Alternatives to Kargo

Compare Kargo alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Kargo in 2026. Compare features, ratings, user reviews, pricing, and more from Kargo competitors and alternatives in order to make an informed decision for your business.

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    1plusX

    1plusX

    1plusX GmbH

    At 1plusX, we empower publishers and advertisers to take control of their first-party assets to drive business results. Our real-time data management, data clean room, and CTV solutions converge to help customers engage their audiences with more meaningful and personalized content and advertising. We support publishers in monetizing their inventory and optimize advertisers’ marketing performance through data. So far, we’ve enhanced the marketing performance of companies around the world including Axel Springer, BI Garage, Le Figaro, South China Morning Post, and Tegna. And now part of TripleLift as of March 2022, the advertising technology company reinventing ad placement at the intersection of creative, media and data, we’re bringing publishers and marketers the most viable solution for the privacy-centric era of advertising.
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    Adctv

    Adctv

    Adctv

    Whether for a brand or an advertising agency, connected TV advertising has become crucial for any comprehensive, cross-channel ad campaign. Reach an all-new audience base to optimize your returns on digital ad spend with creative and engaging OTT and CTV ads. Send in your details to schedule a demo of our services. Our representatives will get in touch with you to guide you through what Adctv has to offer. The representative will understand your requirements and help you tailor a plan that suits your needs. Get complete support in setting up your Adctv account. Begin your journey to enhanced ROI and reach as you create, deliver, and measure the performance of dynamic ads across the CTV and OTT ecosystem.
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    StackAdapt

    StackAdapt

    StackAdapt

    How Agencies Thrive. Discover the self-serve programmatic advertising platform used by North America's most exceptional digital marketers. StackAdapt is not just a Demand-Side Platform (DSP). It is an industry-leading technology and team of individuals that understand the nature of advertising and the agencies that consistently strive to exceed client expectations. Which is why only StackAdapt offers: No Monthly Minimums to align with the seasonality of brands, campaigns, and the market. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. The expertise of the StackAdapt Creative Studio to ensure that you achieve peak performance from the programmatic portion of your media mix with outstanding creatives. Scale. Inventory sources spanning all channels and devices—not to mention StackAdapt has the largest scale for native advertising in the industry.
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    GumGum

    GumGum

    GumGum

    GumGum is a global technology and media company specializing in contextual intelligence. For over a decade, we have applied our proven machine learning expertise to extract value from digital content for the advertising and sports industries. For advertisers, GumGum offers a full suite of pioneering future-proof solutions. The company’s contextual advertising engine, Verity™, comprehends the meaning of text, images and video online, allowing marketers to safely and precisely place ads where people are most engaged. Combining that contextual targeting and brand safety intelligence with proprietary high-impact ad formats, GumGum’s advertising solutions deliver industry-leading efficiency, accuracy and performance. With in-game ads, brands can harness the power of a diverse and engaged global audience to capture consumer attention.
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    Perion

    Perion

    Perion

    Perion is an advertising technology platform that offers omnichannel solutions to help brands connect with consumers at every stage of their journey. Using advanced AI, data-driven insights, and creative intelligence, Perion enables brands to deliver precise and contextually relevant ads across search, video, social, and digital out-of-home platforms. Their solutions prioritize user engagement, privacy, and brand safety while optimizing ad campaigns for maximum revenue and performance. Perion also offers tools for publishers to unlock revenue potential and enhance monetization strategies.
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    Chocolate Platform

    Chocolate Platform

    Chocolate Platform

    All auctions are conducted on a server, and the user's browser is unaffected which reduces the page load time considerably and improves the overall latency. Video bidding is managed over a server and has no impact on web page load time. Additionally, all major OTT advertising is done server-to-server since there is no open-ended webpage ecosystem. Server-side auction involves minimum hassle and steps for buyers to reach their desired audience. No complex header wrappers and tags to navigate. Chocolate premium is an invite-only platform offering unique premium programmatic video supply to premium brands. Powered by a server-side auction mechanism, buyers get the shortest path to premium supply as complex navigation through header wrappers & tags is eliminated.
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    tvScientific

    tvScientific

    tvScientific

    tvScientific is a performance-driven connected TV advertising platform that brings digital-style measurability, optimization, and business outcome tracking to TV advertising, enabling brands and performance marketers to run, measure, and optimize television campaigns with the precision once exclusive to search and social. Built on proprietary, deterministic identity technology and AI-powered optimization, the platform gives advertisers direct access to premium CTV inventory, audience targeting, unified campaign dashboards, real-time reporting, and granular attribution that ties TV ad exposure to tangible results like sales, installs, or conversions rather than just impressions. With a self-serve interface designed to feel familiar to digital marketers, tvScientific lets users control targeting, inventory, pacing, and performance metrics across the media mix, optimize campaigns toward specific KPIs, and track lift and impact with transparency across devices and channels.
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    Illuma

    Illuma

    Illuma

    ​Illuma is a contextual technology company that leverages contextual-AI to enhance digital advertising campaigns and content monetization. Its real-time scaling technology enables brands and agencies to improve campaign performance without relying on third-party cookies, offering privacy-friendly alternatives. For broadcasters, publishers, and online platforms, Illuma organizes, classifies, and categorizes inventory for commercial activation, enhancing contextual accuracy and user experience while unlocking new revenue streams through live campaign optimization. It also extends first-party audiences and optimizes toward client KPIs, targeting quality content with precision. Illuma's advanced contextual segments have been recognized for delivering strong results, with clients noting significant improvements in campaign performance and conversions.
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    SpotX

    SpotX

    SpotX

    The Video Advertising Platform that Unifies TV, OTT, and Digital Video. Built for optimal efficiency in the complex video ad landscape, SpotX’s complete video ad serving platform empowers publishers to simplify workflows while maximizing yield. Streamline all demand and maximize revenue in a single, unified platform. Automate sales of video inventory with solutions that guarantee total transparency and brand integrity across all screens. Activate unique first- and third-party audience data in a secure environment to increase the value of your inventory. Activate SpotX’s Customer Success Team to tailor your video strategy to deliver on your unique KPIs. Tap into SpotX buy-side relationships and optimize your inventory offerings for maximum fill and yield. Access premium supply through SpotX Managed Services Team or programmatic DSP partners and buy with confidence while leveraging insights and guidance from our hands-on Account Team.
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    TrueX

    TrueX

    Infillion

    TrueX is the original CTV engagement platform that also works across all screens. TrueX allows consumers to choose their ad experience via the first value exchange product, guaranteed to drive results. The result is a better experience for the viewer, reduced ad load for publishers, and 5x the brand impact for advertisers over standard video spots. Target audiences that choose to interact with a TrueX engagement unit, and ensure your ads are seen. Choose from pre-built Blueprints or tap our Creative Studio and let your imagination run wild. Trade interactions with your brand for the most desired commodity today, human attention. Track your brand’s lift with in-unit questionnaires to measure the effectiveness of your campaigns. Offering consumers a choice with their ad viewing experience tells them that you, the brand, respect their attention and recognize the value of their time.
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    ad:personam

    ad:personam

    ad:personam

    ad:personam is a self serve DSP built on Xandr Microsoft DSP's API offering a solution for programmatic advertising to businesses, startups, and SMB agencies. With no minimum ad spend, it breaks financial barriers, making programmatic advertising accessible to all. The platform offers an array of programmatic buying solutions, including Contextual Targeting, Audience Target Groups, Connected TV, Video & Audio Campaigns and Retargeting. The platform supports creative ad formats like GIF, JPEG, PNG, HTML5, video and audio files. Integration with Google Looker offers real-time performance dashboards for effective reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Furthermore, ad:personam offers access to global inventory and 3rd party data providers across display, video, audio, and CTVs, opening the doors to high-quality audiences and premium sites.
    Starting Price: €149/month
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    comScore

    comScore

    comScore

    Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts.
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    TargetVideo

    TargetVideo

    TargetVideo

    TargetVideo is an international video ad solutions powerhouse that combines video production, ad management, and monetization for its digital publishing network. With offices in Munich, Belgrade, and Los Angeles, the company operates a specialized video distribution and monetization platform with a cutting-edge video player and ad tech, along with state-of-the-art white-label OTT and CTV solutions for cross-channel monetization. With its premium partner network, TargetVideo reaches over 70M+ users and 1BN+ video views per month in valuable target groups. The company develops quality video content, creative content marketing strategies, and video campaigns for renowned advertisers and agencies. Leading the innovation in the video advertising industry, TargetVideo offers everything advertisers and publishers need to grow their digital business.
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    Dianomi

    Dianomi

    Dianomi

    Dianomi is a premium native advertising platform that enables brands to amplify their messages directly and powerfully to affluent and engaged audiences. By integrating advertising content seamlessly alongside relevant editorial on premium publications' websites, Dianomi positions brand-safe advertising and marketing content perfectly, and at scale, to raise awareness, increase sales, and boost loyalty. Their marketplace enables advertisers to reach over 510 million devices with an active interest in the finance, business, and lifestyle sectors. Dianomi offers a brand-safe environment across all platforms by working exclusively with trusted publisher partners and providing third-party verification, blocking, and tracking, along with a real-time analytics dashboard to monitor campaign performance. Advertisers can deliver contextual messaging that appeals to readers through a comprehensive suite of ad units.
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    Adsterra

    Adsterra

    Adsterra

    Founded in 2013, Adsterra is now a global ad network trusted by 61K+ advertisers and publishers worldwide. It offers a comprehensive platform for both sides of the market. Adsterra provides a wide range of high-performing ad formats, including Popunders, In-Page Push, Social Bar (unique!), and Interstitials, all designed to enhance user engagement and maximize revenue. The platform stands out for its advanced targeting options, real-time analytics, and user-friendly interface, making it easy to launch, manage, and optimize advertising campaigns while effectively monetizing traffic. Adsterra works with a vast global partner network, delivering access to premium traffic worldwide. The company places strong emphasis on safety and security, implementing advanced fraud detection systems to ensure high-quality traffic and reliable ad delivery. At Adsterra, only clean ads and quality traffic are allowed. Malware is strictly prohibited.
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    VeedX

    VeedX

    VeedX

    Engage and convert your audience on multiple platforms with our wide range of video ad formats. Boost your revenue by monetizing your content with superior-quality video commercials. Elevate your dating campaigns by delivering precisely-targeted video ads. Increase company brand awareness and attract potential customers with appealing video content. Take advantage of VeedX's deep expertise in the gambling and betting verticals.
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    Vibe.co

    Vibe.co

    Vibe.co

    From big brands to small local businesses, Vibe.co empowers all marketers to advertise on TV with an easy-to-use, self-serve ad platform. Target households based on their location, interest, and socio demo attributes. We're laser-focused on making your campaigns succeed. Our team is available to help you set up and optimize your campaign, at any time, no matter the budget. You are special to us and we want you to feel it. With Vibe, you can extend campaign delivery to people watching content on mobiles and tablet screens, not just TVs. Select the streaming channels you want to deliver your ads on. Our forecasting solution provides real-time delivery estimates within the platform, no need to wait. Our solution predicts the amount of impressions advertisers can achieve based on setup and budget.
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    The Trade Desk

    The Trade Desk

    The Trade Desk

    Advertising — it’s what fuels the open internet and supports content creators, journalists, and the open exchange of information and ideas. We built our media-buying platform to power a more engaging and inspiring ecosystem for everyone. Our mission is to transform media for the benefit of humankind. How? By helping brands deliver a more insightful and relevant ad experience for consumers, and setting a new standard for global reach, accuracy, and transparency. Learn what makes us different. We’re on the buy side. Which is everyone’s side. We never steer you toward our own media assets, because we don’t own any. It’s that simple. Reach: One billion. That’s how many more people you can reach with The Trade Desk than with other major media-buying platforms. We want you to spend your ad dollars where your data leads you. That allows for transparency in everything we do — from pricing and inventory to measurement and reporting.
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    CTVision+

    CTVision+

    Rakuten Advertising

    Rakuten Advertising provides hassle-free access to premium video inventory through CTVision+, a single marketplace backed by our local experts. We’ll find your audiences to help you tell your brand story. Take the hassle out of your CTV buying. Get the scale you need all in one place without compromising on quality. Serve impactful brand placements to a captive target audience through the biggest screen in the house. Leverage our expertise in CTV and media strategy to optimize performance and outperform. Access the latest innovations in ad formats to deliver personalized and dynamic viewer experiences and drive downstream performance. Get the scale you need without compromising on brand safety and enjoy reliable and transparent reporting.
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    Magnite

    Magnite

    Magnite

    Magnite is the world’s largest independent sell-side ad platform. We’ll help you win across every channel, every format and on your terms. Since we’re not in competition with you, we work for you. That means full access to everything we have—our tech and teams to keep you ahead of the curve, our deep experience to guide you, and our independence to provide open-minded advice. You won’t find any walls (or hidden fees) around our garden, so everything you spend goes further. You get access to our global scale, advanced brand and fraud protection, and top-notch tech to help you find more of the audiences you want, wherever they are. We’re Magnite (NASDAQ: MGNI), the world’s largest independent sell-side advertising platform that combines Rubicon Project’s programmatic expertise with Telaria’s leadership in CTV. Publishers use our technology to monetize their content across all screens and formats—including desktop, mobile, audio and CTV.
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    Rakuten Advertising

    Rakuten Advertising

    Rakuten Advertising

    Connect with your audience in a captive environment from the smallest to the biggest screen in the house. Access industry-leading experts with a proven track record of delivering for brands. Manage campaigns using proprietary technology that delivers results across the entire marketing funnel. Deliver ads to audiences with high-impact placements in a safe environment across the Rakuten ecosystem. A custom-built portfolio of industry-leading publishers connected to Rakuten’s audience engine is proven to be in high demand from global advertisers. We deliver measurable impact and consistent results for brands that keep them coming back. A collection of premium inventory to be sold by Rakuten’s CTV local market experts. Seamless onboarding with no hidden tech or intermediary fees.
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    MediaMath

    MediaMath

    Infillion

    Our omnichannel DSP allows marketers to manage truly omnichannel campaigns across mobile, display, social, video, audio and native, with privileged access to our global ecosystem of premium supply. We offer the complete set of capabilities needed to manage coordinated omnichannel campaigns including execution, creative management, targeting and reporting in a centralized location, allowing marketers to transcend siloed channel buying and focus on driving great consumer experiences and incremental business results from their marketing.
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    Operative.One

    Operative.One

    Operative

    Operative.One is the gold standard for digital ad management—powering the world’s top streaming platforms and over 100 distinct CTV services. As the industry’s leading order management system (OMS), Operative.One helps digital media companies maximize yield across channels, streamline operations, and accelerate revenue. This unified platform connects the entire quote-to-cash workflow, enabling sales and ops teams to do more with less. Sales teams can book more deals across linear and digital channels, while operations teams process more work with tools that free up time for strategic, high-value tasks. Whether you're monetizing video, display, mobile, or CTV, Operative.One transforms advertising operations into a revenue-generating machine, driving growth, efficiency, and scale.
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    Curated.Media

    Curated.Media

    Curated.Media

    Curated.Media is a self-service, independent programmatic media curation platform that helps advertisers, agencies, and programmatic media buyers streamline how they build, manage, and activate curated Private Marketplace (PMP) deals and inventory packages across digital advertising channels. It enables users to access a library of curated PMPs or create custom PMPs that combine publisher first-party data, third-party audience layers, and context-specific inventory, such as CTV packages or performance-oriented placements, to align with precise targeting and KPI goals. It emphasizes control, transparency, and efficiency by letting buyers shape supply, cut out intermediaries, and directly curate the inventory they activate, reducing operational friction and improving campaign performance compared with unmanaged programmatic buys. Features support layering audience signals, choosing inventory based on context or performance, and optimizing deals with data-driven insights.
    Starting Price: Free
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    BidMind

    BidMind

    BidMind

    BidMind is an omnichannel programmatic advertising platform delivering ads across digital out-of-home (DOOH), digital audio, connected TV (CTV/OTT), mobile, and desktop. We help brands and agencies launch data driven campaigns and offer a suite of industry leading targeting capabilities. BidMind is available as both a self-service and managed service platform. It is also available as a white-label solution for agencies and advertisers ready to become tech vendors.
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    Amobee

    Amobee

    Amobee

    ​Amobee is a unified advertising platform that integrates TV, connected TV, digital, and social media advertising, enabling advertisers to engage audiences across all media channels. Amobee offers unified workflows for planning, buying, and measurement, driving incremental performance. With tools like TV amplifiers, advertisers can extend linear TV audience targeting to CTV, digital, and social platforms, achieving precise control over campaigns. Amobee's 4Screen reports provide holistic insights into consumer actions across the full marketing funnel, allowing for data-driven decision-making. Additionally, it offers solutions for broadcasters to optimize yield across their media portfolios, maximizing revenue from TV in all its forms with cross-platform tools for planning, sales, and measurement.
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    Agility

    Agility

    Agility

    We combine thousands of signals from real-time location data, online and offline behavioral patterns, demographic data, and first & third party data. Your advertising should always start with a unique precision-built audience. Agility is the only complete solution to reach your target audience exactly where they are - with the right creative, at the right time. Delivered through streaming platforms like podcasts or music apps. Includes digital billboards, taxi tops, bus stop shelters, and networked screens in places like gas stations. Media designed to match natural content that will appear in consumers' feeds. We produce video, audio, and display ads for you at no cost - subject to limitations of course, but we’re generous with it. Agility accesses inventory of all types, in real time, wherever your audiences go on the open internet.
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    PubMatic

    PubMatic

    PubMatic

    By putting the publisher first, we help our clients realize the full potential of their digital assets providing marketers with transparent access to high-quality inventory. With a long-term focus on building solutions that solve the most pressing industry problems, we have remained at the forefront of sell-side innovation for years. We provide valuable audience insights and sophisticated, machine-learning algorithms to enable top-tier monetization across devices, channels and ad formats. PubMatic has created a global infrastructure to activate meaningful connections between consumers, content and brands, at scale. Giving you the power to make smart, strategic decisions is essential. Our product vision is to provide clients with a full advertising technology stack. More than that, we created a system that is adaptive, where each component is extendable and customizable.
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    EMX by Big Village
    We’re raising the bar in digital advertising. As an independent end-to-end programmatic advertising solution, we bring truth, transparency and integrity to the ecosystem, solving key issues that challenge the industry. We’re built to solve for tomorrow and perform for today. We’re constantly innovating to solve our clients’ needs with flexibility, agility, simplicity and expertise — driving maximum value and efficiency. EMX is a leading global and independent supply source — the programmatic advertising gateway for ad buying on CTV, Video, and Display across all screens and devices. EMX connects sellers to a global advertising marketplace, leveraging our patented marketing technology, enabling you to maximize returns on your ad inventory across all formats and platforms with full control and transparency.
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    VlogBox

    VlogBox

    VlogBox

    VlogBox is a global video content distribution and monetization company delivering precisely targeted video ads to OTT/CTV audiences and bringing high monetization yields to content creators. Striving to perfect our suite of content distribution services, VlogBox video monetization platform covers hosting, encoding, and streaming of video content combined with custom app development for our clients and, above all, efficient ad monetization. Design and build your own applications with the help of your dedicated manager and get them featured on Roku, Amazon Fire, Apple, and Android TV. Entrust the process of development, further app management, and support to the unbeatable professionals. In the meantime, rest assured you are getting hold of a powerful and secure digital product with no upfront cost. Advertisers can now reach consumers, without the middlemen, via the VlogBox media house. We cover a wide range of verticals, from educational to entertainment and lifestyle content.
    Starting Price: $399 per month
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    VDO.AI

    VDO.AI

    VDO.AI

    VDO.AI is a video advertising platform that helps web publishers access the power of video content and advertising, boosting their monetization by up to 50%. Video is becoming the dominant form of content consumption on the internet and our platform helps publishers transition to the future. Our proprietary technology platform provides the video player, video streaming, video content and video advertising in an end to end offering to some of the biggest publishers on the internet. Our aim is to integrate the best advertisers with qualified publishers, to enable a high value video advertising ecosystem to thrive. Connecting top publishers with leading advertisers inside a high value video ecosystem. A suite of native video formats that empower web publishers to leverage the power of video advertising by connecting them with leading brands across the globe. Our ad serving technology strives to maximize the ROI on every single impression.
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    MNTN

    MNTN

    MNTN

    Unlock television’s performance potential by combining the impact and prestige of TV advertising with a suite of optimization, attribution, and targeting that delivers results at a massive scale. We’ve transformed connected TV from a brand marketing channel to one that functions like paid search and social, allowing you to launch self-managed campaigns that focus on conversions and revenue. MNTN builds advertising software for brands to drive measurable conversions, revenue, site visits and more through the power of television. MNTN Performance TV is the world’s first and only connected TV advertising platform optimized for direct-response marketing goals. It redefines what advertisers can do with television, giving them the power to tie performance directly to their TV campaigns. Television is the most powerful ad medium in the world. We believe that it belongs right alongside paid search and social in advertisers’ direct-response marketing strategies.
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    SmartyAds

    SmartyAds

    SmartyAds

    Focusing on a simple question - how to make advertising simple - SmartyAds has build transformative full-stack programmatic infrastructure for advertisers and publishers. It took us 7+ years and now it has all that it takes to fuel your campaigns’ success: DSP, SSP, DMP, and White Label Solutions for scaling your business up and forward. Streamlining the process, the platforms let you prioritize how, where and whom to trade with, in order to help you quickly achieve your desired goals.
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    Qujam

    Qujam

    Qujam

    Qujam is the market's easiest DIY geofence advertising platform, democratizing hyper-local targeting for businesses of all sizes. Unlike complex enterprise tools, Qujam offers a transparent self-serve interface with no campaign minimums. Effortlessly draw custom geofences around competitor locations or events to serve precise Display, Video, and OTT/CTV ads. It is the ultimate accessible solution for high-ROI, location-based marketing.
    Starting Price: Free to register
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    Simulmedia

    Simulmedia

    Simulmedia

    Make your ad spend more efficient by combining the flexibility and precise targeting of digital with the scale and prestige of TV. Every ad needs to drive measurable results for your business. Test, learn and optimize with us to accelerate your business goals. Create custom audiences from website visitors, or third party data sets. As conversions happen on your website Simulmedia gets better at delivering ads to people more likely to take action. Simulmedia goes beyond the standard network and daypart rotators and zero in on the spots that will drive the best conversions. Been on TV before? Simulmedia can analyze past TV campaigns and improve results immediately. Simulmedia ties exposure to action, reporting on the business metrics you care about in Simulmedia's performance dashboard. Simulmedia will test variables like creative and spot length, and then optimize fast to ensure CPVs and CPIs continually improve.
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    Upwave

    Upwave

    Upwave

    Leverage industry-leading predictive analytics, with the largest consumer data set available, to measure cross-channel brand campaigns. Brand Lift KPIs like you’ve never seen them before. Linear, Addressable, CTV, and Digital, on one on-demand dashboard, with unprecedented data scale. No more wondering if your campaign hit your custom behavioral targets, see the actual delivery stats by publisher or audience. Upwave plans, measures, and optimizes brand marketing. Our unmatched digital network enables fast, accurate, data collection from millions of everyday consumers. Real-time dashboards for the most accurate up-to-date brand insights, all conveniently accessible on a single platform. Seamless integration with DSPs and social platforms means bid optimization and audiences to improve marketing impact. Our customers are companies across multiple verticals including CPG, technology, and financial services as well as the largest global advertising agencies.
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    Nexxen

    Nexxen

    Nexxen

    We unify technology, data, creative and service to help drive incremental performance and efficiency in the converged world of CTV, linear and digital. Our platform eases the financial and operational strains caused by unnecessary intermediaries, helps solve for fragmentation and our superior consultative service is always on-hand to help you navigate the ever-changing world of privacy and technology. The Nexxen tech stack is made up of solutions for every stage in the supply chain journey–from planning and activation to optimization and measurement–and each has the flexibility to be used individually based on your needs.
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    OpenX

    OpenX

    OpenX

    People first, reaching every digitally addressable adult across every device, screen and household on the open web. OpenAudience is the people-based marketing platform for the open web. The first of its kind capability to unlock walled garden advertising efficiency and ease across the entirety of the open web has been engineered around three core pillars. A platform built on privacy by design principles. Unify data with unparalleled accuracy and precision. Unlock true knowledge about your customers or your audience. Drive superior advertising performance and increase yield. All across the massive scale of the open web. Nobody understands the open web better than OpenX With 10+ years running the industry’s largest and highest quality independent ad exchange, OpenX has unparalleled reach and scale across the open web.
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    Brandify

    Brandify

    Brandify

    Brandify is a people-based programmatic advertising platform built around verified consumer identities, not IP addresses or device clusters. Instead of starting with a tactic like geofencing or CTV and guessing who might see the ads, Brandify defines the exact target audience upfront using a proprietary identity-based database of real individuals and households. Campaigns are delivered across Connected TV (CTV), display, video, mobile, and social channels with visitor-level attribution and optional contact reveal capabilities. Advertisers can target competitor visitors, affluent neighborhoods, homeowner segments, and custom audience profiles with measurable performance and transparent reporting. Brandify is designed for businesses that want precision targeting, reduced ad waste, and real attribution instead of broad geographic or IP-based targeting.
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    Wurl

    Wurl

    Wurl

    Wurl Perform enables streamers to run promotional advertising campaigns to attract new viewers and retain existing customers. The world’s first and only machine-learning-powered performance marketing solution for CTV. Wurl Perform uses machine learning based on hundreds of millions of TV viewers to precisely identify those with a high-ranked interest in promoted content. Not only is Wurl Perform highly effective, but every campaign impression and conversion is measured, allowing streamers to accurately track ROAS (return on ad spending). For decades, traditional TV networks have delivered 15 and 30-second promotional campaigns to increase viewership. But these campaigns can’t be targeted or measured accurately for each viewer. Wurl Perform changes everything because now streamers can leverage machine learning to individually target promotional campaigns and precisely measure results. The innovative approach of Wurl Perform manages the explosive growth in streaming TV.
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    Active Agent DSP

    Active Agent DSP

    Virtual Minds

    Active Agent is a fully-fledged omnichannel demand-side platform that offers innovative marketing technology for value-oriented, automated, and data-driven media purchasing. It supports various formats, including display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic TV. The platform enables efficient planning, buying, and optimization of programmatic advertising across these channels. Active Agent ensures 100% data protection compliance through simple campaign setups that automatically adhere to IAB standards and EU requirements. Brand safety is maintained via pre-bid integrations, providing fully automatic quality control during media buying to ensure brand-safe placements tailored to the brand. The platform offers centralized management of all common deal types, including forecasts and detailed reporting, as well as a comprehensive directory of exclusive always-on deals across various channels.
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    Adloox

    Adloox

    Adloox

    Adloox is Europe's leading independent ad verification platform, dedicated to safeguarding advertisers, agencies, and other buy-side services from sophisticated ad fraud, ensuring ads are viewable and served in secure brand environments. The platform offers a comprehensive suite of features, including fraud prevention, brand safety, attention measurement, and analytics, all designed to optimize programmatic campaigns. Adloox integrates seamlessly with major Demand-Side Platforms (DSPs), Supply-Side Platforms (SSPs), and social media platforms, including Google Display & Video 360, Meta, Microsoft Xandr, and The Trade Desk. Their solutions cater to advertisers, agencies, and publishers, providing tools to protect media investments, resolve media buying challenges, and secure web assets for sustainable monetization. Adloox's commitment to transparency and efficiency is evident through its learning center, which offers resources on programmatic ad fraud.
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    Google Display & Video 360
    Work smarter with end-to-end campaign management for enterprises in one tool — from media planning and creative development to measurement and optimization. Manage creative, analytics, TV, and digital teams with a single product that brings everyone together to share insights, work more efficiently, and get closer to the data. Access all of your audience insights in a single tool, so you reach the right people with your message. Apply machine learning to automate steps like bidding and optimization, helping you respond to customers’ needs faster. See precisely how your money is being spent and know exactly where your ads are running. You’re in control with Display & Video 360. Display & Video 360 has the end-to-end campaign management features you need — like creative workspaces and automated bidding — to deliver faster insights, improved collaboration, and better results.
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    Verve

    Verve

    Verve Group

    Verve Group is a global brand performance ad platform connecting brands and publishers to people in real time. Its in-app data platform provides a brand-safe and transparent programmatic and managed-service solution by overlaying location-contextual audiences onto premium enriched global and local supply for brand performance campaigns. Verve Group is trusted by top Fortune 500 global digital brands with direct connections to over 4,000 premium publishers and apps worldwide. Verve Group is part of Media and Games Invest (MGI) and has an international presence of over 200 employees in 25+ offices globally, spanning the Americas, Europe, Asia, and Oceania. Location intelligence helps you discover their habits and passions, sparking genuine connections at the perfect time. Relevance is everything in advertising. Our proprietary data science capabilities help you create contextually relevant mobile strategies that deliver measurable results.
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    Adelphic
    Using your customer data combined with Viant’s 1st and 3rd party data, Adelphic gives marketers a transparent and holistic view of their audience profiles, to help make more informed media strategy and investments. Onboard and match your customer data against 250 million registered users to forecast, manage, and target new segments in seconds. Define audience segments using known identity attributes such as demographics, purchase history, and web browsing activity, and extend campaign reach with intelligent lookalike modeling. Maintain customer identities with a fully integrated platform that links devices and offline activities to real people so you can seamlessly execute and measure campaigns. With our self-service DSP, advertisers can execute their programmatic media campaigns across all devices, without worrying about data loss or modeling techniques. Unlike most DSPs, Adelphic is powered by first-party data, bringing the precision of people-based targeting.
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    mediasmart

    mediasmart

    mediasmart mobile (now part of Affle group)

    mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs.
    Starting Price: mediasmart.io/pricing-plans
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    VPlayed

    VPlayed

    Contus

    VPlayed is a fully customizable, enterprise-grade streaming platform designed for content owners who want complete control over their OTT business. It enables users to launch, manage, and monetize live and on-demand video across web, mobile apps, and smart TVs from one centralized system. With benefits like full branding freedom, no revenue sharing, flexible hosting, and one-time platform ownership, VPlayed empowers brands to scale efficiently. The platform includes more than 1,000 advanced streaming features—from DRM security and analytics to monetization models, low latency streaming, and multi-screen distribution. Content owners can also integrate over 200 third-party tools and migrate to VPlayed with zero downtime. Trusted globally by media companies, broadcasters, educators, fitness brands, and entertainment providers, VPlayed helps organizations launch faster, distribute wider, and monetize 10x better.
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    BRIDGE CONNECT
    BRIDGE CONNECT is a consumer audience database built from verified, opt-in email addresses to deliver the most accurate, timely, and complete profiles on actual people. By starting at the “human level,” it links each email to a person’s name, postal address, mobile behavior, and thousands of lifestyle and digital signals, all privacy-compliant and permission-based. Accessible via a simple interface, it enables marketers to build highly targeted audience segments and activate campaigns across email, display, mobile, social, connected TV/OTT, video, and programmatic audio without complex integrations. With over 250 million stable, cookie-proof profiles and real-time updates, BRIDGE CONNECT lets brands measure performance transparently, optimize ad spend, and maintain full control of their data, connecting businesses directly to their next customer with precision and scale.
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    Brandzooka

    Brandzooka

    Brandzooka

    The Agency Programmatic TV & Media Toolkit. Brandzooka is purpose-built software designed to seize on agencies' biggest opportunity: media. Effectively manage programmatic ad-buying with none of the complexity. We build the first platform that harnesses the magic of Primetime TV with the power of digital advertising. You may call it revolutionary. We're purpose built to fully democratize and disrupt the media industrial complex. Brandzooka's machine learning media trading algorithms routinely outperform their human counterparts by 3:1. Control-Freak Certified now optional In every category – from auto to spirits, and from sports to consumer goods Brandzooka advertisers get results. Brandzooka makes it possible for agencies of all sizes to to deploy targeted and high-performing rich media cross digital and TV at any budget level.
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    Telaria

    Telaria

    Telaria

    We engineer the most robust suite of analytics, automated decisioning, and integrated programmatic and direct monetization tools in the industry. Global publishers require total command of their business; Telaria’s independent solution empowers unbiased decisions for the best revenue outcomes. The introduction of an ad-server built for video and Advanced TV enables the management, delivery and reporting across programmatic and direct sold in a single platform. Live analytics dashboards visualize 1st and 3rd-party data in one view to empower publishers with insights that inform the best decisions in real time. Enhanced decisioning tools provide greater control over the value and safety of your inventory, while providing the best possible CTV viewing experience. Telaria is integrated with all major video demand partners. Our unique toolset, including a Demand Dashboard, offers the ability to buy in the most streamlined way, backed by a dedicated support team.