Poplar

Poplar

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About

Create direct mail campaigns in minutes. Meet Poplar, an API-enabled programmatic platform that empowers brands to create fully dynamic, personalized direct mail campaigns. Set up and deploy both one-time and programmatic campaigns in minutes through our platform, with easy connections to leading marketing automation platforms, e-commerce stores, and cloud connectors. Customize imagery and text on a 1-1 basis with dynamic HTML templates for a range of formats. Reach your abandoned cart site visitors via direct mail, upload custom lists, and build any cross-sell or existing customer triggers, all with a variety of postage, speed, and cadence options. Mail one piece or mail a million at best-in-class per piece rates, with no SaaS fees or subscription fees whatsoever. Multivariate testing capabilities are built right into the platform, enabling marketers to test and optimize on any number of channel factors easily and efficiently.

About

Direct mail automation for market leaders. Use our software to better integrate letters, postcards & more into your cross-channel marketing. Move away from mass mailings and run highly targeted and more profitable campaigns. Integrate direct mail into your cross-channel customer journeys, directly out of your marketing platform. Join many of Europe’s largest companies who already benefit from our scale, flexibility and security. Connect optilyz with your Marketing Automation system and manage all your channels in one place. Easily configure your mailings in our intuitive dashboard to deliver campaigns across Europe. Personalize your print mailings just like your online channels by using the full potential of your data. Leverage mailings based on customer behavior and set the perfect trigger for each use case to optimize performance.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Companies that want to create direct mail campaigns in minutes

Audience

Companies that want to automate direct mail sending like letters and postcards

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

$950 per month
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

This software hasn't been reviewed yet. Be the first to provide a review:

Review this Software

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Share Local Media
Founded: 2016
United States
heypoplar.com

Company Information

optilyz
Founded: 2015
Germany
www.optilyz.com

Alternatives

Alternatives

DM20.ai

DM20.ai

DirectMail2.0
Poplar

Poplar

Share Local Media

Categories

Categories

Direct Mail Automation Features

A/B Testing
Analytics/Reporting
Campaign Management
Data Import/Export
Delivery Tracking
Design Management
Event Triggered Mailings
List Scrubbing
Mailing List Purchasing
Mailing Services Integration
Pre-made Templates
Printing Services Integration
Response Alerts

Integrations

ActiveCampaign
Apteco Orbit
Automate.io
Cordial
CrossEngage
Customer.io
Drip
Emarsys
HubSpot CRM
HubSpot Customer Platform
Insider One
Iterable
Klaviyo
Leanplum
Mixpanel
Rejoiner
Sailthru
Shopify
Simon AI

Integrations

ActiveCampaign
Apteco Orbit
Automate.io
Cordial
CrossEngage
Customer.io
Drip
Emarsys
HubSpot CRM
HubSpot Customer Platform
Insider One
Iterable
Klaviyo
Leanplum
Mixpanel
Rejoiner
Sailthru
Shopify
Simon AI
Claim Poplar and update features and information
Claim Poplar and update features and information
Claim optilyz and update features and information
Claim optilyz and update features and information