Metricool

Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale. WHAT ARE WE TRYING TO SOLVE? - Time-consuming, static & expensive traditional consumer research - Social data to become a part of the strategy - Brand strategy & personalisation is very tactical at the expense of performance marketing WHAT MAKES US UNIQUE Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.

GoPost is a cross-posting and content distribution platform designed to simplify how creators and marketers publish, repurpose, and schedule social media content across multiple platforms from a single interface. It allows users to upload a video once and automatically distribute it to channels such as Instagram, YouTube, TikTok, and LinkedIn, eliminating the need to manually upload and reformat content for each platform. It includes content repurposing capabilities that enable users to pull existing posts, particularly from Instagram, and automatically adapt metadata such as titles, descriptions, and tags for different platforms, extending the reach of previously published content. GoPost also supports bulk scheduling, allowing users to plan and schedule weeks or months of content in advance, define posting times, and distribute content strategically without ongoing manual effort.