Audience

Customer experience, B2B, and B2C marketing teams

About Oracle Maxymiser

Improve customer experience and drive higher return on investment. Oracle Maxymiser helps B2B and B2C marketers create optimized customer journeys across websites and mobile apps through testing, personalization, recommendations, and insights.

Find what works and what converts. With seamless switching between visual editing and code, Oracle Maxymiser’s visual editor enables nontechnical and technical user collaboration. Whether running A/B testing or complex, multipage funnel testing, the process is easy.

Test the entire customer experience by pulling in audience data from any marketing platform or third-party business source and combining it with Oracle Maxymiser’s session data to build a complete customer view.

Launch A/B and multivariate testing and segment traffic to see any number of variants throughout the sales funnel. Discover new testing opportunities and gain additional insights into the digital experience with Oracle Infinity-powered Heatmaps.

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Integrations

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Ratings/Reviews

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features 0.0 / 5
design 0.0 / 5
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Company Information

Oracle
Founded: 1977
United States
www.oracle.com/marketingcloud/products/testing-and-optimization/

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Online

Oracle Maxymiser Frequently Asked Questions

Q: What kinds of users and organization types does Oracle Maxymiser work with?
Q: What languages does Oracle Maxymiser support in their product?
Q: What kind of support options does Oracle Maxymiser offer?
Q: What other applications or services does Oracle Maxymiser integrate with?
Q: What type of training does Oracle Maxymiser provide?

Oracle Maxymiser Product Features

AB Testing

Surveys
Heatmaps
Multivariate Testing
Audience Targeting
Statistical Relevance Analysis
Campaign Segmentation
Visual Editor
Funnel Analysis
Test Scheduling
Split Testing
Landing Pages / Web Forms

Customer Experience

Survey Management
Customer Segmentation
Action Management
Feedback Management
Knowledge Management
Sentiment Analysis
Analytics
Dashboard
Multi-Channel Collection
Text Analysis
Trend Analysis

Customer Journey Mapping Tools

Templates
Data Import / Export
Action Management
Attribution Modeling
Collaboration
Behavioral Analytics
Surveys & Feedback
Predictive Analytics
Customer Profiles

Heatmap

Behavioral Mapping
For Science
Dynamic Maps
Website Analytics
Radial Mapping
Element Analytics
Dashboard
Territorial Mapping
For Sales
Embeddable Maps

Personalization

Recommendation Engine
Website Personalization
Abandoned Cart Saver
Contextual Targeting
Experience Management
Campaign Segmentation
Behavioral Targeting
Account Based Marketing
A/B Testing
Content Analytics
Customer Profiles