Audience

Marketers and advertisers

About Zeta Marketing Platform

Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade.

Integrations

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Company Information

Zeta Global
Founded: 2007
United States
zetaglobal.com

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Phone Support
Online

Zeta Marketing Platform Frequently Asked Questions

Q: What kinds of users and organization types does Zeta Marketing Platform work with?
Q: What languages does Zeta Marketing Platform support in their product?
Q: What kind of support options does Zeta Marketing Platform offer?
Q: What other applications or services does Zeta Marketing Platform integrate with?
Q: What type of training does Zeta Marketing Platform provide?

Zeta Marketing Platform Product Features

Advertising Agency

Campaign Management
Collaboration
Document Management
File Sharing
Project Management
Task Management
Time Tracking

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Email Marketing

Auto-Responders
Template Management
Mailing List Management
WYSIWYG Email Editor
Subscriber Management
Image Library
A/B Testing
CAN SPAM Compliance
Drip Campaigns
Event Triggered Email
Mobile Optimized Emails
Customer Surveys
Reporting/Analytics
Dynamic Content
Landing Pages/Web Forms
Artificial Intelligence

Marketing Analytics

A/B Testing
Campaign Management
Channel Attribution
Customer Journey Mapping
Dashboard
Performance Metrics
Predictive Analytics
ROI Tracking
Social Media Metrics
Website Analytics

Marketing Automation

Social Marketing
Content / Blogging Platform
A/B Testing
Segmentation
Search Marketing
Website Visitor Tracking
Analytics / ROI Tracking
Landing Pages / Web Forms
Lead Scoring
Customizable CTAs
Sales Intelligence
Dynamic Content
Drip Campaigns
Artificial Intelligence

Zeta Marketing Platform Additional Categories