SAS Marketing OptimizationSAS Institute
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Related Products
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About
As marketing organizations face increased pressure to do more with less, cutting through marketing noise to deliver the right message to a receptive customer can present serious challenges. While segmentation, predictive modeling and testing can improve the effectiveness of individual customer interactions, they can’t address the full scope of daily marketing realities alone. Marketers must balance competing business goals across divisions, manage multiple marketing programs against constraints (e.g., channel capacity), control budgets and adhere to customer contact policies. Internal political battles add another layer of complexity. How does a multiproduct organization with hundreds of campaigns and millions of customers decide which campaigns go to which customers? A user-friendly interface lets you easily perform what-if analyses to determine the best offers for individual customers, as well as understand how changes in business constraints will affect outcomes.
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About
theBizness.ai offers a comprehensive, AI-driven marketing analytics and insights platform designed for growth-focused marketers, SaaS operators, and online business owners. It automatically links your marketing efforts to actual revenue, bridging the gap between traffic data and sales. For example, theBizness.ai connects your UTM-tracked campaigns with Stripe payment data to show exactly which marketing campaigns are driving revenue. This privacy-first solution goes beyond vanity metrics, giving you a clear view of true ROI by revealing which channels, ads, or content result in real customers and revenue (not just clicks). By eliminating guesswork, businesses can confidently invest in what works and cut spend on what doesn’t, without needing a data science team or complex setup.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Businesses and brands seeking a solution to make the most of each individual customer contact
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Audience
AI marketing, marketing analytics, UTM tracking, customer insights, conversion optimization, revenue attribution, marketing ROI, Stripe integration, growth tools, privacy-first analytics
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and VideosNo images available
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Pricing
No information available.
Free Version
Free Trial
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Pricing
$5/month
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationSAS Institute
Founded: 1976
United States
www.sas.com/content/dam/SAS/en_us/doc/factsheet/sas-marketing-optimization-101287.pdf
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Company InformationtheBizness.ai
Founded: 2024
United States
thebizness.ai
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Categories |
Categories |
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Marketing Analytics Features
A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics
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