Audience
Retailers, restaurants, venues and hospitality operators seeking a tool to link their digital marketing campaigns to actual in-store customer visits and use guest WiFi data to drive smarter segmentation
About Adentro
Adentro is a visit-based marketing platform designed to help brick-and-mortar businesses connect their online advertising and digital campaigns to real-world in-store visits, thereby giving physical-location marketers visibility over foot traffic and location conversion. When customers connect to the business’s branded guest WiFi, Adentro captures visit and behavioral data, enriches it with a network of nearly 100 million customer profiles, and builds custom audience segments; it provides a dashboard that shows metrics and enables the business to activate automated campaigns across channels such as Facebook, Instagram, TikTok, email, and SMS. With integrations into retail, F&B, entertainment, and hospitality venues, Adentro lets brands collect first-party data in-store, analyze it alongside the network-wide dataset, target or re-engage customers, and measure the real-world impact of their digital spend.