Alternatives to Be Addy
Compare Be Addy alternatives for your business or organization using the curated list below. SourceForge ranks the best alternatives to Be Addy in 2026. Compare features, ratings, user reviews, pricing, and more from Be Addy competitors and alternatives in order to make an informed decision for your business.
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Camphouse
Camphouse
Camphouse is a robust campaign workflow management platform designed to streamline marketing operations for teams across multiple markets. It consolidates data from local and global campaigns into a centralized platform, offering real-time insights, performance tracking, and automated reporting. Camphouse enables seamless collaboration between teams by eliminating fragmented workflows, promoting better decision-making with AI-powered insights, and simplifying media planning and tracking. The platform’s customizable features and secure data governance empower CMOs, media teams, and CFOs to align campaigns, maximize ROI, and gain actionable insights for campaign optimization. -
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MRI-Simmons
MRI-Simmons
MRI-Simmons is a leading provider of actionable insights on the American consumer, offering comprehensive data on consumer attitudes, behaviors, and media usage. It is a consumer insights and activation engine that informs marketing strategy and streamlines data usage to drive business results. MRI-Simmons features intuitive navigation, interactive charts for visual storytelling, and shareable reports and dashboards designed to enhance collaboration. It enables self-service activation, allowing users to fulfill audiences to any DMP, DSP, SSP, or addressable media. MRI-Simmons' USA study is a nationally representative survey providing insights into consumer attitudes, behaviors, media preferences, and more. It employs address-based probabilistic sampling, measuring real people randomly chosen to represent the U.S. population. This methodological approach ensures the stability of insights and provides an accurate view of the American consumer. -
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Bionic for Agencies
Bionic Advertising Systems
Award-winning, 5-star rated media planning software that delivers perfect media plans, beautiful flowcharts, effortless RFPs and IOs, flawless trafficking, diligent reporting, client dashboards, vendor bill reconciliation, and much more! Bionic for Agencies is the only fully integrated media planning software and media buying software for omnichannel marketing – digital, TV, radio, print, OOH, and more. Bionic gives you transparency, accountability, and control of your media planning and media buying. Bionic centralizes and standardizes all your media investments across all your clients and teams, worldwide. Bionic enables you to establish, authorize, and track progress against your media budgets. Bionic helps you find the best advertising placements for your media plan using the industry’s biggest searchable database of advertising programs, powered by modern artificial intelligence.Starting Price: $125 per user per month -
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NT Programmatic Platform
NT Technology
The Internet has changed the way customers and advertisers interact and engage. NT develops products that support agencies and marketing experts to manage these new customer experiences. NT Programmatic Platform comprises of the world’s best technologies for establishing productive communication in online advertisement. At different stages of ad placement, the following modules are media planning, data collection/data analysis, creative development/adaptation, media placement with optimization in real-time, and statistical analysis of the results. NT Programmatic platform combines the latest technologies in advertising, which allows us to manage the full cycle of media buying – from market research and media planning to CRM data activation, strategy optimization across different KPIs, and in-depth data analysis. Throughout an advertising campaign, algorithm automation and capabilities of RTB optimization allow us to avoid stagnation periods and achieve all the KPIs planned. -
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Nielsen Media Impact
Nielsen
Nielsen Media Impact is a comprehensive media planning solution designed to help agencies, advertisers, and publishers make cost-effective decisions about engaging audiences with content and advertising. It is divided into two modules, the insights module, which enables users to analyze granular data about consumer media behavior and identify the best platforms to engage their audiences, and the planning module, which allows for the optimization of media plans and the creation of alternative planning scenarios to allocate GRP flights, weights, and budgets effectively. Key features include the ability to explore historical campaign data to understand target audience engagement, evaluate budget changes and media allocation to optimize performance, analyze schedules and test various scenarios to optimize impression levels and flighting patterns and define customizable KPIs to build marketing plans that achieve specific goals. -
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sMMMart AI
Salestube
sMMMart AI is a next-generation marketing optimization tool built on Google Cloud Platform that leverages continuous Bayesian modelling to deliver results as often as weekly. It automates data ingestion via proprietary connectors, uses the lightweight_mmm library for multi-level marketing mix modelling, and visualizes insights in Looker Studio. Unlike traditional modelling approaches, sMMMart AI analyzes full-funnel contributions across campaigns and channels (e.g., media spend, pricing, promotions, seasonality), uses Bayesian techniques to improve prediction accuracy, and supports scenario planning to simulate budget allocations and forecast outcomes. It also maintains resilience to evolving data privacy regulations by relying on aggregate econometric modelling rather than individual user-level tracking, and helps marketing teams move beyond last-click attribution by exposing channel synergies, tactical creative-level impact, and strategic optimization across the entire ecosystem. -
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Cassandra
Cassandra
Cassandra uses machine learning-based marketing mix modeling to analyze all your data and creates a personalized media plan that maximizes your ROI day after day. As Meta Measurement Partner, Cassandra is committed to deliver excellence and innovation in marketing mix modeling. Our partnership with Meta, a global technology powerhouse, underscores our dedication to providing cutting-edge, industry-endorsed solutions Cassandra connects directly to your marketing data sources or data warehouse. Leverage comprehensive data insights for growth with Cassandra MMM and devise an optimal media budget allocation strategy to increase sales. -
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Commspoint Influence
Nielsen
Commspoint Influence is a media planning solution that assists brands and their agencies in identifying the optimal communication channel mix for their products by analyzing how different types of media work together to deliver messaging. Commspoint Influence offers a user-friendly experience, enabling new users to become operational after only a few hours of training. It is fully customizable, allowing reflection of an agency or brand’s planning approach for individual markets or regions. Commspoint Influence transforms survey data into actionable reach and effectiveness curves that predict outcomes based on budget allocations. Additionally, it facilitates easy data export and presentation creation to share findings with colleagues and stakeholders. -
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Mediaocean
Mediaocean
Meet customers where they are and unite stakeholders across the media lifecycle through an integrated platform designed to facilitate mission-critical solutions for Media Intelligence, Media Management, and Media Finance. Extensively connected to the media ecosystem through APIs and bi-directional integrations, and encapsulated by an omnichannel data warehouse, the Mediaocean platform provides unmatched transparency, control, and efficiency for omnichannel advertising. Critical data surfaced where and when it matters most. Tap into an underlying foundation of normalized data and leverage it throughout the campaign lifecycle where it can impact decisions. End-to-end workflow for omnichannel buying at scale. Whether digital or traditional, direct or programmatic, across open or closed ecosystems, leverage a standardized workflow to manage campaigns. Customized media accounting to manage global spend and streamline operations. -
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OptiMine Insight
OptiMine Software
OptiMine Insight and Intent work together to measure the contributions and value of all campaigns and then guide you to an optimized media plan and marketing budget to achieve a marketing performance lift. Know which ads and campaigns are contributing the most (and least) and take an instant action to lift performance. Deploy in a Fraction of the Time Compared to Multi-Touch Attribution, Marketing Mix Modeling, and "Unified" Solutions. optimize provides the fastest, most actionable cross-channel measurement for all digital and traditional marketing across any online and offline conversion points. optimize Insight and Intent work together to measure the contributions and value of all campaigns and then guide you to an optimized media plan and marketing budget to achieve a marketing performance lift. -
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AdRacer
AdRacer
Smarter media planning without the chaos! Simplify your planning process with AdRacer - powerful and affordable software solution, designed specifically for media and marketing professionals! - Build and manage media plans across all communication channels (TV, Digital, OOH, Print, Cinema and more) - Customize media plans templates according to your needs and preferences in just a couple of clicks - Automatically calculate all KPIs and performance metrics - Instantly generate flowcharts and detailed campaign reports - Develop winning strategies using built-in strategic planning tools - No more countless homemade Excel-based media plans, flowcharts, and calculators - No wasted time manually preparing reports in various formats - No mechanical errors or accidental mistakes caused by human oversight - Significant time savings in planning, reporting, and pre/post-campaign analysisStarting Price: $29/year/user -
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Aimy Ads
Aimy Ads
Aimy Ads is a conversational AI media buying platform designed to simplify the planning, launch, optimization, and analysis of paid advertising campaigns across digital and connected TV channels through a chat-based interface. It enables users to describe their goals in natural language while the AI recommends audiences, budgets, and channels, then builds and manages campaigns behind the scenes. It integrates with major advertising ecosystems, including Google, Meta, TikTok, LinkedIn, X, and streaming TV, consolidating multi-channel media buying into a single workflow. It automates key tasks such as audience targeting, budget allocation, and performance monitoring, while providing real-time analytics and alerts to help users track results and adjust strategy. Built on Brand Networks’ advertising technology, Aimy is intended to remove the complexity of traditional ad platforms so businesses without deep marketing expertise can execute effective campaigns. -
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ClimbinSearch
Red Cat Corporation SRL
ClimbinSearch is a marketing performance platform that unifies media planning, reporting, search analytics, and automated SEA SEO cannibalization testing in one system. It connects Google Ads, Meta Ads, GA4, and Google Search Console to keep media plans, dashboards, and search insights aligned and refreshed automatically. Teams use ClimbinSearch to plan and approve budgets faster, track planned vs achieved delivery, standardize reporting across channels, and turn search data into execution decisions, including keyword overlap diagnostics and controlled incrementality tests when paid and organic compete.Starting Price: $0 -
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Keen
Keen Decision Systems
Keen is defining the future of marketing mix as the only system to deliver both historical measurement and predictive, prescriptive planning that continually optimize marketers’ spend choices across all channels, tied to financial impact. Begin making data-driven decisions quickly and add new data as you go. Keen’s marketing elasticity engine estimates help you consider all channels, even those you’ve not tried before. Then run scenarios to build a plan that balances your financial goals and risks. When you think about marketing metrics you probably think of marketing mix, multi-touch attribution and other ways to measure past performance. But how will you decide your next best opportunity, especially if it’s in a channel you’re not using? Or when uncertainty is high, like say, in a pandemic? Keen’s SaaS platform helps you accurately predict future performance across all channels so you can make smarter decisions about how to drive growth. -
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MediaPlanHQ
MediaPlanHQ
MediaPlanHQ is a comprehensive online media planning software designed to efficiently organize and track the media plans, operations, and requests of marketing teams, eliminating the chaos of spreadsheets and emails. It offers a unified workflow that allows marketing teams and their clients to collaborate on all media activities from strategy to delivery. Key features include media planning, creative project management, marketing invoice validation, and marketing request forms. With MediaPlanHQ, users can create detailed media placements, track media expenses, and remaining budgets, visualize media plans in blocking charts, and analyze media buys from various perspectives. It also enables the creation of professional media authorizations and insertion orders, streamlining the booking process with media vendors. Creative project management is tightly integrated with media plans, allowing teams to manage priorities and workloads effectively.Starting Price: $45 per month -
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BrandSystems
Wellcom
Step away from your spreadsheets and emails. Our solution lets you easily plan and budget all of your marketing channel activities according to predefined best practices. Easily duplicate successful strategies in seconds, and share a workspace with your team, agency partners, media partners and digital production partners. Hit key planning schedules and milestones with defined workflows and tasks. Manage resources, capture time, and spend. Now, everybody is up to date. Streamline project management across multiple geographies, stakeholders, and agencies with a single, central point of information and direction. Manage campaigns more efficiently with defined briefing templates, setting mandatory fields, and conditional logic. Channel-based templates such as digital, social, video, photography, events, print along with deliverable specifications and media schedules. Plan and coordinate all marketing operations transparently for all parties involved. -
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Gainbuzz
Gainbuzz
Discover advertising opportunities based on your budget and campaign needs. Get proposals from qualified media sellers and negotiate the best deals. Execute and monitor campaigns across media categories without leaving your desk. Gainbuzz is an online platform to connect media buyers and sellers with marketplace applications enabling faster, smarter and better media planning and buying. We bring the entire media sales process online so the brands can discover advertising opportunities, connect with media owners and plan their entire Adverting campaigns on single platform. That means less emails, fewer phone calls and a faster turnaround. Led by passionate problem-solvers and backed by top investors, our team is composed of individuals with extensive experience in advertising, media planning, business and technology. We are on mission to positively change the direct media buying landscape forever. -
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ContentCal
Content Calendr
ContentCal is an Adobe owned company that makes it quick and easy to manage your content marketing and social media planning - so you can focus on creativity and strategy! Sync multiple channels and multiple teams to save time, improve communication, and increase engagement. Create global and regional content planning visibility so your campaigns are seamless. A beautifully visual solution that anyone can grasp in 15 minutes flat. Create, curate, share, draft, and map out your content and campaigns globally. Compare and share best practices, know what works and when, and report on post-performance across the organization. Share inboxes and manage your mentions and messages across channels. ContentCal was founded by a team of agency marketers. They wanted simple, yet sophisticated tools to create and publish content. And they wanted to easily share that content with individual customers for feedback and approvals.Starting Price: $9.00/month -
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Mercury Media Technology
Mercury Media Technology
Save hours of manual work running your campaigns. Plan, buy and manage omnichannel advertising campaigns in real-time with our web-based media management platform. Centralize all your marketing data in one place. Transform the way you manage your advertising campaigns. Using MMT Mercury saves resources by automating repetitive manual tasks: teams have more time for reflection, analysis and coming up with the best-performing media strategies – creating more value for your business. Campaign Monitor / Marketing Reporting / Digital & Creative / Performance / Customised Dashboard / Competitive Reporting / Budget & Invoice. Data Tech and Infrastructure / Transformation / Data Project Management / Data-Driven Media Transition / Internationalisation / Software Development for Media and Advertising. Contact us to schedule a demo. -
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adjinn
adjinn
Get data on online advertising campaigns, in all sectors, of all brands, and in all media. Learn how your campaigns are developing and those of competitors in real-time and save time with automatic reports and alerts. Control your online media plan and compare your advertising activity with your competition, and take care of your brand safety, knowing exactly where your ads have been. Find new customers and improve your proposals by analyzing the activity of brands and media, and provide the best customer service to your clients. Know the media used by each advertiser, discover the most used formats and optimize your commercial offer. With adjinn you can access information through Reports and Alerts. Plan your periodic reports and analyze them while taking your coffee. Do not miss any news of industries or brands that interest you by activating all the alerts you need. Get information about leads & customers’ strategies, knowing the inside out of what has happened with their ads. -
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Strike Social
Strike Exchange
Strike Social’s online planning and audience targeting tool is built upon years of actual machine learning using audiences and data from industry leaders’ thousands of social advertising campaigns. Using successful historical insights and the latest technology, we offer enterprise-level solutions to help our customers succeed on YouTube and Connected TV advertising. Maximize your media plan with our proprietary technology that forecasts and monitors outcomes using years of machine learning, audiences, and data. Strike Social has been working with YouTube advertising for many years and Campaign Lab is the result of thousands of successful campaigns managed and optimized by expert media buyers. -
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Basis
Basis
It’s the only demand-side platform united with search, social, and site direct via a single interface. Basis DSP grants access to an entire programmatic universe of inventory, audiences, and data sets—plus the ability to plan, buy, and manage campaigns. Basis DSP unites front-to-end process automation with programmatic digital media planning and activation. Interoperability with search, social, and ad server platforms enables media professionals to plan and approach digital media strategies. Billing automation within Basis DSP creates seamless processes to reconcile delivery numbers and create/pay invoices easily. Plan, negotiate, and track custom PMP offerings across thousands of premium publishers—without ever having to leave Basis. Utilize the Basis artificial intelligence engine to generate better outcomes for campaigns—choose from algorithmic or machine learning optimizations to automatically analyze data. -
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Content Tap
Content Tap
Content Tap offers an interactive and efficient social media content calendar designed to streamline your social media planning. The platform aims to help users stay ahead in their social media strategy by providing tools to organize and schedule content effectively. Save hours of your time by following a more streamlined process with professionally planned content. A niche-specific social media calendar improves engagement and message alignment for entrepreneurs. Promotional content promotes a product, service, or event and aims to generate sales or leads by highlighting its benefits and encouraging the audience to take action. Story content is a specific type of brand content that uses storytelling to connect with the audience and build an emotional connection with the brand. Curated content is selected, organized and presented to provide value and information to a specific audience and position the curator as a thought leader. -
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AdReady+
Digital Remedy
AdReady+ puts an intelligent media planning tool at the fingertips of our industry experts and it’s the reason why we’re able to execute media with that special Digital Remedy flare. AdReady+ is a full service ad-tech platform designed to move campaigns from the initial RFP and planning stages, through to IO management and trafficking, and finally onto insights, reporting, and renewal. Good tech can enable efficiencies that otherwise would be impossible. Knowing this, we set out to make a revolutionary platform that enables our teams to access 100+ vendors at the click of a button. It’s hard to put into words how valuable the dashboard capabilities of the AdReady Platform are: Customizable to nearly any macro, and able to present data and a vast number of different visualizations, it’s easier than ever to compare performances against any KPI. One of the first steps in any media plan is figuring out the breakdown of devices, targeting types, audiences, and strategies. -
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MINT
MINT
MINT.ai is an AI-powered Advertising Resource Management (ARM) platform that unifies advertising data, automates workflow tasks, and deploys intelligent multi-agent AI systems across the full campaign lifecycle to improve efficiency and drive better business outcomes. It brings together AI Agents, workflow automation, and unified data into a single solution purpose-built for advertising resource management, enabling teams to plan, buy, activate, analyze, and optimize campaigns from one place with real-time insights. Its proactive AI multi-agent system acts like specialized virtual team members that collaborate with human teams to automate repetitive media planning and buying tasks, provide real-time performance reporting, and suggest adaptive optimizations that aim to maximize return on investment. MINT’s data layer standardizes and harmonizes advertising data across channels, offering a single source of truth for spend and performance insights. -
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True Impact Media
True Impact Media
Review available OOH operator inventory across all desired markets in a one-stop-shop experience. Maximize marketing dollars using our OOH platform; plan and filter to best optimize toward the advertising campaign objectives. Confirm the selected media outlet and inventory, then buy with confidence. True Impact Media will handle the rest, worry-free and on-time printing, shipping, and installation. Find an OOH advertising medium that fits your media planning campaign best. If you are looking to build brand awareness, reach a new audience, and gain valuable insight like never before, our outdoor media platform service is the perfect choice for you. With True Impact Media, digital advertising has never been easier. As an industry leader in the OOH space, our team can help you take your business’s marketing initiatives to the next level. -
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Connected data about what brands are saying and spending across media channels, to inform strategy and boost performance. Be alert and understand brands' advertising activities across traditional and digital media, globally and locally. By accessing the most comprehensive competitive intelligence, you get timely insights to deliver best-in-class media strategy and optimize your business opportunities. Understand market trends and how brands are investing (in which channels, and how much) to improve budget allocation. Be alerted on brand advertising activities, and identify business opportunities by benchmarking competitors' performance. Be among the first to see the messaging and creativity from other brands in your industry, to help set your direction. Media owners can adapt to the changing competitive landscape and improve their business performance. They understand the full details of brand owner advertising campaigns and identify their share of voice.
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Admo.tv
Admo.tv
Visits, conversions, awareness, footfall. Discover and maximize the performance of your TV investments with the Admo.tv platform. Our detection technology allows us to follow in real-time each of the market TV broadcasts. Media planning, airing context, investments. With the Watch platform, optimize your media strategy by finding out that of other brands. Admo.tv identifies who your TV-online-users are so to provide insights, tailored to your needs: online visits and conversions, geolocation and socio-demographic profile of TV engaged audience, brand awareness impact and drive-to-store drive your media plans through a performance mindset. Admo.tv allows you to boost your SEA when your audience searches for you online. Then optimize your conversion by retargeting your TV-engaged audience and creating a tailor-made customer journey. Since 2011, Admo.tv supports the biggest brands and their media agencies.Starting Price: $3,840 per year -
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Ad.Plus
Ad.Plus
The complete set of products and ad formats to help you plan, buy, measure, and optimize digital media and customer experiences in one place. We deliver premium inventory to all advertisers to give them maximum visibility. That's because of our powerful campaign delivery technology, our exclusive formats and our top-level support. Premium Video & Display Formats. Tens of high impact ad formats to choose from. InStream (pre-roll) & OutStream video formats. Premium above the fold display formats. Display & Video in-App inventory. Experience our customer-service based consulting approach to discover any missed revenue potential. This might mean new placements, formats, or strategies! Let us manages your ad trafficking, campaign optimization, media planning, and reporting to deliver results with an acute focus on quality & efficiency. Display, video, in-app, and any non-standard format. You name it, we can monetize it. -
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Nielsen ONE
Nielsen
Nielsen ONE is a comprehensive cross-media measurement platform that provides deduplicated insights into audience engagement across linear TV, streaming, and digital platforms. By integrating first- and third-party audience data, it enables precise media planning and measurement, facilitating the creation of customized, high-impact ad campaigns that reach the ideal audience at the right time. Nielsen ONE offers deduplicated metrics for both ads and content, delivering a unified view of audience behavior to inform content development and monetization strategies. The platform's proprietary identity system combines panel data, third-party identity information, and direct publisher integrations to deliver accurate, person-level campaign impressions. With four-screen ad deduplication, it measures audiences across connected TV, computer, and mobile devices, including out-of-home, broadband-only, and over-the-air viewing. -
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Edge1
Edge1
Software to help media owners to grow media inventory, and run outdoor advertising campaigns at scale. Time-saving software that helps media agencies get deeper insights into prospects, and automate media planning and media buying. Brand service software to help you connect with advertisers, deliver transparent campaigns, and grow your business. Manage traditional, transit, digital, ambient, street furniture and place-based media with the current availability of locations between any two dynamic dates in a few simple clicks. Generation of job slips, work orders, monitoring of sites, and ongoing campaign progress with a dedicated mobile app for operations. Invoicing, credit notes, debit notes, payment receiving to payment making, revenue, outstanding, party ledger, revenue tracking. -
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SRDS
SRDS
SRDS (Standard Rate and Data Service) is the industry standard for media planning and buying, providing agencies and brands with comprehensive and efficient means to incorporate digital and traditional media in modern, audience-first buying practices. The database comprises inventory from more than 125,000 media brands, offering access to media-specific databases with up-to-date ad rates, demographics, media contacts, and more. This centralized resource increases media planning efficiency by providing standardized and current data all in one place, eliminating the need to search multiple websites. For media buyers, SRDS offers a platform that puts essential data from over 125,000 media properties at their fingertips, facilitating smarter media campaign planning. Media sellers can enhance their SRDS profiles with premium listings that deliver higher rankings and more compelling data for better visibility. -
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Peach
Peach
Get video ads to TV, on-demand, digital and agencies in over 150 countries. Peach makes your life a little sweeter — automating and optimising ad delivery, 24/7. Just upload your ad, enter a few details and watch the magic happen. Peach streamlines complex workflows and powers the creative industry. Collaborate: effortlessly bring together content and media plans to launch campaigns. Simplify sourcing: the right ads in the right place, ready to play — no more hunting for files. Automatic format creation: correct for every channel, media owner and platform. Perfect quality: broadcast-grade transcoding from original masters and instant quality checks — no more rejections. Deliver ads from a single platform: securely send to TV, social, online, ad servers and more — no more emails or endless log-ins. Full visibility: know the status and location of every ad before, during and after campaigns go live. Future ready: designed to power the potential of programmatic. -
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InfiniGrow
InfiniGrow
Get real-time visibility into your data, automatically uncover the business impact of any marketing activity, and optimize your budget allocation towards the best-performing channels. Centralize your data Connect your CRM, marketing automation and all the other tools in your marketing stack. Unify your cost and performance data into one, centralized view. Get real-time visibility into your marketing plans, investments, performance and goals.Starting Price: $349.00/month -
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Swayable
Swayable
Swayable is a global research platform that measures how effectively media content changes opinions. Our clients are dramatically increasing the impact of the stories they tell on the world's most important issues. Clients include major brands, agencies, foundations and political campaigns around the world. Swayable is incorporated as a public benefit corporation dedicated to effective truth telling. Campaigns that matter use Swayable to learn what really works. They get deep insights in under 24 hours with no media spend required. It's real science, finally applied to public opinion and consumer insights. Results available in under 24 hours from thousands of respondents, with real-time analysis via online dashboard. Get proof of impact, not just feedback. Swayable impact tests are standard-setting randomized controlled trial (RCT) survey experiments. Unlock 2X-10X increases in campaign ROI by applying insights across all stages of messaging, creative development and media planning. -
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Sequire
SRAX
Search and identify key shareholders to uncover buying and selling behavior. Analyze activity from your market makers and see the biggest gains and losses over periods of time. Take an in-depth look at each institutional investors’ contributions, including how many shares they own and the total value. As part of every managed campaign through Sequire, you receive a customized and targeted media plan defining goals, strategy, specific tactics, and measurement. Sequire’s network of over 5 million active investors enables us to target specific communities of investors across display, email, and social platforms. Our goal is to help you better communicate with shareholders and drive interest from like-minded investors. We continuously report on performance metrics and make ongoing alterations to optimize reach with your target audience. -
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AdBook+
FatTail
FatTail is redefining the business of advertising by designing, developing and deploying powerful sales, operations, and marketplace solutions that put you, the publisher, in charge. At the heart of our business is a highly flexible Revenue Management Platform that helps you increase monetization, control, and scale. And instead of asking you to change your business practices to conform to our standards, our software platform is readily adaptable to yours, to help you do what you’re already doing – only faster, more efficiently, and more profitably. FatTail is a global enterprise advertising technology company. We power the only unified direct and programmatic supply platform. Our cloud-based solutions give publishers total control of media planning, sales, and revenue across a wide variety of advertising products and channels and offers buy side systems differentiated “top of the funnel” inventory supply from the world’s most trusted brands.Starting Price: $100 per month -
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REXRTB
REXRTB
Ad Serving System created for media buyers and sellers to reach the best results. REXRTB offers various tools for both sides - supply and demand partners - for managing and controlling advertising media and assets. The platform is designed to comply with all possible formats, channels, and models. REXRTB released a brand-new ad serving technology supporting all the main features you expect from a 3d party solution. Our SSP was designed to allow supply partners to expose their traffic while connecting to numerous demand side platforms. All open-RTB formats like Display, Mobile, Video, Native, Popunder/Popup ads are available. REXRTB user-friendly dashboard is designed to endue supply partners with the power to control their inventory and boost revenue with the most relevant ad. Create your own SSP and achieve all your business goals. REXRTB White Label DSP grants ability to create and manage multiple campaigns, analyze and optimize them in real time and track results. -
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comScore
comScore
Connect the dots across multiple data sources to discover and act upon new opportunities to drive business growth. Build your business around the transformative currency for media measurement in a cross-platform world. Understand the impact of media and marketing efforts so you can improve ROI and make future decisions with confidence. Cross-platform measurement is necessary when making informed business decisions in an increasingly complex media environment. We help leading media properties, brands, and advertisers connect the dots to grow their businesses. Activate a powerful suite of audience, contextual, and cookie-free predictive targeting solutions to reach cross-platform audiences. We empower programmatic advertisers to access actionable target audiences in the DMP or DSP of their choice for campaigns on digital, mobile, CTV, DOOH, and podcasts. -
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Identable
Identable.io
Identable.io is a cutting-edge platform designed to empower businesses with seamless social media planning, intelligent automation, and advanced tools to streamline digital marketing efforts. Whether you're a startup looking to amplify your brand presence or an established company aiming to optimize your marketing workflow, Identable.io delivers innovative solutions that drive efficiency, engagement, and growth. With features like customizable content calendars, AI-driven analytics, and automated publishing, Identable.io transforms how businesses approach their online presence, enabling smarter strategies and measurable results. At Identable.io, we believe in making digital marketing accessible, effective, and effortless for everyone.Starting Price: $19/month -
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Socialbakers
Socialbakers
Unified Social Media Marketing Platform. Drive growth by understanding your audience, creating content they love, analyzing engagement and improving cross-channel care. No matter the size of your challenge, we have you completely covered. Socialbakers makes it easy to create and execute the perfect social media marketing strategy, from content planning to audience analytics to precision budgeting. From web to social media, understand who your actual audience personas are based on multichannel data. Our AI analyzes your first party-data and organizes it into personas with a single click. Reduce the cost and time spent on audience research. Instead of relying on expensive static surveys base your research on first-party digital data. The Socialbakers AI uncovers your audience interests and content preferences so you can tailor your campaign strategy perfectly, every time.Starting Price: $200 per month -
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Media Link
Media Link Software
Media Link Software is an easy-to-use system designed to create the most efficient ad placements. Our intuitive system tracks all forms of media and creates invaluable cross-platform reports. Some of our best features include automatic invoice checking, a tracking system for multiple generations of make-goods, and post-buy analysis. Media Link Software was designed by agency buyers to fit media experts' specific needs. With the right tools, you can empower clients to succeed by providing accurate media guidance. Media planning software is a tool second only to your knowledge and expertise. It should encompass all of today’s advertising options, save you time, and be available for a reasonable, sustainable cost. We have seen the cost of media-buying software continue to rise year after year, while its overall utility remains stagnant. -
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EasyInsights
EasyInsights
EasyInsights is created for marketers, by marketers. With EasyInsights, you can build your client's Marketing Dashboards and Reports in minutes by syncing your marketing data source with the BI tool of your choice. This increases client retention significantly by automating all the dashboards for your in-house teams and reporting to the clients. EasyInsights generates insightful & actionable data. We also provide Custom attribution models, Server to server integration, Automated email reports, Cohort reports for strategic media planning, Data warehousing solution, and more. -
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Plot
Plot
Where modern marketing teams plan, calendar, produce, and scale amazing content together. Align on strategy and deliverables in predesigned planning canvases; then shift seamlessly into content production. Sketch and build conversion and retention journeys across the customer lifecycle. Plan and produce evergreen content with realistic previews across 10+ channels. Visualize related touchpoints (a Facebook ad set or a themed newsletter) side-by-side. Craft compelling multi-channel story arcs around a key launch moment. Shorten review cycles and accelerate QA with interactive, realistic prototypes; easily visualize, share, and discuss work-in-progress. Organize work and manage permissions securely with separate team spaces.Starting Price: $8 per user per month -
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Amazon Omnichannel Metrics
Amazon
CMO insights can help advertisers adjust budget allocation, optimize campaign tactics, and maximize media return on investment (ROI). CMOs create a unified view of your campaigns, offering a holistic sales funnel marketing strategy. Advertisers can measure the impact of top, middle, and bottom funnel strategies and tactics. Online article-level reports in CMO show the relationship between audiences, locations, and ad creatives in terms of results. CMOs provide agility to optimize and drive campaign effectiveness. Omnichannel Statistics (OCM) is one way that advertisers can measure the aggregate and total impact of their advertising tactics on shopping activities on Amazon and off Amazon while campaigns are still in the middle of the advertising period. CMOs include insights from all channels on Amazon and off Amazon, as well as online and offline shopping activities. All Amazon Ads products offer privacy and security, and all reports are aggregated and anonymized. -
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Viraltag
Viraltag
Manage multiple social networks, schedule unlimited posts, recycle evergreen content, collaborate with your team, and analyze performance - all from a single dashboard. Each social network is unique. No more uploading same image and caption to all your social networks. Easily customize your message, image dimensions and posting time for every social network. No more planning on excel sheets. Collaborate and plan your social media plan with your entire team on a shared marketing calendar. We turn your data into actionable insights to help you grow your brand. Learn best times to post and which content drives more engagement. Viraltag reports will guide you every step of the way. Track repins, likes, comments, traffic and revenue from your Pinterest account. Viraltag lets you know the best times to post, top keywords to use to further optimize our engagement.Starting Price: $7 per month -
47
ZypMedia
ZypMedia
ZypTV is the programmatic platform for media buyers. Connecting streaming TV advertisers with their local audiences across all screens. The local and national brands that surround and support our everyday lives in the cities and neighborhoods where we live. The ad-supported local news and entertainment content where we discover and connect with the businesses that support our communities and lives. ZypTV’s demand-side platform brings the power of programmatic streaming TV to traditional local media – extending reach and effectiveness of existing channels by connecting local businesses with their customers. Streaming TV has changed consumer behavior and brought the power of digital advertising to local broadcast media. Local programmatic streaming TV is unique and difficult because of the massive scale and automation required to handle thousands of small, geo-targeted campaigns simultaneously. -
48
Google Display & Video 360
Google
Work smarter with end-to-end campaign management for enterprises in one tool — from media planning and creative development to measurement and optimization. Manage creative, analytics, TV, and digital teams with a single product that brings everyone together to share insights, work more efficiently, and get closer to the data. Access all of your audience insights in a single tool, so you reach the right people with your message. Apply machine learning to automate steps like bidding and optimization, helping you respond to customers’ needs faster. See precisely how your money is being spent and know exactly where your ads are running. You’re in control with Display & Video 360. Display & Video 360 has the end-to-end campaign management features you need — like creative workspaces and automated bidding — to deliver faster insights, improved collaboration, and better results. -
49
Adobe Mix Modeler
Adobe
Maximize your marketing ROI by bringing together media planning and data insights with speed. Adobe Mix Modeler empowers marketing teams to quickly and confidently determine where to invest to drive business growth and incremental value. With marketers facing increasing pressure to prove business value, Adobe Mix Modeler powers faster, more intelligent measurement and planning. Strategically plan your marketing mix, optimize campaign spending in the moment, and make data-driven recommendations critical to your business, all based on AI-powered incrementality scores within measurement models that inspire confidence in the results. Get complete, unified ROI measurement by combining and harmonizing marketing performance, spend, conversion data, and other important business factors. Drive trust and confidence with data governance tools and transparency in model quality and results. -
50
GaleForceMedia
GaleForce Digital Technologies
Marketing software for agencies and businesses. Comprehensive Software To Help You Plan and Buy Media More Effectively. GaleForceMedia media buying and planning software is a web-based software platform designed to streamline media processes. GaleForceMedia helps media buyers eliminate redundancies like duplicate field requirements, flexibly manage buys of different media types, accurately measure ad performance and effortlessly reconcile invoices. Within a sleek and intuitive interface, GaleForceMedia gives media planners and buyers a direct workflow, allowing them to execute buys without having to switch modules or interfaces. Since GaleForceMedia is a web-based platform, media buyers and planners can work and execute orders from virtually anywhere. GaleForceMedia was designed by media buyers, for media buyers. We understand the frustrations that are inherent in the industry and have built a software support system to address them.Starting Price: $449 per month
