MRI-Simmons
MRI-Simmons is a leading provider of actionable insights on the American consumer, offering comprehensive data on consumer attitudes, behaviors, and media usage. It is a consumer insights and activation engine that informs marketing strategy and streamlines data usage to drive business results. MRI-Simmons features intuitive navigation, interactive charts for visual storytelling, and shareable reports and dashboards designed to enhance collaboration. It enables self-service activation, allowing users to fulfill audiences to any DMP, DSP, SSP, or addressable media. MRI-Simmons' USA study is a nationally representative survey providing insights into consumer attitudes, behaviors, media preferences, and more. It employs address-based probabilistic sampling, measuring real people randomly chosen to represent the U.S. population. This methodological approach ensures the stability of insights and provides an accurate view of the American consumer.
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Semrush
Semrush One is an all-in-one digital marketing platform designed to help brands win visibility across search engines, AI platforms, and emerging discovery channels. It unites traditional SEO tools with advanced AI search and GEO capabilities to measure and grow brand presence everywhere users search. The platform supports optimization across Google, ChatGPT, Perplexity, Gemini, and more from a single interface. Semrush One offers toolkits for SEO, content marketing, traffic analysis, local search, advertising, social media, AI visibility, and digital PR. Powered by one of the world’s largest AI-driven marketing databases, it delivers deep insights competitors can’t easily replicate. Enterprises and marketers use Semrush One to forecast traffic, revenue, and ROI with confidence. Trusted by millions of professionals and global brands, Semrush One acts as a central growth engine for digital visibility.
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Audiense
Identify & understand any audience, no matter how specific/unique it is. Create reports using filter options such as user profiles, affinities, demographics & job roles, creating highly personalised audience segments. Make better marketing decisions, adapt your targeting, improve relevancy & drive high-performance campaigns at scale.
WHAT ARE WE TRYING TO SOLVE?
- Time-consuming, static & expensive traditional consumer research
- Social data to become a part of the strategy
- Brand strategy & personalisation is very tactical at the expense of performance marketing
WHAT MAKES US UNIQUE
Audiense segments audiences by interconnections between people (“Who knows who”). Thanks to how those connections are created between consumers (“How they know each other”), we can infer their shared interests & affinities. Our unique social consumer segmentation provides a great data foundation to Persona development, understanding the audience s that matter most or find new audience opps.
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Gumlet
Host, secure, and stream videos in minutes with Gumlet Video. Build custom video processing and delivery with Gumlet Video API. Optimize and deliver images at scale with Gumlet Image. Trusted by 10,000+ businesses, Gumlet handles 1.5B media files daily with a 54% optimization rate.
Gumlet Video: Streamline Video Delivery
1. Simplify video streaming with minimal coding.
2. Achieve high compression without quality loss.
3. Manage videos on a unified platform.
4. Automate via APIs, SDKs, and webhooks.
5. Gain video analytics for better ROI.
6. RTMP Live Streaming at scale in minutes.
Gumlet Image Optimization
1. Auto-resize and compress images.
2. Integrate seamlessly for better UX & SEO.
3. World’s first auto-responsive resize.
4. AI automation for complete image control.
Founded in 2019 in Singapore by Aditya Patadia & Divyesh Patel, who also built AI startup Turing Analytics.
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