Alternatives to SAS Marketing Optimization

Compare SAS Marketing Optimization alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to SAS Marketing Optimization in 2026. Compare features, ratings, user reviews, pricing, and more from SAS Marketing Optimization competitors and alternatives in order to make an informed decision for your business.

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    CampaignTrackly

    CampaignTrackly

    Leafwire Digital

    📢 Calling all marketers! Unleash the potential of your marketing dashboards with high-quality campaign data. Say good-bye to missing or inaccurate data and get reliable insights that propel your campaigns to new heights. UTM parameters and marketing conventions play a crucial role in tracking the success of advertising campaigns. By adding them to your URLs, you unlock valuable insights uncovering which ads are driving the most traffic, conversions, and ultimately, revenue! 📈💸 But UTM tagging is tedious, time-consuming & error prone. That's where we help you automate, standardize, error-proof your campaign URLs & save a ton of time! CampaignTrackly is the ultimate time-saving tool that ensures accurate reporting data for your marketing campaigns! 🎉💪 With our automated marketing conventions, UTM builder, and link shortener tools, you can wave goodbye to tedious, error-prone spreadsheet work and send data to key platforms with a click. Unlock your marketing success. Try us today
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    Forvio

    Forvio

    Forvio

    Forvio enhances the capabilities of advertisers by providing an advanced Marketing Mix Modeling solution. It maximizes attribution visibility and optimizes budget allocation. The built-in integrations enable automatic data loading, model calibration with incremental experiments, and budget planning using an advanced constraint-based scenario planner. As a Meta measurement partner, Forvio delivers exceptional solutions to advertisers.
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    Acquigo

    Acquigo

    Xerago

    Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005.
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    Adobe Marketo Engage
    Adobe Marketo Engage is a powerful, scalable and marketer-friendly marketing automation solution that enables brands to create a global marketing COE to orchestrate and execute cross channel campaigns across buying journeys. It helps improve buyer engagement and conversions by personalizing content based on buyer signals, behavior & AI to create tailored journeys for individuals and teams. It aligns strategy, messaging and execution across marketing and sales by sharing customer engagement data & insights between them; increasing sales productivity. It optimizes marketing impact through out of the box dashboards, customizable reports and multi-touch attribution. It connects new data sources without extensive IT support, creating a central hub for customer intelligence to improve efficiency, ROI and customer experience.
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    Mediahawk

    Mediahawk

    Mediahawk

    Mediahawk call tracking and marketing analytics software is easy-to-use, providing you with accurate, real-time data on your marketing performance. Mediahawk helps you quickly and confidently attribute your sales to marketing campaigns and channels to find out which activities are producing leads and revenue, and which aren't. - Increase your lead generation by getting detailed insight on the marketing sources and campaigns that generate your most qualified leads. - Understand your customers’ buying experience from start to finish, including their phone conversations, and fine tune your marketing campaigns to maximise engagement. - Improve your website conversion rate by identifying which pages your callers are calling from and visiting before, during and after the call. - Integrate Mediahawk with your other favourite martech tools – from Google and Facebook to HubSpot and Salesforce and many more - to streamline your reporting process and work smarter.
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    theBizness.ai

    theBizness.ai

    theBizness.ai

    theBizness.ai offers a comprehensive, AI-driven marketing analytics and insights platform designed for growth-focused marketers, SaaS operators, and online business owners. It automatically links your marketing efforts to actual revenue, bridging the gap between traffic data and sales. For example, theBizness.ai connects your UTM-tracked campaigns with Stripe payment data to show exactly which marketing campaigns are driving revenue. This privacy-first solution goes beyond vanity metrics, giving you a clear view of true ROI by revealing which channels, ads, or content result in real customers and revenue (not just clicks). By eliminating guesswork, businesses can confidently invest in what works and cut spend on what doesn’t, without needing a data science team or complex setup.
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    Lebesgue

    Lebesgue

    Lebesgue

    Lebesgue helps eCommerce businesses of all sizes boost their marketing performance and ROI by analyzing all their current digital marketing efforts, and providing actionable insights that are aligned with industry best practices. - With our powerful LePixel and our state-of-the-art technology you can see 1st party attribution data and track your visitors across different devices. - Connect your Google, Facebook, and Instagram Ads to Lebesgue and immediately discover critical mistakes that have a serious impact on your growth. Get step-by-step recommendations and solve problems faster than ever before. - Benchmark your Facebook and Google Ads results against over 1,500 different eCommerce businesses – and check how industry benchmarks change in real-time. - - - Focus on improving your weakest metric, fix your checkout funnel and learn about performance by different campaign types. - Learn which landing page has the best performance and leverage insights to scale your marketing
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    Leavened

    Leavened

    Leavened

    Our tools deliver actionable insights to maximize ROI. Whether your goal is planning, measurement, or optimization, our performance-based marketers and data scientists are here to guide you. AdImpact is designed to show how your placements in linear television, OTT, digital video, and audio are contributing to your overall campaign effectiveness. Used in conjunction with Leavened’s Marketing Mix Model tool, we can make strategic optimization decisions and recommendations based on the entire impact of your marketing investment. AdResponse analyzes minute-level web activity to determine the immediate impact of individual ad instances. Impact is measured against baselines during which no ads are being aired.
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    Appier AIRIS
    AIRIS is a next-generation, AI-powered customer-data platform that enables marketers to integrate any customer data in real time, unifying interactions across web, mobile, cloud, CRM, and offline systems to create a holistic 360° view of each individual. It allows data teams to load and map first-party data, build custom attributes, and resolve identities from disparate sources, then activate those attributes directly into marketing or personalization workflows. AIRIS visualizes insights with marketer-friendly dashboards and templates, enabling rapid segmentation, analysis of customer journeys, and actionable metrics, while its predictive models (such as conversion and price-sensitivity scoring) tag users with 500+ predictive attributes without requiring in-house data-science expertise. By shortening the time from data to visualization and then to activation, AIRIS empowers brands to move from insight to campaign in minutes rather than months, and support real-time remarketing.
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    Sprinklr Marketing
    Sprinklr Marketing & Advertising is an AI-native, enterprise campaign management platform that centralizes the full lifecycle of marketing and advertising workflows across 30+ digital, social, and paid channels into one unified system, helping global teams plan, produce, publish, manage, and analyse campaigns with consistency, governance, and real-time insights. It unifies campaign planning, content creation, approval workflows, and cross-channel publishing so teams can coordinate global creative production and execution from a single hub while enforcing brand compliance and governance with role-based access and audit trails. Built-in AI accelerates ideation with generative brief and content suggestions, provides performance optimisation recommendations, and delivers cross-channel reporting and analytics that reveal drivers of audience engagement and campaign ROI.
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    WhatConverts

    WhatConverts

    WhatConverts

    See What Marketing Converts - WhatConverts is a complete call tracking, lead capture and reporting platform giving marketers the power to “See What Marketing Converts!” Capture phone calls, web forms, chats & eCommerce transactions. Trusted by 10,000+ companies and marketing professionals to track, manage and reports all in one place. Used by marketing professionals to track, manage and report PPC, SEO and Social campaigns. WhatConverts offers a full featured call tracking platform. Our software solution is an All-in-one platform that is a stand alone solution. We also easily integrate with other software platforms to enhanced functionality. Call, Form, Chat and eCommerce tracking is all included. Real-time reporting, lead management, and more in one simple platform. The solution offers a robust set of tracking tools for website chat sessions, eCommerce transactions, custom online events as well as integrated business reporting for quotable leads, total lead
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    Nielsen Marketing Mix Modeling
    Nielsen Marketing Mix Modeling enables customers to assess the impact of their investments, understand what’s working, and optimize marketing budgets accordingly. It provides answers to critical marketing questions using industry-leading performance models for data coverage and granularity, so you can make current and future marketing decisions with confidence. Maximize the impact of your marketing campaigns with unmatched coverage across platforms and devices. Analyze marketing ROI insights in weeks with our automated and connected infrastructure. Optimize your marketing mix with customized simulations that help you plan for future campaigns.
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    Proof MMM

    Proof MMM

    Proof Analytics

    See clearly which marketing tactics and channels are yielding the best returns on your investments with marketing analytics. Build alternative scenarios to optimize ROI on your marketing program. Understand how specific marketing channels contribute to your KPI’s. See clearly which marketing tactics are performing best. Optimize your marketing mix by building alternative scenarios. Understand how specific marketing channels contribute to your KPI’s. Streamline your marketing operations with better planning, budgeting and campaign management. Take advantage of superior functionality, intuitive marketing analytics dashboards for optimizing ROI with seamless collaboration across Sales and Marketing Clouds. Gain accurate financial metrics for your marketing plans, projects, campaigns and marketing activities.
    Starting Price: $3,490 per month
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    MarketWide

    MarketWide

    Decision Software

    MarketWide is DSI’s innovative database marketing tool that can be used by companies and marketing agencies alike. If you have an existing customer or lead database and want to reach your customers with direct communications, MarketWide will help you plan and execute complex direct marketing campaigns. And thanks to our low overheads, we are able to make this sophisticated and powerful software more affordable than what our competitors charge for inferior services. Check out the newest changes coming in MarketWide 5.3. We designed MarketWide to simplify and automate the tasks involved in planning and execution of direct marketing campaigns. Create and save your criteria and segments into a library for future use. Create and run direct marketing campaigns including email, direct mail and telemarketing. Conduct extensive data mining and gather business intelligence to adjust your strategies.
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    conDati

    conDati

    conDati

    At conDati we apply machine learning and data science techniques to developing out-of-the-box solutions that transform massive volumes of customer, event, and transaction data into accessible insights and usable information. Watch how quickly you can visualize your campaign performance from summary level to individual campaigns with conDati. conDati collects and blends all your important marketing data to create a unified data asset that is used to create dashboards, models and alerts across every channel. Revenue, cost, and metrics data (Sends, Opens, Impressions, Clicks, Transactions…) are available for every campaign by minute, hour and day. Results YTD are combined with the Model Forecast for the rest of the year giving a constantly updated Forecast for Revenue, Costs and other metrics.
    Starting Price: $3,500 per month
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    NinjaCat

    NinjaCat

    NinjaCat

    Unify your data. Create beautiful, insightful reports and presentations so your business can compete, thrive and grow. Accelerate campaign optimization, lead generation, and conversion for every sales and service location. Deliver exceptional results to your advertisers and unburden your analytics team. Transform cold data into beautifully engaging insights with our user-friendly, customizable reports and dashboards. Minimize marketing data chaos through automation. Collect, harmonize, and store data securely. NinjaCat is powered by a transformational data engine for unified digital marketing analytics, automated reporting and campaign optimization. Digital marketing data is increasingly critical and uniquely complex to manage. It's siloed across a wide variety of channels and platforms, each with their own analytics features, making it impossible to get a holistic view of digital marketing performance.
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    Amazon Pinpoint
    Amazon Pinpoint is a flexible and scalable outbound and inbound marketing communications service. You can connect with customers over channels like email, SMS, push, or voice. Amazon Pinpoint is easy to set up, easy to use, and is flexible for all marketing communication scenarios. Segment your campaign audience for the right customer and personalize your messages with the right content. Delivery and campaign metrics in Amazon Pinpoint measure the success of your communications. Amazon Pinpoint can grow with you and scales globally to billions of messages per day across channels. Start easily with just a few clicks in Amazon Pinpoint. Whether you are a marketer or a developer, Amazon Pinpoint is flexible for marketing, bulk, or transactional communications use cases. Marketers can design, orchestrate, and run campaigns visually through the console. Developers can leverage the Amazon Pinpoint APIs for message sending, scheduling campaigns or tracking web and mobile activities.
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    Funnelll

    Funnelll

    Funnelll

    Turn your websites into Sales Engines! Capture meaningful actions users take on your website and optimize your sales funnel for driving Conversions and Sales. No Coding needed! Link your analytics and ad accounts, with a swipe of a button, so they can share and receive data. Track and share customer actions between your website and marketing tools -- No Coding Needed! Use tracking data to optimize your marketing campaigns and website for driving sales. Select which elements to track on your website, with our easy point and click tool. No need to add or maintain tracking code. Set up once and replicate tracking across providers like Google, Facebook, and Twitter, so they would all be using the same version of data for optimizing and reporting on your campaigns. Build funnel visualizations, quickly identify bottlenecks, and what is driving customers through each stage. Understand your organic and paid sources, and how your campaigns perform across all platforms.
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    INCRMNTAL

    INCRMNTAL

    INCRMNTAL

    The platform provides you with the tools to uncover the causality behind your marketing activities with no need for user-level data. If your advertising is always on, your measurement should also be always on. Identify the incremental value across digital advertising channels, TV, influencers. Isolate bid changes which lead to no additional traffic. Find marketing activities which cannibalize on your organic user base or across paid marketing. INCRMNTAL works for the marketer. We don’t make the marketer work. Our platform uses the marketing data to perform on-going measurements while campaigns and channels run uninterrupted. Old School Incrementality measurement forced you to stop your campaigns in a country or create a control group. Our platform doesn’t need you to do anything different to show you if your activity is incremental or not.
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    Conduze

    Conduze

    Conduze

    Conduze pop-up builder gives companies a unique opportunity to design intelligent pop-ups that urges to interaction and aims to convert visitors into customers. When pop-ups are adapted to users’ online behaviour they can be combined with services, offers or a request to contact that are modified in correlation with users needs. For most companies it is crucial that we can implement their data as a KPI on the most valuable inbound calls. This makes Call Tracking an effective solution to identify which channels that perform and which ones that don’t. By investing in campaigns with a positive marketing ROI, companies can easily create profitable results within no time. Call Tracking and popups are an efficient source to optimization of marketing for all businesses. Start tracking leads today, and engage and attract potential customers straight away.
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    Growify

    Growify

    Growify

    Growify's marketing automation feature is designed to transform your marketing strategy, offering a suite of advanced tools that streamline campaign management. With its intuitive automation capabilities, Growify enables businesses to efficiently schedule and deploy marketing campaigns, ensuring timely and relevant customer engagement. This feature simplifies complex marketing tasks, from email marketing to social media posts, allowing for consistent and personalized communication with your audience. The automation of repetitive tasks not only saves valuable time but also ensures accuracy and consistency in your marketing efforts. Additionally, Growify’s automation tools provide actionable insights through data analytics, helping you to refine your strategy for maximum impact. This comprehensive automation solution empowers businesses to enhance customer experiences, improve engagement, and ultimately drive higher ROI, all with less manual effort.
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    FunnelTap

    FunnelTap

    SaaSMQL

    FunnelTap is a platform that allows you to track and forecast marketing and sales funnels. You can create campaign scenarios and adjust variables to see how your funnel would be impacted. For example, if you just spent $20,000 on Google Ads and generated 45 leads and 5 new customers, what would happen if your cost-per-click (CPC) would increase from $6 to $9? What if instead of $20,000, next quarter you spend $75,000? What if your deal size increases? With FunnelTap you can save your hypothetical scenarios and later compare them with the actual campaigns. You can't improve what you are not tracking. Use FunnelTap to map your funnel conversion rates, and create forecasts based on different variables. Create different scenarios by modeling budget, conversion rates, cost-per-click, and customer value. Keep all your crucial metrics always in front of you. Play with your funnel variables to visualize worst and best-case scenarios.
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    WWS One to One
    Digital channels are increasingly growing, becoming more and more hybrid. To deliver a seamless integrated and automated bank experience, hence, omnichannel marketing strategies must be supported by the most advanced technology. One to One Omnia is the WinWebServer (WWS) module for the planning and editing of marketing and customer relations campaigns, starting from a centralized control panel with the possibility of diversifying and personalizing messages and services, not only across the self-service channel but on all active touchpoints. The various modules of One to One application allow to deploy segmentation, to manage the multimedia library, to devise multimedia campaigns including texts, graphics, images and videos, set up campaigns and publish them on predefined channels. The solution’s practical and functional approach makes it possible to oversee all the stages of a marketing campaign development in a simple and effective way.
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    Nepa

    Nepa

    Nepa

    Nepa empowers businesses with insights through Brand Tracking, Marketing Mix Modelling, Campaign Evaluation, Paths to Purchase, and Category Insight solutions. We help you understand your market, optimize marketing performance, and drive smarter decisions. At Nepa, we combine advanced analytics with human expertise to help businesses navigate complex marketing landscapes. Our solutions include Brand Tracking to monitor your brand's performance, Marketing Mix Modeling to optimize your media investments, and Campaign Evaluation to measure marketing effectiveness. With Paths to Purchase, we uncover the journey your customers take to choose your brand, while Category Insight helps you understand shifts in market dynamics. Designed to meet real client challenges, our data-driven solutions provide actionable insights that drive smarter decisions, stronger strategies, and measurable growth.
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    Factors.ai

    Factors.ai

    Factors.AI

    Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.
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    BuyerGenomics

    BuyerGenomics

    BuyerGenomics

    Software that learns, acquires, & grows customers to maximize growth with mathematical certainty. The intelligent use of machine learning and marketing automation makes the entire predictive marketing process smarter, easier, & a better experience for your customers online and offline. Much more than an old CDP, legacy ESP or CRMs… BuyerGenomics has become the Predictive Marketing Automation (PMA) tool of choice for modern retail marketers. Capturing and organizing customer data is table stakes. BuyerGenomics continuously updates its 360-degree, omnichannel customer profile. As a result BG adapts the contents of the marketing it deploys and the timing of the marketing to produce the most relevant and valuable experience for your customer. So while BuyerGenomics is converting the insights it derives on individual customers into action and revenues, it also produces analytics that inform your marketing strategy in meaningful ways.
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    Act-On

    Act-On

    Act-On Software

    Create meaningful and lasting relationships with your customers and measure your marketing success with ease by leveraging Act-on. This award-winning cloud marketing automation platform, Act-On aims to help businesses build their brand, drive demand, and expand customer relationships. As the only integrated workspace, Act-On empowers marketers to improve customer experiences by combining multiple marketing tools in a single application. Web visitors decide whether to explore or leave a site in just 20 seconds. Act-On InSite, Act-On’s AI agent, helps ensure they stay by engaging them with fast, accurate, and personalized content that answers their questions and converts visitors to sales opportunities.
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    MobiLytix

    MobiLytix

    Comviva

    MobiLytix™ Real-Time Marketing is AI-powered real-time interaction management and multichannel marketing automation platform that delivers proven top-line results for CVM marketers. The MobiLytix™ Rewards (MR) platform is an end-to-end engagement marketing solution designed to create reward-based promotional campaigns and loyalty programs. These, in turn, are aimed at enabling enterprises to achieve their business KPIs throughout the consumer’s lifecycle journey. Comviva’s MobiLytix™ Digital Marketing is an all-in-one customer engagement automation platform delivering engaging and personalized customer experiences on digital channels. Driving engagement with customers on digital channels requires content that resonates with users and is presented to them at the right time.
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    MixModeler

    MixModeler

    MixModeler

    Modeling platform designed to help marketing teams, analysts, and agencies measure the true incremental impact of their marketing investments across all channels. Unlike traditional attribution tools that rely on cookies and only track digital touchpoints, MixModeler enables businesses to measure the effectiveness of TV, radio, outdoor advertising, and other offline channels alongside digital campaigns. The platform combines sophisticated statistical methods including Bayesian inference and regression analysis with an intuitive interface that makes advanced marketing measurement accessible to users without data science backgrounds. Users can build custom models manually or leverage AI-powered automation to quickly understand which marketing activities are driving real business results. MixModeler offers flexible pricing from free plans for smaller teams to enterprise solutions, making professional-grade MMM capabilities available to organizations of all sizes.
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    Piano

    Piano

    Piano

    The Piano platform consists of four integrated products. Analytics Piano Analytics is a data harvesting and analysis toolset. While Piano Analytics competes with other broad-based marketing and behavioral analytics tools, it excels in compliance-critical environments and differentiates itself with several unique capabilities and datasets. Activation Piano Activation includes Composer, the world’s most widely-deployed experience rules engine, and VX, our subscription commerce platform. Audience Our real-time customer data management system (CDP/DMP) enables sophisticated known and anonymous user segmentation as well as the output of customer segments to both Piano applications and external systems. Amplifier Our suite of audience development tools includes organic and paid social media campaign management, as well as newsletters and push notifications. It is designed to merchandise content that drives traffic to owned-and-operated digital properties.
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    Maralytics

    Maralytics

    Maralytics

    Create profitable marketing campaigns that don’t rely on guesswork. Maralytics is a complete, automated marketing solution that gets data straight from your POS, giving you real-time, reliable figures; or you can upload your own results. Either way, you have the ability to spend your marketing dollars more effectively across top-performing channels, boost your results, and invest in high-performing future campaigns. Access results from traditional or digital campaigns and get insights that tell you the entire ROI story for any type of marketing activity. We’ve partnered with the top POS systems such as Kounta by Lightspeed, Vend, Square and Xero, to provide you with smooth, worry-free integration. And we’re still growing our partners. Generate customized, tailor-made reports with just one click. By using multiple formats, you can gain many insights that are right for your business.
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    ThoughtMetric

    ThoughtMetric

    ThoughtMetric

    Ecommerce marketers use ThoughtMetric to track marketing performance and make data-driven decisions to scale revenue. ThoughtMetric integrates with the largest ecommerce and marketing platforms so you can easily connect data, track ads, and analyze performance. We help ecommerce companies understand the performance of their marketing and how to make data-driven decisions to improve it. We do this by combining siloed marketing data, complex customer journey data, and revenue attribution data to create a holistic and actionable picture of marketing performance. Find out where your customers are really coming from with ThoughtMetric's data-driven attribution modeling algorithms. Optimize your ads by scaling the campaigns that drive the most valuable customers to your store in terms of customer lifetime value. ThoughtMetric's advanced tracking will match sales back to the exact ad they came from.
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    Whatagraph

    Whatagraph

    Whatagraph

    Create and automate visual marketing reports in minutes. Social Media, PPC, SEO, E-mail and other channel marketing analytics in one place to simplify your reporting and campaign assessment. Forget all manual work and human mistakes! Whatagraph’s reports are easy to use and even enjoyable, now you can be calm that even your junior teammates will be capable of understanding and creating multi-source reports fast. Amount of digital marketing data you gather is increasing rapidly. Stay up to date with latest performance in an engaging way. Whatagraph presents data in a way that your clients and teams can easily understand marketing performance and act on it when and where it counts. Set up daily, weekly or monthly automated reports to reach your client's email at the time you select. Customize reports with your own logo, custom color schemes and send them from your own domain. Report the data for several campaigns within different date ranges and sources.
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    ZapScope

    ZapScope

    ZapScope

    ZapScope is a one-click analytics platform designed to turn real-world data into clear, actionable insights. It delivers ready-to-use market research reports, identifies business pain points and regional market gaps, and provides social audit insights to help businesses understand where opportunities exist. ZapScope also offers YouTube analytics, sentiment analysis, and trending keyword discovery to support content and marketing decisions. All insights are generated instantly with no coding, complex setup, or technical expertise required.
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    Amazon Brand Lift
    Your brand can use Amazon Brand Lift to measure the recognition, attitudes, preferences, favorability, intention, and recall of customer ads. The participation of the Amazon Shopper Panel community helps provide insights into the impact of your campaigns in the context of your brand measurement goals. Amazon's Brand Lift studios are designed for advertisers to quantify the impact of their campaigns on the top and middle parts of the marketing funnel clearly, easily, quickly, and safely. Amazon's Brand Lift lets you see the overall increase in brand statistics for your ads, as well as analyze the aggregate survey results by audience segment, including age range, family income, gender identity, frequency of ads, type of ad, and device. Choose which campaign to measure, create survey questions using guidance templates, and review your study results on demand. You can also receive results directly through the Amazon Ads API.
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    ASK BOSCO

    ASK BOSCO

    ASK BOSCO

    ASK BOSCO® - an AI-powered Marketing Analytics platform for brands, agencies, and retailers. Our cutting-edge algorithm seamlessly integrates your internal marketing data to create customized reporting dashboards, giving you a comprehensive view of your marketing performance. With ASK BOSCO®'s easy-to-use interface, you can quickly gain valuable insights and make data-driven decisions to optimize your digital marketing spend and drive business growth, including forecasting your future online campaigns with 96% accuracy.
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    Full Circle Insights

    Full Circle Insights

    Full Circle Insights

    Response Management tracks lead progression down the funnel automatically and tie lead responses to revenue. Get accurate, granular sales and marketing funnel metrics. Evaluate campaign performance and gain insights on every campaign’s impact on revenue and pipeline with Campaign Attribution. Optimize your marketing with confidence. Matchmaker connects leads to accounts in your CRM with smart, customizable matching technology. Enable sales and marketing to engage accounts intelligently. Built on Response Management, measure digital marketing from anonymous first touch to closed won by connecting anonymous digital touches to known leads in your CRM. Thousands of B2B sales and marketing professionals use our solutions to turbocharge their performance measurement.
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    Dreamdata.io

    Dreamdata.io

    Dreamdata

    Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.
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    SegmentStream

    SegmentStream

    SegmentStream

    SegmentStream is an AI-powered marketing measurement and attribution platform that helps companies understand the true impact of their marketing. It connects data across channels (paid media, organic, CRM, offline), goes beyond last-click attribution, and measures incremental lift — showing which campaigns actually drive revenue, not just clicks. On top of that, it uses predictive models to optimize budgets, forecast performance, and improve ROAS, even in privacy-restricted environments. In short: SegmentStream helps marketers measure what really works and spend budgets more effectively.
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    Appgain

    Appgain

    Appgain.io

    Deliver the best user experience with Personalize users Onboarding, Re-engage inactive users by videos in push notifications, and an Automated user activation campaign. Keep the user coming back to your app, Deliver personalized content and offers to them, Reward them for referring the app to their friends, and Re-target your users even after removing the app! Re-target your customers, as soon as they open your links just once on all major social media, no matter where your customer at, you’ll be able to reach and re-target them. Marketing automation helps you achieve more with your campaigns without doing any extra effort, like a CRM marketing automation tool, Here’s what Appgain’s automation could do for you. Auto-responding to users' behavior with personalized messages. Retargeting Short Link that directs the customer flow to a specific page in your App. Measure ROI /ROAS for each Customer Acquisition channel.
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    Roasberry

    Roasberry

    Roasberry

    Roasberry is a comprehensive marketing intelligence platform designed to simplify data analysis for ecommerce marketers. It integrates seamlessly with platforms like Shopify, Meta Ads, Klaviyo, Pinterest Ads, Google Ads, and Google Analytics, providing a centralized hub for managing and optimizing ad campaigns. Key features include ad analytics for tracking and improving ROI, pixel tracking for accurate cross-platform conversion attribution, and customer journey mapping to enhance engagement. The platform also offers visitor segmentation for personalized campaigns and 'Ask Berry,' an AI-driven tool delivering instant, data-driven marketing insights. Roasberry's intuitive interface and advanced attribution models enable brands to evaluate their best-performing sales funnels, making data-driven decisions more accessible. Additionally, it provides growth-oriented integration solutions and technologies, empowering businesses with flexible integration options.
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    MessageGears

    MessageGears

    MessageGears

    Use your modern data warehouse to power customer engagement and cross-channel marketing, opening a world of new possibilities for relevant, timely, personalized messaging that yields real results. Use all the data you have, not just what you’ve copied to your marketing cloud. Eliminate wasteful spending and send better messages across channels. MessageGears uses your data where it lives in the format it’s already in, giving you a full suite of enterprise marketing tools at a significantly lower cost of a typical marketing cloud. MessageGears Segment combines the power of an intuitive drag-and-drop segment builder with a segmentation engine that runs as fast as your data warehouse. MessageGears Message allows you to use any available data in any format to personalize messages to each of your customers at a scale that other email marketing providers can’t achieve.
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    Master Metrics

    Master Metrics

    Master Metrics

    Welcome to Master Metrics, the all-in-one solution for agencies and marketing teams. See at a glance what needs your attention with an overview of all ad campaigns from all sources. Use alerts to get notified every time a specific metric is over a determined value. Create visual dashboards and share them with your team or customers. You can extract, and merge data from different marketing sources into Google Sheets.
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    Painapo

    Painapo

    Painapo

    Painapo is the ad analytics tool built for restaurants that finally connects your marketing campaigns to real in-house results. By integrating directly with reservation systems like SevenRooms, it identifies exactly which guests came from your ads, how much they spent, whether they returned, and even what they ordered. Say goodbye to unreliable pixels, Painapo uses server-side tracking, independent of cookies. The result: ultra-precise targeting, automatic exclusion of existing customers, and continuous audience and budget optimization for maximum ROI. You’re no longer tracking clicks, you’re tracking covers.
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    Objective Platform

    Objective Platform

    Objective Partners

    Benefit from the tools within Objective Platform to either reach your targets in the most cost-effective way or get the highest return from a fixed budget. Don't rely on channel-specific metrics. Evaluate the impact of your marketing investments to your business targets. Create your single source of truth. With Objective Platform you automate data ingestion, validation and harmonization from 200+ sources. Get results faster and more accurately. Use modelling to attribute business outcomes to media investments and other relevant factors. Objective and transparent. Use our battle-tested dashboards and reports to understand the drivers of marketing and media performance. The platform helps you quantify the value of marketing investments and identify outliers. Use these learnings to start experimenting.
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    Cardlytics

    Cardlytics

    Cardlytics

    Through partnerships with top banks, we have a complete view of consumer spend— including purchases they make at competitors. This purchase intelligence is the foundation of everything we do. Develop strategies to effectively gain market share with both new and existing customers. Connect in our brand-safe, fraud-free platform with ads that actually give back to customers. Pinpoint the true, incremental sales impact of campaigns both in-store and online. Close the loop with real transaction data. We measure campaign performance, reporting online and in-store sales down to the penny.
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    XMPie

    XMPie

    XMPie

    The leading technology for engaging your audiences with personalized, relevant communications across Print and Digital media touchpoints. Boost collaboration, visualization and time-to-market for your 1:1 multichannel marketing campaigns. New! The Circle GUI now powers XMPie's Cross Media dashboard giving a clear and unified view for managing touch points and deploying and monitoring the entire multichannel campaign. Circle features an intuitive user interface that enables interactive diagramming and visualization of all phases of a multichannel marketing campaign-from conceptualization to campaign creation, through to execution and results monitoring. Service providers, agencies and clients can together sketch, view, plan, build, and automate 1:1 multichannel communications campaigns at every stage of development.
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    Extensions

    Extensions

    Entalysis

    An Entalysis Extensions business performance management solution gives a clear picture of what your management information systems are not reporting and enables the missing functionality required to optimize your business processes. Entalysis' software platform which enables the methodologies, analyses, collaboration, and tools of your solution is called Extensions. Whether the relevant business processes related to supply chain, personnel, finance, or sales and marketing, Extensions has the flexibility to build and deploy your solution both quickly and easily. Collaborate vertically from c-level executives to the shop floor, and horizontally across sites, divisions and businesses. Bridge the gap between strategy and execution by using optimal analyses and functionality, free from the reporting and functionality constraints of existing management information systems. Gain insight by fully exploiting the large volumes of data within your business.
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    Brew

    Brew

    Brew

    Finally, measure ALL your marketing activities (even the soft ones), identify gaps and opportunities in the market, and show how marketing is driving commercial success. Brew is a platform that gives you unprecedented visibility into your company’s marketing, from the marketing strategy to individual activities. With Brew, you will go well beyond share-of-voice to see the impact your company is having across audiences, marketing activities, topics, channels and within your competitive landscape. Measure the impact of your entire marketing effort, from a specific activity to the historically-unmeasurable, like messaging, positioning and brand across all of your competitive landscape. Get visibility on what is happening in your market - what topics are being discussed, which activities are most impactful, where there are gaps - so that you can identify opportunities and take leadership.
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    Milestone Analytics
    You cannot change what you do not measure. Milestone Analytics helps you maximize your marketing strategy and investment. Measure your digital marketing across all your marketing channels, including your website, mobile, social, and paid search. Compare locations and connect to third-party data like your brand reports. Milestone Analytics is your total digital marketing performance hub and one of the only business intelligence tools you will ever need for your business. Take the chore out of digital marketing analytics. Move beyond website analysis with Milestone Analytics, which puts all critical KPIs at your fingertips, channel distribution, social performance, digital marketing campaigns, reviews and more. All your marketing metrics rolled up and presented in beautiful intuitive charts. Single-source performance view across all marketing channels. Integrate data from your website and marketing distribution channels.