Audience

Companies and marketing teams looking for a brand advertising data-driven solutions for buying and selling TV advertising

About Cadent

Cadent Advanced TV Platform is purpose-built for the evolving world of television. Designed to help at every stage of your workflow—identifying targets, finding supply, analyzing campaigns, fine-tuning for the future—it provides the tools you need to make the most of your media investment. Understand your audience, and reach them wherever they watch. Maximize reach, optimize campaigns in-flight, and deduplicate audiences with the help of machine learning. Connect reporting back to business KPIs and performance metrics. Streamline the way you sell and orchestrate data-driven campaigns across your media properties. Cookieless and fully privacy compliant, Cadent Viewer Graph precisely defines TV audiences and ties them back to their data and devices—so you can finally make the cross-screen connections your brand requires. Cadent was made to take on the challenge of TV advertising, with the tech and the expertise to help you drive awareness, traffic, and sales—today.

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Company Information

Cadent
Founded: 2005
United States
cadent.tv/platform/

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Product Details

Platforms Supported
Cloud
Training
Documentation
In Person
Support
Phone Support
Online

Cadent Frequently Asked Questions

Q: What kinds of users and organization types does Cadent work with?
Q: What languages does Cadent support in their product?
Q: What kind of support options does Cadent offer?
Q: What other applications or services does Cadent integrate with?
Q: What type of training does Cadent provide?

Cadent Product Features

Video Advertising

Collaboration Tools
Creative Asset Management
Design Ads
Reporting / Analytics
Ad Optimization
Media Buying
In-App Video
Display Advertising
Social Advertising
Video Monetization
Demand-Side Platform (DSP)
Supply-Side Platform (SSP)