Audience
Survey and research platform for help businesses
About MFour
Select your perfect sample from 10 million daily consumer journeys. See observed behaviors right now, like: Visitors to Nike stores in New York, orders to DoorDash before 2:00 p.m, shoppers in Walmart for the next 90 days, iPhones owners who have Verizon Wireless, consumers with the Amazon & Target apps. Most market research panels are ripe for fraud. Not cool. That’s why we validate every panelist: A first-party panel, observed behavioral validation, single account per device protections, verified consumer information on sign-up. We pride ourselves on same-day research projects. That’s right. We can get you 50% response rates in just 24 hours. Our panelists are paid cash and motivated to respond. Which is why they do. Don’t compromise quality. With the nation’s largest, highest-rated panel, we over-index on Millennials, Hispanics and African-Americans. It’s no problem. We’ve got you.
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Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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ProQuo AI
ProQuo AI is an AI-powered brand management platform where marketers can generate their brand strategy, test creative assets and monitor brand performance – all in real-time.
ProQuo interacts with consumers daily and measures how they really feel about your brand, competitors and category. ProQuo’s AI analyzes data from every one of these interactions, generating a customized action plan that ensures you achieve your brand’s goal - whether it’s converting non-users, finding your whitespace or growing market share.
Hundreds of brands including Clorox, Harry’s, Expedia, Tatcha and Keurig Dr Pepper are using ProQuo to grow with certainty.
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Company Information
MFour Mobile Research
Founded: 2011
United States
mfour.com
Videos and Screen Captures
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