Audience

Digital marketers and customer experience professionals

About Adobe Experience Platform

Put your data to work in real time. Experience Platform, the foundation of Experience Cloud products, is an open system that transforms all your data —Adobe and non-Adobe — into robust customer profiles that update in real time and uses AI-driven insights to help you to deliver the right experiences across every channel. Bring in data from multiple sources to create and enhance real-time customer profiles. Checkmark Make data more easily understood through standardized XDMs and data validation. Checkmark Use your real-time customer profiles start personalizing experiences. Checkmark Activate profiles across devices and channels with our dynamic identity graphs. Experience Platform delivers powerful application services with unprecedented functionality. Analyze cross-channel customer interactions in one interface. Activate real-time customer profiles for instant personalization. Create individual journeys that adapt to customer behavior.

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Integrations

See Integrations

Ratings/Reviews

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features 0.0 / 5
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Company Information

Adobe
Founded: 1982
United States
business.adobe.com/products/experience-platform/adobe-experience-platform.html

Videos and Screen Captures

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Product Details

Platforms Supported
Cloud
Training
Documentation
Support
Online

Adobe Experience Platform Frequently Asked Questions

Q: What kinds of users and organization types does Adobe Experience Platform work with?
Q: What languages does Adobe Experience Platform support in their product?
Q: What kind of support options does Adobe Experience Platform offer?
Q: What other applications or services does Adobe Experience Platform integrate with?
Q: What type of training does Adobe Experience Platform provide?

Adobe Experience Platform Product Features

Customer Data Platforms (CDP)

Behavioral Analytics
Campaign Management
Customer Profiles
Customer Segmentation
Data Integration
Data Matching
GDPR Compliance
Personalization
Predictive Modeling

Customer Experience

Survey Management
Customer Segmentation
Action Management
Feedback Management
Knowledge Management
Sentiment Analysis
Analytics
Dashboard
Multi-Channel Collection
Text Analysis
Trend Analysis

Experience Management

Action Management
Analytics
Customer Segmentation
Dashboard
Feedback Management
Knowledge Management
Multi-Channel Collection
Sentiment Analysis
Survey Management
Text Analysis
Trend Analysis

Location-Based Marketing

Beacons (BLE)
NFC
QR Codes
Wi-Fi
Geofencing
Marketing Automation
Push Notifications
Personalization
Footfall Analytics
Social Marketing
Reporting / Analytics
Marketing Attribution
Contextual Marketing
Audience Demographics
Location Intelligence

Personalization

Recommendation Engine
Website Personalization
Abandoned Cart Saver
Contextual Targeting
Experience Management
Campaign Segmentation
Behavioral Targeting
Account Based Marketing
A/B Testing
Content Analytics
Customer Profiles