Poplar
Create direct mail campaigns in minutes. Meet Poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail campaigns. Set up and deploy both one-time and programmatic campaigns in minutes through our platform, with easy connections to leading marketing automation platforms, e-commerce stores, and cloud connectors. Customize imagery and text on a 1-1 basis with dynamic HTML templates for a range of formats. Reach your abandoned cart site visitors via direct mail, upload custom lists, and build any cross-sell or existing customer triggers, all with a variety of postage, speed, and cadence options. Mail one piece or mail a million at best-in-class per piece rates, with no SaaS fees or subscription fees whatsoever. Multivariate testing capabilities are built right into the platform, enabling marketers to test and optimize on any number of channel factors easily and efficiently.
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Suttle-Straus
We know that your designers want the freedom to be creative and spend time on new projects. To do that, they need an easier way to customize existing marketing materials for different users.
We've helped lots of big brands like Sub-Zero, Sherwin Williams, Steelcase and La-Z-Boy lift the customization burden from their design teams by creating customized brand portals for them.
We take your art files, turn them into online templates, and give your network self-service access to customize their own materials. You still have control to approve final versions before they download or print.
Our customized brand portals are also connected to commercial print and mail workflows at Suttle-Straus, so end users can order marketing collateral, request new signage and trigger direct mail campaigns to their neighborhoods all using approved corporate templates.
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Who's Mailing What!
Who’s Mailing What! is a competitive intelligence platform and searchable database of direct mail and email marketing campaigns that gives marketers, copywriters, designers, and direct mail professionals access to hundreds of thousands of real direct mail pieces, sales letters, postcards, flyers, and archived emails from U.S. markets across more than 85 sub-categories and 21 primary industry categories. Users can search by keyword, competitor, or format to uncover successful creative elements, headlines, offers, designs, and promotion styles, track which businesses are actively mailing, view exact campaign creatives in PDF format, and gain insights into what’s working in their verticals. It also provides real-time notifications of new campaigns, full-text search via machine learning and OCR, and weekly updates to the database to help stay on top of industry trends, benchmark competitive activity, and inspire more effective direct mail strategies.
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DocuSend
Remotely send your documents directly to the United States Postal Service through our cloud-based mailroom. DocuSend works with any accounting, billing, or CRM software that produces PDF documents containing a valid mailing address. Users can upload directly, or developers can integrate our REST API to offer a "Send Mail" button in their software, either as a reseller or for internal direct connectivity. There are enormous economic advantages for any business or organization that needs to safely print and mail documents on demand. We also offer an automated email service called DocuLink that lets you know which users open the document links sent and makes it easy to follow up with a hard copy if needed. We are sure that one of our features will improve your mailing experience: DocuSend, DocuLink or the Print-To-Mail Rest API will streamline the manual and time-consuming print, mail and email process.
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