Audience
Online eye tracking software for companies and businesses
About GazeRecorder
While conducting various scientific experiments can be rewarding since you can make ground-breaking discoveries, running many of them would not be possible without appropriate tools. However, thanks to the ever growing interest for technology, nowadays it is possible that you can choose from a wide palette of software solutions that can simplify your work. One of them is GazeRecorder. Please note that this program requires you to have a webcam in order to run as intended. Eye tracking technology allows you to see how visitors view your webpage, advertisement, or image. In comparison with conventional eye tracking – that uses specialized technology and invites respondents to labs – GazeRecorder is able to track people’s eyes with their own computers at home. This application features a minimalistic user interface that packs several useful functions, fairly accessible to a large number of users.
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Eyezag
Measureing the gaze is a common qualitative research method in the market research sector. Most of the bigger market research companies use this method and often have their own specialized laboratorys. Therefore conducting studies with this method is very money and time consuming and is mostly done in very few selected projects and with very few participants. When analyzing users on websites and user interfaces, visual data are collected in addition to the recording of mouse data. Again, because of the specialized and expensive hardware, the participants have to be in a laboratory. Because of these disproportionaly large costs, eye tracking is not very common in the UI/UX sector.
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Tobii Pro Sticky
Sticky by Tobii Pro is a self-service online platform that combines online survey questions with webcam eye tracking and emotion recognition, making advanced quantitative research simple. With this time and cost-efficient method of integrating eye tracking into your research, you can test large panels of consumers as they view targeted shelves, packs, ads, or webpages from their own computers. For a fraction of the cost of traditional in-person research, the online platform Sticky by Tobii Pro enables large-scale quantitative eye tracking research and emotion recognition as a self-service. Using the participant’s webcam, market researchers gain valuable visual and emotional data on the impact and performance of existing or new designs and placements, for example, in packaging and advertising research. The platform is integrated with online survey engines and panel companies with global reach, enabling a distributed data collection setup and with a quick turnaround time.
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Gazepoint
Gazepoint provides affordable solutions for eye tracking, neuromarketing and biometric research. Eye-tracking and biometric testing are paving the way to the future in countless fields and industries, from medicine to marketing, and now you can access the technology you need to join the race at an affordable price. Explore our eye-tracking hardware and software packages, and order yours today to get started. The human gaze holds a lot of information. The direction of our gaze and the movements of our eyes offer insight into what holds our interest, what challenges us, what we like or don’t like, and much more. Eye-tracking technology gives you a way to gather that data, understand it, and utilize it. Read on to learn more, and take advantage of this cutting-edge innovation today with a consumer-priced eye tracking package from Gazepoint.
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GazeInsight
Our technology turns a simple webcam into a Accurate Eye-Tracker. Advances in machine learning and computer vision, allow us to track eye movements with high precision. You can take your research outside the lab and scale to a large number of participants. Online solutions for remote usability research. It allows you to do UX research both on desktop and mobile remotely. You get high-quality session recordings and see through the users’ eyes. Track consumers’ attention, and get to know your brand perception and marketing communication performance. GazeRecorder is designed to handle any type of content (banners, videos, Live web pages ). You can ask testers across the globe. They only need a computer with a webcam. You will have immediate access to the results. Invite participants to complete tests on their own devices at home. This keeps testers in their natural environment.
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Company Information
GazeRecorder
Founded: 2009
Poland
gazerecorder.com
Videos and Screen Captures
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