Best Employee Advocacy Platforms in China

Build and grow stronger relationships on social. Understand and reach your audience, engage your community and measure performance with the only all-in-one social media management platform built for connection. Sprout Social is proud to be a leader in usability, customer support and satisfaction, ROI and user adoption. Discover the most robust and cohesive social media business solution, built to scale. Uncover trends and actionable insights from social data to inform marketing and brand strategy. Plan, organize, schedule and deliver content as a team with cross-network social publishing. Streamline social monitoring and improve responsiveness with a unified inbox. Drive strategic decision making across the business with rich social data and dashboards. Real people, real brands, real connection. Customers share why they choose Sprout’s social media management software and solutions.

Oktopost's social media management, social listening, and employee advocacy solutions enable B2B organizations to amplify their brand on social media and measure the real impact of this channel on the business. Oktopost allows marketers to better engage with customers and prospects, get actionable insights, and prove ROI. Integrating natively with all major marketing automation and CRM platforms – including Salesforce, Marketo, Eloqua, HubSpot, and Microsoft Dynamics 365 – Oktopost helps marketers leverage social data to improve customer experience and drive revenue growth. Oktopost was founded in 2013 to help B2B companies establish the true impact of social media on their business by tracking actionable metrics. Since then, our offices have been buzzing with talented innovators who are driven to create a meaningful social media experience for B2B.

Create meaningful and lasting relationships with your customers and measure your marketing success with ease by leveraging Act-on. This award-winning cloud marketing automation platform, Act-On aims to help businesses build their brand, drive demand, and expand customer relationships. As the only integrated workspace, Act-On empowers marketers to improve customer experiences by combining multiple marketing tools in a single application. Web visitors decide whether to explore or leave a site in just 20 seconds. Act-On InSite, Act-On’s AI agent, helps ensure they stay by engaging them with fast, accurate, and personalized content that answers their questions and converts visitors to sales opportunities.

Sprinklr Social is an enterprise-grade, AI-powered social media management platform that lets teams manage every aspect of their social presence across 30+ social and messaging channels from a single, unified solution, bringing together social listening, publishing, engagement, campaign management, automation, sentiment, and audience analytics, and governance into one workflow. It provides a centralized content calendar and tools to plan, create, schedule, and optimize posts with AI recommendations on timing, hashtags, tone, and performance; monitor conversations, sentiment shifts, and trends across networks in real time; and automate engagement and inbound triage to act quickly on customer messages, mentions, and customer-care interactions. Sprinklr unifies data, insights, and actions so social teams can collaborate efficiently, enforce brand compliance with automated workflows and approvals, and turn social interactions into meaningful business impact for marketing, sales, etc.

Empower employees to establish and build new social relationships and create synergies within the ecosystem that accelerates business goals. Identify, engage and nurture priority prospects through social media assets of your workforce. Deeper insights around brand perception and convergence of big data to business strategies, enabling manager to take a better informed decision around marketing and product practices. Monitor employee posts engagement & reach, with metrics such as engagement value, earned media value and LTV (Life-time value). Create a centralized wiki in the form of learning forum for brand’s marketing & sales collateral repository in the form of PPT, whitepapers, reference materials etc. Tap into the customer lifecycle and engage with customers, potential customers, brand evangelists, target audiences with specific, personalised and humanised brand voices.