Alternatives to Oracle Responsys

Compare Oracle Responsys alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Oracle Responsys in 2025. Compare features, ratings, user reviews, pricing, and more from Oracle Responsys competitors and alternatives in order to make an informed decision for your business.

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    HubSpot CRM
    HubSpot brings your marketing, sales, and service teams together on the same AI-powered customer platform. HubSpot's Customer Platform is not just a tool; it's the heartbeat of your business. Designed with passion and precision, our CRM stands out as the ultimate solution for empowering your team to build deeper customer relationships. It transforms the way you engage with your clients by offering a seamlessly integrated, all-in-one platform for sales, marketing, and customer service. With HubSpot's CRM, you gain unparalleled insights into your customer interactions, all organized in an intuitive, easy-to-navigate dashboard that promises to skyrocket your team's efficiency. Our platform is engineered to grow with you, offering scalable solutions that adapt to your evolving business needs. What's more, HubSpot's Customer Platform includes a robust free version, packed with essential features, making it the perfect choice for ambitious businesses of all sizes.
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    Klaviyo

    Klaviyo

    Klaviyo

    Klaviyo is an all-in-one platform that makes it easy for B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. Klaviyo unifies your customer profiles by capturing every event, and then lets you orchestrate your email marketing, SMS marketing, push notifications, WhatsApp, and RCS campaigns in one place. Klaviyo AI helps you build audiences, write copy, and optimize — so you can always send the right message at the right time, automatically. With real-time attribution and insights, you'll be able to make smarter, faster decisions that drive ROI. Trusted by more than 170,000 businesses, Klaviyo can grow your business while keeping operations simple and customer relationships strong.
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  • 3
    Attentive

    Attentive

    Attentive Mobile

    Send messages your customers want to read (and act on). Attentive’s AI-powered SMS & email platform helps retail enterprises to e-commerce entrepreneurs engage customers and drive billions in revenue. We'll help you target the right audience and measure your most important metrics to optimize your marketing program. And with over 100 flexible integrations, you can seamlessly connect to the rest of your marketing stack. We partner with industry innovators in retail & e-comm, food & beverage, and media & entertainment. Attentive’s AI-powered SMS & email platform will double your ROI in just a few months. Learn more about our free 30-day trial.
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    6sense

    6sense

    6sense

    6sense Revenue AI™ eliminates guesswork and arms your revenue team with the data and visibility it needs to create and convert high-quality pipeline into revenue. 6sense Revenue AI™ drives predictable revenue growth by eliminating the expensive, time-consuming guesswork that’s plagued B2B revenue teams for decades. Make the most of every digital investment. Illuminate hidden buyer behavior. Analyze millions of data points to surface in-market accounts. Drive the right action at the right time — across every channel. Lots of companies want what you offer, but your martech systems can’t accurately detect buyer interest. This crucial, dormant data hides in what we call the Dark Funnel™. 6sense illuminates and analyzes these insights. Automate prospect follow up with AI-powered conversational emails. With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings.
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    Kochava

    Kochava

    Kochava

    Advertisers worldwide use Kochava to measure what matters most across any channel, any device, and any audience. Founded in 2011 as one of the first mobile measurement partners (MMPs), Kochava now supports campaign measurement on mobile and beyond. Tap into multi-touch attribution, modern MMM, and always-on incremental measurement disciplines to achieve a data-driven, privacy-durable growth strategy. Know which omnichannel tactics drive customer acquisition and retention across connected devices. Key features include: omnichannel app attribution & analytics, cost & ROI measurement, deep linking, marketing data management & ETL support, ad fraud detection & prevention, and strategic services. The Kochava library of software development kits (SDKs) provide out-of-the-box measurement support across mobile, CTV, web, and other connected devices. Built-in integrations enable clients to activate and measure campaigns with thousands of ad networks, CTV platforms, publishers & more.
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    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum Email Marketing

    FireDrum provides powerful email marketing solutions for businesses & organizations of any size, from do-it-yourself to white label or fully managed services. Our platform combines our easy-to-use Email Studio to create email templates, intuitive campaign automation tools, and industry best customer support. FireDrum is scalable and features automation, contact management, engagement tools, and more. Customers rave about our exceptional personal one on one support that you can't get from the megacorp email providers. Choose Chat, Email or Phone communication with your own dedicated account manager. Easily import and export your contact lists. We offer unlimited custom fields and lists. Use our built in contact capture forms or one of the many integrated options. We support email signup forms for WordPress, Privy, WooCommerce and many others. Unique to FireDrum you can view and sort your Contacts by Opens and Clicks. Instantly see what contacts are the most engaged.
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    User.com

    User.com

    User.com

    User.com is a full-stack marketing automation software for all your messaging and relationships with customers. User.com is a single platform with many features providing you with easy-to-use, robust tools for marketing, sales, and support teams. Use the various features to send consistent communication to your customers across a variety of channels, from email marketing, live chat, web and mobile push, SMS messaging, call centers, and more, turning every visitor into happy customers. See every piece of data and measure everything with all activities organized in a single place, that can be customized to show only essential metrics as you determine, to make actionable decisions easy. Ready to check it out? Sign up for a free demo trial now at User.com →
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    ActiveCampaign

    ActiveCampaign

    ActiveCampaign

    ActiveCampaign helps small teams power big businesses with the must-have platform for intelligent marketing automation. Customers from over 170 countries depend on ActiveCampaign’s mix of pre-built automations and integrations (including Facebook, Google, WordPress, Salesforce, Shopify, and Square) to power personalized marketing, transactional emails, and one-to-one CRM interactions throughout the customer lifecycle. ActiveCampaign holds the highest customer satisfaction rating among Marketing Automation, E-Commerce Personalization, Landing Page Builders, and CRM solutions on G2.com and is one of only a handful of software solutions with over 10,000 positive reviews. ActiveCampaign has also been named the Top Rated Email Marketing Software on TrustRadius. Learn more and start your free trial today
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    Braze

    Braze

    Braze

    Braze is a customer engagement platform that delivers messaging experiences across push, email, apps, and more. Braze is built specifically for today’s mobile-first world and tomorrow’s ambient computing future. Braze is set apart as the platform that allows for real-time and continuous data streaming, replacing decades-old databases that aren’t built for today’s on-demand, always-connected customer. With data, technology, and teams working together in unison, the Braze platform makes marketing more authentic, brands more human, and customers more satisfied with every experience. Braze is a venture-backed company with hundreds of employees. Offices are located in New York City, San Francisco, London, and Singapore. Recognized by Forbes Cloud 100 at #85, ranked #225 on Inc.'s 500 Fastest Growing Private Companies, and listed as #21 in the Deloitte Technology Fast 500 List, and recognized by The New York Times as ‘The Next Wave of ‘Unicorn’ Start-Ups’.
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    Mailchimp

    Mailchimp

    Intuit Mailchimp

    Mailchimp is a marketing automation platform boasting 11 million users worldwide to personalize every email and SMS for every customer using AI-powered insights and content creation tools. With a 99% delivery rate and over 300 integrations, Mailchimp helps businesses connect with their customers, foster repeat business, and build lasting brand loyalty while fitting into their existing workflows. Businesses including TEDTalks, Shutterstock, Boston Market, Nikon India use Mailchimp to drive revenue through emails. Founded in 2001 and based in Atlanta with offices in Brooklyn, Oakland, Vancouver, London, Seattle, and Santa Monica. In 2021 Mailchimp was acquired by Intuit Inc. (Nasdaq: INTU), the global financial technology platform that makes Intuit TurboTax, Credit Karma, QuickBooks, and Mailchimp. Since then, the company has released 100+ new features to help its customers.
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    PushOwl

    PushOwl

    PushOwl

    Pushowl includes many key features: Abandoned cart reminders, direct marketing, campaign reporting, cross-platform support, unlimited subscribers and back in stock alerts. From a small boutique to a large business, we cater to every need. We’ve put no limits on the number of subscribers your store can gain and we’re constantly building new features to ensure you are fully equipped to market your store and earn more revenue.
    Starting Price: $ 19 / month
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    Blueshift

    Blueshift

    Blueshift

    Blueshift enables brands to automate and personalize engagement across every marketing channel. Blueshift's Intelligent Customer Engagement platform leverages patented AI technology to unify, analyze, and activate comprehensive customer data across all channels and applications. With an integrated customer data platform and cross-channel marketing hub, Blueshift equips brands with everything needed to deliver seamless, real-time 1:1 experiences throughout the entire customer journey. Blueshift Customer AI combines agentic, predictive, and generative intelligence to help marketers scale 1:1 engagement—fast. From identifying high-value segments to automatically launching and optimizing campaigns, Customer AI does the heavy lifting—so your team can move faster, test more, and grow smarter. With 89% of marketing leaders saying AI helps improve timing, content recommendations, and personalized product delivery, it’s clear that smarter automation is now essential for growth.
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    Bronto Marketing Platform
    Flexible-yet-powerful software that helps you grow revenue, save time and optimize marketing resources. Build strong customer engagements that translate into sales by sending the right message at the right time. Use your data to create targeted, relevant cross channel messages that are unique to each customer. Get more clicks, more conversions, and more sales without more effort. Go beyond opens and click-throughs, see how much revenue each campaign generates. Gain insights to improve targeting strategies. Deliver unified brand experiences by harnessing your data — wherever it resides — to drive email marketing success. The Bronto Marketing Platform seamlessly integrates with virtually all ecommerce platforms, including ones you’ve built yourself, and other marketing technologies, so you can get a true single customer view. Orchestrate seamless customer engagements across email, SMS and web throughout every lifecycle stage, from sign-up to check out and re-engagement.
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    Emarsys
    Deliver the predictable, profitable outcomes that your business demands. And the highly personalized omnichannel experiences that your customers deserve. Eliminates silos and unifies customer data through an open architecture and API to drive more intelligent omnichannel engagement. Rapidly aligns business objectives with proven, industry-specific customer engagement strategies crowdsourced from leading brands. Delivers true 1:1 customer personalization across all channels and devices to increase omnichannel engagement, retention and loyalty. Integrates AI and predictive analytics with marketing execution to scale 1:1 personalization and continuously optimize business results. Simplifies cross-channel execution and streamlines marketing operations to optimize the entire customer experience – not just individual channels. Enables fully personalized communication with your customers across all channels, with optimized content for email, social, mobile, web, and direct mail.
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    Marketo

    Marketo

    Marketo

    Marketo Engage, part of Adobe Experience Cloud, is a complete solution for lead management and B2B marketers looking to transform customer experiences by engaging across every stage of complex buying journeys. Natively supporting both demand and account-based marketing strategies, Marketo Engage brings together marketing and sales to orchestrate personalized experiences, optimize content, and measure business impact across every channel, from acquisition to advocacy. Leverage rich behavioral data, built-in intelligence, and sophisticated journey flows to identify, engage, and accelerate your best opportunities in concert with sales. Use predictive content, A/B testing, and personalization to deliver consistent and relevant experiences each and every time. Reach prospects and buyers across every channel including email, display, mobile, social, search, and offline to deliver timely, engaging experiences. Understand, prove, and optimize your marketing impact.
    Starting Price: $895 per month
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    Listrak

    Listrak

    Listrak

    Listrak delivers results. Unlock customer data to create personalized 1:1 interactions across channels including email, mobile, social, display or web. Our digital marketing automation platform unifies all of a marketer’s customer data to provide them with a single source of truth. This, combined with AI-driven personalization, predictive analytics and machine learning enables retailers and brands to automate personalized messages that engage their shoppers in their preferred channel across the customer journey. Our clients’ success in driving acquisition, conversion, retention and customer lifetime value is evident through our industry leading customer satisfaction score.
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    WebEngage

    WebEngage

    WebEngage

    WebEngage is the best-in-class marketing automation software suite that helps business-to-consumer (B2C) companies improve user retention and drive more revenues. Cloud-based and easy to use, WebEngage aids businesses in managing cross-channel communication with their customers while allowing them to send messages via Emails, SMS, mobile push notification, web push notification, on-site alerts, in-app messaging, IVR, Facebook & Whatsapp. The solution includes cross-device tracking, live segmentation, deep data personalization, and more. Plus, using WebEngage's Journey Designer helps businesses to effectively create complex lifecycle campaigns.
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    Ortto

    Ortto

    Ortto

    Connect your data, segment your audience, deliver seamless experiences, and measure success simply. Use no-code integrations to unlock data from marketing, finance, support, sales, and product into a single customer profile to reveal actions that are important to your business. Powerful segmentation allows you to target audiences based on any combination of demographic, firmographic, behavioral, event-based and transactional data. Send the right message, to the right person, at the right time. Connect with your audiences across the entire customer journey with hyper-personalized omnichannel experiences. It’s intelligent automation that feels human. Data should make decisions simpler, not more complicated. Empower your whole team to make data-driven decisions with insightful visual analytics and reports, while custom dashboards keep your team on target.
    Starting Price: $509 per month
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    Adobe Campaign
    With Adobe Campaign, you can use rich customer data to create, coordinate, and deliver dynamic campaigns that customers actually want, through email, mobile, offline channels, and more. Improve the speed and scale of every aspect of your marketing campaigns, from creating segments and preparing messages to delivery. Communicating with your customers through multiple marketing channels can work for you or against you. When the different channels aren’t working together, there’s only noise and confusion. When they’re synchronized, they combine to give your customers a powerful and complementary experience with your brand. Today, your brand experience matters more than ever. Your customers are aware of when a business is catering directly to them, or simply throwing some generic experience at them. To add to this challenge, you need to show this understanding of your customer across multiple channels, both online and offline.
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    Salesforce Marketing Cloud Account Engagement
    Salesforce Marketing Cloud Account Engagement (formerly Pardot) is the tool of choice to optimize B2B Marketing automation, without need the need of complicated IT or Development assistance. The platform is designed to help users drive high-quality leads and maintain a full pipeline to help maximize profits. The feature-rich interface offers tools for Analytics, ROI Tracking, Campaign Segmentation, Channel Management, Drip Campaigns, Landing Pages, Web Forms, Lead Management, Nurturing, & Scoring, Multivariate Testing, Search & Social Marketing, and Website Visitor Tracking. Build lasting relationships with customers through scaled, personalized outreach, while aligning with sales and service. Build dynamic and personalized emails and landing pages with clicks, not code. Give reps full visibility into prospect engagement and seamlessly pass along leads.
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    Starting Price: $1000.00/month/user
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    Zeta Marketing Platform
    Zeta Global is a data-powered marketing technology company that combines the industry’s third largest data set (2.4B+ identities) with results-driven AI to unlock consumer intent, personalize experiences and drive customer acquisition, retention and growth. Everything a marketer needs, from acquisition through retention. Learn who to target and create experiences across every channel to deliver real-time personalization at scale, driving superior outcomes. The Zeta Marketing Platform provides a real-time view of prospects and customers, leveraging AI to create personalization in every channel at unparalleled depth and scale. Our rare mix of capabilities has been helping brands grow for over a decade.
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    Movable Ink

    Movable Ink

    Movable Ink

    People don’t experience data, they experience content. Movable Ink activates data into personalized content for use in email, mobile, and any digital engagement channel. It’s a powerful extension to the technologies that marketers use today. Our content easily connects to relevant data no matter where it lives, updates based upon a recipient's recent interactions, and is auto-generated by the platform at scale. With Movable Ink, marketers can finally put an end to the content bottleneck and never again fall short of meeting their customer’s evolving expectations. Content is modularized so apps created in one channel are easily reusable in other channels. Content modules can be automated for use in email, mobile, augmented reality, and anywhere there are pixels in front of a customer's eyes. Easily connect to relevant data no matter where it lives. Activate your content with personalized information, like pricing and inventory, offers, and loyalty reward balances.
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    Brevo

    Brevo

    Brevo

    Say hello to Brevo (formerly Sendinblue) — the platform that helps you build customer relationships across Email, SMS, Chat, and more. The complete toolkit to turn one-time browsers into long-term customers. Connect with contacts directly in their inbox with beautifully designed email campaigns. Send targeted messages that land straight in your customers' pockets. Brevo empowers businesses to build and grow relationships through marketing automation, email campaigns, transactional emails and SMS messages. What makes us different? Brevo is powered by our world-class customer happiness team and we offer pricing plans guaranteed to make you smile. Our platform combines a robust suite of services within a single, user-friendly solution. Happy Sending!
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    Starting Price: €25 per month
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    HubSpot Customer Platform
    Put your customers first and grow better with HubSpot’s AI-powered customer platform. Connect your front office teams through a complete view of the customer journey. Use AI-powered tools to deliver a seamless customer experience Easily adapt to emerging industry trends and technologies. Traditional CRMs alone aren't enough to drive growth. Most aren’t designed for customer connection, which is critical in an AI-driven world where customers can explore, evaluate, and buy with efficiency. HubSpot’s customer platform is so much more. It’s powered by Smart CRM that combines customer data with AI to help you adapt, products for engaging customers across the entire journey, and an ecosystem of integrations, education, and community. It’s built for businesses to connect with customers, and grow better.
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    Go4Clients

    Go4Clients

    Go4Clients

    Automate customer engagement with our Drips technology. Go4Clients latest Drips feature uses a combination of SMS, Voice, Email, and Mobile Landing Pages to interact with your customers. Map out the customer journey and let consumers flow down your sales funnel automatically. Trigger messages with different channels based on a user's actions or no actions. Want to BOOST YOUR SALES? Easy. Integrate your current forms to Go4Clients and automate your communications in just a few minutes. Go4Clients allows you to automatically pass data to and from other web services without writing a single line of code. DRIPS make omnichannel and automation simple. Just pick your message and choose the most relevant channel for the very right time. Let’s start connecting with customers anywhere in the globe. Go4Clients has worked across many Industries.
    Starting Price: $50 per month
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    Webex Campaign
    Deliver marketing campaigns over SMS, MMS, email, app push, social media, voice, API, file, and offline channels. Maximize campaign performance using multi-variate testing, A/B testing, and real-time feedback. Create and manage unified customer profiles using data from disparate online and offline sources. Use dynamic personalization to adapt to changing customer behavior. Deliver tailored propositions with ease. Easily configure and scale interactive, event-triggered, or one-off campaigns that prompt and guide customers throughout each stage of the customer lifecycle to drive lifetime value. Empower your marketers with DIY drag-and-drop composers and journey builders. Test, learn, and iterate rapidly without relying on external agencies to support. Measure key marketing metrics with real-time dashboards and pre-configured reports. Create and share custom reports using our Reports Wizard. Easily create and analyze segments and turn data insights into ready to use audiences.
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    Sarbacane

    Sarbacane

    Sarbacane Software

    Sarbacane emailing software is a complete tool for creating campaigns, sending them and monitoring the results (opening rate, click rate...). With almost 20 years of experience, Sarbacane is positioned as a true expert in the field of emailing and more generally web marketing. Sarbacane provides email and SMS automation, result monitoring, creation of landing pages, an EmailBuilder, contact list management, artificial intelligence tools and the conversational marketing solution to manage all your communications: Sarbacane Chat.
    Starting Price: €69 per month
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    MoEngage

    MoEngage

    MoEngage

    MoEngage is an Insights-led customer engagement platform for the customer-obsessed marketer. We help you delight your customers and retain them for longer. With MoEngage you can analyze customer behavior and engage them with personalized communication across the web, mobile, and email. MoEngage is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization - in one dashboard From Fortune 500 enterprises such as Deutsche Telekom, Samsung, and Ally to mobile-first brands such as Flipkart, Ola, and BigBasket - MoEngage has helped amplify customer engagement for all. Product managers and growth marketers can use MoEngage to provide a personalized experience throughout the customer lifecycle stages – from onboarding to retention to growth. What makes MoEngage different, is a full-stack solution consisting of powerful customer analytics, AI-powered customer journey orchestration, and personalization capabilities -
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    Revotas

    Revotas

    Revotas

    Orchestrate campaigns triggered by real-time consumer behavior using Revotas marketing automation platform. Our platform lets you run more effective, efficient campaigns across mobile, email, social, and paid search channels. Create unparalleled customer journey experience and take personalization to a whole new level by leveraging the power of Revotas platform. Using data-driven insights gained from each consumer’s behavioral data, you can improve customer experience and increase conversion. Identify your highest-value subscribers and active consumers, then deliver targeted messages to increase lifetime value. Take a consumer-centric, data-driven approach that automatically personalizes messages at the individual level to increase engagement and loyalty. Predict likely purchase behavior and use AI to adjust results in real-time based on individual behaviors.
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    Zoho Marketing Automation
    Zoho Marketing Automation is an all-in-one marketing automation software that revolutionizes your marketing efforts. With its intuitive features, you can effortlessly generate high-quality leads, engage with your audience across multiple channels, and nurture leads to conversion. From creating personalized campaigns to analyzing website performance, managing lead lifecycles, and optimizing marketing plans, Zoho Marketing Automation empowers you to achieve remarkable results. Whether you run an e-commerce business or need advanced lead nurturing capabilities, this all-in-one solution is designed to supercharge your marketing strategies and drive success. Experience the power of Zoho Marketing Automation and unlock a world of possibilities for your business.
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    Related Marketing Cloud
    Related Marketing Cloud (RMC) is a personalization and marketing automation tool for data-driven Omni-channel marketing. One-to-one consumer relationships powered by all in one platform to drive higher revenue, improve customer lifetime value, grow audience, and boost performance. We are proud to provide you the following services: Customer Data Platform, Email Marketing, Mobile Marketing, Web Targeting, Product Recommendation, Customer Journey Manager. Related Digital serves more than 1500 clients of all sizes across various industries - including brands like Estee Lauder, Delivery Hero, Ebay, Wolksvagen, Victoria's Secret, Carter's, Aviva, IKEA, Marks&Spencer, Turkcell, Starbucks, Beymen, Audi, Gap, BBVA, Turkish Airlines, Siemens. We are proud to support our clients internationally from our offices in London, Hamburg, Berlin, Dubai and Istanbul.
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    Salesforce Marketing Cloud Engagement
    Salesforce Marketing Cloud Engagement is an advanced platform that helps businesses create personalized, cross-channel marketing campaigns to build strong customer relationships. By integrating email, mobile, and digital advertising, Marketing Cloud Engagement enables businesses to orchestrate every customer interaction, using AI-powered insights to optimize messaging across channels. The platform helps businesses deliver cohesive, personalized experiences, enhance customer lifetime value, and improve campaign effectiveness through tools like journey orchestration, mobile messaging, and AI-driven decision-making.
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    Dialog Insight

    Dialog Insight

    Dialog Insight

    Dialog Insight is a multi-channel marketing automation platform designed to engage audiences and build lasting customer relationships. It offers features to create, manage, automate, and optimize campaigns via email, push, SMS, RCS, WhatsApp, and more. User-friendly interfaces and tools like surveys, contests, events, forms, and web tracking provide a 360° view of customers. Advanced segmentation targets audiences based on behavior, preferences, and purchase history for relevant communications. Automation features enable complex multi-channel campaigns, delivering the right message at the right time. The platform includes marketing pressure management, customer lifecycle tracking, and performance tracking tools for insights and strategy optimization. Dialog Insight is ISO27001 secure and RGPD compliant, with exceptional customer support. It provides tools for acquiring, retaining, and reactivating customers, ensuring effective and profitable campaigns.
    Starting Price: $209 per month /194€ per month
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    Campaigner

    Campaigner

    j2 Global

    Seriously powerful multi-channel marketing automation. Drive sales and revenue using advanced marketing automation, intuitive reporting and powerful personalization through email and SMS. Way more than email automation. Create entire customer journeys. Drive sales and revenue using advanced marketing automation, intuitive reporting and powerful personalization. Grow your audience with responsive landing pages, fully customizable forms, through 100's of integrations or using webhooks from your custom web setup. Turn prospects into repeat buyers, keep your subscribers engaged and deliver personalized messages at scale using automated, dynamic content. Optimize your campaigns for conversions, track what is generating revenue, who your best customers are and retain them better through data-driven automation.
    Starting Price: $19.95 per month
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    Customer.io

    Customer.io

    Customer.io

    Customers are bombarded with messages every day, and most go ignored. Customer.io is a customer engagement platform designed for tech-savvy organizations to create personalized customer journeys that engage, convert, and scale. Fueled by first-party data, teams can manage and tailor their customer messages across all channels, including email, in-app, push, SMS, and webhooks – all within one intuitive platform. Today, 7,400+ brands trust their messaging needs with Customer.io, and G2 recently recognized us as a Best Software award winner in the Marketing and Digital Advertising Products category. Customer.io’s suite of products includes Journeys, a messaging automation tool, Data Pipelines, a customer data platform; and Parcel, a code editor designed for email. Founded in 2012, Customer.io is a globally distributed, remote-first company named one of the fastest-growing private companies on the 2024 Inc. 5000 list.
    Starting Price: $150 per month
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    Appgain

    Appgain

    Appgain.io

    Deliver the best user experience with Personalize users Onboarding, Re-engage inactive users by videos in push notifications, and an Automated user activation campaign. Keep the user coming back to your app, Deliver personalized content and offers to them, Reward them for referring the app to their friends, and Re-target your users even after removing the app! Re-target your customers, as soon as they open your links just once on all major social media, no matter where your customer at, you’ll be able to reach and re-target them. Marketing automation helps you achieve more with your campaigns without doing any extra effort, like a CRM marketing automation tool, Here’s what Appgain’s automation could do for you. Auto-responding to users' behavior with personalized messages. Retargeting Short Link that directs the customer flow to a specific page in your App. Measure ROI /ROAS for each Customer Acquisition channel.
    Starting Price: $124 per month
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    Marin Software

    Marin Software

    Marin Software

    MarinOne is the answer to the challenges facing today's digital marketer. By bringing search, social, and eCommerce advertising into a single platform, MarinOne helps advertisers maximize the results of their digital campaigns by giving them a single view of the customer. As fierce competitors, Google, Facebook, and Amazon are never going to help you make your advertising work effectively across channels. The most powerful weapon a performance marketer can use is their own data. MarinOne is designed to take full advantage of all available data—including your CRM, data warehouse, and publisher data, and third-party signals. MarinOne aligns your ad campaigns across multiple publishers, helping you get the spend mix right while analyzing each channel’s influence on one another. It’s one of the most effective differentiators for the modern performance marketer. MarinOne supplements publisher tools by amplifying campaigns to drive performance.
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    Customer Lifecycle Marketing

    Customer Lifecycle Marketing

    Right On Interactive

    You can’t simply find best-fit customers. You must cultivate them. How? By enabling them to move seamlessly through each phase of the lifecycle, finding the right content or connection they seek along the way. This is the strength of Right On Interactive’s Lifecycle Marketing solution: empowering organizations to know exactly where a prospect or customer is in their relationship with a brand—from prospect to raving fan—and how best to approach them to maximize lifetime value. Your buyers want personalized content and expect it to be delivered through a preferred channel. With our Customer Lifecycle Marketing solution, marketers can now recognize and act on individual customer behaviors to create truly personalized experiences, on any channel, at each stage of their relationship with the brand.
    Starting Price: $300 per month
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    Act-On

    Act-On

    Act-On Software

    Create meaningful and lasting relationships with your customers and measure your marketing success with ease by leveraging Act-on. This award-winning cloud marketing automation platform, Act-On aims to help businesses build their brand, drive demand, and expand customer relationships. As the only integrated workspace, Act-On empowers marketers to improve customer experiences by combining multiple marketing tools in a single application. Web visitors decide whether to explore or leave a site in just 20 seconds. Act-On InSite, Act-On’s AI agent, helps ensure they stay by engaging them with fast, accurate, and personalized content that answers their questions and converts visitors to sales opportunities.
    Starting Price: $900.00/month
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    Notificare

    Notificare

    Notificare

    Notificare is a leading Customer Engagement Platform that helps brands to (re)engage their audience, shed light on customer behavior, and increase conversions. One single tool, with channels App Push, Web Push, Email, SMS, and Mobile Wallet, to deliver the most engaging messages and interactions. Founded in 2012, Headquartered in Rotterdam, Netherlands. Notificare is ISO/IEC 27001:2013 certified. Proudly serving clients like Rituals, Hunkemöller, ICI Paris XL, Jumbo supermarkets and G-Star. Every superhero needs a sidekick.
    Starting Price: $29.00/month
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    SALESmanago

    SALESmanago

    Benhauer

    We help eCommerce businesses grow sales through deep customer understanding and seamless multi-channel interactions. Our approach collects real-time data on transactions, preferences, and website behavior, stored and managed in our Customer Data Platform. This data powers our Omnichannel Marketing Automation and AI-driven personalization. Our platform, co-developed with e-commerce marketers, introduces innovative tools like zero-party data collection, AI email design, and flexible workflows to address e-commerce challenges. Trusted by global brands like Adidas, Converse, and Crocs, we consistently deliver a 5-10x conversion boost and 40% annual growth, recognized by G2 for excellence. Think of us as an extension of your marketing team, always focused on delivering value, starting with a custom Growth Plan tailored to your business.
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    Messangi

    Messangi

    Messangi

    Since 2001, Messangi has connected companies to their customers on billions of devices worldwide. Our versatile and reliable platforms have been built in-house by some of the top engineers in the business. To power our operations, we have world-class teams in 7 countries willing to go the extra mile to meet our customers’ needs. Today, top mobile operators, global banks, and retailers rely on Messangi to solve customer communication and engagement challenges. Our solutions for SMS, WhatsApp, Email, Apps, Mobile Wallet, and Voice solutions continue revolutionizing company-customer interactions, making communication more manageable, efficient, and accessible than ever. Messangi's cloud communications platform as a service can be customized and molded to create the best-fitting solution. With multiple channels, reach and engage your customers more efficiently.
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    MarketWide

    MarketWide

    Decision Software

    MarketWide is DSI’s innovative database marketing tool that can be used by companies and marketing agencies alike. If you have an existing customer or lead database and want to reach your customers with direct communications, MarketWide will help you plan and execute complex direct marketing campaigns. And thanks to our low overheads, we are able to make this sophisticated and powerful software more affordable than what our competitors charge for inferior services. Check out the newest changes coming in MarketWide 5.3. We designed MarketWide to simplify and automate the tasks involved in planning and execution of direct marketing campaigns. Create and save your criteria and segments into a library for future use. Create and run direct marketing campaigns including email, direct mail and telemarketing. Conduct extensive data mining and gather business intelligence to adjust your strategies.
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    Symplify

    Symplify

    Symplify

    Symplify is an enterprise messaging personalization, email marketing and marketing automation platform, renowned + appreciated by over 600 global customers in ecommerce, entertainment and gaming, for its elegance and ease of use. Symplify was designed user first so we could solve the issues that often plague messaging platforms; they can be complicated and challenging to use and implement. Our visionary product lead, who wrote the first piece of Symplify code, still manages the product today. With customers all over the globe, Symplify is the leader in cross-channel marketing automation for marketers and CRM teams. We have over twenty years of experience in the world of digital marketing. We’ve been around since before marketing automation became a buzzword and the reason we know that, is that we were the first company to automate flows for our customers. Only back then, we called it “event-driven marketing”.
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    Everlytic

    Everlytic

    Everlytic

    Everlytic’s bulk messaging and automation platform enables you to: - Grow your marketing lists - Create personalized emails, texts + more - Track message engagement Want to help your customers feel more connected to your brand? Of course you do! Because connected customers buy more from you, more often. Personalized automated marketing is the key. That’s why we created a single platform for sending hyper-personalized emails, text messages, voice broadcasts, and push notifications – easily, automatically and at scale. Leading companies trust Everlytic to get more messages into more inboxes. Everlytic simplifies the building of superior customer journeys that target and engage people with relevant, on-time messages. Messages that resonate. You get real-time insights into how your audience interacts with your content – and the power to connect with the right people and convert them at the right time.
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    Cybba

    Cybba

    Cybba

    We’re a full-service performance marketing company that creates powerful solutions for brands looking to grow. Our inspired marketing tools help solve complex challenges while delivering meaningful results. Reach customers with high impact creative across all digital channels. Remain top of mind while maintaining a consistent brand experience across multiple touchpoints. Access 365 degree views of campaign performance from one dashboard.
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    Mailigen

    Mailigen

    Mailigen

    The easiest way to create, send, and automate email newsletters. Trusted for over 9 years by thousands of customers worldwide. Treat your customers like the unique humans they are with targeted email sequences or perfectly-timed campaigns based on triggered responses. There is a human behind every inbox - so interact with them as a human. Harness our segmentation, survey, and triggered response tools and send what they want to hear, when they need to hear it. Use our eCommerce API to set up powerful automation flows and create an abandoned cart email series that will bring customers back to your online store to complete their purchase automatically. Nobody likes getting a mass email. Instead of resembling an email you’d want to delete, Mailigen’s emails look personal. Our personalized email content features let you create and automatically deliver HTML content tailored to your subscriber segments. We help you send personalized emails that drive engagement, loyalty, and sales.
    Starting Price: $10.00 per month
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    Experiture

    Experiture

    Experiture

    Experiture makes it easy to create customer experiences with truly personalized omnichannel messages across email, web, mobile, social, and more. Experiture has pioneered a unified approach to enhancing the customer journey through targeted, real-time & trigger-based Email, SMS, Direct Mail, Social including Geo-location & push messaging from a single platform. We have deep experience in creating and delivering successful Omni-Channel marketing campaigns and solutions for organizations in Healthcare, Finance, Gaming, Automotive and many more.
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    FIREBusinessPlatform
    Establish and organize your businesses’ customer and contact information, which is the cornerstone to sales, marketing, and support activities. Harness the power of marketing automation and improve your business engagement from awareness, through purchasing to advocacy. Achieve greater efficiency and business velocity by leveraging team collaboration for all sales, marketing, and support activities. Remove the boundaries of distance, by adding the power of face-to-face video conferencing to all your sales, marketing, support, and business activities. Harness the power of marketing automation. Improve your business engagement from awareness, through purchasing, to advocacy. Achieve greater efficiency and business velocity by leveraging team collaboration for all sales, marketing, and support activities.
    Starting Price: $19 per month per user
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    Unica

    Unica

    HCLSoftware

    HCL Unica is a powerful enterprise marketing platform designed to manage your end-to-end marketing needs, from planning and execution to real-time personalization and campaign analysis. Built for marketers and powered by AI, Unica offers advanced marketing automation capabilities across a wide range of outbound and inbound channels, including email, SMS, WhatsApp, social media, direct mail, kiosks, ATMs, and more. Unica provides unmatched scalability and flexibility, with a cloud-native, premises-agnostic platform that can be deployed through containers or natively, making it easy to integrate with your existing MarTech stack. Its comprehensive suite includes industry-leading solutions for campaign management, customer journey orchestration, audience segmentation, and omnichannel personalization, enabling you to deliver hyper-personalized, data-driven marketing campaigns at scale.