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About

Google AdX (formerly DoubleClick Ad Exchange) is a programmatic advertising exchange that allows publishers to sell their ad inventory to multiple ad networks and advertisers in real-time. It uses real-time bidding (RTB) to determine the price of each ad impression, which is essentially an auction where advertisers compete for the opportunity to display their ads on a publisher's website. Google AdX is one of the largest and most popular ad exchanges in the world, and it offers publishers a number of benefits, including: Access to a large pool of advertisers: AdX partners with a wide range of advertisers, including major brands, agencies, and ad networks. This gives publishers access to a much larger pool of demand than they could reach on their own. Higher revenue potential: AdX uses RTB to ensure that publishers receive the highest possible price for their ad inventory.

About

Programmatic Advertising Platform for agencies, media buyers and brands. No all programmatic advertising platforms are created equal. With the Traffic Roots DSP you can now target your audience with precision. Update campaigns and review reports in real time. See immediate lift in website traffic and engagement. Reach your consumers with our new ad targeting data. Keep your brand in front of eyes where are online. Feature ads on apps and lifestyle publications. Do you want more mainstream publications? No problem, from popular to business, CBD and cannabis to political and puppies, we have you covered. Traffic Roots is a fast-growing and innovative advertising technology company. We create technology to maximize revenue for the digital ecosystem with an emphasis on the cannabis industry. Building, breaking, and bettering technology at extraordinary scale is our secret to staying at the forefront of innovation.

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Platforms Supported

Windows
Mac
Linux
Cloud
On-Premises
iPhone
iPad
Android
Chromebook

Audience

Advertisers and publishers

Audience

Agencies, media buyers and brands looking for a programmatic advertising platform

Support

Phone Support
24/7 Live Support
Online

Support

Phone Support
24/7 Live Support
Online

API

Offers API

API

Offers API

Screenshots and Videos

Screenshots and Videos

Pricing

No information available.
Free Version
Free Trial

Pricing

No information available.
Free Version
Free Trial

Reviews/Ratings

Overall 0.0 / 5
ease 0.0 / 5
features 0.0 / 5
design 0.0 / 5
support 0.0 / 5

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Reviews/Ratings

Overall 1.0 / 5
ease 2.0 / 5
features 1.0 / 5
design 1.0 / 5
support 1.0 / 5

Training

Documentation
Webinars
Live Online
In Person

Training

Documentation
Webinars
Live Online
In Person

Company Information

Google
Founded: 1998
United States
google.com

Company Information

Traffic Roots
Founded: 2016
United States
trafficroots.com/advertising/

Alternatives

Alternatives

Categories

Categories

Integrations

Blockthrough
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount

Integrations

Blockthrough
Google Ad Manager
Google AdSense
Google Ads
Google Display & Video 360
IngeniousPlex
KNOREX XPO
ONEcount
Claim Google Ad Exchange (AdX) and update features and information
Claim Google Ad Exchange (AdX) and update features and information
Claim Traffic Roots and update features and information
Claim Traffic Roots and update features and information