reShorts Integrations

TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Mumbai, Singapore, Jakarta, Seoul, and Tokyo.

We believe people should be able to speak freely, share opinions, foster open dialogue, and that creative freedom leads to new voices, formats and possibilities. We believe everyone should have easy, open access to information and that video is a powerful force for education, building understanding, and documenting world events, big and small. We believe everyone should have a chance to be discovered, build a business and succeed on their own terms, and that people—not gatekeepers—decide what’s popular. We believe everyone should be able to find communities of support, break down barriers, transcend borders and come together around shared interests and passions. Check out YouTube for Business and YouTube Ads.

YouTube Shorts is a short-form video feature on YouTube that allows creators to produce and share vertical videos of up to 60 seconds. Designed for quick and engaging content, Shorts offers easy-to-use editing tools, including multi-segment recording, text overlays, background music, and speed controls. The platform integrates seamlessly with YouTube’s ecosystem, enabling creators to reach a broad audience, leverage YouTube’s monetization options, and drive engagement through Shorts-specific discovery features. With a mobile-first approach, YouTube Shorts competes with platforms like TikTok and Instagram Reels, making it an ideal space for viral trends, challenges, tutorials, and entertainment content. Whether for casual users or professional creators, YouTube Shorts provides a dynamic way to create and consume bite-sized videos.

Instagram Reels is a short-form video feature within Instagram that allows users and brands to create and share engaging vertical videos up to 90 seconds long. Equipped with a variety of creative tools, including audio effects, AR filters, text overlays, and speed controls, Reels makes content creation simple and dynamic. Integrated into Instagram’s ecosystem, it provides strong discoverability through the Reels tab, Explore page, and algorithm-driven recommendations, helping creators and brands reach new audiences. Designed to compete with TikTok, Reels is ideal for viral trends, tutorials, storytelling, and product showcases. Whether for entertainment, education, or marketing, Instagram Reels offers a powerful way to connect with viewers in a visually compelling format.