Best Content Analytics Software in New Zealand
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Compare the Top Content Analytics Software in New Zealand as of July 2025
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What is Content Analytics Software in New Zealand?
Content analytics software, also known as content intelligence software, enables companies to analyze content such as news, articles, blog posts, podcasts, and audio in order to gain insights on how visitors are engaging and interacting with content. Content analytics software helps content creators better understand how well their content is performing, and can help improve content strategy. Compare and read user reviews of the best Content Analytics software in New Zealand currently available using the table below. This list is updated regularly.
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1
Semrush
Semrush
Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns. -
2
CampaignTrackly
Leafwire Digital
📢 Calling all marketers! Unleash the potential of your marketing dashboards with high-quality campaign data. Say good-bye to missing or inaccurate data and get reliable insights that propel your campaigns to new heights. UTM parameters and marketing conventions play a crucial role in tracking the success of advertising campaigns. By adding them to your URLs, you unlock valuable insights uncovering which ads are driving the most traffic, conversions, and ultimately, revenue! 📈💸 But UTM tagging is tedious, time-consuming & error prone. That's where we help you automate, standardize, error-proof your campaign URLs & save a ton of time! CampaignTrackly is the ultimate time-saving tool that ensures accurate reporting data for your marketing campaigns! 🎉💪 With our automated marketing conventions, UTM builder, and link shortener tools, you can wave goodbye to tedious, error-prone spreadsheet work and send data to key platforms with a click. Unlock your marketing success. Try us todayStarting Price: $15/month -
3
Seobility
Seobility
Seobility checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all problems of a single page in our page browser. For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our monitoring service with the status of your website via e-mail, if server errors and major problems occur. Seobility not only provides a detailed SEO audit but also gives tips and instructions on how to fix the problems found on your website. By fixing these issues, you make sure that Google can access all of your relevant content and understand what it’s about in order to match it with suitable search queries.Starting Price: $50 per month -
4
Revuze
Revuze
Revuze empowers brands with next-step actions, from the category down to the SKU level, to streamline research across all products, drive product innovation, enhance marketing effectiveness, and optimize eCommerce performance. Leveraging advanced AI and machine learning, we transform e-comm, social and survey data into a unified Voice of Customer (VoC), with the highest level of accuracy and integrity, resulting in products that consumers love and appreciate. -
5
Google Analytics
Google
Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Google Analytics 4 (GA4) is the latest iteration of Google’s analytics platform, designed to provide a deeper and more comprehensive understanding of user behavior across websites and apps. Built with a privacy-centric approach, GA4 leverages event-based tracking instead of session-based tracking, enabling more flexible and detailed data collection. It offers advanced features like cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses better understand customer journeys and make data-driven decisions. With improved integration with Google Ads and customizable reporting, GA4 empowers organizations to optimize their marketing strategies while adhering to evolving privacy regulations. -
6
Matomo
Matomo
Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.Starting Price: $23 per month -
7
Bitly
Bitly
Bitly is a link management platform that provides people, brands and businesses with scalable and secure tools to personalize, share and track their content links, while capturing data and insights with every click. On top of better deliverability and click-through, rich link-level data gives you crucial insight into your link engagement so your team can make smarter decisions around its content and communications. Take credit for your content and learn more about how it’s consumed by enabling auto-branding—a feature that ensures your brand remains in any link someone shortens pointing to your website.Starting Price: $29 per user per month -
8
Contently
Contently
Our content marketing platform gives brands the tech, talent, and strategic insights they need to create content that delights their audience and drives results. Don’t be left behind. The secret weapon of the world's most valuable enterprise brands. Track how much your organic traffic is worth to your brand with the newest addition to our Analytics Suite. The next time your boss asks for the ROI of your content marketing program, you’ll have an answer she loves. Contently’s content marketing platform makes it easy to create high-performing content and measure its impact, down to the dollar. Our enterprise content marketing platform turns modern marketers into content superstars. Save time, reduce waste, and create smarter content every step of the way. It’ll even help you prove content ROI—down to the dollar. -
9
Rebrandly
Rebrandly
Rebrandly stands as the leading link management platform, revolutionizing the way businesses brand + shorten URLs. Trusted by companies worldwide, including giants like Versace and PayPal, Rebrandly offers a secure, measurable way to enhance brand visibility, boost conversions, and delve into detailed link analytics. Our platform is designed for versatility, supporting millions of users across diverse industries. For those seeking unparalleled link management capabilities, Rebrandly is unmatched. Our platform caters to both basic and complex needs, from SMS campaigns to intricate affiliate programs, supported by robust APIs and expert engineering support. Features like UTM building, link retargeting, and advanced analytics ensure a comprehensive toolkit for effective online presence management. Our innovative browser extension and user-friendly dashboard streamline the process of creating and tracking branded links, offering insights with our sophisticated analytics tools.Starting Price: $14 -
10
Ahrefs
Ahrefs
With Ahrefs, you don’t have to be an SEO pro to rank higher and get more traffic. Ahrefs is trusted by marketers from the world's biggest brands. Ahrefs is an All-in-one SEO toolset, with free Learning materials and a passionate Community & support. Junior marketer or SEO expert, you'll find Ahrefs’ toolset powerful yet easy to master. Try Ahrefs for a week and discover the growth opportunities you’re missing. Get access to Ahrefs InsiderͰ, our private Facebook community, where you can bounce ideas and questions off 10,000 SEO-obsessed marketers who have seen it all. Ask any questions to our customer support team who is happy to talk to you 24/5 via our support chat. Or just simply poke us on Twitter. From aspiring bloggers to global multinational brands, everyone turns to Ahrefs to grow their search traffic. Ahrefs is used by marketers from some of the world’s leading companies.Starting Price: $99.00 per user per month -
11
RELAYTO
RELAYTO
How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choose their own path and self-educate. With RELAYTO, you can create an unlimited number of public and private interactive experiences equipped with security, permissions and user management to control who has access to your content. Metrics deliver insights on 360 digital body language, activity and intent, summarizing when & where viewers spent their time, so you can prioritize your outreach efforts... and keep improving your content. From e-books and white papers to pitches and proposals RELAYTO is the simplest way to make your existing content captivating and insightful.Starting Price: $100/user/month -
12
GuinRank
GuinRank
Google uses machine learning to analyze the context of the content. Now you can Create Content That Google Wants to Rank! We offer you the most powerful content editing tool for AI, supporting 60 languages. We are the best among all our competitors, We can analyze the content of your site and compare the top results in Google. Allows you to see the power and weakness of the keyword content of your articles and competitors. The tool saves you a lot of time and helps you write.Starting Price: Free -
13
Serpstat
Serpstat
Serpstat is the growth hacking tool for marketing and SEO. Website analysis always one click away with the Serpstat plugin. Don't look for the required report too long anymore. Find out all information about every domain with one click using the Serpstat plugin. Our Manual and Use Cases page will show you how to use Serpstat to its full potential. Beat your competitors and take a leading position in Search. Freemium model allows you to research keywords, analyze competitors and get acquainted with Serpstat without hassle. Sign up for free now! Not sure how to use a certain feature? Need help with setting up domain tracking? If you need assistance or have any other questions, our support team is always here to help!Starting Price: $69 per month -
14
Sniply
Sniply
Add a call-to-action to every shortened link you share. Join more than 100,000 marketers already using Sniply’s link shortener and drive conversions through content curation. Sniply is a simple tool that shortens links and allows you to overlay your own custom message onto any piece of content, creating an opportunity for you to include a call-to-action with every link you share. Sniply works on the same principles as a URL shortener; the difference is that Sniply doesn’t just shorten links, it allows you to overlay your own content on the destination site. Now you can send your followers to third party content without disengaging them. Just embed a button that links back to your own site, or curate an entire education journey that guides them through each step. Encourage users to visit your site, leave a review, or share your content with customizable calls-to-action. Each custom short link you share with Sniply is another opportunity to hook your audience.Starting Price: $29 per month -
15
MarketingTracer
MarketingTracer
MarketingTracer provides a platform for online marketeers. Create content that ranks with AI content intelligence tool based on real time search engine data. Manage search engine visibility with real-time SEO auditing and change management. Connect marketing channels to curate data across channels and monitor your KPI’s Marketeers and companies can deliver more personalized client experiences The platform features a highly intuitive and collaborative UI and is complemented by comprehensive support.Starting Price: $11.75 per month per site -
16
Scompler
Scompler Technologies GmbH
Your Content Command Center: Define essential elements of a content strategy! Starting by your own goals and the benefits for the readers to personas and the buyers journey to formats, media and channels. Social media, blog posts, websites, direct mail, brochures - organize your entire content through a strategic planning issues and produce it on the team over individual workflows. Export your content to WordPress, other CMS or use it for your publishing and promote it through automatic, time-controlled postings directly in social networks. Find out which content is well received and create reports: Link your content with data from your web analytics programs and "social signals" and identify key performance indicators. Virtual newsroom, editorial plan, editorial calendar, production control: Scompler makes editorial work easier for companies. Plan topics strategically, manage assets for posts, control content production, post in social networks, analyze successes - all in one place.Starting Price: €19 per 2 users per month -
17
MarketChorus
MarketChorus
MarketChorus provides insights on content and audiences, through the lens of social media. Monitor content trends as they evolve and understand what your buyers (donors, readers, etc.) are reading, who they follow, and who influences them to take action. Automate content discovery. Analyze engagement, trends, and competing content. Extract the social media audience liking, commenting on, and sharing content relevant to your organization. Spot emerging trends, monitor brand mentions, and more.Starting Price: $149 -
18
inflo.Ai
inflo.Ai
Take the stress out of content marketing with an easy-to-use, affordable system that supercharges traffic and growth. Matching your expertise with what matters to your audience - your bespoke organic growth strategy takes away the guesswork to grow online. Get data-backed keyword recommendations, inspirational articles from the best online sources and time-saving article summaries in your personalized feed. Use Boards to save, group and plan your posts to build out a flowing content calendar. It’s easy to cluster all the content you need in one place, with our handy outlines guiding you to plan posts and effectively target the topics and keywords to grow your business. Make sure your content is working hard to meet your goals with our analytics tool: track key productivity, site-health and performance metrics so you’re set up to get the best possible business results from your content.Starting Price: $136.52 per month -
19
Similarweb
Similarweb
Similarweb is a leading AI-powered digital data platform trusted by top global brands to provide actionable market insights. It offers comprehensive analytics across websites, apps, products, and industries, helping businesses understand competitors and consumer behavior. The platform enables teams to uncover emerging trends, optimize marketing strategies, and benchmark performance. With solutions tailored for marketing, SEO, sales operations, eCommerce, and research, Similarweb covers the entire digital funnel. It provides easy integrations, API access, and advisory services to enhance decision-making. Similarweb empowers businesses to stay ahead in competitive markets by turning digital data into strategic growth opportunities. -
20
Oribi
Oribi
Oribi is your all-in-one Marketing Analytics tool. We empower businesses of all sizes to make smarter, data-driven decisions with our cutting-edge technology, powerful features, and top-notch optimization guidance. Oribi highlights what requires your attention and turns your data into action. Get actionable insights to drive results. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Understand trends and be ahead of changes. Oribi highlights what requires your attention and turns your data into action. Without using any code at all, Oribi’s Magic Events technology tracks everything visitors do on your website—every button click, form submission, page visit, or purchase, making you completely independent from developers. -
21
Virlo
Virlo
Virlo helps content creators track viral trends on short form content platforms. Key Features - Track viral trends across short form platforms - Create collections of content styles to track Benefits - Allows users to track fast changing short form metas - Follow content styles to create more viral content and create collection boxes to save them Use Case Track short form trends across different short-form video platforms to more easily create viral content in niches that are getting views.Starting Price: $9/week -
22
Chartbeat
Chartbeat
Chartbeat, the content intelligence platform for publishers, empowers media companies to build loyal audiences with real-time and historical editorial analytics across desktop, social, and mobile platforms. Chartbeat helps digital publishing organizations understand what, within their content, is keeping people engaged. Partnering with over 60,000 media brands across 60+ countries, Chartbeat’s real-time and historical dashboards, in-depth headline testing and in-page optimization tools, robust reporting, and more help the world’s leading media organizations understand, measure, and build business value from the attention earned by their written and video content. -
23
Conductor
Conductor
Conductor is a best-in-class search and content marketing technology combined with expert strategy services. Our platform provides deep insight into search intent, empowering you to take actions that make an impact across digital channels. Conductor is more than a platform – we're a partner committed to your digital marketing success. Get expert support, strategic guidance, and help with execution from our dedicated Customer Success team. -
24
BL.INK
BL.INK
BL.INK is a link management platform that enables companies to capture, track, and manage every single customer touchpoint, whether it comes from digital ads or apps, or QR codes on printed content. BL.INK makes it easy to create branded shortened URLs and QR codes that capture unlimited data points so you can track end-to-end marketing performance or GS1 Digital Link/GS1 2D barcode data to inform consumers and supply-chain vendors along their journey. Get perfectly-structured, consistent data for improved marketing ROI reporting. Branded short links and QR codes improve click-through rates because they’re trusted in SMS messaging, direct mail, emails, social media, product packaging, signage, TV ads. BL.INK offers global data residency and is HIPAA compliant and SOC 2 certified. Founded in 2008, we work with all industries including retail, consumer goods, healthcare, aviation, enterprise software, and financial services. Integrates with Adobe Analytics, ObservePoint, Khoros, SprinklrStarting Price: $99 per month -
25
Mintent
Mintent
Plan, create, publish, and measure marketing content in a seamless way with Mintent. This powerful content marketing automation platform helps marketers from mid-size to large teams to easily manage concurrent editorial calendars and content marketing workflows, and align messages with customer buying cycles to achieve better returns on their content investment. Top customers include Aecom, Teradata, CenturyLink, New York University, Upwork, Isuzu Australia, and more.Starting Price: $500.00/month -
26
RAD AI
RAD Intel
Artificial intelligence that understands emotion and delivers authentic content for the entire marketing mix. RAD Intel's RAD AI is an artificial intelligence marketing platform with an EQ. The AI can scan millions of web pages, client and channel data to formulate authentic content specifically aligned to high-value personas. Our customers are F500 companies across entertainment, healthcare, education and financial sectors. We are often asked to work closely with companies to support their brands with strong and highly credible and authentic messaging that lands. We combine data with authentic content to deliver performance across the marketing mix- including creators, paid media, blogs, emails, web pages and offline media. Humans that use our artificial intelligence create stronger more authentic content.Starting Price: $1250 per month -
27
MarketMuse
MarketMuse
MarketMuse is a content intelligence platform that sets the standard for content quality. Our AI-powered platform increases your organic presence, improves productivity, and drives revenue. MarketMuse’s patented AI collects and analyzes your content, prioritizes your best opportunities based on authority and ROI, generates initial drafts and builds industry-leading topic models so you can always write the best content on any topic. -
28
BDOW!
Formilytics
BDOW! is an advanced email capture and conversion tool designed to help businesses grow their email lists quickly and efficiently. Offering customizable pop-ups, inline forms, and smart bars, it allows users to create on-brand, high-converting lead generation tools with ease. BDOW! integrates seamlessly with popular email marketing platforms and other marketing tools, enabling advanced targeting, A/B testing, and detailed analytics to optimize campaigns. This tool is ideal for businesses looking to enhance their online engagement, increase conversions, and improve overall email marketing strategies with minimal effort. Its flexible design and powerful functionality make it a must-have for digital marketers aiming to maximize lead capture and sales.Starting Price: $12 per month -
29
StoryChief
StoryChief NV
Multiple people are working on creating the best content for your organization. We want to make sure they keep in sync while doing so. That's why we've created a content collaboration workspace you can access no matter where you are. Manage an effective content team so you gain back time to focus on the big picture and create new strategies. Organize and plan the content you publish through your digital marketing channels, all in one calendar. Less chaos, more creativity. Ensure you publish content that will be found on search engines and engage your audience. Your writers don't have to know every aspect of SEO we provide them with actionable and easy-to-apply tips. Monitor your SEO score and how well your story performs for a set keyword, based on 15+ metrics for search engine optimization. Track how well your readers will follow your train of thought with our readability score, based on the Flesch Reading Ease test.Starting Price: $30 per month -
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Momently
Momently
We believe data is the backbone of the media team. Editors with digital DNA own the numbers and make editorial decisions based on what they see in the numbers. Momentlys' content analytics platform helps editors to stop worrying about whether they're tracking the right things, and empowers them to focus on acting instead of analyzing. Act on immediate insights or historical analysis. You can use Momentlys' real-time analytics dashboard to keep pulse on your current readership and leverage historical analysis to make better content in the future. See the whole picture. Momently gives you every relevant content metric you need to get a clear picture of what happened and use it to plan for the future. Get the complete overview of where your audience is coming from - region, channel, and medium (including web, iOS, Android, and Apple News). And see what content they're engaging with.Starting Price: $9 per month