Alternatives to SAP Customer Data Cloud
Compare SAP Customer Data Cloud alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to SAP Customer Data Cloud in 2026. Compare features, ratings, user reviews, pricing, and more from SAP Customer Data Cloud competitors and alternatives in order to make an informed decision for your business.
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Hightouch
Hightouch
Hightouch is the leading Composable CDP and AI Decisioning platform that empowers companies to activate their data warehouse to power personalized marketing and business operations. Trusted by leading organizations like PetSmart, Warner Music Group, Chime, Aritzia, and Whoop, Hightouch enables anyone to deliver personalized customer experiences, optimize performance marketing, and move faster by leveraging data and AI across their organization. Hightouch’s Composable Customer Data Platform collects behavioral events, resolves identities into Customer 360 profiles, builds audiences, syncs data to over 200 destinations like ad platforms and CRMs, and analyzes the results of marketing campaigns— all from the cloud data warehouse. -
2
Segment
Twilio
Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.Starting Price: $120 per month -
3
DinMo
DinMo
DinMo is an AI-powered Composable CDP that redefines customer data management by offering a modular, scalable platform for businesses to tailor their data capabilities. With seamless integration into existing data warehouses, DinMo enables companies to easily access and activate their customer data across channels. Our platform empowers businesses to create personalized, omnichannel customer journeys, boosting engagement and retention. Leveraging advanced predictive analytics and AI Agents, DinMo helps organizations unlock new growth opportunities while adapting to evolving business needs, ensuring flexibility and scalability in their data strategies.Starting Price: €2000/month -
4
SAP CIAM
SAP
Turn unknown visitors into known, loyal buyers with customer identity and access management (CIAM) software. Reduce friction at the point of registration and deliver trusted, personalized engagements throughout the customer journey. Power relevant customer experiences based on first-party data. With SAP Customer Identity and Access Management solutions for B2C, you can build rich, centralized customer profiles and synchronize them with all your digital properties. Offer hassle-free customer experiences with flexible registration and social authentication screens and flows that are customizable for every business case. Safeguard every interaction touchpoint with federated standards and options, such as single-sign on, risk-based, multifactor, and password-less authentication. Personalize experiences by centralizing profile data in an indexed, dynamic database and enabling bidirectional flows with other customer engagement solutions. -
5
Netcore Cloud
Netcore
Netcore Customer Engagement & Experience is an intelligent full-stack platform that gives you the power to redefine growth. Full stack growth platform for marketers, product and growth managers. Grow your conversion, retention, and revenue with Raman's game-changing predictive intelligence. Marketing and product leaders at customer-centric brands trust Netcore to deliver a world-class customer experience. Powerful, easy to use intelligent customer engagement platform helping you increase conversion & retention. Efficiently automate the delivery of highly personalized campaigns to distinct customers. Netcore Customer Engagement takes the guesswork out of how to engage with customers with data analysis backed by machine learning. Create a unified profile by stitching together data-points from every interaction a customer has with your brand across online & offline channels - website, mobile app, & marketing channels -
6
Hive Marketing Cloud
Hive Marketing Cloud
Hive Marketing Cloud: Customer Intelligence and Engagement Platform Hive Marketing Cloud Hive is a privately owned business, founded 2010, which specialises in the Travel, Insurance and Retail industries. Hive helps brands engage and convert audiences at scale by deploying highly personalised, sophisticated multi-channel marketing from a single platform – surfacing ALL of their data for improved, relevant customer experiences. Hive gives you the tools to discover data insights, reveal customer lifetime value, create recency frequency and value (RFM) based segmentation, orchestrate and automate customer journeys, and measure engagement and results, reporting on impact beyond clicks and opens.Starting Price: £1,750/month -
7
Oracle Marketing
Oracle
Accelerate business growth and brand loyalty. Oracle CX Marketing (part of Oracle Cloud CX) is an integrated portfolio of digital marketing solutions that help B2B and B2C marketers use real-time intelligence and customer signals to deliver personalized experiences. Connect customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Collect data from more places, apply intelligence at scale, and use insights to deliver personalized experiences in the moments that matter. Empower marketers to use their intuition and creativity to orchestrate amazing B2B and B2C campaigns and irresistible customer experiences. Target high-value accounts and individuals, optimize lead generation and progression, boost customer retention and growth, and ensure consistent, personalized messaging across all channels and geographies. -
8
FLYDE
FLYDE
FLYDE is the most accessible AI-driven platform designed to boost revenue and margins by simplifying customer data management for brands and retailers. It connects all your data sources, providing a real-time, granular 360º view of your customer base, enabling actionable insights. FLYDE integrates proprietary AI/ML-based predictive models to enhance customer retention and Customer Lifetime Value (CLTV) by 20%, maximize lead-to-sales conversion, and increase profits and Return on Advertising Spend (ROAS) by 43%. The platform offers features such as 360º customer profiles, predictive behavioral models, and intelligent segmentation to optimize every stage of the customer journey. With over 15 years of experience, FLYDE combines top-notch technology into a single platform, empowering businesses to unify and exploit both online and offline data efficiently. This approach minimizes churn, maximizes customer retention, and facilitates the development of personalized marketing campaigns. -
9
Ascent360
Ascent360
Ascent360 is a customer database platform that seamlessly integrates multiple data sources to create a comprehensive 360 degree view of your customer, allowing you to create and execute highly targeted marketing campaigns. With an intuitive drag and drop segmentation tool, our software puts the power back in the hands of the marketer enabling list creation and campaign deployment in a matter of minutes. Our software integrates with the systems you already have in place to compile your data into a single cloud based customer database. Customer analytics and predictive models such as RFM, lifetime spend, and customer/prospect ratio are then derived to help guide your marketing strategies. Our customer segmentation software and third party integrations makes it easy to build and execute and deliver omni-channel campaigns to your customers and prospects. -
10
Optimove
Optimove
Optimove is the leading Relationship Marketing Hub, empowering CRM Marketers to create and manage large-scale, customer-led journeys. Optimove autonomously surfaces valuable customer engagement opportunities, orchestrates self-optimizing customer journeys, and accurately measures the incremental impact of all marketing interactions. With Optimove leading brands such as Staples, JD Sports, Dollar Shave Club, GVC, Family Dollar and Penn National maximize customer loyalty, retention, and lifetime value. -
11
UniSignIn
Transfon
Grow your audience & traffic alongside better user experiences and lift revenue by building and activating your first-party data. Single sign-on and connect all the audience data. Create meaningful, personalized experiences that deliver value across every touchpoint for your audience. Discover new insights about your users with aggregated user engagement data into one simple dashboard. Increase user engagement with your websites with our fine-tuned AI engine. Turn visitors to be members with a first-party identity and establish a closer relationship with your audience. Integrate with your existing identity management system, or use the built-in password-less SSO, to seamlessly manage access and paid channels. Start to collect first-party data from users wisely and obtain explicit consent from consumers before collecting and using their data. Trigger one-to-one campaigns, and provide one-to-one recommendations based on user behaviors and first-party data. -
12
Retainly
Retainly
Retainly is an omnichannel engagement platform that enables businesses to automate customer retention through emails, SMS, popular messengers, and web push notifications. Its user-friendly interface allows for the seamless execution of high-impact campaigns across various communication channels. By integrating marketing platforms, Retainly eliminates manual processes and data silos, empowering marketing teams to manage their tech stack independently and focus on creativity. The platform offers features such as web tracking, contact segmentation, workflow automation, and funnel analytics, providing comprehensive tools to enhance customer engagement. Retainly caters to industries, offering a low-code platform with pre-built integrations to streamline marketing efforts. Spare marketers from spending unnecessary hours learning a multitude of disconnected tools, allowing creativity to thrive. -
13
MoEngage
MoEngage
MoEngage is an Insights-led customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard From Fortune 500 enterprises such as Deutsche Telekom, Samsung, and Ally to mobile-first brands such as Flipkart, Ola, and BigBasket - MoEngage has helped amplify customer engagement for all. Product managers and growth marketers can use MoEngage to provide a personalized experience throughout the customer lifecycle stages – from onboarding to retention to growth. What makes MoEngage different, is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization capabilities - -
14
Little Stream Software
Little Stream Software
Little Stream Software specializes in developing Shopify applications that assist merchants in enhancing their stores through customer behavior analysis, focusing on customer segmentation, messaging, and loyalty. It provides comprehensive customer analysis for Consumer Packaged Goods (CPG) Shopify stores, offering metrics and growth advice to optimize loyalty and repeat customer funnels. Measure store-wide metrics and benchmark against the industry and yourself to find your strengths and gaps. Repeat Customer Insights will analyze your entire customer data and equip you with reports on what your most loyal and valuable customers do. More than that, it will give you clear and actionable advice on how to keep your existing customers loyal and how to turn more of your one-off customers into loyal, repeat customers. Run your data though the Insights System to perform deep analyses and comparisons.Starting Price: $59 per month -
15
Salesforce Agentforce Marketing
Salesforce
Agentforce Marketing, formerly Marketing Cloud, is Salesforce’s AI-powered marketing platform designed to create personalized, two-way customer conversations. It combines unified data, autonomous AI agents, and full-funnel workflows into one connected system. Marketing Cloud enables businesses to deliver cross-channel campaigns that adapt in real time to customer behavior. With a single, trusted view of the customer, teams can coordinate efforts across marketing, sales, and service. The platform includes tools for automation, personalization, analytics, and loyalty management. Built-in AI capabilities help optimize campaigns and continuously improve performance. Agentforce Marketing empowers organizations to increase engagement, ROI, and long-term customer value. -
16
Patch Retention
Patch Retention
Patch Retention is a customer retention platform that offers a suite of tools designed to enhance customer engagement and loyalty. Its features include automated customer journeys, email and SMS marketing, a chat widget for seamless communication, analytics and insights, referral programs, and customer segmentation. These tools enable businesses to deliver personalized messages, understand customer behavior, and implement effective retention strategies. Patch Retention also provides an RFM (Recency, Frequency, Monetary) analysis feature, allowing businesses to gain deep insights into customer segments and tailor retention strategies with precision. By integrating these capabilities, Patch Retention aims to boost customer loyalty, reduce churn, and drive long-term success for businesses. -
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Thrivify
Thrivify
Thrivify is a digital customer verification and audience activation platform that helps online businesses and ecommerce stores turn verified visitors into revenue in real time by combining verified audiences, zero-party data capture, and on-site activation tools into a single system. It enables companies to create customizable verification portals that collect authenticated customer identities and preferences before users access exclusive offers, gated content, or promotions, giving brands accurate first-party and zero-party data instead of anonymous or cookie-based tracking. Thrivify’s process lets visitors verify their details instantly on site and immediately receive personalized offers or incentives, boosting engagement and conversions while improving data quality for segmentation and targeting.Starting Price: €220 per month -
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Fulcrum
Fulcrum
Make better decisions on how to interact with your customers by collecting user behavior data in real-time to provide your customers with relevant messaging and recommendations. With Fulcrum, you can create in-the-moment experiences that accelerate customer engagement, improve brand loyalty and increase conversion rates. Fulcrum provides solutions for digital agencies, marketing teams, sales departments, and more. Using Fulcrum makes it easy to segment customers and deliver personalized experiences across all your marketing channels, like providing content recommendations for your customers that connect them to your brand and retain their loyalty. Fulcrum can personalize a campaign experience in real-time to create a more relevant experience and increase conversions via an automated workflow. Fulcrum uses AI to identify and respond in real-time to known and anonymous customers to advance engagement and increase conversion.Starting Price: $5,000 per month -
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Oyster CDP
Express Analytics
We specialize in AI-powered business intelligence and marketing analytics, helping companies transform raw data into actionable insights. By leveraging advanced analytics, businesses can understand customer behavior, optimize marketing performance, and make data-driven decisions with confidence. -
20
ActionIQ
ActionIQ
The ActionIQ Customer Data Platform enables you to align your people, technology, and processes to deliver exceptional customer experiences across every touchpoint. How to separate the CDP posers from the true players. Download ActionIQ’s guide to save yourself months of frustrating research and get to the truth on the confusing CDP landscape. In today’s experience economy, consumers expect brands to know them and consistently deliver authentic, helpful experiences. The ActionIQ CDP enables large organizations to solve chronic customer data fragmentation and gain the customer intelligence needed to orchestrate experiences across all their brand touchpoints. Build an omnichannel “smart hub” stack that unifies data and empowers teams with the real-time insights they need. Gain deep customer understanding that enables you to deliver trust-building, profitable customer experiences at scale. -
21
BlueVenn
Upland Software
Customer Data Platform and Omnichannel Marketing Hub. Unify every customer interaction, from all devices and channels, and deliver personalized, omnichannel experiences that increase customer engagement and lifetime value. BlueVenn is a unified customer data management, compliance and customer journey orchestration platform, with analytics and machine learning, to drive highly targeted personalized engagements. Our unique drag & drop customer analytics, segmentation and predictive tools put customer insights at your fingertips, whilst the omnichannel customer journey builder personalizes every online or offline customer touch-point.Starting Price: $2,333 per month -
22
D•engage
D•engage
Create dynamic customer engagements driven by valuable data insights. Design omni-channel campaigns conveniently housed on one user-friendly platform, available on-cloud or on-site. This data-enriched customer communication tool allows you to maintain compliance whilst ensuring security and personalizing your messaging. Elevate your customer communications and ensure seamless operations. Our marketing software platform will revolutionize your digital commerce, offering customized shopping experiences, insightful analytics, and automated marketing software magic. D•engage reimagines player engagement in the betting Industry with a focus on retention and personalization powered by our consumer data platform. Move beyond simply automating marketing messages. Our Customer Experience Data Platform (CXDP) empowers you to deliver meaningful connections with customers, no matter how they interact with your brand. -
23
Wyng
Wyng
Wyng is the world’s leading Privacy-First Marketing platform. Built on a zero-party data API and privacy by design principles, Wyng makes it easy for brands to deliver customer experiences that are always welcome, relevant, and compliant. More than 250 brands and enterprises use Wyng to build deep, trusted relationships with their customers. Build from dozens of Wyng templates or create your own custom interaction to engage customers, earn data, and build trust. More engaging, relevant experiences drive conversion, earn data, grow loyalty, and increase purchases. Build world-class, branded experiences in minutes. Use accurate, obvious zero-party data instantly for personalization and insights. Consent-driven zero-party data delivers better results without any privacy concerns. Accelerate your team with Wyng services and leverage flexible, enterprise-grade tools to move with the speed of the market. -
24
TransUnion TruAudience
TransUnion
Transform omnichannel media performance with the next generation of identity-driven marketing capabilities. TruAudience™ powers data-driven marketing and measurement with a suite of privacy-first identity resolution, data enrichment, audience targeting and advanced analytics solutions. Transform your data strategy with a robust, end-to-end source of identity. Reach and engage audiences seamlessly across all marketing channels. Continuously measure and improve the impact of your marketing investments. TruAudience connects your data, teams and marketing platforms with a single identity graph to generate better outcomes. More accurately target audiences and personalize experiences across paid and owned media. Adjust media budget allocation, audience targets, creative and publisher placements. -
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Akamai Identity Cloud
Akamai Technologies
Create seamless, personalized customer experiences without compromising security. Akamai Identity Cloud is a cloud-native, SaaS solution that simplifies customer identity and access management (CIAM). Purpose-built for consumer use cases, Identity Cloud provides the scalable infrastructure needed to convert, manage, and engage millions of customers. Out of the box, it includes customizable registration, authentication and SSO, consent and preference management, easy integration into your MarTech ecosystem, and powerful data analytics. Enhanced customer data protection streamlines privacy regulation compliance without sacrificing customer experience. For mission-critical applications, where scale, performance, and customer experience are table stakes, brands use Identity Cloud. Quickly enable omnichannel access with SSO and a wide array of authentication methods, including social login, directory services, and OIDC. -
26
Adobe Analytics
Adobe
Adobe Analytics is a comprehensive customer analytics solution that unifies data, content, and journeys to deliver deep insights into customer behavior across channels and devices. Built to support marketing, product, and business teams, it centralizes data collection, processing, analysis, and reporting within a single system. With solutions like Customer Journey Analytics, Digital Analytics, Content Analytics, and Product Analytics, organizations can connect identities and interactions across touchpoints for holistic analysis. Advanced segmentation, flexible attribution modeling, and cross-channel journey visualization empower teams to make data-driven decisions faster. AI-powered capabilities enhance content performance measurement and product experience optimization. Native integration with Adobe Experience Platform ensures consistent data governance and enterprise-grade scalability. Adobe Analytics helps organizations turn complex data into actionable insights that drive growth, o -
27
Bridg
Bridg
Discover the first customer data platform purpose built for brick and mortar retailers and CPG brands. With Bridg, credit and debit cards become loyalty cards. Loyalty tactics can now be used across all customers, enabling retailers and CPG companies to enjoy the same rich insights, targeted marketing capabilities, and closed loop measurement as digital brands. Tap into Bridg’s exclusive offline identity resolution capabilities that deliver industry leading accuracy levels and match rates. Match transactions to a single person even when customers use different cards across online and in-store channels. Leverage pre-defined standard dashboards that display core customer behavior, utilize preferred business intelligence tools, or use SQL for advanced analytics. Uncover timely and relevant insights with continuous, ongoing transaction updates to customer profiles. -
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Oracle Cloud CX
Oracle
Built on a cloud platform that incorporates best practices and applied emerging technologies, Oracle Cloud CX offers tools simple enough for business users to manage, yet powerful enough for developers to extend. Oracle CX applications are innovative and flexible, and provide consistent performance and security. Oracle Cloud CX takes a data-first approach, connecting customer behaviors, transactions, and demographics across marketing, sales, service, and your back-office applications to create the next great experience for each individual. Oracle has been helping customers manage, secure, and drive business value from data for more than 40 years. Data is our DNA. Create, syndicate, and distribute relevant and consistent content and offers to personalize customer experiences. Oracle Content Management anchors all enterprise content and assets—invoices, marketing assets, company files, images, and videos—in one place. -
29
Roialty
Roialty
Roialty is a customer profiling and digital loyalty marketing solution, chosen by international brands and agencies to turn anonymous data with no value into lifetime-loyal customers. Its flexibility enables the definition of profile-driven, interactive journeys aimed to maximize customer loyalty and retention, while providing key metrics to define the ROI of marketing initiatives. Profile driven: social customer segmentation allow to add must-have dynamic attributes and insights to the marketing segmentation capabilities, in order to provide maximum personalization to the customer experience. -
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HubSpot Customer Platform
HubSpot
Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.Starting Price: Free -
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CyberArk Customer Identity
CyberArk
Delight your customers with easy and secure access to your websites and apps that keep them loyal to your business. Expectations for great digital experiences are at an all-time high. Meanwhile, the attack surface is more porous than ever. With CyberArk Customer Identity, you can securely open up your websites and apps to customers with confidence. Seamless integration, intuitive access controls and frictionless sign-on experience. Privacy, consent and identity verification in one platform. Pre-built widgets and open APIs to reduce development effort. Secure access to business apps for human and machine identities. Secure access for machine identities within the DevOps pipeline. Reduce complexity and burden on IT while improving protection of the business. Provide secure single sign-on access to your apps and services. -
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Actito
Actito
Improve your customers' and prospects' experience at every stage of their journey with Actito's Activation Platform. Actito's real-time personalization and omnichannel marketing automation capabilities enable you to deliver the right message, at the right time, through the right channel. Accelerate conversion and increase revenue. Capture and blend all your data sources in one place to support all your tools of engagement, in the spirit of GDPR. Address your customer by name and push personalized offers to them that you know are relevant and timely. The richness of the Actito data model enables you to respond intuitively and accurately, regardless of how your customers like to do business. Construct unique marketing programs around individual customer needs and keep a dialogue going for the life of the relationship. Test all your ideas, however ‘silly’ and launch imaginative campaigns that get a clear and personal message across at exactly the right time.Starting Price: $500.00/month -
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Monetate
Monetate
Monetate is an all-in-one personalization solution that empowers companies to get smarter about their customers and deliver engaging experiences across all digital touchpoints. Monetate has been recognized across the industry, achieving recognition as the #1 Personalization Provider to the Top 1000 E-Retailers. Our customers also agree, as Monetate is also the winner of 3 TrustRadius Top Rated Awards. With over 14 years of personalization experience, Monetate has a proven track record of delivering ROI. Create and deliver compelling experiences with the supported of experienced experts, proven playbooks, and actionable insights. From sophisticated A/B testing to AI-driven personalization, harness patented technology to delight your customers with impactful individualized experiences, resulting in increased engagement, conversions, and lifetime value. Monetate provides business users a simple, WYSIWYG interface that delivers personalized experiences at the speed of thought. -
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CleverTap
CleverTap
CleverTap is the only integrated analytics and engagement platform built to solve retention. Create more meaningful relationships with customers whether you have just launched an app, or have millions of MAUs, to increase customer retention and lifetime value. With CleverTap, brands can remove the hassle and cost of integrating and maintaining multiple platforms to analyze, segment, and engage users across mobile and web. CleverTap provides a 14-day free trial for apps with up to 100K MAUs - integrate easily and cancel at any time. Get customer support directly on the dashboard. No surprise fees or charges. Over 8,000 leading brands including Vodafone, Gojek, BookMyShow, and Domino's trust CleverTap’s scalable solution to create meaningful customer experiences.Starting Price: $200/month -
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CSG Xponent
CSG
Companies have the data to truly know and understand their customers, but few can extract insights from it. Even fewer can use those insights to personalize experiences in real time. And still fewer—the customer engagement leaders—can scale that real-time personalization across different channels, journeys and lines of business. Take your place among the world’s customer engagement leaders. Leverage your existing data, technology and communication channels to create extraordinary experiences using our unified, cloud engagement platform, CSG Xponent™. Xponent combines a robust customer data platform, industry-leading customer journey orchestration and analytics, and proven omnichannel communications in one solution. With Xponent, companies deliver personalized, predictive and proactive customer interactions that improve business outcomes, quicken time to value and reduce risk. -
36
Spectrum Context Graph
Spectrum
Discover a shareable, multi-dimensional view of your customers with innovative knowledge graphs to create accurate, actionable customer-centric views. The quality of customer data defines and shapes customer interactions, engagement, and experiences. High-quality data enables a single, accurate view of the customer and can impart an understanding of their needs and behaviors. Equally important, trusted data reveals accurate and complete transaction histories and contextual information that you require to deliver the personalized experiences that your customers crave. Break down data barriers and silos, connect hard-to-access information, and share insights across your entire business. Add context to customer profiles, uncover timely actionable insights, and create powerful experiences. With Spectrum Context Graph, you can access the fully integrated, accurate, and enriched customer 360 views you need to drive your business forward. -
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SAS Customer Intelligence
SAS Institute
No matter your level of marketing maturity, marketing solutions from SAS empower you to reimagine marketing. Adaptive planning, journey activation and a real-time decision engine enable you to create appealing, moments-based customer experiences that boost profitability and strengthen brand loyalty. Seamlessly enhance and extend customer data activation beyond a traditional customer data platform. Act faster with out-of-the-box insights driven by advanced AI and machine learning. Accelerate, automate and streamline marketing planning activities for optimal accountability. Create personalized customer journeys that boost response rates and generate profitable leads. Deliver a broader brand experience through other functions, suppliers, vendors or stakeholders. SAS Customer Intelligence 360 delivers purpose-built, intelligent marketing for today's modern enterprises. SAS moves brands from data, to insight, to action with rich functionality for adaptive planning, journey activation, etc. -
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Zeta CDP+
Zeta
Zeta CDP+ provides marketers with more growth opportunities than a traditional CDP. Connect all consumer data, known and unknown, into one real-time, enhanced view that continuously translates their behaviors into actionable marketing insights. We put the plus in CDP+ for a reason. Our goal is to partner with progressive marketers to grow revenue, build better customer experiences, and support digital transformation strategies. CDP + enriches marketers’ data with 2,500+ intent and interest signals, identity resolution, syndication, and activation from Zeta’s Data Cloud to deliver a more actionable, real-time view of both prospects and customers, at the individual level. Deploy personalized messaging that actually resonates. Zeta CDP+ is the only customer data management solution that delivers up to the minute interests and real-time intent signals that you can quickly activate on, resulting in higher engagement and better results. -
39
Apsis One
efficy
Apsis One is an all-in-one marketing platform designed to help businesses turn data into powerful customer experiences. With seamless tools for email, SMS, marketing automation, surveys, and forms, it enables marketers to create personalized campaigns that drive engagement and growth. The platform’s intuitive interface removes complexity, making advanced marketing accessible without heavy IT support. Its AI Assistant optimizes content and campaign testing to boost performance. Trusted by thousands, Apsis One delivers fast onboarding and a 14-day free trial with no credit card required. From personalized messaging to integrated analytics, Apsis One helps you build loyalty, reduce costs, and scale marketing efficiently.Starting Price: 562€ per month -
40
Insider One
Insider One
Insider One is an AI-powered customer engagement and omnichannel marketing platform that unifies customer data, personalization, predictive intelligence, and journey orchestration into a single system so teams can deliver real-time, personalized experiences across channels such as web, app, email, SMS, WhatsApp, push notifications, and site search without switching tools. It learns from customer behavior to predict interests and next actions, enabling marketers to segment audiences with precision, trigger automated journeys, and optimize campaigns with real-time AI that anticipates needs and maximizes engagement and conversions; it includes an integrated Customer Data Platform (CDP) that consolidates data from 100+ connectors to create unified profiles for tailored messaging and intelligent recommendations. Users can design and automate connected experiences on a visual canvas with triggers and conditions, run AB tests, and launch personalized interactions. -
41
BlueConic
BlueConic
BlueConic, the world’s leading customer data platform, liberates marketers’ first-party data from all the disparate systems in which it exists, and makes it accessible wherever and whenever it is required for marketing. More than 300 brands, including Hearst, Moen, T-Mobile, ING, America’s Test Kitchen, and Franklin Sports, leverage BlueConic to unify their first-party customer data into persistent, person-level profiles, and then activate it across their marketing ecosystem. Founded in 2010, the company is headquartered in Boston, with offices in Europe. Move as quickly as your customers with direct access to a single customer view deliberately designed for real-time, cross-channel customer engagement. Bridge the gap between insights and activation to deliver relevant and timely experiences across all channels and lifecycle stages. Create highly valuable advertising and/or data and digital products based on your company’s unique first-party data. -
42
Put your data to work in real time. Experience Platform, the foundation of Experience Cloud products, is an open system that transforms all your data —Adobe and non-Adobe — into robust customer profiles that update in real time and uses AI-driven insights to help you to deliver the right experiences across every channel. Bring in data from multiple sources to create and enhance real-time customer profiles. Checkmark Make data more easily understood through standardized XDMs and data validation. Checkmark Use your real-time customer profiles start personalizing experiences. Checkmark Activate profiles across devices and channels with our dynamic identity graphs. Experience Platform delivers powerful application services with unprecedented functionality. Analyze cross-channel customer interactions in one interface. Activate real-time customer profiles for instant personalization. Create individual journeys that adapt to customer behavior.
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43
Zeotap
Zeotap
Zeotap is a Customer Intelligence Platform (CIP) that helps companies better understand their customers and predict behaviors, to invest in more meaningful experiences. We enable brands to build on a nucleus of first-party data to win new customers and grow their loyal base. Our independent but integrated modules include customer data unification, identity resolution, enrichment, analytics/modeling (including in data clean rooms), and activation to 100+ partners in the marketing ecosystem. Recognized by Gartner as a "Cool Vendor" (2020) and by AdExchanger as the “Best Data-Enabling Technology” (2019), our platform meets the highest enterprise data privacy and security standards, including GDPR, ISO 27001, and CSA STAR. We serve the world's top brands, agencies, and publishers across a dozen countries in Europe, North and Latin America, and APAC. Zeotap is also the founding member of ID+, a universal marketing ID initiative. -
44
Zeta Marketing Platform
Zeta Global
Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade. -
45
Reccodo
Reccodo
Boost your sales by creating personalized experiences that will turn your users into loyal customers, with personalized product recommendations and search results. Present the most relevant products to your customers based on current and past behavior. Predict possible product combinations and present them as a bundle. Drive higher basket value by automatically providing complementary products to your customers and creating a seamless experience! Present the most relevant products on your search bar and keep your customers engaged with your brand. Our product recommendations can be extended to suggest items as-they-type on the Search Bar. Harness the power of your traffic data and web analytics, tailor the experience of your customers to their needs, engage with them and turn visitors into buyers. We analyze shoppers’ online activity and show you what each customer truly wants.Starting Price: €39 per month -
46
Acadaca
Acadaca
The flexibility of Acadaca’s global, omni-channel platform fill in gaps of alternative solutions, by allowing access of the full technology stack. Our platform-agnostic BI tool helps gain deep insight into their customers thru support of cohorts, RFM, churn, and ROI analysis. Our CDN-enabled image compression service (IPS) optimizes image size and resolution specifically for desktops, tablets and mobile, often saving 50%+ bandwidth, and improving Google site speed scores, site speed and SEO rankings. Our ADA tool supports increased accessibility. Features include a screen reader, adjustments for increased site contrast and black & white views, and keyboard navigation. No two clients are alike. We have a vested interest in giving trusted advice on the platform and service offering that serves the customers budget, need for flexibility, scalability and long term roadmap. -
47
ZEPIC
ZEPIC
ZEPIC is an AI-infused Customer Engagement Platform that delivers hyper-personalized experiences throughout the customer lifecycle. With Zenie AI at its core, it unifies data, automates cross-channel campaigns, and provides actionable insights, empowering marketers to excel. The platform's built-in CDP offers a 360-degree customer view, driving intelligent audience segmentation and omnichannel activation. ZEPIC's award-winning, intuitive interface enables businesses of all sizes to create impactful marketing campaigns without the need for technical expertise— accelerating business growth.Starting Price: $30/month -
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Skyfii IO
Skyfii
The Skyfii IO Platform is an integrated suite of data intelligence and marketing tools, designed to help organizations improve visitor experiences by better understanding behavior. By integrating with a range of digital and physical data sources, Skyfii IO enables businesses to build a more complete view of their visitors, and reach them with personalized content across channels. Guest WiFi - Build a robust customer database, and deliver engaging experiences through your WiFi captive portals IO Engage - Automated, data-driven marketing suite. Deliver highly-targeted multichannel campaigns to visitors while inside your venues or out. Engage visitors through WiFi portals, SMS, Email, Mobile Apps, and more. IO Insight - Bring data together from multiple sources to understand visitor behavior, movement, venue performance, and more. -
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Algonomy
Algonomy
Algonomy’s real-time CDP helps marketers provide consistent personalized customer engagement in the moment. It enables real-time activation of audiences by unifying customer identities across online and offline channels for a single view. It is built for retail with the ability to track customer behavior using 1,200+ measures and dimensions out of the box. It uses ML algorithms to create micro-segments, throw up deep insights and uncover marketing opportunities throughout the customer lifecycle. -
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ReachFive
ReachFive
Improve customer experience through advanced identity management. The Customer Identity and Access Management (CIAM) industry is undergoing fundamental changes as identity management shifts from big data to structured customer identity data. Relationships and interactions between customers and brands is undergoing deep transformation as online and offline boundaries disappear. Organizations need to deliver seamless, personalized customer engagement across multiple channels, and accomplishing this depends on capturing, managing, securing and using customer identity data. ReachFive’s Customer Identity and Access Management (CIAM) solutions help you create a unique user experience, across an integrated, unified platform. Our solutions help you acquire and recognize customers, collect accurate first-party data, build unified customer profiles and facilitate personalized marketing through integrations, driving revenue and loyalty.
