Audience
Anyone searching for a Retail Intelligence solution that provides a 360-degree simulation
About NielsenIQ SmartStore
With NielsenIQ SmartStore, you get insight into your shoppers that allows you to drive in-store product merchandising, be an influencer with retailers, and stay ahead of changing shopper trends. Mirror any in-store shopping experience with a virtual store environment. Find the “why behind the buy” through a remote testing system, giving you the data to design an aisle, department, shelf, and store that improves your results. Discover a virtual shopping experience designed to radically transform CPG/FMCG research. With SmartStore, you can create remarkably realistic and immersive three-dimensional, 360-degree store simulations. Leverage immersive testing capabilities away from your competitors, without disruption at the shelf, and with data to back up your recommendations.
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There is no need to ‘shop and shoot’ competitor products or compile content from hundreds of brands ever again with planogram information available at the brand's fingertips using NielsenIQ Brandbank’s Planogram Solutions. Access precise dimensions for both shelf ready packs and single units, creating accurate and consistent planograms. Utilizing our space planning software, brands can reduce the cost and effort in sourcing planogram content by accessing our online database and storing images and dimensions from thousands of brands across a spectrum of categories. Source competitor products from your category and utilize the product information to build the perfect planogram to share with retailers. Simplify the process of space planning by creating, managing and distributing merchandising information using one trusted source.
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Company Information
NielsenIQ
United States
nielseniq.com/global/en/solutions/smart-store/
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