Audience
Salesforce Automotive Cloud is designed for automotive OEMs, retailers, dealers, and captives looking to unify customer and vehicle data, improve sales and service experiences, and leverage AI-powered insights for better customer engagement and business performance
About Salesforce Automotive Cloud
Salesforce Automotive Cloud is an AI-driven CRM platform designed specifically for the automotive industry, helping OEMs, retailers, dealers, and captives improve customer experiences across sales and service touchpoints. By unifying driver and vehicle data into a single platform, Automotive Cloud enables businesses to proactively engage with customers, deliver personalized recommendations, and automate key processes. The platform provides actionable insights, alerts, and AI-driven recommendations to empower customer-facing teams to build lasting relationships, improve efficiency, and drive brand loyalty at every stage of the customer journey.