Alternatives to Predictive Marketing Analytics

Compare Predictive Marketing Analytics alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Predictive Marketing Analytics in 2026. Compare features, ratings, user reviews, pricing, and more from Predictive Marketing Analytics competitors and alternatives in order to make an informed decision for your business.

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    CrossEngage

    CrossEngage

    CrossEngage

    CrossEngage helps companies build long-lasting, valuable customer relationships. With its unique Customer Data and Prediction Platform brands can easily identify, prioritize, and activate customer audiences. Leveraging AI and predictive CRM, the SaaS solution determines the monetary impact and urgency of reaching out to customers. This yields better and more relevant customer experiences and increases customer lifetime value and ROI. The CrossEngage Customer Data and Prediction Platform collects and unifies first-party data from all sources. Hence, every marketer can determine relevant audiences through the unique power of predictive CRM and no-code modeling. With built-in audience management, campaigns can be targeted to the most valuable customers and data can be activated for engaging cross-channel customer journeys.
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    Simpli.fi

    Simpli.fi

    Simpli.fi

    Our flagship offering, the Simpli.fi Programmatic Marketing Platform, enables the efficient purchase of highly-targeted impressions on multiple real-time bidding (RTB) advertising exchanges. With Simpli.fi, programmatic marketers can use unstructured data to extract unlimited value from display and mobile advertising. Simpli.fi enables marketers to target, optimize, and report on display campaigns at the individual data element level— just as local advertisers can with pay for performance search— increasing accuracy and eliminating waste. Simpli.fi is the only programmatic marketing solution purpose-built for unstructured data. While many of our competitors use general-purpose technology licensed from another vendor and build features upon a third-party infrastructure, Simpli.fi develops proprietary unstructured data technologies. Simpli.fi offers DSP, DMP, and SSP.
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    Nexoya

    Nexoya

    Nexoya

    Nexoya is an AI-powered SaaS platform that helps mid-sized to large companies optimize digital marketing campaigns across multiple channels. By integrating with over 40 tools like Google Ads, Meta, LinkedIn and TikTok. Nexoya analyzes millions of data points daily to provide budget optimization proposals in order to help marketers achieve the highest return on ad spend. Designed for marketing teams, the platform predicts campaign performance, reallocates budgets to maximize ROAS and delivers actionable insights. With the new Scenario Simulation feature, users can forecast the impact of budget changes on campaign performance, spot the saturation of their advertising portfolio at early stages and plan their marketing budget more effectively.
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    Skai

    Skai

    Skai

    Introducing the engine for full-circle intelligence, deeper customer connections and insights-driven success, from concept to commerce. Make smarter, predictive decisions at every turn with all the data you need and faster time-to-insight. Our rich data solutions provide AI-contextualized actionable intelligence about consumer sentiment, market trends, competition and more. Customer interactions happen everywhere. Maximize every touchpoint with the the broadest reach and gain the power to engage across all critical retailers, DTC channels, search engines, social media and more. Get more return from your ad spend with flexible, robust and cross-channel performance media activation. Skai’s™ solutions are industry-leading, with seamless ecosystem integrations, for data-driven campaigns and results that exceed KPIs.
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    MediaMath

    MediaMath

    Infillion

    Our omnichannel DSP allows marketers to manage truly omnichannel campaigns across mobile, display, social, video, audio and native, with privileged access to our global ecosystem of premium supply. We offer the complete set of capabilities needed to manage coordinated omnichannel campaigns including execution, creative management, targeting and reporting in a centralized location, allowing marketers to transcend siloed channel buying and focus on driving great consumer experiences and incremental business results from their marketing.
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    Hyllo

    Hyllo

    Hyllo Analytics

    Get a clear understanding of how your online digital ad spend is impacting your in-store bottom line. Measure the offline impact of your online marketing campaigns. See how your online marketing campaigns are driving real-world sales. When, where, from whom and how often. Let's get to the point. The data you want is worth a lot more if it makes sense. Take advantage of our complete set of insight metrics, with cross-channel correlation, audience segmentation, and recommendation tools. We ingest data from multiple sources to answer the oldest & most important marketing question - What's the ROI? Say "Hyllo" to measurable, real-world ROI. With Hyllo, CMO's and marketing managers can sleep easy knowing where their ad spend is driving the most real-world sales. Our Predictive Analytics platform is easy to integrate, and delivers accurate metrics based on all your omnichannel data.
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    QU

    QU

    Quantiful

    Introducing QU, the world’s first consumer insight led business planning tool. Using the latest ML technology, QU senses global, real-time consumer demand data to forecast your customers’ purchasing behaviors with unprecedented accuracy. Responsibly manage your resources, revolutionize the way you understand your consumer, put power back in your supply chain planning and amplify your financial results. How does QU work? Compare one or many products against one or many sales channels over your selected timeframes. Push of button accurate forecasts of your entire portfolio over your preferred horizon. Market Insights. Consumer market data is sourced from more than 90 sources and includes social, search and macro-economic data. This consumer data is segmented and fed into the model to determine the influence on demand. The data is enriched to add sentiment and product tagging. KPIs. Choose your performance measurement metrics. QU can measure down to SKU and Channel level forecast
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    NextAtlas

    NextAtlas

    NextAtlas

    Translate emerging consumer behaviors into actionable strategies for innovation. We make sense of veiled consumer trends and insights through the power of our AI. Nextatlas scouts and analyses the data of industry-specific innovators and early adopters across multiple social-web sources. We apply next-gen AI techniques to automatically extract insights from evolving consumer behaviors, further enhanced by our expert curation. We harness weak signals to predict emerging consumer trends to help you find the next big thing. Nextatlas is a unique, data-centric trend intelligence platform leveraging AI to detect emerging market trends that are statistically likely to become mainstream. So our clients can move quickly to build products, strategies and campaigns that connect profoundly with tomorrow’s consumers. Nextatlas technology can quickly adapt to solve specific business challenges and unearth disruptive opportunities for innovation.
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    20:20 RDI Predictive Analytics

    20:20 RDI Predictive Analytics

    20:20 Retail Data Insight

    We have talented data scientists and software developers working closely with CPG (Consumer Packaged Goods) industry experts. We’re so much more than clever generalists, we really understand the issues facing brands in their challenging relationships with retailers, and it shows in our solutions. We generate insights which are actionable in many parts of the business, by field sales teams, key account managers and customer marketing teams. We also know that engaging a solution provider is a big deal in any business. That’s why we offer a short ‘Proof of Concept’ phase allowing you to construct the business case for engaging our team of experts. This ‘easy next step’ is fast, economical and easy to implement. In a matter of weeks you’ll know the Size of Prize associated with improving your retail execution, enabling sensible planning and budgeting. Big data, rapid analysis, effective resource deployment.
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    IdeaSwipe

    IdeaSwipe

    Brandscapes Worldwide

    Early stage of innovation funnel is the most vulnerable. Without a robust and systematic screening system, many truly big and breakthrough ideas fall by the wayside and fail to enter the funnel. Developed and perfected by Unilever, IdeaSwipe is a behavioral economic led research technology platform which has tested 10,000+ ideas across 40+ markets already. Its interactive mobile-first solution has powered up innovation funnels with strong and powerful ideas. IdeaSwipe is engineered for agility. It does not matter whether you have 5 ideas, or 50; whether you want to test in one market or forty: you will have your answers within a week, sometimes even faster. Standard research methods are rational and left brain focused. IdeaSwipe’s behavioral economics led questioning encourages consumers to use both their intuition and judgment for answering questions.
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    Black Crow AI

    Black Crow AI

    Black Crow AI

    Black Crow is on a mission to make AI accessible to businesses of any size. Our first product supercharges paid marketing for DTC brands using predictive audiences. 250+ DTC merchants already use Black Crow AI to step-change performance. 50% more customers at the same media spend, transform your retargeting and prospecting performance. Our predictions boost remarketing ROI by focusing on your high-value visitors and enable you to scale up prospecting by unlocking new audiences. Let’s simplify & automate your marketing campaigns. Transform your paid marketing performance with machine learning predictions. Supercharge your paid marketing with Black Crow predictive audiences. Black Crow AI’s patented technology predicts customer value in real-time on more than 100 DTC and eCommerce sites. We enable eCommerce merchants to transform their paid marketing performance and scale fast. Integrate in minutes with one of our tag manager templates.
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    Octant AI

    Octant AI

    Enddeavour Programme

    Octant AI – Predict. Octant AI is a transformational approach to forecasting project outturn cost, that harnesses the power of AI with a proven economic approach. What is Octant AI Predict? Octant AI Predict is Endeavour Programme’s proprietary artificial intelligence software solution to improve project outcomes. Octant AI Predict learns past project performance from historical data and with tailored machine learning algorithms, and creates more accurate, unbiased and faster forecasts for project management decisions. It provides dynamic cost and time forecasts from the very start of the project to project completion, matching the regular project review process. Octant AI Predict can also be applied to improving cash flow forecasting for projects and portfolios of projects. Why do our customers need Octant AI Predict? Customers have assessed the benefit of Octant AI as being equivalent to 1% to 2.5% of turnover as a direct bottom line improvement, potentially over $12M
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    Addrelevance

    Addrelevance

    Addrelevance

    Addrelevance enables superior retargeting (+50% display ads CTR, branded content efficiency, conversion rates, and email or subscription campaigns). The data solution, powered by AI, is able to accurately predict individual users' buying profile (website visitors). By understanding what value proposition and call to action makes each individual click and take action, the most personalized version of an ad or content can be served. Fast and easy implementation. We capture the behavioral data of each unique visitor of a website. Our algorithm predicts the decision making profile of each visitor. Our clients show the most relevant ad or content, based on our predictions. You are a sales director at a publisher wanting to maximize your digital ad revenue. You're an experienced marketer looking to improve your retargeting, email, ad and personalization campaigns. You're a campaign manager looking to generate the same number of leads with a reduced budget.
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    TruSpend
    Every business wants to know their customers better. Though there are many proxies, nothing expresses consumer intent like an actual payment transaction. TruSpends marketing performance management software that connects consumer purchasing and marketing spending. Worldpay from FIS processes over 40 billion payment transactions annually. TruSpend lets marketers connect the dots between consumer purchase activity and marketing spending, so you can optimize advertising, improve customer strategies, and grow sales. Connect advertising spend to actual purchase data in near real-time. Identify and eliminate underperforming marketing campaigns. Marketing spend management tools identify tactics that drive incremental sales. We can help you integrate easier payments that fit with what your business needs and what your customers want.
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    ByRATINGS

    ByRATINGS

    ByRATINGS

    ByRATINGS is a cloud software solution that improves the conversion rate of sales leads based on a lead scoring predictive algorithm. We predict the behavior of your customers so that you can optimize your strategies and achieve better results. Predict the behavior of your customers to optimize your Acquisition, Engagement, Conversion and Retention strategies. ByRATINGS incorporates Predictive Marketing throughout the sales funnel to optimize both the KPIs of Marketing teams and the ROI of sales teams. ByRATINGS products are designed to solve specific problems in your industry. At ByRATINGS we develop custom Machine Learning and Deep Learning algorithms to help you get the best out of your data. By predicting your customers’ behavior, you can optimize your strategies and achieve better results.
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    Mercor

    Mercor

    Mercor

    Mercor is at the intersection of labor markets and AI research. We connect human expertise with leading AI labs and enterprises to train frontier models. Our AI benchmarks measure both economic value and consumer value: AI Productivity Index (APEX) assesses whether frontier models are capable of performing economically valuable tasks across four jobs: investment banking associate, management consultant, big law associate, and primary care physician (MD). AI Consumer Index (ACE) measures how frontier models handle the everyday tasks people use AI for across Shopping, Food, Gaming, and DIY.
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    Trendscope

    Trendscope

    Black Swan Data

    Trendscope brings the earliest, most accurate trend predictions to your innovation process. By analyzing millions of real-time online consumer conversations, it evaluates, ranks, and predicts every category trend by its future growth potential, helping you determine which trends will matter most to your consumers. Its output enables companies to make faster and smarter innovation decisions that ultimately help them get to market first. Deep-dive intelligence about every trend in your category is at your fingertips. Proprietary NLP (Natural Language Processing) topic expansion tools find every trend that is being talked about by consumers online meaning no more blind spots. TPV (Trend Prediction Value) is a scientific metric that accurately predicts a trend’s future importance. It identifies white-space opportunities through data-driven foresight to put your research ahead of any traditional trend and ethnography studies.
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    datadecisions Predictive Cloud
    With the Predictive Cloud, marketers can create modeled consumer lists, targeting only those people most likely to make a purchase or respond to campaigns, greatly increasing the profitability of customer acquisition, retention and reactivation. Go here to learn more about DDG's data insights and models. As our name implies, we’re passionate about data because we see first-hand, on a day-to-day basis, how that data affects our client’s marketing results in a profound way. We’re driven to succeed. We know how data can be leveraged to help our business partners receive more engagement with their messaging, and that excites us. Above all, we’re committed to giving our clients the data they need when they need it. Whether that support is delivered through data lists, data processing, or the critical value-add of market research, our agility and timeliness is important to us because we know it affects results.
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    Planalytics

    Planalytics

    Planalytics

    Planalytics’ predictive demand analytics apply advanced statistical methods, artificial intelligence (AI) & machine learning (ML), mountains of sales data, and years of unmatched retail demand expertise to drive accuracy improvements. A key external factor any retail business should focus on is weather-based demand volatility. Planalytics provides product-specific, localized demand adjustments that isolate and calculate the consumer’s relationship with the weather. Planalytics’ real-world-tested analytics are trusted by retail businesses that currently operate over 75,000 combined locations. Retailers can integrate Planalytics as a rapidly deployable value layer into their existing software/SaaS solutions and AI/ML platforms. There is no quicker way to extract unrealized value from current demand forecasting technologies and to begin capturing the financial gains that are generated from optimized inventories, promotions, advertising, markdowns, and more.
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    Caller Insight

    Caller Insight

    Caller Insight

    Call tracking software helps you determine the most effective avenues of advertising for your company. Is it the billboard on Main Street? The ad spot placed on the busiest rush hour radio station? Or is it the pay-per-click advertisements on Google? With call tracking, quickly find out which of your advertising campaigns brings in the most calls. Once armed with that information, you can make informed decisions on how to spend your marketing budget. Call tracking software from Caller Insight runs off a web-based user interface, allowing you to log in and check reporting from any Internet-connected device. Compare campaigns, test advertising campaigns, listen to call recordings, and more, all from the Caller Insight call tracking platform. Determine the productivity levels between various departments with the help of individual toll-free and local numbers. Audit inbound sales and customer support calls with the help of call recordings and real-time metrics.
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    NOORAI Platform
    NOORAI Platform is a cutting-edge AGI platform designed to unify and simplify access to trusted economic data. It enables users to explore indicators from trusted sources like the IMF, OECD, FRED, and SEC through natural language queries or visual browsing on a global map. With predictive analytics and intelligent 'What-If' simulations, the platform empowers users to test scenarios and forecast trends with confidence. Ideal for professionals and organizations relying on data-driven decision-making, NOORAI Platform transforms complex datasets into actionable insights. Its hybrid forecasting capabilities and intuitive interface allow users to predict trends, simulate impacts, and export analysis to presentation-ready formats like branded PowerPoint in just a few clicks.
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    Marketing Evolution

    Marketing Evolution

    Marketing Evolution

    The waste in advertising epidemic is a profit killer that creates turmoil for both consumers and marketers. TrafficGuard estimates that within the next 5 years, digital advertisers will waste up to $100 million a day due to ad fraud. Such massive loss is unsustainable for omnichannel marketers and requires a good, hard look at not just spend and strategy, but also the way marketing is measured. Reach your consumers more effectively by understanding how they interact at every touchpoint across online and offline channels. Use advanced analytics to measure and optimize key performance indicators (KPIs) like campaign performance, engagement, and sales. Leverage insights and campaign recommendations to make the best decisions on your media mix, budget, creative rotation, brand-building efforts, and long-range planning. Optimize our total media investment towards business metrics, including brand consideration, demand generation and sales.
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    Quotient for Advertisers

    Quotient for Advertisers

    Quotient Technology

    A consumer’s path to purchase has many touchpoints. So should your marketing. Quotient for Advertisers enables brands to plan, execute, measure and build on the impact of every interaction on a consumer’s journey to purchase and loyalty through our leading promotions and media platforms. The Quotient Media Platform enables advertisers to plan, buy and measure the impact of media placements as part of an integrated media campaign. Whether through our full-service model or our self-service capabilities, advertisers can access first-party data to design, target and measure campaigns to maximize consumer engagement and return on ad spend.
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    Revotas

    Revotas

    Revotas

    Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors.
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    Ad360

    Ad360

    Zocket Technologies

    Ad360 is your comprehensive solution for overcoming ad restrictions and daily spending limits. Our platform offers premium agency ad accounts for Meta, Google, and Snapchat, ensuring seamless ad management. Here’s why Ad360 stands out: Instant Account Top-Up: Our automated system recharges your account in seconds, eliminating downtime and ensuring continuous campaign momentum. Advanced Analytics Dashboard: Gain valuable insights into your campaigns with our comprehensive dashboard, making data-driven decisions effortlessly. Expert Marketing Guidance: We offer expert consultations to help you navigate ad policies, ensuring compliance and maximizing ad performance. Transparent & Economical Pricing: Our fixed fee structure provides a budget-friendly and predictable option, unlike competitors who charge a percentage of ad spend. Professional & Recognized Partner: As an official partner with Meta and Google, we guarantee high-quality ad accounts. Scale up your ads journey now !!!!
    Starting Price: $99 per month per account
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    Semasio

    Semasio

    Semasio

    ​Semasio is a platform that maximizes advertising efficiency by combining expertise in human behavior, semantic technology, and real-time predictive targeting. It offers a range of products and services designed to enhance marketing strategies in a privacy-first world. It provides pre-built and custom audience targeting segments, enabling precise and flexible marketing campaigns. Through audience extension, Semasio helps brands discover new customers who exhibit similar behaviors to their best customers, thereby expanding reach without compromising accuracy. Its contextual targeting capabilities allow for effective, privacy-safe advertising by focusing on the content consumers engage with, rather than relying on cookies. The contextual PLUS targeting feature predicts where ideal customers are most likely to be, combining the accuracy of audience data with the extensive reach of contextual targeting.
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    Infer

    Infer

    IgniteTech

    Infer is artificial intelligence (AI) SaaS platform integrated with multiple MarTech solutions for predictive lead and account scoring and managing hyper-segmented profiles. Identify your most promising prospects, build hyper-targeted segments, and personalize outreach at scale to significantly increased conversion rates. Predictive lead scoring & profile management to optimize and expand your sales and marketing operations. Score large amounts of inbound leads, contacts, and accounts in real-time. Increase ROI by improving MQLs & prioritizing sales efforts on the leads/accounts that will drive the most revenue. Segment and distribute leads appropriately and fairly across sales teams. Identify the effectiveness of campaigns by market segment, to inform ongoing improvement in targeting and segmentation. Identify your most promising prospects, build hyper-targeted segments and personalize outreach at scale to significantly increase conversion rates.
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    ReSci

    ReSci

    Retention Science

    We empower innovative marketers with artificial intelligence to deliver relevant experiences to their customers. Out with the old and in with the new. No more drips or series, just intelligent lifecycle marketing automation so you can achieve more in less time. Our platform uses artificial intelligence to automate your emails, outperforming rules-driven campaigns and saving you time—and headache. Some of the world’s most recognizable brands trust ReSci for performance and deliverability. Our AI makes 7 billion predictions each day. Our award-winning platform Identifies hidden patterns in your customer data to help make impactful data-driven decisions. We predict each customer’s purchasing intent, affinity towards a specific product, where they are in the purchasing cycle, and more. The first Customer Data Platform with AI predictions at its core. Manage your customer relationships and get insight into their behaviors and patterns, as well as see predictions for all your users.
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    Circana

    Circana

    Circana

    Circana is a market research and analytics company that offers comprehensive insights into consumer behavior, combining big data, AI-powered visualization platforms, and expertise across more than 25 industries. The company's services include market tracking, forecasting, and analytics solutions, aiming to help businesses measure performance, predict future trends, and identify growth opportunities. Circana operates globally, serving clients in various sectors such as food and beverage, fashion, technology, and healthcare. With a focus on transforming complexity into clarity, Circana partners with brands to address business challenges and drive innovation.
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    ExactAsk

    ExactAsk

    ExactAsk

    Targeting the precise ask that will increase a donor’s gift without over-reaching and driving them away. This is what ExactAsk is all about — maximizing each gift, each time, for each unique nonprofit cause, for each donor’s giving lifecycle. Behavioral Economics Modeling and real-time A.I. insight mean the ExactAsk service delivers quickly and precisely even in today's fast-changing environment - predicting donor giving amounts based on what is happening right now. Nonprofits need that agility and power today more than ever. ExactAsk collects donor data from a wide variety of internal sources and enters it into a patented machine-learning algorithm. That data is then used to deliver personalized Ask Amounts for each individual donor solicitation. Simply complete the campaign worksheet with your campaign types, cadence and volumes.
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    Genesis Risk Monitor

    Genesis Risk Monitor

    Genesis Risk Monitor

    Genesis Risk Monitor is portfolio risk management software that provides real-time market data, advanced analytics, and customizable dashboards. The platform delivers real-time IEX market data for tick-level precision and integrates with FRED for access to economic indicators. Genesis Risk Monitor features DCF Valuation to run value models and portfolio analytics, including Value-at-Risk (VaR) and Conditional Value-at-Risk (CVaR) calculations for assessing investment risks. Customizable workspaces allow the interface to be tailored to different workflows, and volatility alerts notify users of risk events like VIX spikes or correlation changes. Genesis Risk Monitor also offers SEC EDGAR integration for direct access to financial statements, insider transactions, and institutional holdings. Genesis Risk Monitor includes Jupyter Notebook integration for custom analysis and a drag-and-drop widget builder for creating unlimited dashboards.
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    Prescient AI

    Prescient AI

    Prescient AI

    Uncover under-performing campaigns so you can quickly shift ad spend based on your simulation results and maintain your overall budget. We use a probabilistic and windowless measurement that leverages time-series data from your ecommerce platform and marketing channels to get to the heart of what moved the needle. Using your brand’s historical data, forecast the revenue and ROAS of your campaigns at any adjusted spend amount before you change anything. Connect all of your channels in just 10 minutes with our easy, one-time onboarding. You’ll get actionable insights 48 hours later. Marketers can quantify and benchmark the impact of cross-channel awareness on organic search, direct traffic, and other campaigns via.
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    Hg Mercury CRM

    Hg Mercury CRM

    Mercury Healthcare

    The intelligent healthcare CRM that makes marketing meaningful. Build compelling campaigns that reach the right audience right when they’re ready to convert. Discover insights that will generate successful strategies to drive engagement, build trust, and motivate healthy behaviors. Make sense of the market — and stay ahead of the competition. Leverage the power of the largest repository of American consumer healthcare data with in-depth, on-demand intelligence that helps you prioritize your efforts by service line and determine where to invest your marketing dollars. When you are able to easily identify consumers who are at risk for a medical event and predict your patients’ future health needs, you can design effective, data-driven strategies that encourage timely intervention and preventive care. Plus, save time and money by targeting only those most likely to use your services.
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    Tap Native

    Tap Native

    Tap Native

    Tap Native is a health-focused native advertising and content discovery platform that integrates advertising units directly into the editorial content of hundreds of premium health, medical, and wellness websites where consumers and healthcare professionals engage online. It enables healthcare marketers to reach health-conscious consumers or authenticated healthcare professionals with contextual placements using proprietary targeting systems such as Drug & Condition Match Targeting® and NPI-based audience selection, helping improve engagement, conversions, and campaign performance. Tap Native supports in-content placements and geo-targeting, offers real-time analytics and optimization tools through its dashboard to track impressions, clicks, conversions, and audience behavior, and can retarget visitors to reinforce messaging and grow ROI.
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    AudienceProject

    AudienceProject

    AudienceProject

    AudienceProject is more than just another technology provider; we provide a marketing and advertising platform, designed for businesses who want to get the most value from their advertising spend or inventory. AudienceProject helps you attract more advertisers and get a bigger share of the advertising spend by delivering reach within advertisers’ desired audiences – and continuously increasing their return on investment. Strengthen your role as a trusted advisor and grow your business by helping your clients identify and reach their key consumers – and continuously increasing their return on investment. Get more value from your advertising spend and grow your brand by identifying key consumers, reaching more people like them, and continuously optimizing campaigns across channels. Maximize ad spend ROI. Measure and evaluate your advertising across media, channels, and platforms and make more, informed decisions.
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    Aterian AIMEE
    AIMEE™, the artificial intelligence marketplace eCommerce engine, is continuously analyzing real-time data, to automate sales and drive performance across some of the largest eCommerce channels & marketplaces. AIMEE™ automates key elements of the product lifecycle, from ideation to market sizing. Our data science informs customer insights and product opportunities. Sales forecasting using market data, search trends, past sales history and real-time inventory levels. Data-driven advertising campaign management to optimize keywords, placements and bids. Management of product and marketing performance across multiple US and global marketplaces. Executive-level reporting on brand and product performance. We believe the brands of the future will use real-time data, automation, and machine learning to deliver the right product at superior unit economics. With our platform, partner brands can reclaim their time thanks to best-in-class sales automation.
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    ProfitCube
    ProfitCube is a tool to understand customer, product, and geography-level profitability. It harnesses and visualizes data from disparate sources, making the driving forces behind profitability transparent, unlocking strategic and tactical opportunities, and prompting action. ProfitCube guides decisions about customers and products, logistics and cost management, salesforce and distribution effectiveness, and pricing optimization. Prioritize the most profitable end markets and customers, and optimize product assortment. Optimize supply chain and resource allocations. Adopt efficient coverage designs based on profitability and aim sales plays at the most profitable end markets. Discontinue unprofitable pricing practices and policies, and enforce and strengthen terms and conditions. Build your internal capability to assess economic profitability for decision-making with ProfitCube.
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    PowerUp

    PowerUp

    GE Vernova

    GE Vernova's Digital Optimization services, featuring the PowerUp platform, offer wind farm operators a comprehensive suite of digital analytics tools designed to enhance turbine performance and increase annual energy production by up to 8%. PowerUp conducts a thorough historical analysis of each turbine's configuration, performance, and operational history, alongside site-specific environmental conditions, to establish a baseline and identify potential AEP improvements. By connecting turbines to the industrial internet, the platform enables real-time optimization of production levels based on turbine-specific environmental, operational, and economic factors. This flexible, outcome-based solution is available for both new and existing service agreements, ensuring operators pay only for validated performance gains.
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    InMarket

    InMarket

    InMarket

    InMarket is a real-time marketing and measurement platform built to help brands connect with consumers at the exact moment it matters, incorporating intent, location, online/offline purchase behaviors, and AI-driven audience data. The platform offers four main solutions, allowing marketers to segment consumers based not just on who they are but what they buy and why they shop, then activate omnichannel campaigns and measure real-world outcomes such as incremental sales lift and store visits. With Audiences, InMarket leverages first-party location data, transactional and visit behavior, and predictive models to craft bespoke or off-the-shelf segments for activation. With Activation, brands can engage these audiences across devices and channels in real time, optimizing message timing and placement. Its Measurement capabilities provide unified, AI‐powered insights into media effectiveness, enabling campaign adjustments mid-flight and linking impressions to incremental conversions.
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    Factors.ai

    Factors.ai

    Factors.AI

    Factor-in your marketing efforts to decode customer behaviour, optimize ROI, and determine marketing’s influence on pipeline and revenue. Robust out of the box integrations to your martech stack, resulting in a 1 week onboarding cycle. Flexible and configurable attribution engine to allocate conversion credit to relevant touchpoints. Consumer grade User Experience for Analysis, defining Custom Events and Dimensions. Library of curated templates based on the best practices from high-performing teams across the globe. Stitch customer journeys from first touch to closed won, to get an integrated view of marketing performance. AI Engine that continuously analyses and diagnoses key metrics, highlighting insights and recommendations. Get a holistic view of the entire Marketing Funnel, minus all dependencies.
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    Huunu

    Huunu

    Consensus Point

    HUUNU®, our prediction market research software platform, captures judgment on how a target audience will behave through betting on outcomes in a gaming environment rather than asking for personal opinion in a survey which reduces the impact of rational response bias. HUUNU, our software platform that powers prediction market research, allows you to create predictions. Guessing which trends and customer needs will grow? HUUNU Futures helps you predict timing, sizing, impact, and the "whys" to stay ahead. Participants say HUUNU is a more engaging research experience and they appreciate being rewarded for their performance and not just participation. Why does this matter? Because it results in better data from active players with skin in the game. Increase your speed in selecting ideas and determining which concepts are most desired by the market. Significantly reduce concept and ideation screening costs when comparing against traditional methods.
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    Yieldlab

    Yieldlab

    Yieldlab

    The leading supply side platform (SSP) and solution for private marketplaces in the premium publisher segment in Europe. Yieldlab stands for further development and growth alongside the top media brands in Europe. With heart, head and strong technology, we make media offers and advertising campaigns economically successful. Partnership, transparency and quality are our basic values. Our platform is the basis for secure and efficient relationships between buyers and sellers in programmatic advertising. Yieldlab is the partner for premium publishers and marketers. Use the Yieldlab solution for programmatic advertising to make the most of the total potential of your media inventory - across all channels. Our Yieldlab YRD platform is the solution in premium programmatic advertising: Leader in quality and technology - hand in hand with personal advice from our professional team. Personal contact for supply customers, agencies and DSPs.
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    CRED

    CRED

    CRED

    CRED Platform is an AI-powered predictive intelligence hub that combines a company’s internal systems (CRM, marketing automation, collaboration tools) with rich external datasets and real-time market signals so businesses can understand what to do, when to act, and why it matters. It ingests and enriches data from 200 M+ companies and 900 M+ contacts, links to thousands of data sources such as ad spend, hiring activity and funding events, audits data quality in real time, applies proprietary scoring and modelling to surface high-impact opportunities (such as ideal-customer-profile fit, churn risk or upsell potential), and enables smart action and execution by triggering dynamic account lists, real-time alerts and automated workflows integrated into clients’ go-to-market stack. The platform supports both “discover opportunities” and “craft narrative” stages.
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    AdBeacon

    AdBeacon

    AdBeacon

    AdBeacon is a real-time marketing analytics and performance optimization platform that gives businesses complete visibility into their advertising ecosystem. It centralizes cross-channel data into a single dashboard, transforming fragmented metrics into clear, actionable insights. With live performance tracking, teams can monitor spend, revenue, conversion rates, and return on ad spend as campaigns run. AdBeacon eliminates data silos, reduces manual reporting, and improves attribution accuracy so marketers know exactly which campaigns and channels drive results. Built for performance teams, agencies, and growth-focused brands, AdBeacon enables faster decision-making, smarter budget allocation, and continuous optimization. By turning marketing data into measurable insight, AdBeacon helps businesses scale efficiently, reduce wasted spend, and drive predictable revenue growth.
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    RevX

    RevX

    RevX powered by Affle

    Made for Growth, Built for App Marketers. RevX helps app businesses acquire and re-engage users via programmatic advertising to retain and accelerate revenue. We're all about taking your app business to a new growth level. We rely on data science, innovative technology, and AI, and a skilled team, to create and deliver seamless ad experiences to delight your app users. We're currently helping customers transitioning to iOS 14.5 by scaling on LAT traffic & ensuring we are ready to drive the highest media possible media buying efficiency. Platform Features: mobile user acquisition, re-engagement, programmatic app impact campaigns, dynamic real-time targeting, creative innovation, dynamic creative optimization, placement optimization, CPA & CPI prediction, uplift reporting, deep learning algorithms.
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    6sense

    6sense

    6sense

    6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.
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    Zeitgeist

    Zeitgeist

    Zeitgeist

    In a world of misinformation, truth, and facts are priceless commodities. Using the incentive structure of prediction markets, the Zeitgeist protocol helps create signals of what the most likely scenarios will be in any given situation. It’s quite possibly the most advanced of its kind, that allows anyone to create a market on just about anything - and gain unique insights into what a likely outcome will be. We are introducing the governance method of “futarchy” - where decisions are made based on prediction market signals instead of a mere one-man-one-vote democracy. Not only is our protocol permissionless, meaning anyone can create a prediction market on any topic in the world, but we are also building a state-of-the-art SDK. With this SDK, our aim is to provide companies the opportunity to either introduce futarchy into their organizations or white label our protocol for their own prediction market utility.
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    ownerIQ CoEX
    CoEx is our award-winning software uniquely designed to enable retailers and brands to support their full suite of 1st and 2nd party data strategies. To do this, we vertically integrated 4 key point solutions used by every digital marketer into a single platform. CoEx allows management of all types of client’s data assets including website browsing, mobile app, CRM and P.O.S. normalizing all your data under the same taxonomy to power our entire data marketplace. Our unique economical model and full feature set allows clients to create and store custom audience segments while spending less on management fees. Better Economic Model: Spend less of your marketing budget on data ingestion and management fees and more on working media. Higher Data Match Rates: Prevent data loss as a result of poor platform to platform match rates. Retain 100% of your audience and maximize your marketing opportunity. Access to Retailer and Brand Data: Build segments of qualified shoppers from data.
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    Veeva Crossfix DIFA
    Measure and optimize digital marketing with an always-on view of DTC advertising. Move beyond traditional metrics, like clicks and brand site visits, to understand the true impact of digital campaigns on patient behavior. Understand if your campaign is reaching the right audience and driving desired health behaviors. Optimize campaigns earlier and more effectively, both across and within publishers, with weekly data updates. Connect digital campaign spending to business impact and ROI. A modern approach to data and analytics uses technology to protect the privacy of health information. Gain full access to all your underlying DIFA marketing data in a direct feed for in-house analytics. Understand how personal and non-personal promotion work together to improve patient outcomes. Direct data integrations from publishers and platforms to enhance measurement, optimization and analytics.
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    Admetricks

    Admetricks

    Admetricks

    We estimate ad spend, reach, frequency and interactions. Boost your business strategy and find out everything that happens in the market. We have essential competitive intelligence solutions for those who work in advertising. Know where and how much brands invest in online advertising. It is our artificial intelligence model that uses trained predictive algorithms to estimate ad spend, campaign impressions, rates, and trends in the digital ad market. We work with advertising business organizations to improve measurements in the region. Courses with tools and information that will help you obtain competitive intelligence for your work. Get better results when using Admetricks solutions. We share the best content to help you control what happens in digital advertising. Advertising is the foundation for a free and open Internet. Our purpose is to provide transparency to the digital market with solutions that facilitate control and decision-making.