Marin Software vs. diDNA Comparison


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Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns. 5,701 Ratings Visit Website Visual Visitor AI Sales Rep with Person-Level Website Identification Identify and Influence Your Engaged Website Visitors into Sales-Ready Leads – Before You Commit a Single Working Hour. Lower Funnel, Higher Value Leads Using our advanced WebID +Person identification technology, we uncover and identify the most engaged visitors to your site. - 40 points of data about each prospect, including first name, last name, email address, and more. - Engaged, But Anonymous: These prospects are conducting online research but haven’t met with your sales team yet. - These visitors are deep in your sales funnel, spending time on your key ‘buying pages’ but remaining unknown to you. - Our AI Sales Rep identifies and gently engages with these visitors, influencing them to express interest. This is 100% automated. 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With AI-powered 6sense ® Conversational Email, sales and marketers can craft personalized emails at scale that qualify and convert accounts into sales meetings. 1,638 Ratings Visit Website CallTrackingMetrics CallTrackingMetrics is the only SaaS platform that uses call tracking and conversion intelligence to inform contact center automation—resulting in a more personalized customer experience. Discover which marketing campaigns are generating leads and conversions, and use that data to automate call flows and power your contact center. Unify communications across your entire organization with our phone, text, online form, and live chat tools. More than 100,000 users around the globe trust CallTrackingMetrics to manage communications for their marketing, sales, and service teams. Call tracking features include reliable dynamic number insertion (DNI) for session-level attribution, local, toll-free, and vanity tracking numbers, and omnichannel attribution across calls, texts, form fills, and chats. Key contact center features include a browser-based softphone, smart routing options, SMS campaigns, automated call scoring, and smart dialer functionality. 845 Ratings Visit Website Referral Factory Referral Factory makes it easy to launch and manage referral programs and affiliate programs, without writing a single line of code. Use our AI-powered referral program generator to create fully branded campaigns in seconds. Access 100,000+ verified affiliates to promote your business. Seamlessly integrate with HubSpot, Salesforce, Pipedrive, Intercom, and 3,000+ tools via API, webhooks, Zapier, or Make. Automate referral tracking, rewards, and communication. Referral Factory offers 200+ reward types: vouchers, PayPal payouts, gift cards, and more. Fully GDPR, SOC 2, and ISO 27001 compliant with self-hosting available. Get real-time analytics, 24/7 support, and pricing from $95/month. Referral Factory is ranked #1 Referral Software by Influencer Marketing Hub and Growth Marketing Pro. Trusted by thousands of marketers and founders to drive growth through word-of-mouth, affiliate marketing, and customer advocacy. 348 Ratings Visit Website Triple Whale Triple Whale lets you easily manage and automate analytics, attribution, merchandising, forecasting and more—in the palm of your hand. We simplify, inform & save you time! No need to flip between tabs & apps. We integrate ecommerce & marketing data from all your favorite tools: TikTok, Facebook, Google, and more. Triple Whale lets you: - Trust your attribution data to make better decisions. - Seamlessly gain insight into what is and isn't working - Forecast & track your most crucial DTC metrics - Track and visualize your customer journeys across channels - Easily determine top performing creatives and themes - Gain data insights from our AI with anomaly detection and recommendations We’re building AI to help you reduce errors and operate better across all your tools. Moby by Triple Whale is an AI-powered platform that connects your raw data to intelligent AI agents, transforming it into actionable business insights within seconds. 479 Ratings Visit Website TrafficGuard With TrafficGuard, you'll never have to worry about polluted traffic ruining your campaign efforts again. Our cutting-edge ML/AI-driven technology filters out dumb and sophisticated, fraudulent traffic in real-time, ensuring that your ad spend is directed towards real, high-quality clicks and conversions. This means improved campaign results and a higher return on your ad spend (ROAS). The powerful solution ensures that every penny of your advertising spend is safeguarded so you can focus on achieving your marketing goals with peace of mind. Let TrafficGuard take the worry out of ad fraud protection and help you guard your: - Google Search (PPC) campaigns - Mobile UA campaigns - Affiliate spend - Social Networks But we don't just stop at technology - our expert campaign management and world-class customer service ensure you have a partner you can rely on for all your ad fraud protection needs. 89 Ratings Visit Website Klaviyo Klaviyo is an all-in-one platform that makes it easy for B2C businesses grow by integrating marketing, analytics, and customer service in one solution. Powered by unified data and built-in AI, it's faster and easier than ever to create personalized, lasting customer relationships. 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About MarinOne is the answer to the challenges facing today's digital marketer. By bringing search, social, and eCommerce advertising into a single platform, MarinOne helps advertisers maximize the results of their digital campaigns by giving them a single view of the customer. As fierce competitors, Google, Facebook, and Amazon are never going to help you make your advertising work effectively across channels. The most powerful weapon a performance marketer can use is their own data. MarinOne is designed to take full advantage of all available data—including your CRM, data warehouse, and publisher data, and third-party signals. MarinOne aligns your ad campaigns across multiple publishers, helping you get the spend mix right while analyzing each channel’s influence on one another. It’s one of the most effective differentiators for the modern performance marketer. MarinOne supplements publisher tools by amplifying campaigns to drive performance.	About diDNA is the ad management platform designed for everyone on the supply side of the ad ecosystem including publishers and ad tech partners. Maximize ad revenue through a holistic approach including core ad tech, access to 70+ demand partners, and a dedicated team. The results speak for themselves, 95% fill rates, 98% viewability, 100-150% ad revenue increase, $5 average RPM, and improved site load times. All that combined with fully transparent, real-time reporting built for practical use. The one platform to optimize all of your digital ad inventory through proprietary ad technology, brand safety features, and access to premium demand. diDNA offers an enterprise ad management platform that optimizes all digital ad inventory for publishers through proprietary core ad technology. By utilizing machine learning and artificial intelligence to power our rules engine, we can support and empower publishers by generating the maximum ad revenue while simplifying the process.
Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook	Platforms Supported Windows Mac Linux Cloud On-Premises iPhone iPad Android Chromebook
Audience Companies of all sizes that need a powerful digital advertising solution	Audience Companies looking for an ad management platform to optimize their digital ad inventory and maximize ad revenue
Support Phone Support 24/7 Live Support Online	Support Phone Support 24/7 Live Support Online
API Offers API	API Offers API
Screenshots and Videos View more images or videos	Screenshots and Videos View more images or videos
Pricing No information available. Free Version Free Trial	Pricing No information available. Free Version Free Trial
Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software	Reviews/Ratings Overall 0.0 / 5 ease 0.0 / 5 features 0.0 / 5 design 0.0 / 5 support 0.0 / 5 This software hasn't been reviewed yet. Be the first to provide a review: Review this Software
Training Documentation Webinars Live Online In Person	Training Documentation Webinars Live Online In Person
Company Information Marin Software Founded: 2006 United States www.marinsoftware.com	Company Information diDNA Founded: 2017 United States didna.io
Alternatives Adlucent	Alternatives Admixer
Adobe Advertising Cloud Adobe	Epom
Skai	SpotX
Adzooma ClickTech Solutions	Clickio Consent Clickio
Google Campaign Manager 360 Google View All	Google Ad Manager Google View All
Categories Ad Management Ad Optimization Advertising Agency Campaign Management Display Advertising eCommerce Performance Marketing PPC Search Engine Marketing (SEM) Social Media Advertising Social Media Marketing Web Analytics	Categories Ad Management Ad Server Display Advertising Publishing and Subscriptions Website Optimization Tools
Show More Features PPC Features A/B Testing Account Alerts Analytics / ROI Tracking Bid Management Budget Management Campaign Management Conversion Tracking Google / Bing Ads Keyword Research Tools Keyword Tracking Landing Pages / Web Forms URL Builder Search Engine Marketing (SEM) Features A/B Testing Account Alerts Analytics / ROI Tracking Bid Management Budget Management Campaign Management Conversion Tracking Google / Bing Ads Keyword Research Tools Keyword Tracking Landing Pages / Web Forms URL Builder Web Analytics Features Campaign Management Conversion Tracking Form Analytics Goal Tracking Keyword Tracking Multiple Site Management Pageview Tracking Referral Source Tracking Site Search Tracking Time on Site Tracking User Interaction Tracking	Show More Features Ad Server Features A/B Testing Ad Inventory Management Ad Optimization Banner Management Conversion Tracking Mobile Ad Serving Native Ad Serving Newsletter / Email Ad Serving Referrals / Affiliates Rich Media Ad Serving Video Ad Serving Website Optimization Tools Features Competitor Analysis Content Management Keyword Research Tools Link Management Performance Metrics Problem Area Alerts
Integrations Google Ads 5X Bitium CallTrackingMetrics CorralData Data Virtuality Delacon Fone Dynamics FuseCommander Google Cloud Platform Gravity Data Ikigai Invoca Mozart Data OpenX Sovrn Telmetrics X (Twitter) Show More Integrations View All 30 Integrations	Integrations Google Ads 5X Bitium CallTrackingMetrics CorralData Data Virtuality Delacon Fone Dynamics FuseCommander Google Cloud Platform Gravity Data Ikigai Invoca Mozart Data OpenX Sovrn Telmetrics X (Twitter) Show More Integrations View All 11 Integrations
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