Audience

Brands or agencies in need of a contextual data platform to deliver precise and brand suitable ad campaigns

About Zefr

Zefr is a video advertising platform that delivers pre-flight, targeted video ad placements. Their platform enables advertisers to deliver scaled video campaigns based on unique brand preferences, with precision, control, and effectiveness. Zefr’s platform develops nuanced, dynamic targeting on the most brand-relevant videos for YouTube. Our solutions deliver precise video content targeting on the world’s largest video platform. The path to brand success in online video starts with aligning with the right content. When your ad is targeted against the right content, in the right context, you’ll achieve immediate media impact and long-term brand value. Here’s how it works. Zefr discovers every video uploaded to YouTube. We then analyze the meta-data to determine the context of the video and if it could be relevant for a brand to advertise against. Our proprietary model determines the forecasted amount of views and impressions so you can effectively scale the reach of your campaigns.

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Integrations

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Company Information

Zefr
Founded: 2009
United States
zefr.com/video-advertising

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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Support
Phone Support
Online

Zefr Frequently Asked Questions

Q: What kinds of users and organization types does Zefr work with?
Q: What languages does Zefr support in their product?
Q: What kind of support options does Zefr offer?
Q: What other applications or services does Zefr integrate with?
Q: What type of training does Zefr provide?

Zefr Product Features

Video Advertising

Collaboration Tools
Creative Asset Management
Design Ads
Reporting / Analytics
Ad Optimization
Media Buying
In-App Video
Display Advertising
Social Advertising
Video Monetization
Demand-Side Platform (DSP)
Supply-Side Platform (SSP)