Komo

Shopkick by Trax is a shopper engagement platform that gamifies the shopping experience by rewarding consumers for actions such as viewing content, engaging with products in-store, and making purchases. Unlike traditional discount-based promotions, Shopkick incentivizes consumer behavior through "kicks," which can be earned by scanning UPC codes, watching videos, or submitting receipts. This approach encourages impulse purchases, with 98% of consumers willing to try a new brand if it's featured in the Shopkick app. It offers top-of-funnel solutions like video, lookbooks, in-app messaging, and push notifications to drive brand awareness and consumer sentiment during critical moments. Shopkick provides first-party data and detailed reporting, including demographics, location, basket analysis, and purchase behavior, giving brands complete visibility and confidence in their campaigns.

The Comarch Loyalty Marketing Platform is a comprehensive solution designed to enhance customer engagement and retention through tailored loyalty programs. It empowers businesses to create personalized customer experiences by leveraging advanced data analytics and automation. Key benefits include increased customer retention, improved brand loyalty, and enhanced revenue generation. The platform offers a range of functionalities, such as marketing automation to streamline campaigns, pre-integrated customer journeys for seamless interactions, and advanced personalization that adapts to individual preferences. Additionally, it provides robust AI-driven data analytics for actionable insights, helping businesses optimize their strategies. With 30 years of expertise in executing the most complex loyalty initiatives, Comarch supports some of the world’s most recognized brands, such as Auchan, BP, Carrefour, Heathrow Airport, JetBlue Airlines, Galeries Lafayette, and True Digital.