Audience

Medium-sized to enterprise companies across a broad array of industries. Key industries include agencies, retail, CPG, education, financial services, healthcare, travel, and technology.

About Brandwatch

Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business.

Pricing

Pricing Details:
Flexible packages tailored to your needs.

Integrations

Ratings/Reviews - 3 User Reviews

Overall 4.0 / 5
ease 4.7 / 5
features 5.0 / 5
design 5.0 / 5
support 4.7 / 5

Company Information

Brandwatch
Founded: 2007
United Kingdom
www.brandwatch.com

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
Training
Documentation
Live Online
Webinars
Support
Phone Support
24/7 Live Support
Online

Brandwatch Frequently Asked Questions

Q: What kinds of users and organization types does Brandwatch work with?
Q: What languages does Brandwatch support in their product?
Q: What kind of support options does Brandwatch offer?
Q: What other applications or services does Brandwatch integrate with?
Q: What type of training does Brandwatch provide?
Q: What pricing for support is available for Brandwatch?
Q: What pricing for training is available for Brandwatch?

Brandwatch Product Features

Audience Intelligence

AI / Machine Learning
Audience Segmentation
Competitive Intelligence
Content Tracking
Data Visualization
Data-Driven Insights
Filters / Search
Image Recognition
Sentiment Analysis
Social Listening
Social Media Analytics
Trend Tracking

Brand Management

Approval Process Control
Asset Management
Project Management
Artwork Management
Change Management
Fulfillment Distribution

Brand Protection

Domain Monitoring
Social Media Monitoring
Case Management
Investigation Management
Marketplace Monitoring
Mobile App Monitoring
Paid Search Monitoring
Prioritization

Content Marketing

Audience Targeting
Brand Management
Campaign Management
Categorization / Grouping
Distribution Management
Editorial Calendar
Multi-Channel Publishing
Publish Scheduling
Social Media Management
Video Management
Conversion Tracking
SEO Management

Media Monitoring

Alerts / Notifications
Dashboards / Reporting
Export Results
Social Media Monitoring
Broadcast Media Monitoring
Content Translation
Online News Monitoring
Podcast Monitoring
Print Media Monitoring

Reputation Management

Campaign Management
Response Management
Sentiment Analysis
Social Media Metrics
Social Media Monitoring
Gamification
Review Generation
Review Monitoring
White Label

Social CRM

Calendar/Reminder System
Customer Support
Lead Nurturing
Marketing Automation Integration
Multi-Channel Social Integration
Social Media Monitoring
Task Management
Email Marketing
Lead Capture
Live Chat

Social Media Advertising

Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions
Ad Buying
Ad Creation

Social Media Analytics Tools

Campaign Analytics
Competitor Monitoring
Customizable Reports
Engagement Tracking
Influencer Tracking
Multi-Channel Data Collection

Social Media Management

Automated Publishing
Brand Tracking
Content Management
Customer Engagement
Multi-Account Management
Multi-User Collaboration
Post Scheduling
Reporting/Analytics
Social Media Monitoring

Social Media Marketing

Analytics
Contact Management
Content Management
Conversion Tracking
Customer Targeting
Keyword Filtering
Multi-Account Management
Post Scheduling
Automated Publishing

Social Media Monitoring

Audience Segmentation
Competitive Analysis
Configurable Alerts
Customer Engagement
Dashboard
Influencer Tracking
Reputation Management
Sentiment Analysis
Trend Tracking
Impact Scoring

Brandwatch Additional Categories

Brandwatch Verified User Reviews

Write a Review
  • Carter M.
    Sr. Digital Marketing Manager
    Used the software for: 6-12 Months
    Frequency of Use: Daily
    User Role: User, Administrator, Deployment
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Excellent Solution for Social Media Management!!"

    Posted 2023-07-25

    Pros: Brandwatch provides a single platform that combines social media marketing & user engagement. It additionally offers automated post publishing functionality to streamline your workflow, making your job easier. From a user perspective, managing the platform is highly intuitive & user-friendly.

    Cons: Overall, our experience was positive & we received a good response from the team.

    Overall: Brandwatch offers a top-notch consumer intelligence & social media management solutions. The platform provides powerful tools for tracking & analyzing social media performance, giving valuable insights on consumer behavior & market trends. The intuitive interface & comprehensive features make it a must-have for businesses looking to stay ahead in the digital landscape. The customer support team is also highly responsive & provides excellent assistance whenever needed. Highly recommended for businesses serious about their online presence.

    Read More...
  • Ramesh S.
    Senior Technical Support
    Used the software for: Less than 6 months
    Frequency of Use: Weekly
    User Role: User
    Company Size: 100 - 499
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Best for Social Media Marketing"

    Posted 2020-07-08

    Pros: #1- It gives one platform for social media marketing with user engagement.
    #2- It also offers you automated post publishing to make your job easy.
    #3- In the usages point of view, it's very easy to manage.

    Cons: #1- We had a positive overall experience and response.

    Overall: Falcon.io is a platform to promote business on social media platforms. We used this tool and had a very positive experience and response from the user side. It saves time and allows us to manage multiple channels at a time.

    Read More...
  • A Brandwatch User
    Ceo
    Used the software for: Free Trial
    Frequency of Use: Daily
    User Role: User, Administrator
    Company Size: 1 - 25
    Design
    Ease
    Features
    Pricing
    Support
    Probability You Would Recommend?
    1 2 3 4 5 6 7 8 9 10

    "Works well but costly"

    Posted 2020-05-08

    Pros: Super good layout and structure of the user interface which was nice. Works well and does what you'd need.

    Cons: I feel like it was too costly for what it does.

    Overall: Overall it's a good tool. I didn't like the cost which is why I didn't keep it but it works well and clean interface.

    Read More...
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