Best SEO Software for Mac of 2025 - Reviews & Comparison

Birdeye

irdeye is the #1 AI platform for Hyperlocal Marketing®, purpose-built for multi-location brands. Over 150,000 businesses rely on Birdeye’s intelligent AI agents to run marketing and drive business outcomes. Birdeye helps multi-location brands enhance online reputation, engage customers across social, search, and web, and gain real-time insights into consumers and competitors — all to boost leads & increase foot traffic, reduce costs, and grow revenue. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of innovators from Google, Amazon, Salesforce, and Yahoo and is backed by the who’s who of Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR.

4,142 Ratings

Starting Price: $250/month

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CSS HTML Validator

AI Internet Solutions LLC

CSS HTML Validator for Windows, Mac, and Linux is a fast, powerful, highly user configurable, and easy to use web development tool that checks HTML, CSS, SEO, spelling, accessibility (including WCAG 2.0/2.1/2.2), PHP, XHTML, JavaScript, htmx, and links. CSS HTML Validator includes batch processing (in the Pro edition), integrated HTML/CSS editing, and much more. It works offline so it's super-fast and your privacy is protected because your documents are not uploaded to a server for checking. CSS HTML Validator Pro has superior customization features so you can configure the validation to your liking. You can even add your own validator messages, recognize your own HTML elements and attributes, and much more. Try CSS HTML Validator Pro for Windows free for 200 validations or 30 days, whichever comes first. A FREE limited version of htmlval for Mac and Linux is also available.

4 Ratings

Starting Price: $79 (one time)

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rankingCoach

rankingCoach GmbH

rankingCoach is the complete digital marketing app for small businesses. Designed to cover all areas of online marketing: elevate search rankings, create high-performing Google Ad campaigns to increase traffic and leads, manage social media profiles, reviews and local directory presence, as well as monitoring competitors and local market conditions. Small business owners can do all this by taking a few minutes of their time each week, which will boost their business, attract new customers and get ahead of the competition. The App’s Facebook-like feed of local market information and competitor analysis makes marketing online engaging and easy to understand. Even for business owners with no experience in Digital Marketing.

2 Ratings

Starting Price: $29.95 per month

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Plerdy

Plerdy - Multifunctional SaaS solution for an improvement of conversion on websites. - Heatmaps - we see exactly where the clicks were on the website. All clicks on the website are recorded and displayed in real time. Which helps to understand how users behave on the website. - Popup smart forms - you can quickly create and show on the website different pop-up forms without developers and designer. Examples: The pop-up form for collecting leads from the website. Offer to the users when they abandon their shopping cart. - SEO-alerts - tool that continuously analyzes your website SEO factors to provide regular notifications on changes. Checks keywords, titles, tags and attributes to define what can be optimized. Provides both aggregated and on-page statistics to evaluate your web resource.

2 Ratings

Starting Price: 29$/month

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Screaming Frog SEO Spider

The Screaming Frog SEO Spider is a website crawler that helps you improve onsite SEO, by extracting data & auditing for common SEO issues. Download & crawl 500 URLs for free, or buy a license to remove the limit & access advanced features. The SEO Spider is a powerful and flexible site crawler, able to crawl both small and very large websites efficiently while allowing you to analyze the results in real-time. It gathers key onsite data to allow SEOs to make informed decisions. Crawl a website instantly and find broken links (404s) and server errors. Bulk export the errors and source URLs to fix, or send to a developer. Find temporary and permanent redirects, identify redirect chains and loops, or upload a list of URLs to audit in a site migration. Analyze page titles and meta descriptions during a crawl and identify those that are too long, short, missing, or duplicated across your site.

2 Ratings

Starting Price: $202.56 per year

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Loyalty Reward Stamp

We offer Loyalty Reward Program, Loyalty App, Mobile Loyalty, Text Message Marketing, Loyalty Cards, and Rewards Programs. Turn those paper punch cards into a robust and easy to use mobile app. We also offer simple and beautiful tablet loyalty programs for your counter. Our businesses attract new and keep their current customers coming back with mobile deals. Reward customers for sharing information and deals from your business on social media. Grow your subscriber text list to continually promote your business to customers at any time. Business's can increase exposure by letting customers promote their deals for them on their social media profiles. Customers are able to receive rewards texted to them 24/7 right through the Businesses app. The mobile and tablet app are completely customized and branded with the business's logo.

2 Ratings

Starting Price: $49.00/month

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SpiderNow

OrganicRankings.com

Our website crawler captures a website’s code and performs site audits in real-time so you can analyze the results quickly. Our Technical SEO Spider software is a great fit for SEO agencies, web developers and businesses. When you subscribe to our SEO software you will discover a better way of auditing and analyzing performance metrics of your website. With a quick, easy to use interface that can be used on any device anywhere you are. Our software is designed for SEO agencies, web developers and businesses who want to improve their rankings and website performance. Our advanced website crawler captures every element of a website's code in real-time and then highlights issues and errors within the code. Problematic code can range from poor optimization, coding and validation errors, PageSpeed Insights errors and other unknown factors. Once the highlighted issues are identified then our software helps you correct these issues through our coding tools, coding generators and AI-tools.

1 Rating

Starting Price: $20 per month

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Local Siren

Local Siren (Local Siren - Digital Marketing Agency)

In today’s digital landscape, many small businesses struggle to gain visibility on Google and Local Search, which means potential customers can’t find them just when they’re needed the most. Our expertise lies in optimizing your business presence so that you're not only visible but also prominent in local search results. This allows you to focus on what you do best: serving your customers and growing your business. Let Local Siren help you connect with your community and ensure your services shine where it matters.

Starting Price: $57

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Sitebulb

It analyses data from an SEO perspective, guiding you through the process of delivering actionable website audits to your clients. At Sitebulb, we try to do the right thing by supporting the people, initiatives and causes that matter to us. One of those causes the global climate crisis. Every month we invest in projects to offset the carbon footprint of the Sitebulb team, and the energy used by our users' computers when running SEO audits. We also plant trees for every person that takes a free Sitebulb trial or subscribes to our newsletter. Crawl any website, any time, with state of the art crawling technology and JavaScript rendering. Focus on the most important issues with 300+ SEO issues and opportunities automatically checked and prioritized. Give recommendations with confidence with in-depth explanations for every issue in clear, client-friendly language.

Starting Price: $35.00/month/user

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Webbee SEO Spider

Webbee

Webbee is a desktop based SEO spider that crawl your website following the pattern of major search engine bots. It searches every nook and corner of your website and collects data for you to spot fruitful opportunities and critical issues that can be turned into major benefits. Download it today to find out the exact steps to turn your site into a traffic magnet. Webbee SEO Spider is an ultimate web spider that crawls your website with respect to major search engine’s guidelines. It gathers everything from your website that can be used to form a perfect search engine strategy for your website. Our spider is capable of crawling titles, headings (h1 to h6 with their frequency), http and https URLs, status codes (200 OK, Redirects, 404 pages, server errors), page types (images, html, css, JS, flash, PDF), GA codes, robots denied webpages, meta robots, all internal links, all external links, links frequency to internally linked pages, all anchor texts and their frequency.

Starting Price: $15 per month

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TechSEO360

Microsys

TechSEO360 is an all-in-one technical SEO crawler software tool which can : - Fix broken links, broken redirects and broken canonical references. - Find pages with thin content, duplicate titles, duplicate headers, duplicate meta and similar content. - Analyze keywords across single pages or entire websites. - Create all kinds of sitemaps including HTML, XML, image and video including hreflang information. - Integrate with various 3d party data exports including Apache logs, Google Search Console and more. Data from those sources can then be combined with what TechSEO360 has collected to generate custom reports which can be exported to CSV and Excel. - Crawl very large websites. - Include searching Javascript code for links. - Use the software in AJAX mode for websites that require this. - Configure the crawler with both limit-to and exclude filters separately for analysis and output. - Use command line interface to schedule and automate most of the work.

Starting Price: $99.00/year/user

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Netpeak Spider

Netpeak Software

Netpeak Spider is an SEO crawler for a day-to-day SEO audit, fast issue check, comprehensive analysis, and website scraping. This tool allows you to: * Spot 100+ issues of your website optimization. * Check 80+ key on-page SEO parameters. * Calculate internal PageRank to improve website linking structure. * Analyze all incoming and outgoing internal links. * View page source and HTTP headers. * Generate sitemaps: XML, Image and HTML. * Adjust Netpeak Spider to your own requirements using crawling modes for the entire website, the URL list or XML Sitemap. * Set custom rules to crawl either the entire website or its certain part * Consider indexation instructions (Robots.txt, Meta Robots, X-Robots-Tag, Canonical) * Perform custom search of source code/text using 4 types of search. * Avoid duplicate content: Pages, Titles, Meta Descriptions, H1 Headers, etc. * Spot issues with redirects. * Overview panel for fast SEO audit with special status codes which show website

Starting Price: $7/month/user

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Saphyte

Loyica

Saphyte, as a comprehensive CRM platform with enhanced Sales and Marketing capabilities, is more than equipped to digitally transform your business. The Saphyte CRM platform was developed by a dedicated team of tech specialists. In addition to the platform itself, It constantly evolves with the needs of the market. Adopting the right technology is as important as choosing the right people to run the business. Saphyte ecosystem is a full suite of advanced customer relationship management tools. Enjoy increased visibility among teams and better breakdown of tasks with our Team and Workspace tools. With Saphyte, you can promote team building while ensuring that tasks are done and projects are moving forward. Onboard, engage, and manage leads on their journey to becoming customers. Saphyte’s Sales Management tools are built and designed to make your sales processes faster, easier, and more convenient.

Starting Price: $15 per user per month

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SEO Content Machine

The first cross-platform, multi-language content toolbox that allows anyone, regardless of skill to create. Works in any language and for all your keywords. Generate content for link building, money blogs, PBNs etc in minutes! SCM was the first multi language content creator that didn't lock you into predefined 'sources'. With NEXT we refined and improved the content downloading and filtering process to to find even more pages in more languages with less junk/spam content. We found a way to do more, with an easier to use UI. How? By using standard UI elements that appear on 1000's of websites. Draft & post to WordPress/Blogger or any site that supports post by email. Make the most of your link building programs. Generate keyword targeted articles for unlimited content submissions. Insert images, videos, sub headings, list, questions & answers, tweets and more. Auto insert images, videos, links, subheadings, lists, questions & answers.

Starting Price: $27 per user per month

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LinkAssistant

SEO PowerSuite

Acquiring that new backlink is often a numbers game — you need link building tools that will provide tons of link suggestions that will serve as a foundation for your link building campaigns. And LinkAssistant is simply the best tool for sheer volume. With 7.1 billion pages crawled on a daily basis, the software will give you backlink opportunities in hundreds and even thousands. Link building isn't just about the number of backlink prospects presented. What you really need is the list suited to your particular link building strategy. Maybe all you need is guest post tracking, and your link building tools give you 500 directories and forums. This is where our software can be of great help. Depending on your link building strategy, you can choose your research method from 10 most effective link prospecting mechanisms. From guest posting opportunities to active giveaways, with the chosen search method you'll get link suggestions that are best suited to your needs right now.

Starting Price: $99 per year

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BrowSEO

Where all your SEO and social media personas “live”, “hangout”, “engage”, and just “talk” to your customers driving more genuine leads and more sales from your market. Custom Firefox and Chrome browsers give you complete control over how you access your social media properties for the perfect semi-automation. Curate to all your blogs, websites, unlimited social media platforms, and syndicate integrated with widespread sharing and curation platforms. Curate directly from RSS, input unlimited feeds, sort by authority, and syndicate with buffer, scoop, or Hootsuite for ultimate syndication. Find instant engagement, and sort unlimited YouTube channels by views, ratings, and average rating. Manage unlimited social media personas and profiles for the ultimate in engagement marketing, persona marketing, market research, and more. Authority sites like Scoop.it, Buffer and Hootsuite, Facebook, YouTube, and WordPress for all your profiles and personas unlimited syndication and curation.

Starting Price: $67 per month

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Checkbot

Checkbot finds SEO, speed & security problems before your website visitors do. Tests 100s of pages at once for broken links, duplicate titles, invalid HTML, insecure pages and 50+ other checks. Checkbot can crawl 100s of pages in minutes for broken links, duplicate content, invalid HTML, insecure forms and more. Check your site is following 50+ best practices recommended by Google, Mozilla, W3C and other web experts. New to optimizing websites? A checkbox will teach you what fixes to make and why they're important. A checkbox will become an essential part of your workflow for identifying problems early and guiding optimizations. Check all your sites whenever you want for instant feedback after you make changes to keep your sites healthy. Stop wasting time on tedious manual checks. Checkbox can effortlessly and reliably check 100s of pages with a click in minutes.

Starting Price: $100.00/year

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neocamino

Neocamino

We make digital marketing accessible and efficient for all VSEs & SMEs. We build together a clear digital roadmap to serve your objectives. We analyze your objectives, resources and constraints. We build an adapted, pragmatic digital strategy with measurable objectives. Our experts are here to help you design a winning strategy. Neocamino joins forces with Foliweb and offers a tour of 10 French cities to lead 100% free workshops dedicated to digital marketing. These conferences will be hosted in coworking spaces & partner incubators. Led by Neocamino experts, these workshops will be devoted to discovering the keys to the success of the web in 2022, to allow YOU to take action. Throughout the year, the Neocamino team is in contact with entrepreneurs, VSEs and SMEs. In partnership with key players in the economy (CCI, CMA, etc.), we organize Les Foliweb, free workshops and webinars throughout France, to facilitate taking action on digital.

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Keyworda

Keyworda.asia

Free version of Keyworda generates 1000+ long-tail keyword suggestions for every search term. Keyworda targets keywords from global and local search engines, social networks and e-commerce platforms. Unlike Google Keyword Planner or other keyword research tools, Keyworda is extremely reliable as it works 99.99% of the time. You can use Keyworda absolutely for free, even without creating an account. Keyworda helps you discover thousands of new long-tail keywords related to any topic by automatically generating keywords from your target platform search suggestions. The keyword suggestions will be produced based on the platform domain and language that you choose. Are you a business owner, online marketer, or content creator? If so, most likely you would like more people to visit your website, read your content and buy your products or services. The easiest way to achieve it is to find out what your potential customers or readers are searching for on Google and create content.

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Scalenut

Scalenut is an AI-powered content research and writing tool for original, high-ranking, long and short-form content. It brings together next-generation technologies like AI and NLP and seamless content creation processes to help you create content that outperforms the rest. It enables you to improve the readability, efficacy, and overall yield of your content. Adaptable to a wide range of content requirements, Scalenut is a one-stop SaaS solution for content creators, marketing teams, agencies and businesses at all levels and for all niches.

Starting Price: $29 per month

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HyperChecker

HyperChecker backlink monitor is a special SEO online program with a free trial. This backlink monitor tool can help webmasters, link builders, and SEO specialists to keep backlinks in one place, monitor and track them. You will be aware of all deleted or inaccessible pages. This will allow you to return the link in time or request a refund of the funds spent. Checking the existence of your backlinks links on the page, actual anchors, texts and rel attributes. Monitoring of redirects and tier links. Title, Http Status, information from meta tags robots/X-Robots-Tag (noindex, nofollow), robots.txt, number of external links, country, IP, TLD. Checking the indexing of a page with your backlinks in the Google search engine. You can restrict access to an unlimited number of performers and control their work by viewing ready-made reports, without having to spend your time checking each page manually.

Starting Price: $25 per month

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Rank Tracker

SEO PowerSuite

Rank Tracker is a powerful rank checking platform that allows users to research keyword ideas, analyze SERP competition, and set up unlimited rank tracking and reporting. Rank Tracker is the only local rank tracking software that accurately checks positions for the exact location of your choice: country, state, city, or even an exact street address. Like everything else in this keyword position tracker, these locations are — you guessed it — unlimited. With the tool's 400+ localized search engines, you'll get the most accurate keyword rank checking you ever need.

Starting Price: $149/year

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UrbiQuest

UrbiQuest is a platform to help you control every aspect of your online presence. With a user-friendly platform that keeps you from getting confused among 15 different management tools, we simplify your tasks. In order to give you a thorough picture of your performance, UrbiQuest combines all the pertinent information. Everything is analyzed and explained, whether it is security, social networks, website management, or emails. In addition, we will send you a detailed report on your weekly activity. Furthermore, we also provide customized coaching sessions if you desire to progress.

Starting Price: €49 per month

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SEOScrum

SEOScrum is an all-in-one encompassing Scrum-based SEO project management tool that aids organizations around the globe in streamlining their projects. This is one of the versatile tools offering a centralized platform wherein teams can plan, manage, track their SEO projects, and tasks, monitoring the data SERP ranking, keyword exploration, and backlinks efficiently, enabling effective collaboration and productivity for their SEO tasks. This is the only project management tool designed for SEO tasks to attain incremental growth for your business specifically with power-packed features.

Starting Price: $9 per month

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SEOCopilot

SEOCopilot helps grow your website traffic. We ensure search engines like Google and Bing find and index all your pages, builds quality backlinks each month to improve your site authority, optimizes your Google Business Profile for local searches, creates fresh content regularly to keep your site relevant, and removes underperforming pages that receive no clicks. This comprehensive approach delivers measurable traffic growth without requiring technical SEO knowledge, allowing you to focus on running your business while SEOCopilot handles your online visibility.

Starting Price: $19/month

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Ferzy

Ferzy uses 10 data points and proprietary algorithms to analyze and present you all the important metrics used by digital marketing professionals in a simple and easy-to-understand interface. In every niche and for every keyword you input, Ferzy provides you with thousands of additional relevant keywords as well as their search volume, CPC, and SEO difficulty level. Using proprietary algorithms Ferzy automatically analyses all the available data and computes it into one single number that instantly tells you how easy it is to rank for that specific keyword. Advanced keyword research made easy. Finally. Discover thousands of long-tail keywords to target. Check instantly the Keyword Difficulty Score. It’s like having an entire team on demand. Better keyword research starts here. Let Ferzy do the hard work for you. Test it FREE right now with no installation needed.

Starting Price: $17 per month

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SEOShelf

Mobius Knowledge Services

With the Covid-19 situation, the eCommerce industry is witnessing a massive surge. Are you making the most of this opportunity? Get a free analysis of your performance on Amazon storefront now and improvise your amazon listing optimization. Every challenge has a solution. Even if not, we are determined to create one. With SEOShelf, the Amazon listing optimization tool we don’t simply push you to the best spot in the Amazon marketplace, we also ensure your consistency. We analyze the health of your listing in accordance with Amazon’s guidelines, including attribute fill-rate and number of images. We do thorough research on multiple platforms and of multiple sources to generate all possible keywords related to your products. We shortlist the most powerful keywords based on the search volume and its relevance to your products so that your products stay atop.

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ETTVI

ETTVI is a cloud-based free SEO SaaS platform built to help digital marketers with actionable results and supercharge their marketing efforts. With access to 100+ tools, ETTVI is your go-to platform to analyze, research, and craft successful online marketing strategies. Based on Search Engine’s Latest Algorithm updates, ETTVI’s SEO tools fulfill the true needs of every Digital Marketer. The freemium version of EETVI doesn’t need any billing or signups. SEO Tools of ETTVI fall into different categories like On-Page SEO Tools, Off-Page SEO Tools, Content Marketing Tools, Technical SEO Tools, Website Maintenance Tools, Tools for Website Management and the Tools for Domains. All of them are market competitive and already satisfying customers from the user's perspective. From auditing the site to conducting a comprehensive research process, we’re striving to develop highly functional and efficient SEO tools for your substantial growth.

Starting Price: Free

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ScrapeBox

The most powerful and popular SEO tool of its kind! Used by SEO companies and freelancers from all over the world, trusted by major Fortune 500 companies. Exceptionally fast operation with multiple concurrent connections. Numerous options for expansion and customization to suit your needs. Hundreds of features to complement your SEO at an affordable price. Over 30 free addons, to expand ScrapeBox with numerous new features. Numerous support video’s, guides and 24/7 tech support staff available. Originally released in 2009 and still going strong in 2017 with frequent updates. Described by many users as the Swiss Army Knife of SEO! Years later, people are still finding innovative new uses for ScrapeBox to help with their day to day SEO and internet marketing needs. Extensive keyword harvester, to produce thousands of long-tail keywords from a single base keyword. Powerful proxy harvester and tester, to ensure you can keep your work private through the use of thousands of free proxies.

1 Rating

Starting Price: $97 one-time payment

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Best SEO Software for Mac

Compare the Top SEO Software for Mac as of August 2025

What is SEO Software for Mac?

Birdeye

CSS HTML Validator

rankingCoach

Plerdy

Screaming Frog SEO Spider

Loyalty Reward Stamp

SpiderNow

Local Siren

Sitebulb

Webbee SEO Spider

TechSEO360

Netpeak Spider

Saphyte

SEO Content Machine

LinkAssistant

BrowSEO

Checkbot

neocamino

Keyworda

Scalenut

HyperChecker

Rank Tracker

UrbiQuest

SEOScrum

SEOCopilot

Ferzy

SEOShelf

ETTVI

ScrapeBox

Best SEO Software for Mac

Compare the Top SEO Software for Mac as of August 2025

What is SEO Software for Mac?

Birdeye

CSS HTML Validator

rankingCoach

Plerdy

Screaming Frog SEO Spider

Loyalty Reward Stamp

SpiderNow

Local Siren

Sitebulb

Webbee SEO Spider

TechSEO360

Netpeak Spider

Saphyte

SEO Content Machine

LinkAssistant

BrowSEO

Checkbot

neocamino

Keyworda

Scalenut

HyperChecker

Rank Tracker

UrbiQuest

SEOScrum

SEOCopilot

Ferzy

SEOShelf

ETTVI

ScrapeBox

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