Audience
Businesses seeking a solution to improve their TV ads trafficking, billing and sales operations
About OnAir
Do you encounter the recent challenges of the industry trying to maximize the yield across channels avoiding cannibalizing your inventory whiles supporting various sales methods (Fixed Spots vs. Rating) and delivery methods of both primary and secondary ads. These are the issues that have instant impact on a successful business bottom line; both on revenue and efficiency. Operative’s industry-leading OnAir Sales and Traffic platform, built up over our 20 years experience in the industry, has a new open architecture so that, integrated with AOS and Freewheel helps solve these issues, while still maintaining your core linear revenue streams with zero disruption. Airtime optimization engine (ads as well as promotions) increases revenue stream by scheduling commercial campaigns with great efficiency. Sophisticated decision-support tools compare alternative planning schedules by cost and revenue in order to select schedules with the highest profit.
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Integrations
Company Information
SintecMedia
Founded: 2000
United States
www.operative.com/onair/
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Product Details
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Cloud
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