Lead Forensics
Lead Forensics is software for turbo-charged lead generation. Identify sales leads you never knew you had and accelerate your marketing ROI. Imagine if you could take control of your lead generation activity and convert ready-to-buy prospects, before your competitors even get close? Lead Forensics is the software that reveals the identity of your anonymous website traffic, and turns them into actionable sales leads. In real-time. Leverage Lead Forensics as an additional data source. Instantly access names, job titles and email addresses of key contacts that match your target profile, from businesses that have been visiting your site. Forget waiting for the phone to ring or a website conversion. Lead Forensics lets you own your lead generation activity by uncovering the identity of your unconverted website visitors, delivering them to you via your Visitor List.
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RB2B
We push full LinkedIn profiles to Slack in real time as soon as you drop our pixel on the website. Our pixel only fires for US IP addresses, and the profiles we deliver are tied to US geolocations. All other vendors stop at the account (or company) level. Identify the individuals (not just the companies) visiting your website. The highest possible intent prospects are the people who have taken the initiative to visit your website. Identify your anonymous website visitors. Push their LinkedIn profiles to Slack in real-time. Craft the perfect message at the perfect time based on behaviors like pageview history and visit frequency. Filter down to the ones that matter based on firmographic and technographic data. Focus your BDR time on higher-intent prospects by using website signals to trigger sales motions. Uncover which of your marketing efforts are driving what type of buyer (industry, title, etc) to your website.
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Avina
Avina is an AI‑driven revenue automation and signals intelligence platform for B2B sales teams. It continuously captures and enriches real‑time buying signals, from anonymous web visits (including detailed page interaction like scrolls, highlights, and copy/paste), ad and email engagement, LinkedIn activity, job changes, CRM updates, and more, then scores and deduplicates them into a prioritized “Signals Inbox.” With a lightweight web SDK and native integrations into tools like HubSpot, Salesforce, Slack, Outreach, SalesLoft, and ad platforms, it creates an automated, unified customer data platform that surfaces the highest‑value prospects and recommended actions. The AI assists with drafting personalized outreach, generating pre‑ and post‑meeting briefs, syncing activities back to CRMs, and triggering workflows. Teams can deploy in under 30 minutes and begin seeing pipeline impact within a week. Backed by secure infrastructure (TLS/AES encryption, role‑based access, audit trails).
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Demandbase
Take a closer look at AI-powered ad campaigns with Demandbase. With Demandbase, you finally have an Account-Based Marketing platform built specifically for B2B—one that enables you to execute Account-Based Marketing seamlessly across your entire funnel. Create a target account list of companies interested in what you sell with signals way beyond traditional firmographic data: product usage, business fit, culture, budget, interests, investments and business relationships. Pinpoint internal stakeholders within target accounts across the Web. Drive interest with personalized messages and advertising speaking to their specific pain points and needs. Deliver a truly personalized experience for each visitor on your website—including headlines and site content, visuals, call to actions and downloadable assets. Help sales close deals with insights that personalize outreach and maximize the quality of conversations with customers.
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