Best Audience Intelligence Platforms in South America
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Compare the Top Audience Intelligence Platforms in South America as of March 2026
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What are Audience Intelligence Platforms in South America?
Audience intelligence software is designed to help organizations gather deep insights into their target audiences by analyzing behaviors, preferences, and demographics across multiple channels. It uses data from social media, website interactions, and other digital touchpoints to build detailed audience profiles, allowing marketers to tailor campaigns for maximum relevance and impact. With tools for segmentation, sentiment analysis, and trend tracking, the software enables businesses to identify and respond to shifts in audience interests in real-time. Audience intelligence software also supports competitor analysis, providing insights into how target audiences engage with similar brands. Ultimately, it empowers companies to make data-driven decisions, enhance engagement, and create more personalized, effective marketing strategies. Compare and read user reviews of the best Audience Intelligence platforms in South America currently available using the table below. This list is updated regularly.
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1
Brandwatch
Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business. -
2
Domo
Domo
Domo puts data to work for everyone so they can multiply their impact on the business. Our cloud-native data experience platform goes beyond traditional business intelligence and analytics, making data visible and actionable with user-friendly dashboards and apps. Underpinned by a secure data foundation that connects with existing cloud and legacy systems, Domo helps companies optimize critical business processes at scale and in record time to spark the bold curiosity that powers exponential business results. -
3
Quantcast
Quantcast
Quantcast is an advertising technology company and the creator of an innovative intelligent audience platform that empowers brands, agencies and publishers to know and grow their audiences online. The Quantcast Platform, powered by Ara™, a patented AI and machine learning engine, delivers automated insights, marketing performance, and results at scale to drive business growth. Our solutions are leveling the playing field for our customers when it comes to effectively reaching audiences online and helping them power a thriving free and open internet for everyone. Headquartered in San Francisco, Quantcast has been serving customers around the world since 2006. -
4
Kwanzoo
Kwanzoo
Kwanzoo offers AI-powered Go-to-Market (GTM) automation solutions designed to engage 10X more high-intent buyers, boosting your sales pipeline. Our innovative AI GTM technology, combined with our GTM On-Demand service, aggregates buying signals at both person and account levels. It delivers automated, always-on, and personalized message sequences to each prospect via emails, LinkedIn, and phone calls. This approach enhances SDR productivity, reduces sales costs, and drives revenue growth. Kwanzoo’s AI GTM tech de-anonymizes USA site traffic, generating warm leads with complete contact details, including work/personal emails, LinkedIn URLs, and mobile numbers. It also identifies in-market USA-based buyers researching products like yours right now. Additionally, its Account Intelligence feature tracks global company buyers engaging on any website, enabling targeted outreach through emails, LinkedIn, and calls. Our platform serves SMBs, mid-market firms, and large enterprisesStarting Price: $250/month -
5
Infegy Atlas
Infegy
Discover, research, and understand audiences, brands and competitors with the most intuitive social listening tool with the only truly unlimited search system. Infegy Atlas offers premier social listening tools and services, helping you understand audiences and consumers like never before. Turn billions of online conversations into actionable consumer insight that can help you with market research, customer persona development, brand research, campaign tracking, competitive intelligence, demographics, industry white space, sentiment analysis, influencers, crisis management and more. Don’t just analyze social data, present it with style.With our reporting platform Infegy Canvas, you can create custom reports with data directly from Infegy’s social listening and intelligence platform. Leverage Canvas for client presentations + full-service reporting, and team meetings to keep everyone up to speed with beautiful reports, no design experience required.Starting Price: $1200.00/month -
6
HyperVue
HyperVue.ai
A comprehensive tool, packaged in a sleek UI that provides real-time actionable insights. The HyperVue platform is not just another AI and Machine Learning engine that provides social insights. It fundamentally reimagines the possibilities of social data. HyperVue derives, builds and predicts outcomes for brands, topics, cities, industries, segments and groups of people. It combines the intelligence of people and algorithms in a manner that redefines software for its users. -
7
KPI6
KPI6.com
KPI6 is a Software as a Service Suite adopted by Brands and media agencies to understand consumers, identify their needs, and define audience segments. It analyses a multitude of user-generated content and unsolicited sources like online reviews, social and web panels, digital open data to provide the critical strategic insights a company needs to drive innovation, opportunity assessment, strategic planning, segmentation, creative development, and media strategy. Every individual has characteristics that can be beneficial for a brand and an industry. It is imperative to fully leverage these traits to their maximum benefit within your organization. Leaders of your organization should be focusing all of their time and effort on strategic planning and management, rather than interpreting conversation streams and building user profiles. Your organization needs custom solutions that will do the work itself and take the research further.Starting Price: $15,000 based on usage -
8
VTION
VTION
Get access to detailed behavioral insights, gather intel on your most pressing questions and find audiences that perform — it has everything you need to conquer the digital landscape in a privacy-first world. Drive business intel with access to real-time, deterministic and actionable data on your consumers mobile behavior. Eliminate ad waste and deliver higher ROAS by leveraging remarkably accurate audience sets ready to be activated in Lotame or any other Data Management Platform. Elevate your market research by getting detailed feedback from real consumers curated based on their digital behavior. Industry-first market insights for a privacy-first world. Peek under the hood to learn more about what powers VTION’s never-before-seen consumer behavior insights. Passive, real-time data collection methodology ensures that data cannot be manipulated as it is collected passively, providing higher data accuracy.Starting Price: Free -
9
DemandJump
DemandJump
DemandJump is the leading Marketing Insights & Attribution Platform, showing marketers what their target audience is doing, what their competitors are doing, and what actions they should take next to achieve better outcomes. Customers are empowered by knowing what content to write, what keywords to include, which websites to target, videos to produce, and much more. DemandJump gathers and assembles disparate data to create networks of customer touchpoints around any topic or keyword, prioritizing what actions to take next. Finally, companies can close the loop between sales and marketing by seeing exactly which actions drive pipeline and grow revenue.Starting Price: $99 per month -
10
AYLIEN
AYLIEN
Transform the world's news into real-time business insight. News provides mission critical information for organizations. But the global volume every day is overwhelming, resulting in missed events, misinformed decisions, and ineffective processes. Find the news you care about and filter out the noise with AI-powered search. NLP-powered tags and enrichments for every article to deliver accurate and efficient search and discovery. Identify and visualize trends and critical insights with advanced analytics features. Our analysis features make it easy to gain insight from real-time data visualizations. Get up and running in 5 minutes with a 14-day trial. Simplified access to news data and content: tagged, searchable and actionable. Empower analysts to proactively identify, investigate, and monitor news using Radar. Build News API-powered apps and models with easy access to structured news data feeds. -
11
Mediatoolkit
Mediatoolkit
Mediatoolkit is an award-winning media intelligence solution that enables businesses of all sizes to monitor and analyze online conversations across 100+ million sources (including social media) in real-time and in any language. It notifies users the moment their query is mentioned online via email, Slack, or the Mediatoolkit mobile app. If a query starts generating more online buzz than usual, the tool will automatically send a Spike alert. Mediatoolkit also boasts very advanced yet easy-to-understand analytics. More than 2000 chart combinations can be customized, generating reports adjusted to your strategy and business goals, which results in fully unique datasets. That way, users can discover growth opportunities, manage brand reputation and consumer feedback, prevent crises, and identify influencers. Other features include Boolean search and advanced filtering options, custom brand reports and data exports, and unlimited users, keywords, and reports on all paid plans.Starting Price: $399/month -
12
Radarly
Linkfluence
Radarly is an AI-powered consumer insights platform with social data at its core. It combines the immediacy of digital data with the rigor of proven Consumer and Market Insight methodologies. It gives you access to reliable, structured quantitative and qualitative intelligence at all times. Go beyond social listening. Your success depends not just on listening to social conversations. You must stay attuned to dynamic markets and fast-moving customers more effectively than the competition! Radarly empowers you to support a more agile, customer-centric and data-driven brand lifecycle. Go from insight to action faster. Radarly is designed to serve the needs of the entire organization in multiple industries. It covers every stage of the brand and product-management lifecycle from strategy to execution and everything in between. -
13
Pulsar Platform
Pulsar
Pulsar is the world’s leading audience intelligence platform—harnessing rich data sets, AI and human minds – so our clients can access nuanced and actionable insights that get straight to what matters most to their customers, their businesses and to society. Design and run your own studies with a subscription to our cloud-based SaaS platform – with full training, account and customer success support. Engage our Research & Consultancy programs tailored to your business needs, leveraging our in-house team’s expertise to design and deliver insight reports and strategic guidance. Go beyond traditional social listening by combining it with audience segmentation. Apply audience intelligence to your listening - Pulsar is the only software on the market offering both social listening and audience segmentation in one seamless experience. Discover the main communities in your audience, and see how each of them talks about the same topic differently, to tailor your targeting approach. -
14
Demographics Pro
Demographics Pro
Uncover detailed characteristics of a single social media audience to understand the persona of an audience by itself, or in comparison with others. We deliver deep-dive data points in addition to standard breakdowns by gender, marital status, age, occupation, personal income, and location. Confirm the authentic relationship between an influencer and their audience. Verify whether followers and engagements are real or fake prior to making your final selection of influencers for a campaign. Identify the people, brands, and media that most influence a desired audience. Search network specific databases containing millions of influential social media accounts to quickly qualify a manageable shortlist of influencers who best reach a specified target audience. Analyze audiences of multiple influencers, brands, or other users at once.Starting Price: $500 one credit per analysis -
15
Appreciation Engine
Appreciation Engine
Appreciation Engine is online software that helps you capture your users through social login, delivers you user insights you can take action on and deliver a better return on all your marketing and UA activities. Use AE Connect our customer identity and access management (CIAM) tool to capture your users online through social, gaming and streaming services. Implement social login easily in any app or website. Leverage AE Insights, our customer data platform (CDP), to analyze your users and deliver insights into niche interests of your users, the specific influencers they engage with, your competitors they talk to, etc. Know that your digital data is safe, secure and compliant with world-class privacy conscious software so you can protect your users and your business. Use custom seed lists to build unique audiences in Facebook & Google. AE audience seed lists drive up to 9x more online conversions. -
16
Acquigo
Xerago
Acquigo is an Algorithmic Marketing Cloud which enables its customers to run marketing campaigns. It is a tool that has in-built end to end campaign management functionalities from planning campaigns to executing and tracking responses to it, on channels such as email, SMS, push notification and the like. About Acquigo: ACQUIGO's built-in algorithms automate the campaign management activities from defining the target audience to planning, designing, scheduling, execution, tracking and optimization. It comes pre-loaded with marketing campaigns, automated micro segments, and a relationship dashboard. Acquigo is a product offering of Xerago, an integrated marketing services entity that has been working with marketing automation platforms for about 15 years. Xerago brought marketing automation to India in 2005. -
17
Synthesio
Synthesio
Fast track your way to the organic voice of your consumer. Next-gen AI identifies emerging topics and repeated consumer language. Market-research-inspired models capture what you’d otherwise miss, alerting you to noteworthy shifts in conversation. Go beyond conversations with behavioral data. Uncover what makes your audience tribes unique and connected. Build custom widgets, share internally, and start making consumer-centric decisions at scale. Social Listening Dashboards help you collect, visualize, and analyze what your consumers are saying online in real-time. From market research to crisis management, Dashboards are use-case focused, built together with your dedicated Client Service Manager. Above all, your Dashboard will help you keep pace with your ever-changing consumers and markets. As a result, you’ll make faster, consumer-centric decisions you can trust. -
18
Oracle Moat
Oracle
Get an inside look into a brand’s creative strategy. Oracle Moat is ad activity intelligence tool that enables you to view your competitors’ creative and messaging currently in-market, going back three years. Discover what the competition is up to—and how your creative stacks up. View ad messaging and creative, leveraging three-plus years of data, to discover what messages your competitors currently have in market. Drill down on an advertisement or filter and sort the data so that you get exactly the information you’re looking for. See how people engage with images, text, and video in ads across multiple platforms, including mobile devices. Use heatmaps to see where people spend the most time while viewing an ad. Spend smarter and launch campaigns with confidence. With Moat, you can reach real people, capture their attention, and fully measure campaign effectiveness. -
19
Sprinklr
Sprinklr
Sprinklr is an AI-native Unified Customer Experience Management (Unified-CXM) platform designed for global enterprises. It brings together marketing, social, customer service, and insights into one centralized system. Sprinklr helps organizations understand customers by analyzing millions of conversations across digital and social channels in real time. Its AI-powered capabilities enable teams to automate engagement, extract insights, and deliver consistent experiences across touchpoints. The platform supports omnichannel marketing orchestration, social listening, and enterprise-grade customer service. Built-in AI copilots and agents improve productivity and decision-making for customer-facing teams. Overall, Sprinklr helps brands deliver empathetic, data-driven customer experiences at scale. -
20
Meltwater
Meltwater Group
We help you monitor, understand and influence the world around you. Empowering PR, communications and marketing teams with an intuitive all-in-one product suite, powered by AI-driven insights. In today's always-on world, a marketer's job is never fully finished, which is why we developed a series of products focused on helping you stay on top of your digital strategy and marketing performance. Our suite of products aims to solve the problems faced by modern PR, communications, and marketing professionals. Insights and workflows designed to empower your social media and digital marketing strategy. Access a flexible solution that allows you to monitor social media for relevant mentions so that you can stay ahead of the game—and your competition. With access to unlimited ad-hoc searches and no volume restrictions across more than 20 different channels (including social networks), your social listening capabilities will be unmatched. -
21
O360
Oculus360
Turn millions of authentic, unaided consumer comments into unparalleled marketplace insights. O360 AI-powered insights platform transforms customer voice into brand advantage. In a digital world where you may never meet your customers and competitive barriers to entry are evaporating, the brands that best understand their marketplace and consumer landscape will win. O360 customers use our Insights Platform to power a number of different initiatives. Drive increased conversions, higher sales and greater efficiency. Here are some top use cases to get your creative juices flowing. O360 is a secret weapon for companies in CPG, retail, financial services, automotive, travel, fashion and other industries, helping them outmaneuver the competition in a complex digital world through a better understanding of consumers and the marketplace. Check out our case studies to learn more. -
22
Choozle
Choozle
Take back control of your digital advertising. Execute programmatic ad campaigns at any scale with our all-in-one digital advertising software. Determine which targeting tactic is right for your campaign goals. Enjoy simple campaign setup and personal support. Quickly manage and optimize multiple advertisers and programmatic ad campaigns, no matter your campaign goals. With customer onboarding and easy-to-use, feature-rich digital advertising software, you can plan and execute campaigns with efficiency and ease. Launch highly-targeted campaigns with custom audiences created from first or third-party data. You can also target specific locations or based on web content and page categories. We offer tools to seamlessly combine first and third-party data to create custom audiences comprised of your most valuable users.Starting Price: $99 per month -
23
Affinio
Affinio
Affinio is an Augmented Analytics company that leverages its custom graph technology to understand the billions of connections across big data. Affinio’s AI-based segmentation and visualization technology is putting the power of AI at the fingertips of business users around the globe so they can rapidly discover unique insights that power business decisions that win. There are oceans of information and growing seas of data. Everyone is building a data lake, but no one is building a boat. Affinio’s Analytics and Matchmaker solution are both available inside the Snowflake Data Marketplace. Run Affinio’s graph analytics on your own internal first-party PII data inside Snowflake’s technology. Anyone with or without a technical background can use Affinio to query their data, and their answer comes back in seconds, not days. Discover the overlap between your customer data and another company’s customer data, and then decide to enter into a clean room with them. -
24
Lexer
Lexer
Lexer is the Customer Data & Experience Platform of choice for leading brands like Quiksilver, Igloo, Nine West, Rip Curl, Supergoop!, and more. As the only CDP built for retail, we help the world’s most iconic brands drive incremental sales from improved customer engagement. With one of the simplest onboarding processes in the industry, Lexer cleanses and combines data into an enriched single view of the customer with no heavy-lifting required from our customers. We unify data from any system and enrich it with AI-powered predictive analytics, third-party data, and targeted surveys. With CDP-powered insights fueling every use case, Lexer acts as the all-in-one hub for every customer-facing team—including marketing, ecommerce, retail and service. With a level of care and commitment unique in the SaaS industry, our Success team helps customers develop the technical know-how, process efficiencies, and transformational mindset they need to maximize Lexer’s value. -
25
Isentia
Isentia
Empowering clients to make great decisions. Isentia is your real-time media intelligence and insights solution, helping top-performing communication teams make sense of the world’s conversations. Isentia is your real-time media intelligence and insights solution, helping top-performing communication teams make sense of the world’s conversations. Don’t miss important coverage, conversations or comments with our suite of services, designed to make monitoring quick, easy, and more meaningful. Enhance your strategic communications, be crisis ready and manage your reputation by tracking key messages, issues and audience sentiment across channels, with more accessible and easier-to-use data. Always be the first to know with real-time alerts and real-time analytics that help you spot trends and take action to help your organization build its reputation. -
26
Kantar Marketplace
Kantar
Build your competitive edge with agile consumer insights. A leading-edge platform built for leading-edge brands. Kantar Marketplace is an automated market research platform designed for insights professionals, marketers and agencies who want to test, learn and move faster. It is the only market research platform with solutions that have been independently validated to predict sales and brand growth. Get fast answers to your most pressing questions with proven automated market research solutions designed to the highest standards. Choose from a full suite of modular solutions including surveys, reports and data - with options to run your own market research or benefit from Kantar’s expert service. Tap into global perspectives, with solutions available in 70 countries and growing. With local support and account servicing, know that someone always has your back. Kantar is the world’s leading data, insights and consulting company. We help clients understand people and inspire growth. -
27
Omeda
Omeda
The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience. -
28
OnAudience
OnAudience
OnAudience is a global provider of high-quality & custom audience segments for digital advertisers and data enrichment solutions. Our desktop data covers 200 markets with globally unified taxonomy, including more than 1,000 predefined segments. Profiles are precisely categorized on the basis of demographic data, interests and purchase intents of web users. We create and provide custom segments on demand. DMPs help you improve your digital campaigns. The platform makes it easy to manage all customer data and build custom segments dedicated to upcoming campaigns. Divide your customers based on specific products, markets or attributes and deliver them tailored adverts. OnAudience gets you access to one of the world’s largest database of clients’ profiles – find your new clients among over 27 billion user profiles worldwide. -
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smartocto
smartocto
Smartocto is a smart editorial analytics system that brings actionable data into the newsroom. Our mission is to optimise storytellers' output and make it more relevant, impactful and profitable. With crystal clear modular big screens, insightful historical reports, real-time A/B header and lead-in tests, and actionable notifications, we give them the power to go from data to action and optimise for online success, whether that's impact, engagement or conversion. We come from the newsroom ourselves, so our approach to data is different. Instead of pageviews, we show metrics on loyalty, engagement, impact and more, to help connect the dots between online publishers and their audience. We continue to develop innovative features every day, sometimes together with clients. Take a look at our website to see if smartocto could be interesting for you. -
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PRophet
PRophet
PRophet brings new value to every layer in the public relations ecosystem: from generating richer insights for better strategies to working in tandem with traditional platforms to perform even smarter and more efficiently, to creating more relevant and successful pitches and, as a result, better relationships with journalists. Optimize your crisis response or reputational campaign by knowing with greater certainty how and which media will react to an emerging issue. Test, retest and run your pitch over and over again to optimize your language and targets before going to market with your pitch. PRophet predicts which media are most likely to be interested in your pitch and help you uncover new reporters, dramatically increasing your odds for placement. Reduce pitch time by up to 50% while increasing placements by up to 100% so you can spend more time on other high-value tasks.
