Alternatives to Tapad
Compare Tapad alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Tapad in 2026. Compare features, ratings, user reviews, pricing, and more from Tapad competitors and alternatives in order to make an informed decision for your business.
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BIGDBM
BIGDBM
BIGDBM is a leading US data provider with 7+ years of experience building identity graphs with a focus on ROI, privacy, and quality. Unlock significant value in your marketing campaigns, lead generation strategies, and identity verification workflows with our US consumer and B2B datasets. Utilize the self-service BIGDBM Data Market for easy and affordable audience/list generation and custom appends. Identify website visitor traffic using our WeVi product suite of real-time data collection via pixels and real-time identity resolution APIs. Popular products: - Telecom-verified phone numbers>consumers - IP>consumer and IP>company domain linkages - Verified consumer emails - Consumer and B2B intent - Consumer demographics and behavioral affinities - Residential and commercial property owners and contact information - MAID>consumer linkagesStarting Price: 4 to 7 Cents Per Match -
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Infillion XGraph
Infillion
XGraph is Infillion’s prebuilt cross-device identity graph optimized for maximum reach and addressability of today’s connected consumer. Enriched with precise location data signals and unique connected device identifiers, XGraph enables robust audience segmentation and attribution. Built from Gimbal’s proprietary location panel and TrueX’s access to unique CTV audiences, XGraph offers over 30% more CTV IDs than a standard digital graph, making it one of the largest and richest cross-device graphs available for the open internet. It connects mobile, tablet, desktop, laptop, and connected TV devices to individuals and households using a privacy-first framework. Features include universal frequency capping at the user level, audience extension and lookalike modeling based on consumption patterns, and advanced retargeting across devices. -
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ID5
ID5
ID5 offers a privacy-first, adaptive universal identity platform built for the evolving landscape of digital advertising. Its core offering, the ID5 ID, is a persistent, encrypted identifier that leverages both deterministic and probabilistic signals to create durable, consent-aware user profiles across web, in-app, CTV, and audio environments. The ID5 Graph then intelligently connects those identifiers at individual and household levels, enabling cross-device targeting, frequency capping, and measurement across channels. Designed to be resilient to regulatory changes and third-party cookie deprecation, ID5’s machine learning technology adapts dynamically to signal loss and fragmentation, maintaining consistent identity resolution. It integrates with more than 100,000 media properties and major adtech systems, supporting publishers, SSPs, DSPs, and brands by increasing addressable audiences and improving campaign performance. -
4
MarketingConnect
Experian Marketing Services
In today’s hyperconnected, always-on world, consumers move across channels, devices and real-world locations at lightning speed. Keeping up with customers – and their data – to deliver relevant experiences can feel almost impossible. But it doesn’t have to. MarketingConnect by Experian Marketing Services resolves customer identities to build a full customer profile that connects multiple touchpoints, transcends channels and devices, and merges offline and digital behavior. The result is a persistent, privacy-compliant identity that covers all aspects of a consumer’s day-to-day life. Unify fragmented data points, declared and unknown, across offline and online touchpoints to create a holistic picture of your best customers and prospects. Our people-based graph grounded in over 50 years of referential data helps marketers accurately and consistently connect real individuals and households to data points. -
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Infutor TrueSource
Infutor TrueSource
The volume of consumer data signals has increased dramatically in recent years. This steep upward trend has amplified the importance for marketers to bring these disparate digital and offline identity markers together in a cohesive way. Identity graphs — a single database that holds this consumer data — now play a vital role, serving as a master source of truth. Infutor’s TrueSource™ Identity Graph is the premier collection of consumer data and intelligence that makes omnichannel engagement personal — and measurably effective. Our secure and privacy-compliant ID graph enables you to create relevant, real-time experiences in whichever channel people engage with your brand. Leverage our TrueSource™ Identity Graph to add considerable value to every engagement with your customers and prospects. Infutor instantly verifies consumer identities via API at the moment of ingestion or inbound engagement. -
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Matchbook
Matchbook
Matchbook is an identity augmentation tool that helps advertisers and marketers match first-party data to new digital signals to enhance cross-device reach, retargeting, and online-offline attribution capabilities, unlocking omnichannel marketing by connecting fragmented data across channels. It uses billions of aggregated, consented, and device-derived location, IP, and MAID (Mobile Advertising ID) signals to build highly accurate identifier databases that let users match physical location to IP, IP to MAID, and MAID to IP, and link other spatial indices like postal codes or geohashes to IP addresses. Matchbook supports use cases including connected TV (CTV/OTT) targeting, true cross-software targeting and retargeting, account-based marketing, campaign performance measurement, identity graph augmentation, and audience extension by expanding data footprints beyond first-party limits. Customizable matching parameters and historical context options allow clients to tailor results. -
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Audience Acuity
Audience Acuity
Identity resolution is the process of matching identifiers across all devices and touchpoints to a single, unified, persistent profile. In our highly digitized world, the inability to identify and contextually interact with consumers across channels is a top issue facing organizations. Today, the vast majority of online visitors do not log in, purchase, or authenticate themselves creating lost opportunities with an engaged consumer. The goal is to develop a holistic view of the customer, the digital identifiers they use, and their interactions with the brand, into an opportunity for exceptional customer experience. This becomes even more urgent as marketers prepare for the planned deprecation of the third-party cookie. We developed a unique and highly authoritative identity graph that is purely deterministic and at scale. The aim of our work is to enable firms to identify and contextually interact with audiences across channels and devices at scale. -
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Roq.ad
Roq.ad
Some foundational IDs will soon disappear and other IDs will multiply. Roq.ad has prepared for this day. Maybe it’s time for a new partner in identity? Users want a personalized customer journey AND more privacy protection. Online identities were already fragmented. Companies want more insights. Can we have it both ways? The short answer is YES. Enlarge your current audience device pool with additional devices belonging to exactly those users in your target group. Create a seamless brand communication and holistic customer journey across all devices. Dig deeper into your Own Data with cross-device insights. The Roq.ad Private Identity Graph is specifically designed to fit your business needs. Roq.ad helps leading brands to improve digital advertising and digital analytics through the use of Cross-Device Technology. Roq.ad uses probabilistic modeling, analyzing anonymous data from multiple sources, website, mobile application or media campaign traffic. -
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BDEX
BDEX
BDEX’S Omni IQ helps you find more customers identical to your ideal clients using a proprietary extended audience AI technology. The BDEX Identity Graph helps companies identify consumers across all channels. We authenticate over 470 million hashed email-MAID-IP matches linked to 113M households cross the US each month from our expansive network of SDKs, app publishers, and primary data sources. Talk to us about identity resolution. Nominated as the top Identity Technology by AdExchanger, BDEX is the only Identity Platform that guarantees all IDs are linked to real people, removing all IDs linked to bots, click farms and other forms of ad fraud as well as all temporary IDs due to Apple's ATT/DoNotTrack.Starting Price: $250 per month -
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Intent IQ
Intent IQ
An identity resolution pioneer, Intent IQ enables its partners to confidently identify clients and prospects who interact with their sites, apps and their brick and mortar establishments, whether across their various screens or in person. Intent IQ privacy friendly solutions are powered by its signature Identity Device Graph - deterministic accuracy, probabilistic scale, real-time, across multiple environments including cookieless, MAID-less and CTV. Intent IQ is an identity resolution pioneer, enabling its partners to confidently identify clients and prospects who interact with their sites, apps, and their brick and mortar establishments, whether across their various screens or in person. Beneficiaries include the media ecosystem, retailers, and financial institutions. Intent IQ built the best identity resolution technology on the market, addressing the most pressing problems of IDFA and third-party cookie deprecation. -
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SmartDX
SmartDX
Starting with the first click, SmartDX revolutionizes how you track and identify individual audience members, map their cross-device journeys, deliver contextual omnichannel interactions, and attribute conversions at the segment-of-one level. SmartDX offers a powerful alternative to cookies that reduces delays in contextual responses and minimizes lags in customer journeys. Capture individual journey insights and diverse audience attributes, device, channel, conversion, offer, and implicit and explicit behavioral insights, at the point of the click and at endpoints. Differentiate known from unknown individuals and resolve the multiple digital identities of every audience member across channels. Use progressive profiling across interactions and touchpoints to continuously enrich existing audience profiles. Custom tailor communications and audience experiences, smooth omnichannel handoffs, and deliver seamless journeys based on past interactions.Starting Price: $100 per month -
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Stirista
Stirista
Data, activation, and attribution powered by the world’s first real-time cookie-less identity graph. Meet Stirista! We enhance your first party data and drive new customers with addressable omnichannel campaigns. Our industry-leading identity spine lets you quickly onboard data and get your campaigns up and running fast – from CTV and display to social and email. And all with real-time attribution across your digital – and physical – footprints. Our Identity Graph updates in real-time as individuals go through their daily journeys across digital and physical footprints – even CTV. No more wasted ad spend. No more missed personalization. -
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TransUnion TruAudience
TransUnion
Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements. -
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Eyeota
Eyeota
We deliver addressable, privacy-compliant audience data that help marketers reach new customers, enhance marketing analytics, deepen insights, and boost omnichannel campaign performance. Identify, reach, and engage your best customers across digital touchpoints. Unlock the value in your data for business growth. Bolster marketing and advertising strategies with a deeper understanding of audience data, consumer profile segmentation, and omnichannel targeting for vertical and seasonal campaigns. Connect directly with our audience specialists to identify and build the best audience plan for your specific campaign goals. Eyeota is the leading global provider of audiences for insights, personalization, and targeting, removing the barriers caused by data silos and integrating across all verticals, digital channels, and categories. Eyeota fuses online and offline identifiers to create powerful audience-targeting data for B2B and B2C brands to use for marketing and advertising. -
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Madhive
Madhive
The future of TV is here, full-stack programmatic advertising engineered for today, tomorrow, and beyond. Tune campaign planning and predict performance. Build RFPs and audiences and adjust dayparting. Our pre-sales planner gives you an instant, comprehensive view of opportunities across the programmatic CTV bid stream. Our mapping of US households covers 100% of OTT markets across 210 domestic DMAs. Our decisioning engine, data, and local coordination provide high-fidelity views of hard-to-find audiences. You can buy smarter, move faster, and improve performance with a granular view of local. Out-of-the-box or custom-built, our modular UI can power anything. Bring your own data, order management systems, or deal IDs and our full-stack platform, proprietary bidder, and identity graph will take it from there. The comprehensive tools you need, are engineered for modern TV advertising. Extend your CTV reach, and maximize top and bottom-line revenue across all media channels. -
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Claritas
Claritas
Our industry-leading Identity Graph unifies data from multiple sources, connecting devices to online behavior in a privacy compliant manner and into the intelligence you need to execute seamless multichannel engagements. Our multichannel execution solutions coupled with powerful analytics and modeling capabilities will make your marketing more effective and increase the ROI on every dollar. With over 10,000 highly-predictive demographic and behavioral indicators and the most comprehensive multicultural data, our proprietary data assets give marketers the most complete understanding of the American consumer.Starting Price: $89 per report -
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Throtle
Throtle
Throtle is a leading identity and data onboarding firm. Powered by best in class data technology, Throtle provides brands and marketers with the most accurate 1:1 view of a customer. Throtle prides itself on accurately connecting people to data and devices, and driving personalized marketing based on real individuals. For more information, visit throtle.io. Obtain the most accurate view of your customers. Throtle offers the best in class identity and onboarding solutions. Identity is not static; it is dynamic and ever-changing. As consumers bounce relentlessly across an increasingly wide array of devices and applications, the data trail they leave behind becomes more and more fragmented. And that’s a problem for marketers who are often left wondering: Who – exactly – is the person behind the screen that we’re talking to? Recognize and understand individual customers across channels, screens and stages of their journeys. -
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NetWise
NetWise
The industry’s most complete B2B audience data, backed by our proprietary B2B-to-consumer ID graph. Create audiences as broad as you want, or as targeted as you need. Reach the same person at work and at home, across every channel, on every device, via any sales or marketing platform. Our ID-graph allows complete, accurate, and expansive B2B targeting. Quickly export your audience for expansive reach in any channel: Programmatic, display, social, email, CTV, phone, & direct mail. We link billions of records to accurately connect professional and consumer personas allowing unprecedented reach for your B2B campaigns, whether you’re calling, emailing, or advertising digitally. No other B2B data provider comes close to the functionality enabled by our proprietary in-house business-to-consumer ID graph, available as part of our comprehensive data licensing products. -
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Eulerian
Eulerian
See how to clearly optimize the performance of each $ spend in your marketing campaigns through Identity resolution and a full digital marketing optimization solution, from activation to attribution. Add more value to your business. Improve your real time performance marketing by leveraging attribution and activation in the same workspace. Seamless workflows within our integrated toolset will increase your insight to activation timeframe. No more identity issues across your customer journey. We match all your data at the user level: from digital campaign interactions, multi-device journeys, or in-store purchases, we get it! Leverage improved accuracy around your audience targeting to activate profitable marketing campaigns with your media platforms. Save-time in your activation orchestration thanks to automation. Choose the right media platform in which to invest. -
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BritePool
BritePool
BritePool provides advertisers precise, frequency-controlled identity targeting, without third-party cookies. BritePool is an identity resolution and identity verification service for advertisers and publishers. BritePool provides advertisers precise, frequency-controlled identity targeting, without third-party cookies plus accurate attribution. BritePool facilitates accurate identity targeting, without third-party cookies, combined with precise measurement, for every ad served to every identity. Our experienced team has developed technologies and relationships at scale, throughout the programmatic ecosystem, to create higher value for advertisers and web publishers. BritePool provides marketers with persistent identity management across the entire customer journey, as cookies disappear. BritePool generates new, high-CPM ad revenues for web publishers through persistent identity management. -
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Brandify
Brandify
Brandify is a people-based programmatic advertising platform built around verified consumer identities, not IP addresses or device clusters. Instead of starting with a tactic like geofencing or CTV and guessing who might see the ads, Brandify defines the exact target audience upfront using a proprietary identity-based database of real individuals and households. Campaigns are delivered across Connected TV (CTV), display, video, mobile, and social channels with visitor-level attribution and optional contact reveal capabilities. Advertisers can target competitor visitors, affluent neighborhoods, homeowner segments, and custom audience profiles with measurable performance and transparent reporting. Brandify is designed for businesses that want precision targeting, reduced ad waste, and real attribution instead of broad geographic or IP-based targeting. -
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Thunder Experience Cloud
Thunder Industries
The first open, people-based ad server, Thunder Experience Cloud enables brands to achieve the right consistency, relevancy, and frequency for their ad experiences across screens. Our best-in-class campaign management suite gives brands complete control from creative build to strategy to ad serve to reporting. Thunder helps brands, like you, solve for bad customer ad experiences with consistency, relevancy, and frequency. We create a good ad experience with our four pillars of People-Based advertising: Identity. Creative. Personalization. Measurement. With a cross-device graph for identity, a creative management platform (CMP) for programmatic production, a Dynamic Creative Optimization (DCO) solution for strategic creative personalization, and experience measurement for tracking ad delivery and total experience, we deliver enterprise-level ad serving all from one convenient platform, the Thunder Experience Cloud. -
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engage:BDR
engage:BDR
engage:BDR is a leading cross-device video and display advertising solution provider. We were one of the first publisher-direct online media companies to develop performance-focused solutions for Display marketers, and have channeled that success into a full, omni-channel tech stack serving both publishers and advertisers. Known for our expert team and vast reach, we have been ranked #1 across the entire Display ad ecosystem by comScore, with 97% penetration of the United States, and have recently climbed through the Top 20 Video entities. Engage the premium mobile advertising marketplace. Engage is the premier advertising marketplace for desks, agencies and brands delivering unique, transparent inventory for programmatic buyers, publishers and advertisers. Our proprietary programmatic buying platform First-Impression offers data-driven programmatic media buys across differentiated display, video, native and audio inventory. -
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PebblePost
PebblePost
We enable better consumer experiences and marketing performance by delivering respectful and relevant at-home marketing. Bring Great Marketing Home Programmatic Direct Mail® (PDM™) is the leading platform for Digital To Direct Mail. PDM enables brands to engage consumers across all stages of the customer lifecycle. Fueled by our unique graph made up of both online and offline data, PDM helps marketers beat digital fatigue and rising costs by combining the efficiency of digital with the efficacy of direct mail. An end-to-end solution, marketers use PDM to activate consumer decisions at home and drive conversions everywhere. -
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FICO® Identity Resolution Engine systematically scans across disparate and siloed data sources to uncover links between people, places, and events that can indicate connected fraud and money-laundering. World class fuzzy matching algorithms enhance detection while graph analytics visualize the connections across accounts in real -time, for both pre- and post-book detection. Use data points in an application to link it to other applications and accounts even when they are several degrees removed. Automate on-going analysis of accounts dependent on their risk profile, to uncover links that become apparent post-book. Proactively identify and prioritize organized fraud and criminal activities using relationship-driven predictive analytics. Conduct federated searches into uncleansed data and perform sophisticated link analysis. Utilize sophisticated query tools and visualize with link charts.
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LayerFive
LayerFive
LayerFive uses patent-pending AI technology to resolve consumer identities across all enterprise data sources, both online e.g., website and mobile apps, and offline e.g., CRM, Loyalty, Order Management etc., and builds a unified consumer profile. Using this as a core platform, we help improve marketing ROI by 2X+ with our omni-channel attribution, consumer journey analytics solutions as part of the 360 Marketing Analytics product. Additionally, we help enterprises comply with data privacy regulations e.g., GDPR, CCPA etc. by making consumers’ profile available directly to the consumers for self-serve privacy compliance, helping enterprises save cost while reducing the risk of non-compliance. Deterministic and patent-pending probabilistic identity resolution technology to unify consumer data across all enterprise data sources. LayerFive’s first-party tag to collect highest fidelity data from enterprise website without impacting data quality due to third-party cookie loss.Starting Price: $499 per month -
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Upstack Data
Upstack Data
Upstack Data is the #1 Recommended Toolkit for Data Driven Marketing. We provide comprehensive web analytics, multi-touch attribution reporting and advanced ad platform integrations and Meta CAPI, powered by our industry-leading identity resolution technology. We help Shopify brands and marketers leverage their first party data in a way that captures more revenue and drives profitable brand growth.Starting Price: $149/month -
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Adbrain
Adbrain
Adbrain powers marketers and their partners to understand and engage with their customers with a personalized, consistent message across devices, channels and platforms. Deliver relevant, personalized, and consistent messages across the customer journey. People are consuming media across more devices than ever before, which makes delivering a consistent brand experience increasingly difficult. That’s where Adbrain comes in. Adbrain empowers you to solve for this fragmentation by unifying varied quality data sources so that you can focus on targeting the person, not just their device. Adbrain uses machine learning algorithms to contextualize unstructured data points across devices, people, and households – achieving both broad coverage and a clear view of your target audience’s behavior. With a multidimensional approach to identity, it’s easier than ever to compare patterns across people, places, and things. -
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Epsilon PeopleCloud
Epsilon
Rooted in privacy and driven by powerful AI and the industry's most robust data, Epsilon PeopleCloud personalizes each person's journey, driving better outcomes for your customers—and your brand. Epsilon PeopleCloud lets you anticipate, activate and prove like never before possible—to create more meaningful connections that drive better business outcomes. Connect billions of online and offline intent signals with predictive AI to know what each person really wants, then deliver personalized messaging to them at the moment they’re ready to act. Reach people across all devices and channels with the consistency they demand, using an interconnected product suite and persistent IDs. Gain a complete, reliable and real-time picture of campaign performance with data that you can report to your executive team. With an end-to-end view of your marketing performance, you'll tie marketing results to the actions that drove them. -
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Oracle BlueKai
Oracle
Unify and activate your data to execute campaigns across digital advertising channels. Use data to drive personalized and contextual advertising that engages and wins over relevant audiences. Optimize spend across programmatic advertising through open web and social channels. Discover new audiences or expand your target audience during campaign planning to improve campaign performance. Expand your audience by using Oracle ID Graph to bring in third-party data across different marketing channels and devices. Reduce waste and drive a better buying experience by keeping recent converters out of your campaigns with audience suppression reports. Delivery reports help you monitor campaign delivery so you can diagnose and troubleshoot issues and verify that user profiles are being reached as expected. -
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AdGear Trader
AdGear
Samsung Ads is an advertising ecosystem, powered by data from millions of Samsung devices, across smart TV and mobile – at every connected moment in the Samsung household. Advertisers can achieve reach, scale and precision across their entire media spend with brand-safe inventory, fueled by exclusive Samsung data and insights. With Samsung Ads, advertisers gain unmatched power to engage consumers as they discover new content, products, and experiences. We are building a future-proof advertising platform that literally reinvents the model of TV advertising. We use one-to-one, deterministic first party data that is powered by Automatic Content Recognition (ACR) technology which identifies content viewership across linear TV, Over the Top (OTT), and gaming environments. We have the ability to target and measure whatever is happening on the TV device, with privacy by design. -
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Wunderkind
Wunderkind
Today’s consumer expects more than yesterday’s tech. Use Wunderkind (formerly BounceX) to accurately recognize and market to the actual person behind every visit in real-time. Know your customers from your prospects and treat them accordingly, regardless of whether they are shopping in-store or online. All without requiring a log-in. Use real-time intent indicators to automate experiences that get your high-intent users to buy; and if it looks like they wont, we’ll capture their email so you can nurture them. Since you know who more people are and have a bigger list, you can send behavioral marketing messaging to more people and connect the buying journey across sessions and devices. Foster a direct relationship with your visitors and monetize their time on site with high-impact ads that don’t interrupt their user experience. Invest in premium ad placements with unprecedented performance. Our units are behaviorally triggered with full viewability to maximize your RoAS. -
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CustomerLabs 1PD Ops Platform
Customerlabs
CustomerLabs is a cloud-based digital marketing infrastructure that helps Ecommerce, SaaS, B2B and Agency marketers track, identify, segment, sync & analyze their customer data. The platform helps marketers orchestrate personalized campaigns across channels without any developer dependency. Track and collect the customer data you want from your website, app, CRM, email, service & offline channels. With identity resolution, you can map anonymous users and their activities across platforms and get a 360° view of your customers. Create customer segments based on behavior, demographics and user traits to trigger timely messages across channels. You can integrate and seamlessly sync this customer data with your existing marketing tools such as Google Analytics, Google Adwords, Mixpanel, Kissmetrics, Segment, Salesforce, Pipedrive, Zapier, Facebook and 180+ tools in real-time. Back your marketing decisions by capturing accurate customer data with CustomerLabs.Starting Price: $99.00/month -
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Bidsopt
Bidsopt
Bidsopt is your trusted partner for end to end campaign management across digital and social. Our wide range of programmatic advertising products allows you to build all kind of performance campaigns, branding and promotion- drive to install, drive to store with most innovative native, rich media and video ad format. Brand awareness refers to the extent to which customers are able to recall or recognise a brand. Drive traffic to your website or app to engage with your users. Get more unique users to your site. Drive customer acquisition campaign through programmatic and social channels. Being able to understand what works best for each campaign, we at Bidsopt work closely with brands and agencies to deliver high impact ads across the devices. Real-time performance reports can help you understand how your audience is engaging with your brand through their devices. Reach your target audiences through multiple multiple devices. -
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SnowcatCloud
SnowcatCloud
SnowcatCloud is a cloud-hosted customer data infrastructure platform built on an open source Snowplow fork (OpenSnowcat) that enables organizations to collect, process, route, and integrate behavioral and event-level data at scale across web, mobile, server, and IoT sources so teams can build a real-time, first-party customer 360 view while retaining full ownership and control of their data; it supports multiple deployment models including cloud-hosted, fully managed service, “bring your own cloud,” and self-hosted open-source options to suit different privacy, cost, and infrastructure needs, all with enterprise-grade security (SOC 2 Type II) and real-time data delivery capabilities. It enriches event pipelines with identity resolution techniques like browser fingerprinting and probabilistic/deterministic matching to improve customer profiles, helps create a customer knowledge graph for deeper insights, and integrates with analytics and data warehouses.Starting Price: Free -
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Acxiom InfoBase
Acxiom
Acxiom enables you to leverage comprehensive data for premium audiences and insights across the globe. Better understand, identify, and target ideal audiences by engaging and personalizing experiences across digital and offline channels. With marketing technology, identity resolution and digital connectivity converging in a “borderless digital world,” brands can now quickly locate data attributes, service availability and the digital footprint across the globe to fuel informed decisions. Acxiom is the global data leader with thousands of data attributes in more than 60 countries helping brands improve millions of customer experiences every day through meaningful data-driven insights, all while protecting consumer privacy. Understand, reach and engage audiences everywhere, maximize your media investments and power more personalized experiences. Reach audiences around the globe and deliver experiences that matter with Acxiom data. -
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Delivr
Delivr
Delivr is a comprehensive identity resolution platform that empowers businesses to confidently access and collaborate on data across any platform or cloud. Delivr supports a wide range of use cases, enabling companies to better understand and engage their zero-party data driven audiences. The first identity resolution platform that enables companies to focus on and optimize their go-to-market. Businesses can find predictable and scalable processes for growth. With zero-party data and closed-loop attribution, you can better understand and activate your audience. Our identity resolution platform uses innovative strategies in data privacy, ethics, and enterprise identity to power your ecosystem. With a focus on zero-party data and closed-loop attribution, you can understand and activate your audiences with precision and confidence.Starting Price: $30,000 -
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HealthVerity Census
HealthVerity
Resolve patient identity on-demand by seamlessly mastering and linking data in real-time. By transforming protected health information into universal, de-identified HealthVerity IDs, life sciences organizations can accurately build and share the patient journey across partner datasets, while creating a single source of truth for patient identity. Enable internal enterprise data share to better understand the patient journey across organizational departments. Create the flexibility for external data exchange with patient registries, health insurers and other companion companies. HealthVerity Census is the first step in driving a data strategy built upon data activation, data interoperability and patient longitudinality. It leverages a state-of-the-art PaaS de-identification solution to activate internal and external touch points and data isolated in silos across the enterprise. -
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Zeotap
Zeotap
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem. Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative. -
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mediasmart
mediasmart mobile (now part of Affle group)
mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs.Starting Price: mediasmart.io/pricing-plans -
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Tie
Tie
Tie is a website visitor identification platform that helps brands de-anonymize high-value web traffic to drive more revenue. It reveals names, email addresses, advertising IDs, and demographic attributes for visitors who matter most. Tie allows marketers to identify up to 90% of traffic, far exceeding traditional tools that capture only a small fraction. The platform lets teams filter visitors by behavior and demographics, such as cart abandonment or key page views. Tie helps balance lead quality and volume using multiple matching algorithms optimized for deliverability and engagement. Built for a privacy-first world, it uses compliant, opt-in data and integrates with consent management platforms. Tie enables brands to turn anonymous traffic into owned audiences and measurable growth.Starting Price: $499 per month -
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QuickSet Cloud Device Knowledge Graph
QuickSet Cloud
A global device knowledge graph provides structured and detailed information about devices, their capabilities, and services they offer as well as the relationships among them. Every device within the home has a set of device properties such as its brand name, model number, series number, manufacturer, current capabilities and offerings, physical and software characteristics, compatible devices, region information, and much more. This extensive range of information for nearly every AV device in the world is contained in QuickSet’s device knowledge graph. QuickSet leverages this knowledge graph, to serve up a full range of capabilities for a device. Beyond control, this knowledge graph also adds the much-needed context to all user commands and actions, making dynamic capability discovery of nearby devices possible. QuickSet relies on algorithms that utilize the knowledge graph of devices with varying control capabilities, communication interfaces, and protocols. -
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OpenX
OpenX
People first, reaching every digitally addressable adult across every device, screen and household on the open web. OpenAudience is the people-based marketing platform for the open web. The first of its kind capability to unlock walled garden advertising efficiency and ease across the entirety of the open web has been engineered around three core pillars. A platform built on privacy by design principles. Unify data with unparalleled accuracy and precision. Unlock true knowledge about your customers or your audience. Drive superior advertising performance and increase yield. All across the massive scale of the open web. Nobody understands the open web better than OpenX With 10+ years running the industry’s largest and highest quality independent ad exchange, OpenX has unparalleled reach and scale across the open web. -
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4Cite
4Cite Marketing
Correctly identifying website visitors is fundamental to people-based marketing. Once identified, data about each individual’s interests and preferences can be captured and transformed into consumer insights. These insights then enable the kinds of personalized interactions that lead to stellar ROI and thriving customer relationships. 4Cite is the industry leader in linking website visits to people, enabling the capture of more person-based data. And unlike other solutions, 4Cite’s data capture layer is completely configured and managed by 4Cite – making it easy to get started and use our programs without maintenance. Our tagging system, OneTag, enables deep and wide data capture of all website activity and email engagement signals with no client configuration. Our data capture also extends to supporting data elements such as email status, product catalog data, and transactional signals. -
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StatSocial Silhouette
StatSocial
Silhouette™ is the industry’s first audience intelligence platform for characterizing and reaching anonymized personas based on earned media consumption, influencers, passions, personalities, and interests. Silhouette™ uses social data to deliver highly deterministic, actionable insights, and media campaigns across any persona or intended audience. Silhouette™ solves the problem of measuring social influencer campaigns by connecting social content engagement with actual company revenue and other business outcomes. For the first time ever, brands are now able to turn their market research, marketing personas and surveys into highly scalable and addressable audiences. At the core of Silhouette™ is a social identity graph of more than 1.2 billion profiles sourced from 60 different platforms and more than a million websites, 300 million individual email accounts, and more than one billion IP addresses and mobile devices. -
46
Adelphic
Viant
Using your customer data combined with Viant’s 1st and 3rd party data, Adelphic gives marketers a transparent and holistic view of their audience profiles, to help make more informed media strategy and investments. Onboard and match your customer data against 250 million registered users to forecast, manage, and target new segments in seconds. Define audience segments using known identity attributes such as demographics, purchase history, and web browsing activity, and extend campaign reach with intelligent lookalike modeling. Maintain customer identities with a fully integrated platform that links devices and offline activities to real people so you can seamlessly execute and measure campaigns. With our self-service DSP, advertisers can execute their programmatic media campaigns across all devices, without worrying about data loss or modeling techniques. Unlike most DSPs, Adelphic is powered by first-party data, bringing the precision of people-based targeting. -
47
Amperity
Amperity
Built for precise, scalable identity resolution, Amperity’s platform delivers on the promise of a complete customer 360 foundation. Starting with a novel approach to resolving identities at scale, learn how we've revolutionized how brands harness the power of customer data. Turn raw customer data into fuel that powers your organization across marketing, analytics, and IT. Skip the data wrangling and query quagmires. Deliver accurate, high-impact insights throughout your organization. Speed, scale, and security to handle the largest datasets easily while respecting user privacy. Our expert teams work with you to get up to 10X return on your investment. A CDP for the entire organization, no matter who needs to use it or what tools need to be connected. Our approach makes sense of messy data and lets you put it to work, fast. Industry-leading value & guidance. Patented, AI-driven Customer 360. -
48
MixRank
MixRank
MixRank is a premier data intelligence platform that aggregates and refines large datasets on professionals, companies, and job posts, empowering decision-making across diverse industries. Trusted by sales and martech platforms, recruitment and ATS providers, VCs, PE firms, and B2B companies, our platform delivers high-quality, continuously updated data that drives competitive insights and strategic growth. We provide a comprehensive view of talent, market trends, and business opportunities - enabling clients to optimize talent acquisition, assess market potential, and make informed investment decisions. Our data products empower businesses to identify high-value prospects and track market trends with pinpoint accuracy at scale. We offer best-in-class access to industry professionals, companies, job listings and technographics data. -
49
HarmonyAds
HarmonyAds
HarmonyAds is a programmatic advertising platform designed to help brands, agencies, and retailers plan, buy, and optimize digital advertising campaigns through automated media buying technology. It functions as a demand-side platform that allows advertisers to purchase advertising inventory across a global network of publishers using programmatic bidding systems. Through this infrastructure, campaigns can reach audiences across multiple channels and formats, including display banners, native ads, video advertising, and interactive rich-media experiences. HarmonyAds connects advertisers with premium publisher inventory worldwide and enables them to manage campaigns from a centralized interface that provides targeting, optimization, and reporting capabilities. It supports real-time bidding environments where advertising impressions are purchased automatically through digital auctions, allowing marketers to reach specific audience segments. -
50
StackAdapt
StackAdapt
How Agencies Thrive. Discover the self-serve programmatic advertising platform used by North America's most exceptional digital marketers. StackAdapt is not just a Demand-Side Platform (DSP). It is an industry-leading technology and team of individuals that understand the nature of advertising and the agencies that consistently strive to exceed client expectations. Which is why only StackAdapt offers: No Monthly Minimums to align with the seasonality of brands, campaigns, and the market. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. Scale. Inventory sources spanning all channels and devices—not to mention StackAdapt has the largest scale for native advertising in the industry.
