Best Competitive Intelligence Software in Australia
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Compare the Top Competitive Intelligence Software in Australia as of March 2026
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What is Competitive Intelligence Software in Australia?
Competitive intelligence software is a tool used by businesses to stay informed about the competition. It gathers data from various sources, such as public records and customer feedback, to provide companies with up-to-date information on their competitors. This kind of software can be used to help organizations make more informed decisions and keep an edge in their market. Compare and read user reviews of the best Competitive Intelligence software in Australia currently available using the table below. This list is updated regularly.
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1
Birdeye
Birdeye
irdeye is the #1 AI platform for Hyperlocal Marketing®, purpose-built for multi-location brands. Over 150,000 businesses rely on Birdeye’s intelligent AI agents to run marketing and drive business outcomes. Birdeye helps multi-location brands enhance online reputation, engage customers across social, search, and web, and gain real-time insights into consumers and competitors — all to boost leads & increase foot traffic, reduce costs, and grow revenue. Founded in 2012 and headquartered in Palo Alto, Birdeye is led by a team of innovators from Google, Amazon, Salesforce, and Yahoo and is backed by the who’s who of Silicon Valley, including Salesforce founder Marc Benioff, Yahoo co-founder Jerry Yang, Trinity Ventures, World Innovation Lab, and Accel-KKR.Starting Price: $250/month -
2
Seobility
Seobility
Seobility checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all problems of a single page in our page browser. For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our monitoring service with the status of your website via e-mail, if server errors and major problems occur. Seobility not only provides a detailed SEO audit but also gives tips and instructions on how to fix the problems found on your website. By fixing these issues, you make sure that Google can access all of your relevant content and understand what it’s about in order to match it with suitable search queries.Starting Price: $50 per month -
3
Price2Spy
Price2Spy
Price2Spy can take over monitoring your competitors and pricing optimization and help you grow your business with well-informed pricing decisions by providing over 25 reports and numerous ways to filter the pricing data. It is an AI and Machine Learning-based online price monitoring, pricing analytics, and dynamic pricing tool meant to help eCommerce professionals keep an eye on competitors or retailers. Furthermore, our tool is designed to make as little disruption to your current workflow as possible and integrate into it seamlessly. Integrate our pricing solution with any of the 12 supported eCommerce platforms (including Magento, Shopify, BigCommerce, WooCommerce, PrestaShop, 3dCart, and more), Google Analytics, or with your solution through our API. -
4
Competera
Competera
Competera enhances retailers’ profitability and customer loyalty by leveraging AI to set optimal, customer-centric prices in real time. Our all-in-one platform combines Competitive Data and the Pricing Platform to meet all pricing needs. • Competitive Data provides real-time, high-quality market insights with a 98% SLA, offering a 360-degree market view to uncover trends and optimize pricing strategies. • Pricing Platform utilizes Contextual AI with over 20 demand drivers to deliver real-time pricing optimization across all products and channels. Retailers can make data-driven decisions with 95% accuracy, increase basket value, and achieve up to a 6% gross margin uplift. Our platform reduces the pricing team’s workload by up to 70%, allowing retailers to focus on strategic initiatives. The cost depends on the number of SKUs managed, deployment scale, and product configuration. -
5
XPLN Suite
XPLN GmbH
XPLN is one of the leading solutions for collecting current market data, e-commerce price optimization and comprehensive services in the field of Digital Shelf Analytics. A strong focus on technology, innovation and proximity to the customer enable us to deliver higher quality data to our customers and help them grow their business through valuable insights and confident decisions about offers and positioning. Many well-known retailers and brands trust in us. XPLN automatically collects market prices from online channels about your own and competitors' offers. Brands and retailers can track online ratings, stock levels, prices, marketplace ranking, and other metrics on a centralized platform. Clients can also define product repricing strategies based on configured rules, utilize the price monitoring engine to determine required changes, and manually or automatically adjust prices in the database. Further protect your brand through MAP monitoring and detecting unauthorized sellers.Starting Price: $1500 -
6
Brandmaven
Brandmaven, Inc.
Brandmaven™ is the first Brand Performance Management platform. It gives CMOs, VPs of Brand Strategy, and Global Brand Directors the power to track competitors, monitor brand health across seven KPIs, and generate AI-driven strategies that move the brand forward — all in one sleek, automated platform. For decades, marketers have had a system of record for everything — CRM for sales, marketing automation for demand gen, ERP for finance. But for the brand — the most valuable and hardest-to-measure asset — there’s been nothing. Until now. Brandmaven is that missing system of record. It’s built to help brand teams finally quantify their impact, understand how their brand is performing in real time, and make smarter, faster brand decisions with less risk.Starting Price: $69/month -
7
WebCEO
WebCEO
WebCEO is a next-gen Internet Marketing platform that provides you with 24 powerful tools for keyword research, rank tracking, domain analysis, SEO audits, internal link analysis and backlink tracking, social media management, paid search management, competitor research, and more. The Rank Tracking tool shows local and mobile results for keywords and browsers in any language. The Keyword Research tool provides suggestions, competitive intelligence, and Google Search Console integration (keywords can be entered in any language). The lead generation widget enables agency websites to offer visitors free SEO audit reports which include the statistics for the organic traffic of a website's Top 5 Competitors. The Competitor Backlink Spy shows competitor backlinks with their anchor texts. Backlinks are identified and analyzed by the Backlink tracking tool. Among other features is WebCEO's white label that gives digital agencies the freedom to customize and brand reports.Starting Price: $36.00/month -
8
Qualtrics XM Platform
Qualtrics
The Qualtrics XM Platform™ is a system of action, used by teams, departments, and entire organizations to manage the four core experiences of business—customer, product, employee and brand—on one platform. Over 10,000 enterprises worldwide, including more than 75 percent of the Fortune 100 and 99 of the top 100 U.S. business schools, rely on Qualtrics to consistently build products that people love, create more loyal customers, develop a phenomenal employee culture, and build iconic brands. Listen to the voice of your customers, improve the experience gap, increase loyalty and sales. With Qualtrics Customer XM, you get the power of the latest listening engine technology, business intelligence with predictive analytics, and all the actionable capabilities for timely closure. In this way, you will gain a holistic understanding of your customers' experience and take appropriate actions that result in significant impact. -
9
Playwise HQ
Playwise HQ
Playwise HQ is a real-time, AI-powered competitor battlecard platform designed to help B2B sales teams win more competitive deals with speed, clarity, and confidence. At its core, Playwise HQ allows sales teams to instantly generate high-quality competitor battlecards using AI. Instead of relying on templates or wasting hours compiling information manually, users can create deal-ready competitor profiles in minutes — including strengths and weaknesses, product overviews, and key differentiators. Playwise HQ is more than just a battlecard builder — it’s a dynamic competitive intelligence platform that stays fresh with real-time insights sourced directly from reps in the field. Reps can quickly log what they’re hearing from live deals, enabling sales and enablement teams to scale frontline knowledge across the entire organization.Starting Price: $0 -
10
Marketing Miner
Marketing Miner
Marketing Miner is an SEO tool for all data-driven marketers. Gain valuable insights with over 40 features to skyrocket your website rankings. User-friendly interface and bulk data analysis features to save your time and effort. Collect valuable data insights and analyze up to 100,000 keywords or URLs in a single click to improve your SEO strategy. Popular features: - Keyword Research - SEO Audit - Rank Tracking - Competitor Analysis - Brand Monitoring - Link Building - Bulk Data Analysis - APIStarting Price: $13.00/month -
11
Bluepear
Bluepear
BluePear is an AI-powered brand protection and affiliate-compliance platform that continuously monitors branded search queries across devices, regions, and publishers to uncover unauthorized PPC bidding, trademark misuse, and ad-hijacking by affiliates or competitors. It detects cloaked landing pages and verifies whether affiliates are bidding on your brand terms without authorization, providing detailed evidence including publisher IDs, screenshots, and landing-page links. BluePear performs 24/7 monitoring with global coverage, covering multiple keywords, browser types and geographies, and sends alerts when violations are detected. It offers tagging, filtering, and exportable reports, supports multi-account access and shared workspaces, and delivers insights that help digital-marketing, affiliate-management and PPC teams stop budget leakage, protect brand integrity and ensure partners adhere to program terms.Starting Price: $169 per month -
12
Moz Pro
Moz
Elevate your SEO strategy and surpass your goals with Moz Pro, the ultimate all-in-one suite designed by industry experts for comprehensive SEO research and tracking. Moz Pro empowers you with cutting-edge metrics and pioneering data sets, allowing you to conduct thorough keyword research, perform detailed site audits, analyze competitor data, and evaluate your link profile with precision. Additionally, Moz Pro provides customizable reporting options and robust rankings performance tracking to ensure you stay ahead of the competition. Beyond the tools, you'll gain access to an extensive library of SEO learning resources, expert hands-on support, and an interactive Q&A forum to enhance your SEO knowledge and skills. Moz Pro is your go-to solution for mastering SEO and driving success in your digital marketing efforts.Starting Price: $49 per month -
13
PromoNavi
Oner Investments
PromoNavi is a digital platform for marketers, agencies, and PPC professionals. It automates routine tasks when creating and optimizing PPC campaigns and helps increase ROAS. With PromoNavi, you can automate keyword collecting, competitor analysis, PPC reporting, campaign creating, ad performance tracking, broken links checking, and many more everyday tasks.Starting Price: $49 per month -
14
Charm.io
Charm
Use Charm to find and analyze 5 million ecommerce brands worldwide. Get the in-depth ecommerce data you need for lead generation, merchandising, and sourcing. With Charm you can: -Build the perfect pipeline of qualified ecommerce brands & TikTok Shops: Prospect for ecommerce brands and TikTok Shops. Search for leads across key metrics including the Charm Growth Score, Charm Success Score, ad count, tech stack, marketplace, social media metrics, and more. Reach out to them using Charm's verified contact information. -Discover fast-growing brands to sell at your retail organization: Discover up-and-coming brands selling online or on TikTok Shop. Search within target product categories to find brands that are a good fit to sell on your store, and make informed, data-backed merchandising decisions. -Get in-depth data to source and diligence your next investment. Charm Growth Score helped us identify rising brands like Allbirds, Caraway, and others before they became household names -
15
Market Inside
Market Inside Limited
Market Inside is a powerful global trade AI-enabled intelligence platform providing detailed import-export data and international trade analytics from 195+ countries. The platform helps businesses discover global buyers and suppliers, track competitor shipments, analyse market demand, and identify new export opportunities. With access to billions of shipment records from customs and bill of lading data, users can monitor trade flows, HS codes, products, and country-wise trade activity through an easy-to-use dashboard, which is designed for Government & Trade Promotion agencies, exporters, importers, sourcing teams, logistics providers, consultants, and research firms, etc. Market Inside offers flexible data delivery that suits different business needs. Companies can access insights through the web-based platform, integrate data via Global Trade APIs with a flexible payment model, or receive raw bulk data delivery for large enterprises requiring extensive datasets.Starting Price: $1500/user/year -
16
MarketChorus
MarketChorus
MarketChorus provides insights on content and audiences, through the lens of social media. Monitor content trends as they evolve and understand what your buyers (donors, readers, etc.) are reading, who they follow, and who influences them to take action. Automate content discovery. Analyze engagement, trends, and competing content. Extract the social media audience liking, commenting on, and sharing content relevant to your organization. Spot emerging trends, monitor brand mentions, and more.Starting Price: $149 -
17
Prisync
Prisync
Prisync is a price tracking and dynamic pricing tool that helps online sellers of all sizes boost sales and improve profitability at the same time. Prisync users monitor competitors, reveal their pricing strategies, and build counter-strategies without spending hours on data gathering and analysis. It gives them the flexibility they need in the very dynamic e-commerce environment, at an affordable price. Pricing is a powerful tool, especially in competitive markets like e-commerce. Prisync aims to help online sellers leverage data-driven pricing strategies that’ll help them compete with any competitors, big or small. Our easy setup and 24/7 live support allows our customers to benefit from our tool immediately. -
18
Cronycle
Cronycle
All-in-one market intelligence platform for harvesting, sharing, and publishing insights. Cronycle empowers enterprises to discover and produce more high-value insights in less time and with fewer resources. Market research, content marketing, product innovation, and sales enablement teams can lead the market with Cronycle's discovery engine that combines the powers of AI and human expertise to monitor content from top experts and sources across 80,000+ topics every day, surfacing the most relevant 2% of information from websites and blogs, Google and Bing alerts, Medium publications, RSS feeds, podcasts, Twitter and Facebook pages, newsletters, and more. -
19
Onclusive Social
Onclusive Social (formerly Digimind)
Onclusive Social is a simple yet powerful social listening and market intelligence platform used by companies to transform data into actionable insights for strategic decision-making. Onclusive Social helps marketers and analysts with brand reputation, competitive intelligence, consumer insights, trend tracking, influencers identification, and campaign analysis. -
20
Askpot
Askpot
We will collect page content for you and extract valuable information from the page, which you usually do manually during competitive analysis. You can export results and combine them into one sole spreadsheet to make comparison easier. Once you reach the monthly quota, you'll need to wait until the following month or upgrade to our pro plan for more extensive access. Check out the benefits of our pro plan to enjoy uninterrupted support and additional features. Askpot is designed to be user-friendly, making it perfect for both data analysts and non-technical users. Non-technical managers can independently retrieve the data they need without relying on IT support or data experts. Our advanced algorithms and smart query optimization ensure that the data retrieved from sites is precise and reliable. We continuously work to enhance our system's accuracy and performance. -
21
CRMTracker
Instacom
CRMTracker is a competitive intelligence tool that helps businesses monitor and analyse their competitors' direct marketing activities. It automatically collects data on when, where, and how competitors run their campaigns - across channels, dates, and frequencies - giving users a clear view of market strategies in real time. By turning scattered competitor data into actionable insights, CRMTracker empowers marketing and sales teams to optimise their timing, messaging, and channel mix to outperform the competition and increase conversion rates. -
22
LashBack
LashBack
A unique solution that addresses a critical need for advertisers, agencies, and networks. ComplianceMonitor™ provides unique visibility into the actions of email partners and enables businesses to better manage risk, ensure good business practices, and hold partners accountable. BrandAlert® is a discovery platform for competitive intelligence and brand protection. It provides the ability to search more than 100 million recent messages for actionable insights ranging from the misuse of your brand to the inboxing of your competitors. Managing seed messages is critical, but time-consuming. ListMonitor provides a single, easy-to-use interface to manage seeds with the ability to sort, search, filter, categorize, create alerts, and export data. The PartnerIntelligence suite of services provides an unprecedented level of visibility into email marketing practices. It is a next-level solution for finding and vetting potential partners and optimizing your current partners. -
23
Soundcharts
Soundcharts
Soundcharts is a full-stack solution (database, desktop, mobile apps & API) that brings together real-time and historical music consumption data, thus improving project management, reporting, and artist scouting. It monitors 2,000+ radios in 76 countries, 25,000+ charts, 10m+ playlists, and 5m+ artists with more than five years of historical data.Starting Price: $10/month -
24
iSpionage
iSpionage
iSpionage is a competitive research and monitoring platform for digital marketers to gain a competitive edge in the search marketing landscape. 35,000+ clients have used iSpionage to improve SEO & SEM performance. Our unique features allow you to: visualize PPC buyers journey from clicks to conversions, stay current with competitors' offers using our landing pages intelligence, track your SEO rankings globally, and more. See it for yourself. Spionage provides landing page surveillance, website monitoring, and competitive keyword research for digital marketing teams looking to get a competitive advantage and to keep a closer eye on their top competitors. Local paid search ads campaigns monitoring, in multiple countries. Benchmarks of impression share at a local and national level. Custom Users’ Journey report from ads, keywords to landing pages. Keyword search rankings monitoring, across Google and Bing. Competitive analysis and interactive share of voice. Content gap analysis.Starting Price: $59 per month -
25
Lebesgue
Lebesgue
Lebesgue helps eCommerce businesses of all sizes boost their marketing performance and ROI by analyzing all their current digital marketing efforts, and providing actionable insights that are aligned with industry best practices. - With our powerful LePixel and our state-of-the-art technology you can see 1st party attribution data and track your visitors across different devices. - Connect your Google, Facebook, and Instagram Ads to Lebesgue and immediately discover critical mistakes that have a serious impact on your growth. Get step-by-step recommendations and solve problems faster than ever before. - Benchmark your Facebook and Google Ads results against over 1,500 different eCommerce businesses – and check how industry benchmarks change in real-time. - - - Focus on improving your weakest metric, fix your checkout funnel and learn about performance by different campaign types. - Learn which landing page has the best performance and leverage insights to scale your marketingStarting Price: $59 per month -
26
Anakin
Anakin Technologies Inc
Anakin is a competitive intelligence company that helps teams move faster, price smarter, and win in dynamic markets. Their service provides real-time visibility into pricing, assortment, availability, and competitor activity across platforms, markets, and verticals. The platform continuously collects and structures market data, enabling businesses to track competitor moves, monitor catalog changes, and respond to market shifts as they happen. With dashboards, APIs, and automation-ready outputs, Anakin aims to turn raw market signals into actionable intelligence for pricing, product, and growth teams. By replacing manual tracking and static reports with always-on intelligence, Anakin helps companies protect margins, uncover opportunities, and make confident decisions in fast-moving environments. The company states its mission is to make every pricing and product decision smarter, faster, and backed by data.Starting Price: $5000/month -
27
Omnia Retail
Omnia Retail
Omnia Retail is the Pricing Partner for Retailers & Brands Streamline your pricing strategies and monitor competitor prices effortlessly with Omnia Pricing Software. Managing thousands of products and strategies can be overwhelming, but we make it easy. For over a decade, our platform and experts have helped customers automate pricing strategies, so you can focus on impactful decisions. Access up-to-date data from competitors, resellers, and key platforms like Amazon, eBay, and idealo and many more. Retrieve data anytime for full flexibility. Automate profit-driven pricing decisions with accurate data to respond quickly to market changes. Our Pricing Strategy Tree™ helps you refine or replicate successful strategies. Omnia's intuitive interface and advanced dashboards provide new insights, giving your team the autonomy and control to manage all pricing strategies effectively. -
28
EXIMAPS
TheDollarBusiness
The most powerful buyer discovery and competitor analysis tool for Indian exporters and manufacturers Gain unlimited access to 2.4 million buyer and seller company profiles from across 181 Countries. That's precisely what your business needs!Starting Price: $300 per year -
29
Competitors App
Competitors App
Competitors App is an all-in-one platform that helps marketers and businesses monitor their competitors’ marketing activities across every channel. From tracking website updates, SEO keywords, and ad campaigns to analyzing social media engagement, PR mentions, and traffic changes, it gives users a complete competitive overview in just minutes a week. Powered by AI, the platform sends automatic email alerts whenever a competitor makes significant moves — saving hours of manual research. Users can also monitor newsletters, blog updates, and review trends to understand evolving strategies and customer sentiment. With flexible pricing and plans for both individuals and agencies, Competitors App makes it easy to stay informed and proactive in a fast-changing market. It’s the ultimate intelligence tool for anyone who wants to stay ahead without spending all day tracking the competition.Starting Price: $9.90/month -
30
Anstrex
Anstrex
Anstrex offers a suite of products specifically created for online advertisers and performance marketers. We provide you with data on your competitors' online advertising and marketing campaigns. We have over 15 million ads from 50k+ advertisers spread in 92 countries. Our data analytics tools are second to none. In addition, we have a product for e-commerce and dropship store owners that facilitates everything from product import to inventory management and order fulfilment.Starting Price: $59.99/month/user
