Optimal WorkshopOptimal
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Related Products
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About
Optimal is the world’s most loved user insights platform, empowering every role in every business to embrace user insights through accessible, AI-powered tools that drive measurable business impact. From product managers and UX researchers to designers, marketers, and CX leaders, Optimal makes it easy for anyone to discover what users need, and act on it with confidence.
Run user research and user testing at scale, including usability testing, card sorting, tree testing, surveys, and prototype validation, without needing a research background. Get fast, AI-powered analysis, recruit global participants, and share clear insights that drive action.
Trusted by leading teams, Optimal helps reduce risk, improve UX, and deliver better digital experiences at speed.
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About
User Insights is the easiest way to understand what your customers think about your website. Get ideas for improvements, address friction points, and improve conversions and so much more. No more guessing or wondering “what if?” Be confident in your decisions and improve your website with real user feedback. It's really hard to build a user centric product without talking to users, so we make it easy. All we need is a link. We’ll send that link out to our panel of testers or you can share it yourself to your own. Our competitors think you should pay more for additional features. That's crazy. You get all of our features for every test. Additionally, we're not sure why you'd ever need a subscription for user testing, so we don't have one. We ask testers to spend at least 5 minutes on your site. Our competitors prefer 20+ minutes. We think if it's worth finding, you'll see it within 5. And besides, users who spend 20+ minutes on your site aren't the ones you're struggling to understand.
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Platforms Supported
Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook
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Audience
Optimal is the user insights platform built for enterprise teams who care deeply about designing better digital experiences through real user feedback. From product managers and UX researchers to designers, marketers, and CX professionals, Optimal empowers every role to make smarter decisions with fast and AI-powered insights. Trusted by global enterprises like Netflix, Apple, HSBC, and government agencies, Optimal helps teams conduct usability testing, card sorting, tree testing, surveys, and qualitative research – all in one intuitive, secure platform. Whether you're validating product features, improving accessibility, or reducing user friction, Optimal delivers research-backed clarity that drives business results. Our platform is serving large organizations in sectors like technology, financial services, energy, airlines, and government. If your team is scaling research, improving customer experience, or making user-centered decisions at speed – Optimal is the right platform for you.
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Audience
Companies wanting to improve their website using users feedback
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Support
Phone Support
24/7 Live Support
Online
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Support
Phone Support
24/7 Live Support
Online
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API
Offers API
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API
Offers API
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Screenshots and Videos |
Screenshots and Videos |
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Pricing
$199/month
Free Version
Free Trial
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Pricing
$20 per user tests
Free Version
Free Trial
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Reviews/
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Reviews/
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Training
Documentation
Webinars
Live Online
In Person
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Training
Documentation
Webinars
Live Online
In Person
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Company InformationOptimal
Founded: 2007
New Zealand
www.optimalworkshop.com
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Company InformationUser Insights
userinsights.com
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Categories |
Categories |
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Usability Testing Features
A/B Testing
Annotations
Audience Targeting
Heatmaps
Impression Testing
Mobile Testing
Moderated Usability Testing
Prototype Testing
Quantitative Metrics
Remote User Testing
Reporting / Analytics
Surveys and Feeback
Video Recording / Transcription
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Integrations
Cint
Figma
Lovable
PureSpectrum
Respondent
User Interviews
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