Best Marketing Attribution Software in China - Page 4
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Compare the Top Marketing Attribution Software in China as of March 2026 - Page 4
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1
Recast
Recast
Ridding the world of wasted marketing spend through privacy-friendly attribution, modern Bayesian statistics, and automated data pipelines. Most clients using Recast can improve their blended ROI by 10% within 6 months, achieving faster and more efficient growth. Recast does not use any user-level or cookie data, so it is easy to set up and will not be affected by changing privacy regulations that affect other measurement methodologies. Recast helps optimize your marketing performance by accurately measuring the true impact of your marketing in real time. Built to help modern marketers adjust spend based on real-time performance. Confidence intervals for every ROI, saturation curve, and time shift estimate. Predicts where the next dollar will be most effective because they are different and impactful concepts. Recast’s fully Bayesian model lets us incorporate your business context right into the code. -
2
Two Owls Facebook Pixel
Two Owls
Two Owls Facebook Pixel is an Ad tracking and Attribution app on Shopify, Wix, and BigCommerce - developed by Omega. You can reach premium data collection by correctly installing Pixels and Conversion APIs. Conversion events are automatically tracked on both sides (browser & server) and shipped with extra attributable info to match the events back to a Facebook profile where applicable. This helps maximize the data Facebook will rely upon to efficiently deliver your campaigns. You'll also have access to accurate reporting that you are struggling to get from Facebook Ads Manager after IOS 14 + -
3
WorkMagic
WorkMagic
WorkMagic helps omnichannel brands measure the true impact of their marketing by combining incrementality testing, multi-touch attribution, and MMM into one unified platform. Its automated geo-based incrementality tests reveal what spend actually drives incremental sales across DTC, Amazon, retail, and wholesale. Instead of relying on guesswork or over-attribution from ad platforms, WorkMagic calibrates attribution models using real experimental results for maximum accuracy. Brands get a clearer view of performance, smarter budget allocation, and higher iROAS. Onboarding takes minutes, thanks to seamless integrations with Shopify, marketing channels, and marketplaces. With WorkMagic, teams finally understand what truly works—and what doesn’t—and can scale efficiently with confidence. -
4
Beatgrid
Beatgrid
Stop using claimed ad exposure data that relies on inaccurate big data, data fusions, and modeling to match individual people with media exposure. Without a single-source solution, you will experience a painful lack of precision in measuring cross-media R&F and brand lift metrics. Consumers move seamlessly between linear TV, CTV and online video, chasing the best content. In today’s media world, we can no longer rely on claimed ad exposure to measure cross-channel brand effectiveness. 3rd party fusion data will fail to offer you accuracy in today’s fragmented media landscape and is not privacy future-proof as legislative bodies to build more privacy regulations. Beatgrid’s audience measurement analysis enables you to create accurate ad strategies that resonate with your target audience. -
5
Forvio
Forvio
Forvio enhances the capabilities of advertisers by providing an advanced Marketing Mix Modeling solution. It maximizes attribution visibility and optimizes budget allocation. The built-in integrations enable automatic data loading, model calibration with incremental experiments, and budget planning using an advanced constraint-based scenario planner. As a Meta measurement partner, Forvio delivers exceptional solutions to advertisers.Starting Price: $299 -
6
Veritone Attribute
Veritone
Veritone Attribute is a turnkey broadcast attribution solution that enables you to optimize your linear TV and radio campaigns by correlating an ad with web lift in near-real-time. With Attribute, you can track and visualize campaign data, tying it to the response advertisers receive through increased web traffic and unique website visitors. Veritone Attribute is for broadcasters who need a way to track the performance of ads to retain and win more business with tangible ROI data. You can correlate ads with web lift and show that relationship with visualized, easily shareable reports. Through the power of data, radio and TV can compete more effectively with digital media channels to earn a larger slice of advertisers’ marketing budgets. Leverage near-real-time performance data to correlate web traffic to broadcast campaigns. Track campaign performance and make changes on the fly with metrics such as day, daypart, creative, and more. -
7
Accutics
Accutics
Proving marketing impact requires aligned and accurate data across many tools. In a complex marketing stack, with team silos and a constantly evolving marketing mix, inconsistencies arise from various naming conventions. Accutics serves as your unified and validated data language, delivering clear and reliable marketing insights to drive your business forward. Marketing tracking is generated collaboratively. Accutics ensures that campaign creators, activation teams, and partners can always access, and apply, the latest version of your taxonomy, on any platform. Simple workflows, for standardized data without complexity. When doing marketing and cost analysis, a wide variety of data from various platforms is needed. Forbes estimates that 80% of the time to value is used cleaning it. In short: The race is over before the data arrives. Skip the manual work, and jump straight to connected, standardized, and harmonized data with Accutics. -
8
Tenjin
Tenjin
Tenjin is a mobile measurement partner (MMP) and data analytics platform primarily designed for mobile app developers, particularly those in the gaming industry. It offers a cost-effective and user-friendly solution for tracking user acquisition, in-app performance, and ad revenue across multiple advertising channels. Tenjin consolidates data from various ad networks, stores, and platforms into a single, unified dashboard, enabling developers to analyze user behavior and measure campaign effectiveness. Known for its lightweight SDK and affordable pricing, Tenjin is a popular choice for small to mid-sized game studios and independent developers. Its powerful data infrastructure also allows for customizable reporting and in-depth cohort analysis, empowering businesses to make data-driven decisions that maximize ROI and user engagement. -
9
MyTracker
MyTracker
MyTracker is a comprehensive, multi-platform analytics and attribution tool designed for mobile apps and websites. It enables businesses to unlock audience insights, assess ad performance, and accurately forecast revenue. Key features include mobile app and website attribution, audience targeting and campaign optimization, in-depth insights into audience interests, demographic data, and user behavior, revenue analytics across all traffic sources with LTV forecasts for up to two years, and an anti-fraud solution to proactively detect ad fraud. MyTracker offers unlimited raw data export and storage, swift integration with ready-made plugins for popular platforms like WordPress and Joomla, and high-quality support across multiple channels. It supports SDK integration for iOS, Android, Unity Ads, Flutter, and alternative app stores, and integrates with various advertising sources for efficient tracking. -
10
Magellan AI
Magellan AI
Magellan AI is the all-in-one platform for podcast advertising intelligence, media planning, and measurement. It has created the world's largest database of podcast advertising data, covering over 50,000 podcasts. Advertiser and agency media buyers rely on Magellan AI's podcast media planning and measurement platform to discover, connect with, and analyze the performance of podcasts, streaming audio, and YouTube. Publishers trust Magellan AI to grow ad sales with intelligence and performance measurement, drive content acquisition, and streamline ad ops. Magellan AI's dashboard reports core metrics from podcast growth campaigns, like podcast downloads, unique listeners, and the listener conversion rate. For the first time, podcast marketers using Magellan AI will be able to break unique listeners out into one-time listeners and repeat listeners. Magellan AI provides customers with dedicated measurement success managers that handle all the setup and troubleshooting of new campaigns. -
11
Digger by Digtective
Digtective
Digger is a powerful server-side tracking and attribution platform built for e-commerce brands and agencies that want accurate, privacy-resilient ad performance data. By capturing events directly from your store’s server, Digger bypasses browser limitations, ad blockers, and iOS 14+ restrictions to recover lost conversions. It integrates seamlessly with Meta Conversion API, Google Ads, and TikTok, sending high-quality, deduplicated events that boost Event Match Quality (EMQ) and improve campaign optimisation. With granular UTM and click-ID tracking, Digger connects every sale to its true source, giving you clear, actionable attribution across channels. Whether you run WooCommerce, Shopify, or another platform, Digger helps maximise ROAS, reduce wasted ad spend, and provide transparent performance reporting. It’s ideal for growth-focused brands and agencies managing multiple stores who demand precise, reliable insights to make smarter marketing decisions. -
12
Pathmetrics
Pathmetrics
Pathmetrics is a WordPress plugin that helps marketers track every step of the customer journey from first visit to final conversion. It gives instant visibility into how every page and marketing channel contributes to sales or form submissions without relying on complex analytics tools. Designed for simplicity, Pathmetrics visualizes the complete conversion path and calculates the time between first click and conversion, providing clarity on multi-touch attribution. The plugin integrates seamlessly with popular form builders like Gravity Forms, WPForms, Contact Form 7, Jetpack Forms, and Ninja Forms, as well as WooCommerce. Fully GDPR-compliant by default, it automatically connects with cookie consent tools such as Cookiebot, CookieYes, and Complianz. With Pathmetrics, businesses can finally understand which channels drive real revenue and optimize their marketing spend with unbiased data. -
13
InMarket
InMarket
InMarket is a real-time marketing and measurement platform built to help brands connect with consumers at the exact moment it matters, incorporating intent, location, online/offline purchase behaviors, and AI-driven audience data. The platform offers four main solutions, allowing marketers to segment consumers based not just on who they are but what they buy and why they shop, then activate omnichannel campaigns and measure real-world outcomes such as incremental sales lift and store visits. With Audiences, InMarket leverages first-party location data, transactional and visit behavior, and predictive models to craft bespoke or off-the-shelf segments for activation. With Activation, brands can engage these audiences across devices and channels in real time, optimizing message timing and placement. Its Measurement capabilities provide unified, AI‐powered insights into media effectiveness, enabling campaign adjustments mid-flight and linking impressions to incremental conversions. -
14
Bliss Point by Tinuiti
Tinuiti
Bliss Point by Tinuiti is a patented, AI- and machine-learning-powered marketing measurement and decision platform that centralizes and unifies performance insights across a brand’s full media mix, including online, offline, brand, creative, and customer data, so marketers can uncover what drives growth and eliminate wasted spend. It combines multiple advanced tools into one measurement suite, such as Rapid Media Mix Modeling (rMMM) for fast, transparent causal media analysis, Always-On Incrementality Testing to continuously validate the true impact of channels, Brand Equity measurement to link media investments to brand outcomes and revenue, Creative Insights to identify high-impact creative attributes, Geo Media Mix Modeling to optimize by location, and Customer Insights that turn first-party data into detailed demographic segmentation and penetration analysis. -
15
Heeet
Heeet
Heeet is a CRM-native marketing attribution and intelligence platform built for B2B teams that are tired of guessing what drives revenue. It captures every meaningful marketing and sales touchpoint, ties them to contacts, accounts, opportunities, and revenue, and stores all of that data directly inside Salesforce or HubSpot—not in an external BI tool, CDP, or data warehouse. Features include: - Revenue attribution & ROI proof - Buyer journey & path analysis (Journey Analytics) - Budget reallocation & channel optimization - Privacy-safe cookieless tracking - Multi-touch attribution engine - Automating Campaign & Influence Objects - Persistent influence tracking at opportunity creation - LinkedIn Engagement tracking - Paid Ad Synchronization to bring detailed live campaign performance data into Salesforce and HubSpotStarting Price: $1490 -
16
Causality Engine
Causality Engine
Most attribution tools tell you which ads a customer clicked before buying. That is correlation. Causality Engine tells you what would have happened to your revenue if you had never run those ads. That is causation. We use causal inference, the same statistical methodology behind clinical drug trials, to calculate the incremental revenue each marketing channel actually generates. Not touched. Not assisted. Actually caused. The math is simple: if Meta reports 4.2x ROAS but your total revenue stays flat when you cut spend by 30%, those conversions were going to happen anyway. Causality Engine quantifies exactly how much. Connect your GA4 and Shopify data. Get your first causal analysis in under 5 minutes. No tracking pixels, no cookies, no complex integrations. Just upload your data and see which channels create real growth and which ones take credit for growth that was already happening. One-time analysis: $99. Continuous intelligence: $299/month.Starting Price: $99/month -
17
Terminus
Terminus Software
We Power High-Performing Go-to-Market Teams™ Transform how your company generates revenue. Terminus is for sales and marketing teams who care more about generating revenue than generating leads. The foundation of Terminus is our Data Studio. There you can easily understand and prioritize the right targets through firmographic, intent, engagement, psychographic and relationship data. Terminus lets you deliver personalized messages to the right audiences no matter where they are. Orchestrate consistent experiences across display and social advertising, chat, email, and web personalization. Terminus keeps your go-to-market teams aligned from the first touch all the way through renewal and expansion by seamlessly pulling together all of your account data. Automatically alert sales to meaningful engagements, centralize account information, and deliver better pipeline prediction to accelerate opportunities. -
18
CAKE
CAKE
Manage, measure and optimize performance marketing in real-time. CAKE's powerful performance marketing software will bring clarity to your marketing campaigns and empower you with the insights to make intelligent marketing decisions. Manage and measure partner performance with precision for improved profit margins. Collect, validate and distribute leads in real-time for maximum profitability. Measure channel performance using multitouch attribution, for ROAS optimization. CAKE’s Affiliate Marketing Solution provides the tools needed to efficiently manage and measure your partner marketing program, optimize performance for the highest profitability and attract valuable partners. CAKE’s Lead Generation Solution captures, validates and distributes leads in real-time and measures closed-loop performance to optimize acquisition efforts. -
19
Airbridge
AB180
People-based Attribution and Campaign Measurement for Web and Mobile. Full visibility for campaigns across all platforms, channels, and devices with tools for unified measurement, campaign analytics, and accurate attribution. Customizable dashboard to present holistic measurement metrics. Airbridge’s measurement capabilities allow you to deeply analyze the performance of your executed marketing campaigns through various metrics ranging from engagements, uninstalls, retention, impressions, cost, and revenue. Measure and attribute conversions to the right media, device and platform. Our last click and statistical multi-touch models allows you to track complex non-linear customer journeys and determine in granularity the value of each campaign, channels, platforms and search keywords in influencing customer conversions. Customizable detection parameters equipped with validation rules for genuine measurement. Eliminate wasteful spending on ad fraud with Airbridge. -
20
MarketCast
MarketCast
MarketCast is a global marketing research firm that combines marketing expertise, AI, and data science to help brands maximize the impact of their advertising and build long-term customer loyalty. Their innovative Research Platform integrates AI models and data science to accelerate the design, delivery, and analysis of research insights. With over 600 researchers, technologists, and data scientists, MarketCast serves more than 80% of the top U.S. advertising spenders. They focus on audience targeting, creative optimization, and brand fandom development to help clients achieve measurable marketing effectiveness. The company’s unique fusion of primary research, AI, and big data solves complex challenges in marketing, content, and product development. MarketCast is recognized as a Top 10 global marketing research provider, trusted by leading brands worldwide. -
21
Co.tribute
Co.tribute
Onboard instantly, increase conversions and expand wallet share. Deliver the digital experiences your customers have come to expect. Our white-labeled solution includes digital account opening, loan origination, cross selling and business intelligence. Works with your core banking system. Rapidly roll out charitable financial experiences that increase member engagement and unlock referrals. Transform your digital user experience, not your back-office processes and systems. Loan origination and account opening for community banks with the business intelligence, smart marketing automation and slick user experience needed to compete with fintechs. Pre-fill applications for additional products with customer's existing information. -
22
Northbeam
Northbeam
The companies that will win tomorrow are the ones that ask the right questions today. Northbeam learns exactly where your revenue comes from, so you can maximize ROI like never before. Snapshots give you important intel, so you can move quickly and share top-level insights with your team. Spend your time on collaboration and development, not busy work. Northbeam lets you customize reports on the fly, so you can find and share new insights.Never miss a thing with custom alerts. You'll know the moment an ad set overspends, no matter what you're up to. You can't build your business efficiently until you know precisely where your customers come from. Our machine learning goes way beyond clicks, so you know where your customers actually come from. Enjoy cleaner data, and more of it. -
23
Tru Power Data
Tru Power Data
Tru Power Data is a software that offers a range of solutions like lead distribution, data warehouse, ad attribution, and more for businesses looking to optimize their sales and marketing efforts. Tru Power Data is designed to help businesses efficiently manage their leads, store, and analyze their data, and track the performance of their advertising campaigns. Request a free demo today! -
24
Channel99
Channel99
By measuring the performance of vendors and channels driving customer engagement, we help you reduce dollar inefficiencies, lower customer acquisition costs, and more predictably exceed sales pipeline numbers. Channel99 unites marketing & finance teams to eliminate marketing waste and dollar inefficiencies, lower customer acquisition costs, and drive pipeline more predictably. With relevant contextual benchmarking data and collaborative tools to better measure and evaluate marketing – across all channels and vendors – you now have an unbiased source of truth to better evaluate your digital investments. Understand which channels drive quality visits from the accounts you care about. Compare your performance with industry average, channel by channel, to add context to your reporting. -
25
Converge
Converge
Converge helps online stores improve ad performance and attribution accuracy through better tracking. Server-side conversion tracking ensures your ad platforms can optimally target prospects. Event enrichment makes sure your website events contain maximum event parameters. No third-party pixel or attribution is necessary as in-platform reporting is already correct with converge tracking. Server-side conversion tracking ensures your ad platforms can optimally target prospects. Event enrichment makes sure your website events contain maximum event parameters. Also track subscriptions, POS orders, upsell orders and more beyond your website. Auto-track all important events, even the separate steps in your checkout. -
26
Odins
Odins.ai
Odins.ai is a SaaS platform for Marketing Mix Modeling (MMM) that helps marketers understand what drives sales and optimize budgets across channels. The platform automatically collects, structures, and integrates data from all online and offline sources, making it easy to get a complete, privacy-friendly view of performance. Using AI-driven Bayesian MMM, Odins.ai quantifies the effect of each marketing activity and lets users test scenarios, forecast results, and verify that models work — all in an intuitive tool built for marketers, not data scientists. Odins.ai turns complex analytics into actionable insights you can explore and trust, helping teams continuously improve marketing efficiency and ROI. -
27
Voluum
Voluum
Control all your campaigns from one ad tracker. Track, optimize & automate your advertising with affiliate tracking software recommended by digital marketers from around the globe! What kind of ads do you run? Native, display, pop, email, search, push, social, video? Paid or organic? Voluum ad tracker lets you track it all! With or without redirects. Thanks to our superfast reporting you can easily monitor over 30 metrics about each visit, click, and conversion coming from all of your traffic sources – with one tool and in real time! Don’t waste time & money on wild guesses! Use Traffic Distribution AI to quickly find the most profitable combinations of ads & landing pages for your offers & audiences. Detect bot traffic with Anti-Fraud Kit. Protect your advertising & maintain good relations with offer owners.Starting Price: $69 per month -
28
C3 Metrics
C3 Metrics
Answer your biggest marketing questions including Time to Financial Impact, Buy, Sell, or Hold Current Marketing Investments, Brand Messaging & Creative and Return on Future Marketing Investments. MRC accredited for desktop and mobile web viewability. MRC accreditation provides the highest audited standard for advertising measurement. Audits are performed by one of the big 4 accounting firms. C3 Metrics makes marketing work better. Our Attribution Data Cloud and enterprise MTA, MMM & UMM solutions transform outdated reporting into real-time cross-platform insights. On average, companies using C3 Metrics report 15%+ increase in advertising ROI and a 6X return on their attribution investment. -
29
Eulerian
Eulerian
See how to clearly optimize the performance of each $ spend in your marketing campaigns through Identity resolution and a full digital marketing optimization solution, from activation to attribution. Add more value to your business. Improve your real time performance marketing by leveraging attribution and activation in the same workspace. Seamless workflows within our integrated toolset will increase your insight to activation timeframe. No more identity issues across your customer journey. We match all your data at the user level: from digital campaign interactions, multi-device journeys, or in-store purchases, we get it! Leverage improved accuracy around your audience targeting to activate profitable marketing campaigns with your media platforms. Save-time in your activation orchestration thanks to automation. Choose the right media platform in which to invest. -
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CustomerX.i
CustomerX.i
Visualize Industry Wide Trends with Total Market Insights (#TMI). Analyze your brand’s performance against its competition and manage your data solutions in one singular view. Benefit from the insights of the community with anonymous insights to provide deep context into trends. Set your goals for your business and let CustomerX.i do the rest. Optimize engagement to customers by automating your marketing. Set your initiatives of growth and CX.i identifies your best customer segments to grow and how to engage them. CX.i+ provides transparency of all marketing efforts to then measure attribution on every advertising effort. With CX.i, you get a complete view of your marketing in a single location. Centralizing your campaigns and marketing from (organic, local, paid, online and offline).
