MixCommander

MixCommander

Commanders Act
+
+

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About

Prove and improve impact with unmatched visibility into marketing performance. What is working and what isn’t? That’s the question every marketer needs to be able to answer. And it’s exactly why every B2B marketing team needs revenue attribution. Beyond just clicks and leads,Adobe Marketo Measure gives marketers unmatched visibility into their true impact on the bottom line. With attribution that measures every touchpoint in the customer journey—digital and offline, paid and organic, marketing and sales—accurately identify which channels and campaigns deliver the most revenue and highest ROI. Dealing with disparate data is frustrating.Adobe Marketo Measure automatically connects and unifies your data, so you can spend more time acting on insights and less time on tedious tasks. Get accurate data without the pain of broken spreadsheets and duplicate conversion counting. When it comes to attribution models, one size doesn’t fit all.

About

For the first time ever global digital ad spend is expected to exceed 50% this year and continue growing by double digits for the foreseeable future, making it even more important for marketers to understand the real contributions their channels and partners are having on their bottom line. Most marketers have adopted the most recent touch (also known as “last click”) attribution model as their primary report because this is the default setting for many analytic platforms. While this methodology is easy to explain and provides some insight into campaign performance, it prevents marketers from having a comprehensive view of all the channels a customer came in contact with that influenced their decision to buy. MixCommander platform lets marketers fully understand the impact their media mix is having on their customer journeys by providing them with a variety of attribution models to choose from depending on their needs. Custom models can also be created for complex situations.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

B2B marketers and sales teams seeking a solution to manage their operations

Audience

Marketers and brands seeking a solution to track, analyze and optimize direct marketing performance

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$0.01/month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Adobe
Founded: 1982
United States
business.adobe.com/products/marketo/marketo-measure.html

Company Information

Commanders Act
Founded: 2010
France
www.commandersact.com/es/soluciones/mixcommander/

Alternatives

LeadsRx Attribution

LeadsRx Attribution

LeadsRx, Inc.

Alternatives

ROIVENUE

ROIVENUE

ROIVENUE™
Dreamdata.io

Dreamdata.io

Dreamdata

Categories

Categories

Marketing Attribution Features

Attribution Modeling
Audience Segmentation
Conversion Tracking
Cross-Channel Attribution
Customer Journey Mapping
Multi-Touch Attribution
Predictive Analytics
ROI Tracking

Marketing Automation Features

A/B Testing
Analytics / ROI Tracking
Artificial Intelligence
Content / Blogging Platform
Customizable CTAs
Drip Campaigns
Dynamic Content
Landing Pages / Web Forms
Lead Scoring
Sales Intelligence
Search Marketing
Segmentation
Social Marketing
Website Visitor Tracking

Web Analytics Features

Campaign Management
Conversion Tracking
Form Analytics
Goal Tracking
Keyword Tracking
Multiple Site Management
Pageview Tracking
Referral Source Tracking
Site Search Tracking
Time on Site Tracking
User Interaction Tracking

Integrations

5X
AdStage
Call Sumo
CallTrackingMetrics
CloudNuro
Desktop.com
Eloqua
Joomla!
Olark
Optimizely One
Personizely
Salesforce
Salesforce Data Cloud
Salesforce Marketing Cloud Account Engagement
SnapEngage
SyncApps
TrackAd
Uberflip
VWO Insights
WordPress

Integrations

5X
AdStage
Call Sumo
CallTrackingMetrics
CloudNuro
Desktop.com
Eloqua
Joomla!
Olark
Optimizely One
Personizely
Salesforce
Salesforce Data Cloud
Salesforce Marketing Cloud Account Engagement
SnapEngage
SyncApps
TrackAd
Uberflip
VWO Insights
WordPress
Claim Adobe Marketo Measure and update features and information
Claim Adobe Marketo Measure and update features and information
Claim MixCommander and update features and information
Claim MixCommander and update features and information