Audience
Technology providers wanting a solution to reach and engage with consumers
About TerragonPrime
Data-powered marketing SaaS platform, accelerating growth for businesses in Africa. The profiles on the platform are already segmented according to various data sets; demographic, location, transactional, technographic, and interests (sports enthusiasts, fashion lovers, digital savvy consumers, etc) to guarantee superior campaign performance. Businesses can also create custom audiences based on available criteria (age, gender, location, interest, etc) from the millions of profiles available on the platform, to suit their business type or campaign objective. The ability to target and reach consumers directly on mobile, irrespective of device type and internet availability (ie online or offline) guarantees a much higher chance of a conversion. Know and understand your customers even better through enrichment from various data sources available on the platform; in order to identify ideal customers and optimize marketing strategies to acquire similar consumers more efficiently.