS. Individual checklists, detailed picture documentation and a precise analysis help maintain and continuously improve quality standards. mQuest® Lead makes the automated mobile acquisition of leads on smartphones or tablets and the corresponding follow-up can be easily feasible. Whether interview based or filled out individually, with mQuest® Car Clinic any prototype test can be executed in a confident and secure way, With mQuest® field workers are able to overview all orders and activities while they are on the road with mQuest® service. All processes can be documented consistently with checklists and protocols.Starting Price: $199 per month
