Microsoft Curate vs. SmartyAds Comparison


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About Create curated deals to sell programmatically. Monetize your data and access unique demand to empower supply management teams with Microsoft Curate. Choose how to merchandise your proprietary data to capture new programmatic spending. Maximize your reach with our global marketplace and audience extension capabilities. Experience a self-serve solution with the flexibility to run your business how you want. Access and search thousands of data-layered curated deals to find real-time audiences across screens at scale, available via Invest and all major demand-side platforms. Forecast and price packages, and create a deal catalog. Create and manage curated deals, including 25 targeting functionalities and the ability to assign deals to multiple buyers on any DSP. Allow sellers to create deals for specific curators and allow curators to troubleshoot supply and demand all in one place. Identify opportunities for improved performance and scale, and manage margin at the deal level.	About Focusing on a simple question - how to make advertising simple - SmartyAds has build transformative full-stack programmatic infrastructure for advertisers and publishers. It took us 7+ years and now it has all that it takes to fuel your campaigns’ success: DSP, SSP, DMP, and White Label Solutions for scaling your business up and forward. Streamlining the process, the platforms let you prioritize how, where and whom to trade with, in order to help you quickly achieve your desired goals.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Businesses looking for a solution to monetize their data and empower their teams	Audience Publishers, advertisers, and ad agencies
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Microsoft Founded: 1975 United States about.ads.microsoft.com/en/solutions/technology/microsoft-curate	Company Information SmartyAds Founded: 2013 United States smartyads.com
Alternatives Xandr Microsoft	Alternatives Aroscop Aroscop Tech
Basis	ad:personam
Adobe Advertising Cloud Adobe	Eskimi
StackAdapt	The Trade Desk
BidTheatre View All	Nexxen View All
Categories Programmatic Advertising	Categories Campaign Management CTV & OTT Advertising Data Management Data Management Platforms (DMP) Demand-Side Platforms (DSP) Display Advertising Marketing Automation Predictive Analytics Programmatic Advertising Revenue Management Supply-Side Platforms (SSP) Video Advertising
	Show More Features Campaign Management Features Channel Management Contact Database Email Marketing Event Triggered Actions Lead Management Multi-Campaign Data Management Features Customer Data Data Analysis Data Capture Data Integration Data Migration Data Quality Control Data Security Information Governance Master Data Management Match & Merge Marketing Automation Features A/B Testing Analytics / ROI Tracking Artificial Intelligence Content / Blogging Platform Customizable CTAs Drip Campaigns Dynamic Content Landing Pages / Web Forms Lead Scoring Sales Intelligence Search Marketing Segmentation Social Marketing Website Visitor Tracking Predictive Analytics Features AI / Machine Learning Benchmarking Data Blending Data Mining Demand Forecasting For Education For Healthcare Modeling & Simulation Sentiment Analysis Revenue Management Features Competitor Analysis Dynamic Pricing For Airlines For Hospitality Industry Forecasting Inventory Control Price Optimization Recommendation Engine Yield Management
Integrations AdMachine IngeniousPlex Microsoft Advertising View All 1 Integration	Integrations AdMachine IngeniousPlex Microsoft Advertising View All 2 Integrations
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