MNTN

​Amobee is a unified advertising platform that integrates TV, connected TV, digital, and social media advertising, enabling advertisers to engage audiences across all media channels. Amobee offers unified workflows for planning, buying, and measurement, driving incremental performance. With tools like TV amplifiers, advertisers can extend linear TV audience targeting to CTV, digital, and social platforms, achieving precise control over campaigns. Amobee's 4Screen reports provide holistic insights into consumer actions across the full marketing funnel, allowing for data-driven decision-making. Additionally, it offers solutions for broadcasters to optimize yield across their media portfolios, maximizing revenue from TV in all its forms with cross-platform tools for planning, sales, and measurement.

Wurl Perform enables streamers to run promotional advertising campaigns to attract new viewers and retain existing customers. The world’s first and only machine-learning-powered performance marketing solution for CTV. Wurl Perform uses machine learning based on hundreds of millions of TV viewers to precisely identify those with a high-ranked interest in promoted content. Not only is Wurl Perform highly effective, but every campaign impression and conversion is measured, allowing streamers to accurately track ROAS (return on ad spending). For decades, traditional TV networks have delivered 15 and 30-second promotional campaigns to increase viewership. But these campaigns can’t be targeted or measured accurately for each viewer. Wurl Perform changes everything because now streamers can leverage machine learning to individually target promotional campaigns and precisely measure results. The innovative approach of Wurl Perform manages the explosive growth in streaming TV.