Audience

Organizations that need a powerful real-time data platform to unify and manage business and customer data

About Salesforce Data Cloud

Salesforce Data Cloud is a real-time data platform designed to unify and manage customer data from multiple sources across an organization, enabling a single, comprehensive view of each customer. It allows businesses to collect, harmonize, and analyze data in real time, creating a 360-degree customer profile that can be leveraged across Salesforce’s various applications, such as Marketing Cloud, Sales Cloud, and Service Cloud. This platform enables faster, more personalized customer interactions by integrating data from online and offline channels, including CRM data, transactional data, and third-party data sources. Salesforce Data Cloud also offers advanced AI gents and analytics capabilities, helping organizations gain deeper insights into customer behavior and predict future needs. By centralizing and refining data for actionable use, Salesforce Data Cloud supports enhanced customer experiences, targeted marketing, and efficient, data-driven decision-making across departments.

Integrations

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Company Information

Salesforce
Founded: 1999
United States
www.salesforce.com/data/

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Online

Salesforce Data Cloud Frequently Asked Questions

Q: What kinds of users and organization types does Salesforce Data Cloud work with?
Q: What languages does Salesforce Data Cloud support in their product?
Q: What kind of support options does Salesforce Data Cloud offer?
Q: What other applications or services does Salesforce Data Cloud integrate with?
Q: What type of training does Salesforce Data Cloud provide?

Salesforce Data Cloud Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Data Governance

Roles Management
Email Management
Deletion Management
Policy Management
Process Management
Access Control
Data Profiling
Data Discovery
Storage Management
Data Mapping

Data Management

Information Governance
Data Analysis
Data Migration
Data Quality Control
Master Data Management
Customer Data
Data Integration
Match & Merge
Data Capture
Data Security

Data Management Platforms (DMP)

Ad Network Integration
Analytics / ROI Tracking
Audience Targeting
Behavioral Analytics
Campaign Management
Competitive Analysis
CRM
Customer Journey Mapping
Data Capture / Transfer
Data Visualization
Data Classification