Audience
Businesses in need of a consent management platform to increase brand loyalty by allowing users to control the data collected about them
About TrustCommander
As a result of the increasing number of data breaches and the misuse of personal information, privacy management is a growing part of the modern marketing landscape. The General Data Protection Regulation (GDPR) has largely been perceived as a legal issue, due to the fines that can be imposed because of non-compliance, but it’s also created opportunities for brands to build greater trust with their users. In fact, according to research conducted by iProspect, 88% of global marketers say trust is a priority in 2019, and they are looking to build this trust through credibility, relevancy, and reliability. Fueled by consumer privacy laws like the GDPR, most marketers are turning to solutions like TrustCommander that alert website and mobile app users of the personal data that’s being captured, stored, and shared with third parties. TrustCommander prevents the execution of tags that weren’t explicitly authorized by users.
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VALUABLE INFORMATION
Protect customers' personal data as an asset as you collect their permissions
Generate richer customer insight through analysis of permitted data
Boost the value exchange between you & your customers
MANAGE & ENRICH CUSTOMER RELATIONSHIPS
Improve trust through personal data transparency
Allow customers to manage their permission changes in real time
Retain customer permissions by presenting granular consent options
REGULATORY COMPLIANCE
Record permissions across all customer touch-points in one central platform
Manage the 6 lawful bases defined by GDPR
Capture the privacy policy active at date of permission granted
Provide an immutable audit trail
SALESFORCE
Enables Sales, Marketing, Service and Financial Services Clouds
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Able to surface permissions data across all customer touch-points with snap-ins
Provides standard web-to-lead functionality no need for bespoke solutions
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Integrations
Company Information
Commanders Act
Founded: 2010
France
www.commandersact.com/en/solutions/trustcommander/
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