OpenX vs. SmartyAds Comparison


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About People first, reaching every digitally addressable adult across every device, screen and household on the open web. OpenAudience is the people-based marketing platform for the open web. The first of its kind capability to unlock walled garden advertising efficiency and ease across the entirety of the open web has been engineered around three core pillars. A platform built on privacy by design principles. Unify data with unparalleled accuracy and precision. Unlock true knowledge about your customers or your audience. Drive superior advertising performance and increase yield. All across the massive scale of the open web. Nobody understands the open web better than OpenX With 10+ years running the industry’s largest and highest quality independent ad exchange, OpenX has unparalleled reach and scale across the open web.	About Focusing on a simple question - how to make advertising simple - SmartyAds has build transformative full-stack programmatic infrastructure for advertisers and publishers. It took us 7+ years and now it has all that it takes to fuel your campaigns’ success: DSP, SSP, DMP, and White Label Solutions for scaling your business up and forward. Streamlining the process, the platforms let you prioritize how, where and whom to trade with, in order to help you quickly achieve your desired goals.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Advertisers and publishers	Audience Publishers, advertisers, and ad agencies
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information OpenX Founded: 2008 United States www.openx.com	Company Information SmartyAds Founded: 2013 United States smartyads.com
Alternatives Kevel	Alternatives Aroscop Aroscop Tech
AdSupply	ad:personam
Criteo Commerce Grid Criteo	Eskimi
PubMatic	Nexxen
Nexxen View All	The Trade Desk View All
Categories Ad Server App Monetization CTV & OTT Advertising Display Advertising Supply-Side Platforms (SSP)	Categories Campaign Management CTV & OTT Advertising Data Management Data Management Platforms (DMP) Demand-Side Platforms (DSP) Display Advertising Marketing Automation Predictive Analytics Programmatic Advertising Revenue Management Supply-Side Platforms (SSP) Video Advertising
Show More Features App Monetization Features Banner Ads Data Monetization Dynamic Product Ads Native Ads Playable Ads Rich Media Ads Sponsorships Subscriptions Video Ads	Show More Features Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Data Management Features Customer Data Data Analysis Data Capture Data Integration Data Migration Data Quality Control Data Security Information Governance Master Data Management Match & Merge Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Revenue Management Features Competitor Analysis Dynamic Pricing For Airlines For Hospitality Industry Forecasting Inventory Control Price Optimization Recommendation Engine Yield Management
Integrations AcuityAds AdMachine Adagio Amazon Transparent Ad Marketplace (TAM) Amazon Unified Ad Marketplace (UAM) BlueConic Bucksense Flowplayer IngeniousPlex Madgex Mile Mochahost Pontiac Intelligence PubGalaxy PubPower Snigel Tapad Vuukle diDNA Show More Integrations View All 23 Integrations	Integrations AcuityAds AdMachine Adagio Amazon Transparent Ad Marketplace (TAM) Amazon Unified Ad Marketplace (UAM) BlueConic Bucksense Flowplayer IngeniousPlex Madgex Mile Mochahost Pontiac Intelligence PubGalaxy PubPower Snigel Tapad Vuukle diDNA Show More Integrations View All 2 Integrations
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