Improvado
Improvado is an AI-powered marketing intelligence platform that enables marketing and analytics teams to unlock the full potential of their data for impactful business decisions.
Designed for medium to large enterprises and agencies, Improvado seamlessly integrates, simplifies, governs, and attributes complex data from various sources, delivering a unified view of marketing ROI and performance. With 500+ ready-made connectors extracting over 40,000 data fields from virtually every marketing platform you use, Improvado seamlessly:
- Integrates all your marketing and sales data into a unified dashboard
- Normalizes disparate data structures into consistent, usable formats
- Generates instant reports that previously took days to compile manually
- Delivers real-time cross-channel performance insights
- Automatically updates your visualization tools like Tableau, Looker, or Power BI
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Tabular
Tabular is an open table store from the creators of Apache Iceberg. Connect multiple computing engines and frameworks. Decrease query time and storage costs by up to 50%. Centralize enforcement of data access (RBAC) policies. Connect any query engine or framework, including Athena, BigQuery, Redshift, Snowflake, Databricks, Trino, Spark, and Python. Smart compaction, clustering, and other automated data services reduce storage costs and query times by up to 50%. Unify data access at the database or table. RBAC controls are simple to manage, consistently enforced, and easy to audit. Centralize your security down to the table. Tabular is easy to use plus it features high-powered ingestion, performance, and RBAC under the hood. Tabular gives you the flexibility to work with multiple “best of breed” compute engines based on their strengths. Assign privileges at the data warehouse database, table, or column level.
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StarTree
StarTree, powered by Apache Pinot™, is a fully managed real-time analytics platform built for customer-facing applications that demand instant insights on the freshest data. Unlike traditional data warehouses or OLTP databases—optimized for back-office reporting or transactions—StarTree is engineered for real-time OLAP at true scale, meaning:
- Data Volume: query performance sustained at petabyte scale
- Ingest Rates: millions of events per second, continuously indexed for freshness
- Concurrency: thousands to millions of simultaneous users served with sub-second latency
With StarTree, businesses deliver always-fresh insights at interactive speed, enabling applications that personalize, monitor, and act in real time.
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Delta Lake
Delta Lake is an open-source storage layer that brings ACID transactions to Apache Spark™ and big data workloads. Data lakes typically have multiple data pipelines reading and writing data concurrently, and data engineers have to go through a tedious process to ensure data integrity, due to the lack of transactions. Delta Lake brings ACID transactions to your data lakes. It provides serializability, the strongest level of isolation level. Learn more at Diving into Delta Lake: Unpacking the Transaction Log. In big data, even the metadata itself can be "big data". Delta Lake treats metadata just like data, leveraging Spark's distributed processing power to handle all its metadata. As a result, Delta Lake can handle petabyte-scale tables with billions of partitions and files at ease. Delta Lake provides snapshots of data enabling developers to access and revert to earlier versions of data for audits, rollbacks or to reproduce experiments.
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