Lofty vs. Zurple Comparison Chart

Zurple’s end-to-end software captures real estate leads and converts them into Conversations™ and clients. Zurple launches home search websites for each target area that you serve. Some agents using Zurple have as many as 10 Zurple websites to target subareas within their city. Many Zurple customers purchase search engine marketing services from Zurple to ensure a steady flow of new leads each month are driven into their Zurple software. In addition, about half of Zurple customers pull in leads they generate from Zillow or other sources. Zurple provides you with a complete profile of each lead’s search behavior so you can start Conversations™ that will make your lead want to engage. Zurple will tell you the lead’s location, the properties and property types the lead prefers, every search the lead has performed, and more. Zurple’s patent-pending software analyzes all lead behavior and uses algorithms to determine which of your leads are most likely to be real home buyers.