Outstrip

Vaizle is a marketing analytics suite designed to empower marketing managers and marketing agencies. It helps companies visualize complex marketing analytics data and make data-driven, informed decisions. How Vaizle customers use the tool to increase productivity & scale marketing operations profitably: 1. Get quick actionable insights from marketing data. 2. Visualize marketing data from multiple channels in single live dashboard. 3. Save time by using data connectors to automatically update marketing reports. 4. Create white-labeled marketing reports for leadership and clients 5. Scale marketing operations effectively by maintaining checks & balances. Social media analytics and data connectors: 1. Meta: Facebook and Instagram 2. YouTube 3. LinkedIn Ad platforms Analytics and data connectors: 1. Meta Ads 2. Google Ads 3. LinkedIn Ads 4. Amazon Ads Web analytics and data connectors: 1. Google Analytics 2. Google Search Console Analytics 3. Shopify Analytics

Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.