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Audience

CPG brands, distributors, and merchandising teams that manage field sales reps, take wholesale orders, plan routes, and capture in-store retail data.

About SimplyDepo

SimplyDepo is a B2B sales and retail execution platform built for CPG brands, distributors, and merchandisers. Designed for field teams, it simplifies order management, retail audits, and route planning in one mobile-first system. Reps can place orders, capture shelf data, and track inventory—even offline. Managers gain real-time insights into performance, sales, and delivery metrics.

Key features include:
• Centralized product and pricing control
• Mobile app for reps with offline support
• Smart route planning with map tools
• CRM-style customer management
• Real-time sales dashboards and reporting

No more spreadsheets or disconnected tools—SimplyDepo keeps your wholesale operation aligned, efficient, and ready to grow.

Pricing

Starting Price:
$50 per user / month
Pricing Details:
SimplyDepo is an all-in-one CRM, order management, and retail execution platform built for CPG brands, distributors, and field sales teams. Pricing is per user, with one core plan designed to scale as your business grows.

✅ What’s Included

Everything you need to run B2B sales and retail execution in one system:

• Customer and account management (CRM for distributors)
• B2B order management including drafts, invoicing, and returns
• Product catalog with price lists and customer-specific pricing
• Field sales visit scheduling and route planning
• Retail execution tools with shelf photo capture
• Team, territory, and rep performance management
• Reorders, private product catalogs, and discount rules
• PDF catalog exports for sales teams and buyers
• Real-time dashboards and sales reporting
• Free onboarding and data migration

🎯 Best For

• Field sales teams placing wholesale orders
• Distributors managing reps, routes, and territories
• CPG brands running retail execution and merchandising
Free Trial:
Free Trial available.

Integrations

API:
Yes, SimplyDepo offers API access

Ratings/Reviews - 68 User Reviews

Overall 4.6 / 5
ease 4.5 / 5
features 4.6 / 5
design 4.4 / 5
support 4.9 / 5

Company Information

SimplyDepo
Founded: 2022
United States
simplydepo.com

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Product Details

Platforms Supported
Cloud
iPhone
iPad
Android
Training
Documentation
Live Online
Webinars
Support
Phone Support
24/7 Live Support
Online

SimplyDepo Frequently Asked Questions

Q: What kinds of users and organization types does SimplyDepo work with?
Q: What languages does SimplyDepo support in their product?
Q: What kind of support options does SimplyDepo offer?
Q: What other applications or services does SimplyDepo integrate with?
Q: Does SimplyDepo have an API?
Q: Does SimplyDepo have a mobile app?
Q: What type of training does SimplyDepo provide?
Q: Does SimplyDepo offer a free trial?
Q: How much does SimplyDepo cost?
Q: What pricing for support is available for SimplyDepo?
Q: What pricing for training is available for SimplyDepo?

SimplyDepo Product Features

CPG

Customer Management
Forecast / Demand Planning
Inventory Management
Lot Tracking
Pricing Management
Trade Promotion
Electronic Data Interchange
Financial Accounting
Shopper Marketing

CRM

Calendar/Reminder System
Call Logging
Internal Chat Integration
Lead Scoring
Mobile Access
Quotes / Proposals
Task Management
Territory Management
Document Storage
Email Marketing
Marketing Automation Integration
Segmentation
Social Media Integration

Distribution

Barcoding / RFID
Import / Export Management
Inventory Management
Order Management
Purchasing
Returns Management
Sales Forecasting
Shipping Management
Warehouse Management

Field Sales

Activity Tracking
CRM
Channel Management
Collaboration Tools
Controlled Access
Dashboard Management
Expense Management
Inventory Management
Invoices
Lead / Opportunity Management
Online Payments
Order Management
Quoting
Reporting / Analytics
Route Optimization
Territory Management
Time Tracker
Visit Scheduling
Workflow Management
Fast Estimates

Order Management

Catalog Management
Inventory Management
Order Entry
Order Fulfillment
Order Tracking
Recurring Orders
Returns Management
Back Order Management
Shipping Management
Special Order Management

Retail Execution

AI / Image Recognition
Collaboration Tools
Data Collection
Pricing / Placement Optimization
Retail Site Audit
Workforce Management
Inspection
Product Education
Product Promotion Strategy

Route Planning

Capacity Planning
Drag & Drop Scheduling
Driver Management
GPS Tracking
Performance Metrics
Route Costing
Territory Management
Emergency Dispatch

SimplyDepo Additional Categories

  • Carlos M.
    Distribution Manager
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: User
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Strong tool for managing field reps and deliveries"

    Posted 2026-02-20

    Pros: I appreciate how delivery planning, customer data, and orders are connected in one interface. Reps can adjust quantities on-site and sync instantly with the office. This eliminated many phone calls between drivers and dispatch.

    Cons: Mobile performance can occasionally lag when handling very large catalogs. Some seasonal pricing adjustments require manual review. Overall reliability remains good.

    Overall: SimplyDepo reduced delivery mistakes and improved coordination between warehouse and field teams.

    Read More...
  • Hannah .
    Founder
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 500 - 999
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Retail execution data we can actually act on"

    Posted 2026-02-20

    Pros: The retail execution module gives us store-level visibility into promotions and shelf compliance. Photo uploads and activity tracking made broker conversations much more transparent. It supports more data-driven expansion decisions.

    Cons: Trade promotion analytics could be deeper for advanced CPG modeling. Some metrics require additional calculations outside the platform. These are not blockers but areas for growth.

    Overall: The system improved our campaign consistency and reduced blind spots in new market launches.

    Read More...
  • Noah .
    Founder
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "A practical solution for scaling without chaos"

    Posted 2026-02-19

    Pros: As a founder, I value having one place to review orders, payments, and rep activity. The interface is simple enough for a small team yet structured enough to support growth. Customer support has been responsive when questions arise.

    Cons: We would like to see more automation around custom reporting templates. Some deeper financial insights still require integration with external tools. These are manageable limitations.

    Overall: SimplyDepo brought clarity to our wholesale operations and allowed us to grow without losing control of daily execution.

    Read More...
  • Daniel M.
    Head of Sales Operations
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Optimized routes and increased sales team productivity"

    Posted 2026-01-30

    Pros: The mobile app replaced paper orders and spreadsheets completely. Reps now create orders, apply discounts, and send invoices directly from the field. Real-time sync gives the office instant visibility and improves service quality.

    Cons: There was a short learning curve for older team members who were new to tablets. Initial onboarding required extra support time. After adoption, usage stabilized quickly.

    Overall: SimplyDepo removed manual order handling and standardized pricing and discounts. Order turnaround is faster, errors dropped, and sales reps are significantly more productive.

    Read More...
  • Amanda .
    Commercial Director
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Helped us scale business in New York"

    Posted 2026-01-30

    Pros: Clear visibility into store visits and rep activity made expansion manageable. Route planning and CRM features simplified retailer acquisition. Follow-ups are now based on real data instead of assumptions.

    Cons: Importing historical client data required preparation and coordination. The process took time but onboarding support was helpful. Once completed, operations ran smoothly.

    Overall: SimplyDepo helped us scale retail presence without growing headcount. Execution speed improved and growth became more predictable.

    Read More...
  • Robert .
    Managing Partner
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "One platform for wholesale operations"

    Posted 2026-01-29

    Pros: All departments work from one dashboard covering sales, routes, merchandising, and prospects. Field reps capture orders and photos in real time. Transparency across teams eliminated blind spots.

    Cons: Advanced reporting filters for custom KPIs would be helpful. Some reports require exports for deeper analysis. Current dashboards still cover most needs.

    Overall: SimplyDepo unified sales, logistics, and merchandising workflows. Execution became more consistent and decision-making faster.

    Read More...
  • Elena R.
    Co-founder
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Fit for growing coffee brands"

    Posted 2026-01-28

    Pros: The interface is intuitive and designed for CPG workflows. Managing orders and performance feels simple and efficient. Pricing is reasonable for a growing brand.

    Cons: Reporting could be more advanced for deeper analysis. Some insights require manual exports. This limits long-term forecasting.

    Overall: SimplyDepo centralized sales, routes, and promotions. Visibility improved and daily operations became easier to manage.

    Read More...
  • Michael T.
    Sales Director
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "A solid platform to simplify B2B sales"

    Posted 2026-01-28

    Pros: Orders, payments, routes, and reports are all in one system. The interface is clean and easy to adopt. Real-time inventory visibility helps planning.

    Cons: Update frequency could be higher. Some improvements take longer to roll out. Core performance remains stable.

    Overall: SimplyDepo replaced spreadsheets and calls with a single system. Field execution improved and decision-making is faster.

    Read More...
  • Michael C.
    Sales Director
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Good for small and mid-sized distributors"

    Posted 2026-01-25

    Pros: Order management moved fully digital. Customer history and delivery data are centralized. Teams work with fewer errors.

    Cons: The mobile app can be slow when switching tabs. Performance is acceptable overall. No major blockers.

    Overall: SimplyDepo brought structure to sales operations. Delivery issues dropped and tracking is reliable.

    Read More...
  • Alexandra M.
    Country Manager
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "All data in one place"

    Posted 2026-01-25

    Pros: Sales, warehouse, and management teams now use the same data. Communication improved and confusion dropped. The system feels simple yet powerful.

    Cons: First-time users need guidance to find certain features. Initial learning takes time. After onboarding, usage is smooth.

    Overall: SimplyDepo unified sales and delivery systems. Visibility improved and operational focus is clearer.

    Read More...
  • Alex .
    Founder & CEO
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Best decision for our growing brand"

    Posted 2026-01-25

    Pros: The platform is extremely easy to use, and our sales team adopted it without long training sessions. Orders sync instantly, which eliminated missed emails and manual follow-ups. The interface feels intuitive for both managers and reps working in the field.

    Cons: Accounting functionality is fairly basic compared to dedicated finance tools. While integrations solve most gaps, deeper native accounting features would be helpful as we scale. Reporting flexibility could also improve over time.

    Overall: SimplyDepo automated our order intake and removed manual errors from daily operations. This freed up valuable time that we now spend on acquiring new accounts and expanding our distribution.

    Read More...
  • Kenji T.
    Country Manager
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "We finally have full visibility of retail coverage"

    Posted 2026-01-22

    Pros: We can see all retail locations on a single map and clearly track rep activity across territories. Visit history and follow-ups are transparent, which made territory planning much more structured. Managing field performance is now data-driven instead of intuitive.

    Cons: Dashboard customization options are somewhat limited for advanced reporting needs. Some views require extra filtering to get exactly what we want. More configurable widgets would improve usability for management.

    Overall: SimplyDepo gave us clarity into store coverage and rep execution. We can now identify missed locations, plan growth more accurately, and scale our field team with confidence.

    Read More...
  • Alejandro G.
    Operations Manager
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Cost-efficient solution for growing CPG teams"

    Posted 2026-01-22

    Pros: The mobile app covers routing, customer management, order entry, and payments in one place. It significantly reduced manual work and improved accuracy across operations. The support team is responsive and genuinely listens to feedback.

    Cons: At this stage, the platform covers most of our needs very well. Some advanced features may be required later as the organization grows. For now, there are no critical gaps impacting daily work.

    Overall: SimplyDepo centralized our distribution and sales workflows without requiring complex systems. It helped us operate efficiently with a small team while preparing us to scale.

    Read More...
  • Mark R.
    Sales Director
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 500 - 999
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Transformed broker and retailer relationships with real-time data"

    Posted 2026-01-22

    Pros: The platform provides real-time visibility into broker performance, inventory levels, and promotional execution. Field teams capture shelf data directly in the app, which creates transparency with distributors. This level of insight improved how we manage launches and incentives.

    Cons: Trade promotion management could be deeper for advanced CPG use cases. Some broker-specific integrations required custom configuration. Reporting flexibility for promotions can still improve.

    Overall: SimplyDepo helped us hold partners accountable and reduce out-of-stocks. We now make faster, data-driven decisions that directly impact sales productivity and retailer satisfaction.

    Read More...
  • Mark J.
    Head of Sales Operations
    Used the software for: 1-2 Years
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 500 - 999
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Revolutionized route optimization and sales productivity"

    Posted 2026-01-22

    Pros: Route optimization dramatically improved daily efficiency for our field team. Reps can process orders, check inventory, and capture signatures during visits. Performance dashboards clearly show underperforming territories.

    Cons: Commission calculations are limited for complex incentive structures. Seasonal demand patterns could be better reflected in routing logic. These gaps require some manual adjustments.

    Overall: The platform enabled us to scale distribution across multiple states without adding admin staff. Sales teams now spend significantly more time selling instead of managing paperwork.

    Read More...
  • Mark R.
    Sales Director
    Used the software for: 6-12 Months
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Simple way to manage snack orders and catalogs"

    Posted 2026-01-20

    Pros: Digital catalogs look professional and are easy for customers to navigate. Reordering is fast, and our sales team no longer duplicates data across spreadsheets. The workflow feels clean and reliable.

    Cons: Initial setup required coordination across teams. Migration took some effort even with onboarding support. Once completed, the system has been stable.

    Overall: SimplyDepo removed errors and duplicates from order management. We can now scale account volume without increasing administrative overhead.

    Read More...
  • James C.
    Country Manager
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "All sales in one place"

    Posted 2026-01-20

    Pros: All customer orders, rep activity, and follow-ups are visible in one dashboard. The platform works well on both desktop and mobile. Access to real-time data improved coordination across teams.

    Cons: Initial setup required planning and internal alignment. Some workflows needed adjustment after launch. Migration support helped reduce friction.

    Overall: SimplyDepo eliminated blind spots in sales tracking. Follow-up reminders improved retention and helped increase repeat orders.

    Read More...
  • Robert F.
    CEO
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Simple B2B ordering tool"

    Posted 2026-01-20

    Pros: Order capture from field reps and B2B customers is seamless. Automated reports are accurate and easy to understand. Invoice visibility improved without extra accounting coordination.

    Cons: Older team members required additional onboarding. Training took time during early adoption. Once trained, usage stabilized quickly.

    Overall: The platform unified sales and payment workflows. Manual work decreased, and leadership gained better visibility into cash flow and performance.

    Read More...
  • Jennifer W.
    Sales Director
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Must-have tool for field sales"

    Posted 2026-01-20

    Pros: Sales data entry is fully automated, and reports update instantly. Live dashboards show visits, accounts, and sales performance in real time. Coaching conversations became more data-driven.

    Cons: Export options for KPIs are limited outside the platform. Some teams prefer external visualization tools. Additional export flexibility would help.

    Overall: SimplyDepo replaced delayed reporting with real-time insights. Productivity improved, errors dropped, and field performance management became easier.

    Read More...
  • Megan P.
    Chief Executive Officer
    Used the software for: 1-2 Years
    Frequency of Use: Weekly
    User Role: Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Data-Driven Retail Execution"

    Posted 2026-01-20

    Pros: Powerful in-store audits with photos and notes, strong API integrations, fast and responsive support.

    Cons: Updates can interrupt field workflows; task management could be more intuitive; feature requests take time.

    Overall: Replaced manual spreadsheets and improved promo compliance with live alerts.

    Read More...
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